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Belfast Web Design, SEO, Video, Digital Strategy & AI Training Agency

ProfileTree is a Belfast web design and digital marketing agency serving SMEs across Northern Ireland, Ireland, and the UK. Founded in 2011, we've completed over 1,000 projects and earned 450+ five-star Google reviews.

We build WordPress websites designed to rank on Google and convert visitors into customers—not just look good. Our team includes web designers, developers, SEO specialists, content writers, and video producers, all working in-house to deliver joined-up campaigns that actually generate leads.

Web Design & Development:

  • Custom WordPress web design for service businesses, ecommerce, and corporate sites
  • Ecommerce development using WooCommerce and Shopify
  • Website redesign and migration without losing search rankings
  • Mobile-responsive, accessible, and conversion-focused builds
  • Belfast web design projects for local businesses and UK-wide clients
  • Landing page design optimised for lead generation and paid campaigns
  • Website maintenance, hosting, security updates, and ongoing support

SEO Services:

  • Technical SEO audits, on-page optimisation, and local SEO Belfast
  • Content strategy that ranks in Google and AI-generated search results
  • Generative Engine Optimisation (GEO) for AI search visibility
  • LLM optimisation for ChatGPT, Perplexity, and Google AI Overviews
  • Google Business Profile optimisation for local rankings
  • Keyword research, competitor analysis, and link building
  • Keyword tracking and monthly ranking reports
  • SEO for ecommerce, service businesses, and multi-location companies

Content Marketing & Video Production:

  • Blog writing and content marketing that builds authority and drives organic traffic
  • Video production Belfast—corporate videos, explainer videos, testimonials, and social content
  • YouTube channel strategy, optimisation, and ongoing management
  • Animation and motion graphics through our sister brand Educational Voice
  • Case study videos, recruitment videos, and event coverage
  • Social media video content optimised for LinkedIn, Instagram, and Facebook

AI Training & Consulting:

  • Practical AI training for businesses—ChatGPT, Claude, and automation tools
  • AI strategy consulting for SMEs wanting real results, not hype
  • Over 1,000 businesses trained across Northern Ireland, Ireland, and the UK
  • Workshops for teams and business owners at all skill levels
  • AI implementation support for marketing, sales, and operations teams

Digital Strategy & Training:

  • Digital marketing training workshops delivered in-house or remotely
  • Google Analytics 4 setup, conversion tracking, and dashboard reporting
  • Marketing audits with clear, prioritised recommendations
  • Monthly reports showing rankings, traffic, leads, and ROI
  • Honest advice in plain English—no jargon or vanity metrics

Who We Work With: SMEs, startups, and established businesses with 1-100+ staff. Industries include professional services, tourism, education, ecommerce, construction, healthcare, manufacturing, hospitality, legal, and financial services.

Here's the rewritten section with the extra words pulled in:

What Makes Us Different: We run our own online brands—websites, YouTube channels, and content platforms that we've grown from scratch using the same strategies we recommend to clients. We face the same challenges you do: how to rank on Google, how to appear in AI search results, how to turn visitors into customers. When we say something works, it's because we've tested it ourselves. No theory, no guesswork—just proven methods from a team that does this every single day. 

Serving clients in Belfast, Dublin, Manchester, London, and worldwide. 5-star rated. Results you can measure. A team that picks up the phone.

United Kingdom United Kingdom
McSweeney Centre, 31 Henry Place, Belfast, Northern Ireland BT15 2AY
02895680364
$50 - $99/hr
10 - 49
2010

Why ProfileTree?

  • WordPress sites built to rank and convert leads
  • Belfast team - SEO, content, video under one roof
  • 1,000 projects delivered, over 480 5-star reviews

Service Focus

Focus of Web Development
  • Wordpress - 100%
Focus of Digital Marketing
  • SEO Services - 90%
  • Content Marketing - 10%

Industry Focus

  • Business Services - 20%
  • Education - 10%
  • Hospitality - 10%
  • Information Technology - 10%
  • Utilities - 10%
  • E-commerce - 10%
  • Travel & Lifestyle - 10%
  • Food & Beverages - 10%
  • Startups - 5%
  • Enterprise - 5%

