Digital Marketing Agency With 18 Years' Experience

Dot IT is a leading full-service digital marketing agency since 2003. We offer branding, web design, web development, SEO, E-commerce solutions, UI/UX, PPC, Social media marketing, Content creation, and marketing automation. Our passion is building digital experiences for clients across the globe (USA, EU, and the Middle East). We help small and medium-sized businesses to grow their business, by increasing the leads and sales generated from their websites through ROI-focused digital marketing services.

Our journey started in 2003 in Egypt, over the years, we built the skills and expertise that qualified us to be the digital partner for many companies in Egypt and the Gulf area, in 2020 we opened our office in Estonia ” Dot IT OÜ ” to support our digital growth strategy in the European countries and the United States of America.

Egypt Egypt
16 Khartoum Street, Heliopolis, Cairo, Cairo 11371
+201005385981
Estonia Estonia
Järvevana tee 9, Tallinn, Harju 11314
+372-609-3446
UAE UAE
IFZA Business Park, Building A1, Dubai Silicon Oasis, Dubai, Dubai 0000
(+971) 554 902 883
$25 - $49/hr
10 - 49
2003

Service Focus

Focus of Web Development
  • Wordpress - 100%
Focus of Digital Marketing
  • SEO Services - 40%
  • Content Marketing - 20%
  • Social Media Marketing - 20%
  • PPC - 20%
Focus of Web Designing (UI/UX)
  • Graphic Design - 100%
Focus of E-commerce Development
  • WooCommerce - 100%

Industry Focus

  • Business Services - 40%
  • Consumer Products - 10%
  • Manufacturing - 10%
  • Automotive - 5%
  • Education - 5%
  • Financial & Payments - 5%
  • Government - 5%
  • Healthcare & Medical - 5%
  • Hospitality - 5%
  • Information Technology - 5%
  • Real Estate - 5%

Client Focus

60% Small Business
40% Medium Business

Review Analytics of Dot IT

3
Total Reviews
3.7/5
Overall Rating
1
Recent Reviews

What Users Say

Terrible Experience
Osama Abdelaal Khalaf Maraey
Osama Abdelaal Khalaf Maraey , CEO at EEMENTOR OÜ
They are the best when it comes to SEO and Wordpress development
Rowad AlKhaleej Schools
Rowad AlKhaleej Schools
Excellent service, responsive, attentive and detailed oriented. Amazing customer service
Ahmed El Hawy
Ahmed El Hawy

What Users Like The Most

  • What I liked most about Dot IT was their initial communication and understanding of the project requirements. In the beginning, they were responsive and seemed to grasp the vision I had for the website
  • Excellent service. Amazing customer service & value for money, simply the best.
  • communications are quick and professional when it comes to urgent support

What Users Like The Least

  • What I liked the least about Dot IT was the lack of proactive follow-up and communication as the project progressed. After the initial stages, I found myself needing to make constant follow-ups for updates, which was frustrating, especially considering the high level of service I expected. Additionally, the delay in addressing my organized feedback and the basic theme used for the website, despite our agreement for a redesign, were significant disappointments.
  • Expand the team to Provide 24/7 web development service 7 days a week.
  • They need to add more services so we can enjoy the more services with the great SLA and delivery quality

Detailed Reviews of Dot IT

3.7 3 Reviews
  • All Services
  • Web Development
  • Web Designing (UI/UX)
  • Relevance
  • Most Recent
  • Rating: high to low
  • Rating: low to high
Write a Review
Osama Abdelaal Khalaf Maraey

Terrible Experience

Unfortunately, my experience with Dot IT was disappointing, particularly regarding their after-sales service. Despite receiving a notification that our website was finished, over 70% of the basic functions for an online store were missing upon review. This was not the standard I expected from an experienced company, especially given the premium price we paid.

While we worked together to address the feedback, I ended up contributing to the development process myself to expedite progress. After making the final payment—on the understanding that we would continue refining the website during the agreed three-month technical support period—I was met with limited follow-up on my comments.

