Reinventing 360° Digital Transformation

Affle’s mTraction Enterprise (mE) BU helps businesses go online through platform-based app development services that enable fast-growing startups & giant enterprises to solve complex business challenges through mobility solutions.

Affle, a global technology company headquartered in Singapore, has a proprietary consumer intelligence platform that delivers consumer engagement, acquisitions, and transactions through relevant Mobile Advertising. The platform aims to increase returns on marketing investment through contextual mobile ads and also by reducing digital ad fraud.

Affle India completed its IPO in India on 08.08.19 and now trades on the stock exchanges (BSE: 542752 & NSE: AFFLE). Affle Holdings is the Singapore-based promoter for Affle India, and its investors include Microsoft, D2C (An NTT DoCoMo subsidiary), Itochu, Bennett Coleman & Company (BCCL), amongst others.

Singapore Singapore
100 Pasir Panjang Road, #06-07 Singapore, Singapore, Singapore 118518
+6589087518
India India
601 – 612, 6th Floor, Tower C, JMD Megapolis, Sector-48, Sohna Road, Gurgaon, Haryana 122018
+918287230230
United States United States
., San Francisco, California 30122
UAE UAE
Affle MEA, Building 17, Office 351, Third Floor, Dubai Internet City, Dubai, UAE, Dubai, Dubai
$25 - $49/hr
50 - 249
2005

Service Focus

Focus of Mobile App Development
  • iOS - iPhone - 30%
  • Android - 30%
  • Web Apps - 20%
  • Hybrid - 10%
  • React Native - 10%
Focus of App Designing (UI/UX)
  • iPhone - 50%
  • Android - 50%
Focus of E-commerce Development
  • Magento - 100%
Focus of Cloud Computing Services
  • Amazon (AWS) - 100%

Industry Focus

  • Education - 20%
  • Financial & Payments - 20%
  • Government - 20%
  • Healthcare & Medical - 10%
  • Hospitality - 10%
  • Information Technology - 10%
  • Retail - 10%

Client Focus

40% Medium Business
35% Large Business
25% Small Business

Review Analytics of mTraction Enterprise

3
Total Reviews
4.2/5
Overall Rating
0
Recent Reviews

What Users Say

"Their dedication and innovation towards what they deliver are impeccable."
Rajendra Sharma
Rajendra Sharma , Marketing Manager at IT Firm
Delivered well at a good cost
Sudhir Syal
Sudhir Syal , CEO at BookMyShow Indonesia
IOS App Development & Integrated Website
Adam Green
Adam Green , Founder & CEO at Stylematch Pty Ltd

What Users Like The Most

  • Their dedication and innovation towards what they deliver are impeccable.
  • Flexible, Good communicators

What Users Like The Least

  • Their development rate is a bit higher than the competitors, but the quality is unmatchable
  • Sometimes tend to overcommit

Detailed Reviews of mTraction Enterprise

4.2 3 Reviews
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  • Mobile App Development
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  • Most Recent
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Write a Review
Rajendra Sharma

"Their dedication and innovation towards what they deliver are impeccable."

The app found success in the US and Southeast Asian markets, and Affle Enterprise is now working on creating an updated version. The team communicates on a daily basis, keeping all parties updated on changes.

What service was provided as part of the project?

Mobile App Development

What is it about the company that you appreciate the most?

Their dedication and innovation towards what they deliver are impeccable.

What was it about the company that you didn't like which they should do better?

Their development rate is a bit higher than the competitors, but the quality is unmatchable

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $10001 to $50000
Sudhir Syal

Delivered well at a good cost

We were referred to them, found them to be communicative, resourceful and flexible at the right price - which is what we were seeking

What service was provided as part of the project?

Mobile App Development, App Designing (UI/UX), E-commerce Development

What is it about the company that you appreciate the most?

Flexible, Good communicators

What was it about the company that you didn't like which they should do better?

Sometimes tend to overcommit

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $10001 to $50000
Adam Green

IOS App Development & Integrated Website

The quality of development early on was not good. I had to request a change in developer... then the quality improved. However, I then had our code 'analyzed' back in Australia and overall it was very poorly written poor SQL queries and web services performance. Nice company and people nice to deal with - however, my experience was the development quality was average when benchmarked to local talent. We had to re-write all our SQL dbase queries and some key web services. So in terms of value for money - by the time we had to re-write our code - the cost benefit is questionable vs local development services.

What service was provided as part of the project?

Mobile App Development, Web Development

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Client Portfolio of mTraction Enterprise

Project Industry

  • Legal & Compliance - 12.5%
  • Healthcare & Medical - 37.5%
  • Other Industries - 12.5%
  • Telecommunication - 12.5%
  • E-commerce - 12.5%
  • Food & Beverages - 12.5%

Major Industry Focus

Healthcare & Medical

Project Cost

  • $10001 to $50000 - 37.5%
  • Not Disclosed - 62.5%

Common Project Cost

Not Disclosed

Project Timeline

  • 1 to 25 Weeks - 62.5%
  • 51 to 100 Weeks - 37.5%

Project Timeline

1 to 25 Weeks

Clients: 18

  • McKinsey & Company
  • Amazon
  • BookMyShow
  • Canadian Aviation Electronics
  • Airtel Digital TV
  • OLX
  • Etihad Airways
  • BMW
  • CocaCola
  • BCCI
  • EZ-Link
  • Star Agribazaar
  • IDEX Corporation
  • Muthoot FinCorp Ltd
  • USV Pvt Ltd
  • Land Transport Authority
  • Videocon D2H
  • Spectra

Portfolios: 8

Mediaville Ltd. - Customs Declaration Application

Mediaville Ltd. - Customs Declaration Application

  • Mediaville Ltd. - Customs Declaration Application screenshot 1
  • Mediaville Ltd. - Customs Declaration Application screenshot 2
$10001 to $50000
74 weeks
Legal & Compliance

Mediaville Ltd. collaborated with mTraction Enterprise to build a Customs Declaration App that streamlines the customs processes for travellers. The app facilitates travellers to submit the customs declaration of their purchased goods and items, pay via the app, keep track of declared items (purchases), add family members, and maintain a wallet, while the customs officer can scan QR code, check and verify the declaration, and provide their sign-off. This product is a collaboration with the Bermuda Government.

