Produktiv

Founded by experienced advisors, OneDay Insurance set out to modernize how Canadians protect what matters most. Produktiv partnered with the team to build a brand and website that reflect their vision of simplicity and trust in an often-complicated industry. Through a complete WordPress build and brand development process, we created a sleek, modern identity and digital experience that makes understanding and purchasing insurance effortless. The result is a digital-first insurance platform that speaks directly to today’s consumers, clear, human, and designed for growth, helping OneDay earn customer confidence while positioning itself as a next-generation player in Canada’s insurance market

We partnered with Sun Life’s innovation team to build a UX strategy that centered on goal setting, personalized planning, and behavioral nudges — all backed by a user-first product philosophy.

Product-Led Growth, Built Into UX

Every element of Prospr was built to drive growth through utility and user delight — not just marketing.

How We Did It

• User Value First: Tools like the net worth calculator helped users understand their financial reality in under 2 minutes
• Behavioral Nudges: Insights and reminders nudged users to revisit and improve their numbers
• Quote Integration: Relevant insurance and investment suggestions appeared contextually, based on net worth and goals
• Looped Engagement: Users came back to update inputs, track progress, and take recommended next steps

Business to consumer industry for getting a parcel from a retailer to their customers. We took Koorier to Delivery and Beyond with a fresh new website and marketing strategy.