I provided organized feedback in a Google Doc, categorized as critical or normal, expecting proactive communication and updates. Instead, I had to engage in constant follow-ups, a process I only expect when working with freelancers, not professional agencies.

What was the project name that you have worked with Dot IT?

Website Redesign and E-Commerce Implementation

What service was provided as part of the project?

Web Development, E-commerce Development

Describe your project in brief

The project involved redesigning our existing website and implementing an online store. The goal was to improve the user experience, make the site more visually appealing, and integrate an e-commerce platform that would support seamless transactions. We aimed to create a professional, modern design that aligned with our brand, while ensuring all necessary e-commerce features, such as product listings, cart functionality, and secure checkout, were fully implemented. The project also included technical support for ongoing website refinements after the initial launch.

What is it about the company that you appreciate the most?

What I liked most about Dot IT was their initial communication and understanding of the project requirements. In the beginning, they were responsive and seemed to grasp the vision I had for the website

What was it about the company that you didn't like which they should do better?

What I liked the least about Dot IT was the lack of proactive follow-up and communication as the project progressed. After the initial stages, I found myself needing to make constant follow-ups for updates, which was frustrating, especially considering the high level of service I expected. Additionally, the delay in addressing my organized feedback and the basic theme used for the website, despite our agreement for a redesign, were significant disappointments.

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • Completed
  • Information Technology
Company Response
Dot IT
Dot IT

Dear Mr. Osama, Thank you for taking the time to share your feedback. We sincerely regret that your experience did not meet your expectations and appreciate the opportunity to address your concerns publicly. At Dot IT, we are committed to delivering quality service and fostering positive collaborations. While we respect your perspective, I would like to provide some clarification on the points raised: - Initial Communication and Support We acknowledge your appreciation for the initial clear communication and project understanding. Our team worked diligently to ensure alignment with your requirements and addressed all feedback provided during the development process. - Efforts to Resolve Concerns Over the past month, we actively engaged with you to address your concerns through email communication. We offered to resolve outstanding technical issues free of charge, even though they were raised long after the agreed three-month support period. Additionally, we proposed a discounted solution for the request to redesign the website with a new premium theme, as this involves significant work beyond the original project scope. - Theme and Website Redesign Your request to install a new premium theme involves substantial redesign and development work, akin to creating a new website. While we provided a detailed proposal and a discounted rate to support you, such extensive work falls outside the original project agreement and maintenance scope. Our primary goal has always been to deliver a high-quality outcome that aligns with your expectations. We regret that despite our efforts to address your concerns and accommodate your requests, you remain dissatisfied. Your feedback is invaluable, and we take it seriously to improve our services further. Should you wish to revisit any aspect of the project, we remain open to constructive dialogue and collaboration. We wish you and EEMentor OÜ continued success in your future endeavors. Kind regards, Mohamed Arafat Founder / CEO, Dot IT

Posted 3 months ago
Rowad AlKhaleej Schools

They are the best when it comes to SEO and Wordpress development

We have started with them in October 2019 with the 58th SERP with branded search keywords now we are in 1st SERP with 90+ non-branded keywords

What was the project name that you have worked with Dot IT?

SEO and Wordpress development

What service was provided as part of the project?

Web Development, Digital Marketing

What is it about the company that you appreciate the most?

communications are quick and professional when it comes to urgent support

24/7 support eben along weekend they are here to help you

extra-milers , they are very willing to go the extra mile for you with no regards to the cost nor the effort.

What was it about the company that you didn't like which they should do better?

They need to add more services so we can enjoy the more services with the great SLA and delivery quality

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • In Progress
Company Response
Dot IT
Dot IT

Thank you for the wonderful words, such words are what motivate us to improve our services, my team and I are very happy to cooperate with you to achieve your goals and grow your business.

