Cull Group

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Creative marketing meets strategic design.

Creative Marketing Solutions Since 1974.

Cull Group is a full-service marketing and design agency based in Grand Rapids, Michigan. With over four decades of experience, we specialize in delivering creative solutions that help businesses grow, connect with their audiences, and stand out in competitive markets. Our team of skilled designers, marketers, and strategists collaborates closely with clients to create customized strategies that drive results. Our services cover a wide range of needs, including branding, digital marketing, website design, print design, and advertising strategy.

Whether you're looking to refresh your brand, improve your online presence, or launch an impactful marketing campaign, we have the expertise to bring your vision to life. We’ve had the privilege of partnering with businesses across industries such as manufacturing, non-profits, education, and food and beverage. As a locally-rooted agency, we’re dedicated to serving the Grand Rapids community and West Michigan area, helping businesses achieve sustainable growth and increased visibility.

At Cull Group, we combine creativity with data-driven insights to craft marketing strategies that are not only effective but also memorable. When you choose us, you’re choosing a partner committed to your success, every step of the way.

Learn more about how Cull Group can help your business thrive at cullgroup.com.

United States

1432 Wealthy St SE , Grand Rapids, Michigan 49506

6164513653

Service Focus

Focus of Web Designing (UI/UX)

Website - 60%
Landing Page - 20%
Ecommerce - 10%
Graphic Design - 10%

Focus of Digital Marketing

SEO Services - 20%
Content Marketing - 10%
Social Media Marketing - 20%
Email Marketing - 20%
Local Marketing - 10%
Branding - 10%
Inbound Marketing - 10%

Industry Focus

Art, Entertainment & Music - 10%
Business Services - 10%
Consumer Products - 10%
Education - 10%
Manufacturing - 10%
NGOs - 10%
Retail - 10%
Other Industries - 10%
E-commerce - 10%
Enterprise - 10%

Client Focus

95% Small Business

5% Medium Business

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Client Portfolio of Cull Group

Project Industry

Food & Beverages - 60.0%
Automotive - 20.0%
E-commerce - 20.0%

Major Industry Focus

Food & Beverages

Project Cost

Not Disclosed - 100.0%

Common Project Cost

Not Disclosed

Project Timeline

Not Disclosed - 100.0%

Project Timeline

Not Disclosed

Clients: 18

Old Orchard
Mersen
Lassonde Pappas and Company
Country Dairy
Oliver
Highland Plastics
Dr Johns Healthy Sweets
Orion Construction
Peterson Farms
School of Missionary Aviation Technology
FootingPad
Perma-Column
JR Automation
Michigan Turkey
NTB
Spring Meadow
Cedar Crest
Edustaff

Portfolios: 5

Newaygo Brewing Company Website.

Cull Group created a website with a fully responsive design that is both visually appealing and easy to navigate. The new website features spunky and modernized content, an events calendar, and clearly accessible lists of beer on tap, the wine selection, and the taproom menu.

https://newaygobrewing.com/
https://www.cullgroup.com/services/websites

Web App

Michigan Turkey Website

Michigan Turkey Producers was in need of a new website that would project a well-composed and modern aesthetic. The site includes an intuitive, user-friendly navigation system, as well as a customized content management system that makes the behind-the-scenes work a breeze. SEO and Analytics were top considerations, as well as the integration of social media to ensure the best results with digital marketing efforts.

https://www.miturkey.com/
https://www.cullgroup.com/services/websites

Web App

North America Fuel Systems Remanufacturing (NAFS) Website

North America Fuel Systems Remanufacturing was in need of a website redesign that reflected not just a cohesive brand image but the organization’s passion for innovation and community. To fully capture the experience, Cull Group visited the facility to take shots up close and personal with their products and staff, as well as aerial photos to encapsulate the magnitude of the company and its vision.

https://www.nafsreman.com/
https://www.cullgroup.com/services/websites

Web App

Spring Meadow Website

Cull Group developed an intuitive website with features including a client resource center, a robust plant finder, and a plant comparison matrix—making it easy for a user to view and navigate through over 500 unique products.

https://www.cullgroup.com/services/websites
https://springmeadownursery.com/

Web App

Old Orchard Website

We completely reimagined the Old Orchard website, creating a vibrant online experience that captures the essence of their brand. With a cohesive illustration style, the site features a user-friendly juice browser, sections for recipes and activities, and seasonally rotating hero images to keep content fresh. To cater to diverse audiences, we also developed a dedicated subsite for their commercial bulk product line, complete with separate admin views for managing customers and orders.

https://oldorchard.com/
https://www.cullgroup.com/services/websites

Web App