Client Focus

60% Small Business
40% Medium Business

AI Tools & Purpose

ChatGPT ChatGPT

Content research, briefs, SEO analysis

Claude Claude

Long-form content, strategy, data analysis

Gemini Gemini

Google Workspace and research tasks

Perplexity Perplexity

Competitor and market research

Grammarly Grammarly

Proofreading client copy and internal comms

GitHub Copilot GitHub Copilot

Code completion for WordPress development

Canva Canva

Design assets and social graphics

Cursor Cursor

AI-assisted coding and theme development

Lovable Lovable

Rapid prototyping of web app concepts

Replit Replit

Quick code testing and collaborative builds

Descript Descript

Podcast and video transcription, editing

Midjourney Midjourney

Custom imagery for client campaigns

ElevenLabs ElevenLabs

AI voiceover for video and YouTube content

Runway Runway

AI video generation and editing

Review Analytics of ProfileTree

6
Total Reviews
5.0/5
Overall Rating
5
Recent Reviews

What Users Say

Fantastic
Diarmuid Matthews
Diarmuid Matthews , Owner at Dmhair_micropigmentation
Excellent
Geraldine Owens
Geraldine Owens , Director at SculptyLife Studios
Amazing experience with great team!
Home Caterer at P’s Kitchen
Amazing scheme - so helpful!
Newry Curves
Newry Curves , --
Very positive experience receiving bespoke support
Brigid Watson
Brigid Watson , Storyteller and Specialist Tour Guide

What Users Like The Most

  • They have a breadth and depth of expertise.
  • The way our mentors spoke to us and broke it down so we could understand and follow easily
  • The project management was excellent. They responded quickly, understood the urgency of our situation, and provided direct, personalised advice. Communication was clear and well-structured, and we received step-by-step instructions that were easy to follow. All deliverables were provided on time, and their proactive approach made the entire process smooth and efficient.

What Users Like The Least

  • I did not experience a weakness.
  • none
  • Nothing. It was amazing!

Detailed Reviews of ProfileTree

5.0 6 Reviews
  • All Services
  • Web Development
  • Digital Marketing
  • Relevance
  • Most Recent
  • Rating: high to low
  • Rating: low to high
Write a Review
Verified via email/call
Home Caterer at P’s Kitchen
Posted 2 weeks ago

Amazing experience with great team!

I had an incredible few weeks training from Khadiza, Ranel & especially Jack from Profile Tree. They made me feel at ease from the get go and nothing was a hassle for them, despite the questions I asked, their availability on my time. Excellent service and all training was explained in detail and so well. Would highly recommend these guys for anything to do with bringing your business up to date, especially with AI, social media, canva, TikTok & more. Thank you.

What was the project name that you have worked with ProfileTree?

Puja Shah

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

I had an incredible few weeks training from Khadiza, Ranel & especially Jack from Profile Tree. They made me feel at ease from the get go and nothing was a hassle for them, despite the questions I asked, their availability on my time. Excellent service and all training was explained in detail and so well. Would highly recommend these guys for anything to do with bringing your business up to date, especially with AI, social media, canva, TikTok & more. Thank you.

What is it about the company that you appreciate the most?

-

What was it about the company that you didn't like which they should do better?

-

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • Completed
  • Food & Beverages
Verified via email/call
Geraldine Owens
Geraldine Owens, Director at SculptyLife Studios
Posted 2 weeks ago

Excellent

Jack Sterrett at ProfileTree was great to work with. He was extremely knowledgeable, helpful throughout, and made the whole process straightforward. I’d happily recommend him and the team.

What was the project name that you have worked with ProfileTree?

Digital Strategy

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

Jack Sterrett at ProfileTree was great to work with. He was extremely knowledgeable, helpful throughout, and made the whole process straightforward. I’d happily recommend him and the team.

What is it about the company that you appreciate the most?

Jack Street

What was it about the company that you didn't like which they should do better?

none

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $10001 to $50000
  • In Progress
  • Advertising & Marketing
Verified via email/call
Diarmuid Matthews
Diarmuid Matthews, Owner at Dmhair_micropigmentation
Posted 2 weeks ago

Fantastic

These guys are top class
These guys are top class, I worked with jack for several weeks and his experience and know how was top class
he was very flexible and excellent at explaining everything to me as I was a complete novice in regards to social media adds
5⭐️⭐️⭐️⭐️⭐️
From me

What was the project name that you have worked with ProfileTree?

Dmhair_micro pigmentation online adds

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

These guys are top class
These guys are top class, I worked with jack for several weeks and his experience and know how was top class
he was very flexible and excellent at explaining everything to me as I was a complete novice in regards to social media adds
5⭐️⭐️⭐️⭐️⭐️
From me

What is it about the company that you appreciate the most?

Flexible and Easy to work with

What was it about the company that you didn't like which they should do better?

I liked everything to be honest

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • Completed
  • Information Technology
Newry Curves
Newry Curves, --
Posted 2 months ago

Amazing scheme - so helpful!