Some key features of the app are:

  1. Declaration Management - Add, Remove & Delete

  2. User Wallet

  3. Payment Management - Cancellation & Refunds

  4. QR Code Scanner

  5. Analytics Dashboard

  6. Integration for Flight Details

  7. Face ID Recognition

  8. KYC Verification

USV Private Limited - Hypertension Awareness App

USV Private Limited - Hypertension Awareness App

  • USV Private Limited - Hypertension Awareness App screenshot 1
  • USV Private Limited - Hypertension Awareness App screenshot 2
$10001 to $50000
65 weeks
Healthcare & Medical

USV, a leading Indian pharmaceutical and biotechnology company, led a marketing initiative with mE to develop a Hypertension Awareness App that facilitates patients to complete quizzes and share their badges on social media like Facebook LinkedIn, Instagram. Reward management features enable patients to earn points and discounts on multiple merchants like 1mg. We onboarded 100+ doctors & representatives of USV and 1000+ patients were able to share the learnings about hypertension among their group.

Some key features of the app are:

  1. Multilingual support for 12 languages

  2. Unique e-LBL link (URL) for each doctor

  3. Reward Management System

  4. Content Management System (CMS)

  5. Quiz Management

USV Private Limited - Diabetes Awareness App

USV Private Limited - Diabetes Awareness App

  • USV Private Limited - Diabetes Awareness App screenshot 1
  • USV Private Limited - Diabetes Awareness App screenshot 2
$10001 to $50000
57 weeks
Healthcare & Medical

USV, a leading Indian pharmaceutical and biotechnology company, led a marketing initiative with mE to develop a Diabetes Awareness App that equips diabetic patients with clinically proven programs and expert guidance to help keep blood sugar in check. Users can test their knowledge through interactive quizzes that offer badges and rewards shareable on social media like Facebook, LinkedIn, Instagram. They can also check their risk as per the Indian Diabetes Risk Score parameters. In case of the high-risk scores, the web app recommends patients with nearby doctors for consultation.

Some key features of the app are:

  1. Multilingual support for 12 languages

  2. Unique e-LBL link (URL) for each doctor

  3. Reward Management System

  4. Content Management System (CMS)

  5. Quiz Management

Liquor Application

Liquor Application

  • Liquor Application screenshot 1
  • Liquor Application screenshot 2
Not Disclosed
13 weeks
Other Industries

Liquor application is a one-stop solution for all users to buy liquor virtually. The mobile app acts as an on-the-go virtual bar that is an amalgamation of a unique idea of an on-demand online liquor store.

The mechanism of the application works in a way that the app updates the information of the quantity of liquor left in the bottle, and you can gift it, too. And unlike other apps in the market, this app provides an intuitive dashboard for admin and partner bars to access in-depth business analytics.

To read in detail, download the case study here.

Connect with our team at [email protected] to discuss your project.

Self-Care Application

Self-Care Application

  • Self-Care Application screenshot 1
  • Self-Care Application screenshot 2
Not Disclosed
18 weeks
Telecommunication

Spectra is India's fastest Internet service provider offers various fiber-optic broadband & cloud-based services. They needed a team of experienced app developers to integrate all Internet services & Internet speed testing features in one app.

Affle enterprise developed a consumer-self care app, a one-stop solution for all the users wherein they can buy internet plans, check their internet speed, and loyalty program to get their work done faster & more effectively.

To read in detail, download the case study here.

Connect with our team at [email protected] to discuss your project.

Period and Cycle Tracking Application

Period and Cycle Tracking Application

  • Period and Cycle Tracking Application screenshot 1
  • Period and Cycle Tracking Application screenshot 2
Not Disclosed
16 weeks
Healthcare & Medical

Our client, being a sanitary napkin brand, had the vision to reach out to a large audience of women to seek affordable, quality personal hygiene solutions, tracking and maintaining records of the menstrual cycle and enlighten them on how to maintain hygiene during periods making every information available through a mobile app.

To read in detail, download the case study here.

Connect with our team at [email protected] to discuss your project.

Logistics Application

Logistics Application

  • Logistics Application screenshot 1
  • Logistics Application screenshot 2
  • Logistics Application screenshot 3
Not Disclosed
8 weeks
E-commerce

Logistics application is a robust and secure platform that is a one-stop center providing a range of features depending upon the consignment type and distance of the shipment. It meets all the courier requirements with improved transport and logistic services across various locations.

This application revolutionizes the logistics industry with some unique functionalities addressing key user problems.

To read in detail, download the case study here.

Connect with our team at [email protected] to discuss your project.

Food Delivery Application

Food Delivery Application

  • Food Delivery Application screenshot 1
  • Food Delivery Application screenshot 2
Not Disclosed
12 weeks
Food & Beverages

The food industry has broadened the horizon of new opportunities for everyone. The easiest way to find any surrounding restaurants is with the help of a handy mobile app.

Affle Enterprise developed one of the most exciting and tempting apps for foodies where they can connect with all the nearby restaurants that offer an enhanced experience to the clients and satiate their hunger cravings without stepping out. Food Ordering application finds your favorite restaurant in your proximity.

Don't wait; we provide customized solutions for your business, too.

To read in detail, download the case study here.

Connect with our team at [email protected] to discuss your project.