Posted on Dec 16, 2021
Ahmed El Hawy

Excellent service, responsive, attentive and detailed oriented. Amazing customer service

Excellent service, attentive and detailed oriented.
Amazing customer service & value for money.
Dot it designed two projects for me for two different companies and I will always go back to them for web development, hosting and designing.

What service was provided as part of the project?

Web Designing (UI/UX), Web Development

What is it about the company that you appreciate the most?

Excellent service. Amazing customer service & value for money, simply the best.

What was it about the company that you didn't like which they should do better?

Expand the team to Provide 24/7 web development service 7 days a week.

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating
Company Response
Dot IT
Dot IT

Thank you for the wonderful words, such words are what motivate us to improve our services, my team and I are very happy to cooperate with you to achieve your goals and grow your business.

Posted on Dec 16, 2021

Client Portfolio of Dot IT

Project Industry

  • Oil & Energy - 100.0%

Major Industry Focus

Oil & Energy

Project Cost

  • $0 to $10000 - 100.0%

Common Project Cost

$0 to $10000

Project Timeline

  • 1 to 25 Weeks - 100.0%

Project Timeline

1 to 25 Weeks

Portfolios: 1

ALTEC Energy

ALTEC Energy

  • ALTEC Energy screenshot 1
$0 to $10000
4 weeks
Oil & Energy

ALTEC Energy is a Saudi Arabia based provider of renewable energy and energy saving services and technologies. We specialize in harnessing the power of Big Data, AI and IoT to help clients optimize their portfolios and maximize asset value.

We delivered:

  • A unique website with great user experience design.
  • Responsive website for mobile and tablets