Excellent scheme to help us learn vital skills to keep us up to date in todays industry. Thank you to Ranel & Jack for their patience, they were a great support helping us learn about all different social media platforms and how to incorporate them into successfully growing our business. 10/10

What was the project name that you have worked with ProfileTree?

Curves Newry

What service was provided as part of the project?

Web Development, Digital Marketing

Describe your project in brief

Help across all social platforms

What is it about the company that you appreciate the most?

The way our mentors spoke to us and broke it down so we could understand and follow easily

What was it about the company that you didn't like which they should do better?

none

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • Completed
  • Other Industries
Brigid Watson
Brigid Watson, Storyteller and Specialist Tour Guide
Posted 3 months ago

Very positive experience receiving bespoke support

I was given support by various specialist members of the team who were all friendly and professional in their approach. They tailored the support to meet the specific needs I had.

What was the project name that you have worked with ProfileTree?

Sustainable Journeys Ireland

What service was provided as part of the project?

Web Development, Digital Marketing

Describe your project in brief

Developing a business offering bespoke tourism experiences in County Down, Ireland

What is it about the company that you appreciate the most?

They have a breadth and depth of expertise.

What was it about the company that you didn't like which they should do better?

I did not experience a weakness.

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • In Progress
  • Travel & Lifestyle
Petru Ganj
Petru Ganj, Speaker, Marketing Specialist @ IH Bucharest, MSc Management at International House Bucharest
Posted 9 months ago

Amazing service and great expertise

ProfileTree conducted a comprehensive SEO audit and provided clear, actionable recommendations to improve our website optimisation and overall digital strategy. They analysed our site structure, content, and technical SEO, delivering a prioritised plan for sustainable growth. Additionally, Ciaran helped optimise our Google Ads and Meta Ads campaigns, improving targeting, ad copy, and budget efficiency to increase ROI. Beyond technical support, he advised us on aligning our digital marketing strategy with long-term business objectives, including how to integrate AI-driven insights into future campaigns.

Key deliverables included:

Detailed SEO audit report with on-page, technical, and content optimisation recommendations

Guidance on website optimisation and user experience improvements

Restructuring and optimisation of Google Ads and Meta Ads campaigns

Strategic recommendations for a data-driven digital marketing plan

What was the project name that you have worked with ProfileTree?

SEO optimisation and AI implementation

What service was provided as part of the project?

Digital Marketing

Describe your project in brief

Working with ProfileTree has been an excellent experience for us, and we highly recommend their services to anyone looking to improve their website optimisation, SEO, or overall digital strategy. From the start, Ciaran took the time to fully understand our business, our unique situation, and our goals. This personalised approach made a huge difference, as all recommendations were tailored specifically to our needs.

Their expertise in SEO audits and web development was invaluable, helping us identify key areas for improvement and implement strategies that truly enhance our online presence. Ciaran also provided hands-on guidance with both Google Ads and Meta Ads, optimising campaigns for better performance and improved ROI.

What we appreciated most was the clear, strategic advice on digital marketing strategy. Ciaran didn’t just focus on technical fixes—he gave us actionable insights on how to align our marketing efforts with long-term business growth. His understanding of how AI can

What is it about the company that you appreciate the most?

The project management was excellent. They responded quickly, understood the urgency of our situation, and provided direct, personalised advice. Communication was clear and well-structured, and we received step-by-step instructions that were easy to follow. All deliverables were provided on time, and their proactive approach made the entire process smooth and efficient.

What was it about the company that you didn't like which they should do better?

Nothing. It was amazing!

Rating Breakdown

  • Quality
  • Schedule & Timing
  • Communication
  • Overall Rating

Project Detail

  • $0 to $10000
  • In Progress
  • Education

Client Portfolio of ProfileTree

Project Industry

  • Hospitality - 33.3%
  • Education - 33.3%
  • Advertising & Marketing - 33.3%

Major Industry Focus

Hospitality

Project Cost

  • $10001 to $50000 - 100.0%

Common Project Cost

$10001 to $50000

Project Timeline

  • 1 to 25 Weeks - 100.0%

Project Timeline

1 to 25 Weeks

Clients: 3

  • Government
  • International Companies
  • SME

Portfolios: 3

Tourism & Events Festival Website Design & SEO

Tourism & Events Festival Website Design & SEO

  • Tourism & Events Festival Website Design & SEO screenshot 1
$10001 to $50000
14 weeks
Hospitality

A major annual Halloween festival in Northern Ireland approached ProfileTree for complete website development and digital marketing support—website design, content creation, SEO strategy, and ongoing maintenance. The festival attracts tens of thousands of visitors each year and is recognised as one of the best Halloween celebrations in the world.