Executive Interview of Dot IT

Mohamed Arafat
Mohamed Arafat
Founder & CEO
Visit Profile
Please provide your feedback on how GoodFirms has contributed to increasing your visibility among potential clients.
GoodFirms has played a significant role in elevating Dot IT’s visibility among potential clients, especially in the international market. Their platform has allowed us to showcase our expertise and services to a global audience, helping us secure more inquiries and improve our reputation as a leading digital marketing agency.
Please introduce your company and describe your role within the organization.
Dot IT is a full-service digital marketing agency established in 2003, offering a range of services including branding, web development, SEO, social media marketing, and digital strategy. As the Founder and CEO, I oversee the strategic direction of the company, ensuring that we stay ahead of industry trends and consistently deliver exceptional results for our clients.
What inspired the founding of your company, and what is the story behind its inception?
Dot IT was born out of a passion for helping businesses leverage the power of digital to grow and thrive. When I started the company in 2003, digital marketing was still in its infancy, and I saw a huge opportunity to create tailored solutions for businesses in the MENA region and beyond. Our journey began with a small team, and through our dedication to client success, we have grown into a global agency with a presence in Egypt, the UAE, and Estonia.
What are the core values and principles that drive your company's culture, and how do you ensure alignment with these values across your team?
Our core values include innovation, client satisfaction, and continuous improvement. We ensure that every team member aligns with these values through ongoing training, a focus on open communication, and a culture that encourages creativity and collaboration.
Can you highlight some of the key achievements or milestones your company has accomplished since its inception?
Since our inception, Dot IT has grown to serve clients in over 10 countries, including the USA, Canada, and the Gulf region. Some of our key milestones include expanding our services to web solutions, successfully managing digital campaigns for global brands, and establishing a strong presence in the highly competitive markets of North America and Europe.
Could you explain your company's business model? Do you primarily operate with an in-house team or utilize third-party vendors/outsourcing?
We operate primarily with an in-house team, which allows us to maintain high levels of quality control and direct communication with our clients. However, we also collaborate with third-party vendors when needed for specialized tasks such as large-scale development or creative projects, ensuring that we deliver the best results possible.
How does your company differentiate itself from competitors in the industry?
Dot IT differentiates itself by focusing on long-term partnerships with clients, offering customized strategies that are tailored to their specific needs and industries. Our ability to deliver both creativity and technical expertise under one roof allows us to provide seamless solutions across the entire digital marketing spectrum.
How would you describe the dynamics within your team, and how do you foster collaboration and teamwork to achieve common goals?
Our team is a blend of diverse talents, and we believe that collaboration is key to our success. We encourage teamwork through regular brainstorming sessions, cross-departmental projects, and an open-door policy for sharing ideas and feedback. Our team’s dynamics are built on trust, respect, and a shared commitment to excellence.
What measures do you take to support the professional development and growth of your employees? Do you offer training programs or opportunities for skill enhancement?
We invest heavily in the professional growth of our employees through regular training sessions, workshops, and access to the latest industry tools and platforms. We encourage continuous learning, and many of our team members have pursued certifications in areas such as SEO, Google Ads, and content marketing.
Could you share a notable success story or case study that exemplifies the impact your company has had on a client's business?
One of our success stories is our work with Atlas Limousine, a prestigious car service company in Switzerland. We helped them increase their online visibility through a targeted SEO strategy, which resulted in a 40% increase in web traffic and a significant boost in bookings. This collaboration showcased our ability to drive tangible results for our clients.
What industries do you primarily cater to, and do you have a significant percentage of repeat clients? If so, what is the ratio of repeat clients?
We cater to a variety of industries including e-commerce, real estate, hospitality, and automotive services. Over 70% of our clients are repeat customers, which reflects our commitment to delivering ongoing value and maintaining long-term relationships.
What initiatives does your company undertake to foster innovation and stay at the forefront of industry trends? Do you invest in research and development projects?
Innovation is a core pillar of our company. We regularly invest in R&D, exploring the latest technologies like AI, machine learning, and data analytics to enhance our service offerings. We also participate in industry conferences and continuously test new strategies to ensure we stay ahead of the curve.
Please share some of the most sought-after services that clients approach your company for.
Our most sought-after services include SEO, PPC, web development, and social media marketing. Clients also frequently approach us for comprehensive digital strategy consultations, where we design and implement end-to-end marketing campaigns that align with their business goals.
How do you build and maintain strong relationships with your clients, and what mechanisms do you have in place for gathering and acting upon client feedback?
We maintain strong relationships by consistently delivering on our promises and providing exceptional customer service. We gather client feedback through regular check-ins, surveys, and performance reviews, which allows us to make necessary adjustments and improvements to our services.
How has your company adapted to changes and challenges in the business landscape, and what strategies have you employed to ensure resilience and sustainability?
Dot IT has always been agile in adapting to changes. During the COVID-19 pandemic, for instance, we shifted our focus to helping clients pivot to e-commerce and digital solutions. Our strategy revolves around staying flexible, embracing change, and continuously seeking ways to optimize our processes.
What payment structure do you typically follow when billing clients? Is it Pay per Feature, Fixed Cost, or Pay per Milestone (phases, months, versions, etc.)?
We typically follow a milestone-based payment structure, where clients pay as we complete each phase of a project. This ensures transparency and allows for adjustments as needed during the project timeline.
Do you accept projects that meet your basic budget requirements? If yes, what is the minimum budget requirement? If no, what is the minimum budget you have worked with in the past?
Yes, we have a minimum budget requirement for projects, which typically starts at $3,000, depending on the scope and complexity of the work.
Can you provide an overview of the price range (minimum and maximum) of the projects your company worked on in 2023?
In 2023, the price range for our projects varied from $3,000 to $50,000, depending on the size and scale of the client’s needs.
What technological capabilities does your company possess, and are there any ongoing or planned investments in technology infrastructure or tools to enhance your services?
We possess advanced technological capabilities, including expertise in CMS platforms like WordPress, and marketing automation tools like HubSpot. We are continuously investing in new tools and technologies to stay at the forefront of the industry.
Where do you envision your company in the next 10 years? What are your long-term goals and aspirations for growth and development?
In the next 10 years, I envision Dot IT becoming a global leader in digital marketing, with expanded operations in North America, Europe, and the Middle East. Our long-term goal is to continue growing our client base while maintaining our commitment to innovation and excellence.