The Challenge: The client needed a professional, engaging website that showcased the festival programme, drove ticket sales, and ranked on Google for competitive tourism and events keywords. The site required regular updates throughout the year, with intensive content management during the festival season. They needed a reliable digital partner for ongoing hosting, maintenance, and SEO support.

What We Delivered:

Digital Strategy & Consulting:

  • Full digital marketing audit and competitor analysis within tourism and events sector
  • Strategic recommendations for positioning, audience targeting, and seasonal campaigns
  • Content planning aligned with festival programme announcements and ticket releases
  • Conversion strategy to maximise ticket sales and event registrations
  • Ongoing advisory support and annual strategy reviews

WordPress Web Design & Development:

  • Custom WordPress website built for speed, mobile responsiveness, and high-traffic periods
  • Event listing and programme showcase with filtering and search functionality
  • Ticket sales integration and clear calls-to-action driving conversions
  • Image gallery and video integration showcasing previous festival highlights
  • Accessible design meeting WCAG standards for all visitors
  • Interactive maps and venue information for festival locations
  • Multi-language considerations for international tourism audiences
  • Contact forms and enquiry management for sponsors and partners

Content Creation & Copywriting:

  • Full website copywriting for all pages, event descriptions, and landing pages
  • SEO-optimised content targeting tourism and Halloween event searches
  • Blog content strategy to build authority and drive organic traffic year-round
  • Regular news updates and programme announcements
  • Press release writing and media information pages
  • Historical and cultural content showcasing the festival's heritage and significance

SEO Strategy & Implementation:

  • Comprehensive technical SEO audit and full on-page optimisation
  • Keyword research targeting tourism, events, and Halloween searches
  • Site structure improvements for better crawlability and content discovery
  • Schema markup implementation including Event, TouristAttraction, and Organization
  • Local SEO optimisation for Derry, Northern Ireland, and Ireland tourism searches
  • Google Business Profile setup and seasonal optimisation
  • Link building within tourism, travel, and events sectors
  • Monthly SEO reporting with rankings, traffic, and conversion data

Website Hosting & Maintenance:

  • Managed WordPress hosting with daily backups and security monitoring
  • Scalable hosting infrastructure to handle major traffic spikes during festival announcements
  • Regular plugin updates, security patches, and performance optimisation
  • Uptime monitoring with fast response to any issues
  • Ongoing technical support and website updates throughout the year
  • Intensive content management support during peak festival season
  • Post-festival archiving and content refresh for following year

Ongoing Digital Marketing Support:

  • Monthly SEO management including content updates and seasonal optimisation
  • Keyword tracking for tourism and events searches
  • Conversion rate optimisation for ticket sales and event signups
  • Google Analytics 4 setup with conversion tracking and audience insights
  • Performance reporting and annual strategy reviews
  • Coordination with tourism bodies and event partners

Results:

  • Strong Google rankings for Halloween festival and tourism keywords
  • Consistent organic traffic growth supporting ticket sales targets
  • High-traffic periods managed successfully without downtime
  • Increased visibility among international tourism audiences
  • Established online authority as a leading Halloween destination
  • Year-round organic presence driving early interest and advance bookings

Services Provided: Digital strategy, WordPress web design, website development, content creation, copywriting, website hosting, website maintenance, technical SEO, on-page SEO, local SEO, tourism SEO, event schema markup, Google Business Profile optimisation, ongoing SEO management, conversion rate optimisation, Google Analytics setup, and monthly reporting.

This project demonstrates our expertise in tourism and events websites—combining engaging design, compelling content, and long-term SEO that drives visitor numbers and ticket sales. From initial concept through to ongoing seasonal support, we provide full-service digital marketing for festivals and tourism organisations.

Web App
Educational Platform LMS Development, Website Design, YouTube SEO & Ongoing Digital Marketing

Educational Platform LMS Development, Website Design, YouTube SEO & Ongoing Digital Marketing

  • Educational Platform LMS Development, Website Design, YouTube SEO & Ongoing Digital Marketing screenshot 1
$10001 to $50000
24 weeks
Education

An educational content platform approached ProfileTree for comprehensive digital development and marketing—custom LMS build, website design, SEO strategy, YouTube channel optimisation, and ongoing management. The client produces educational videos and learning resources for children, parents, and teachers across the UK, Ireland, and international markets, with a YouTube channel now exceeding 260,000 subscribers.

The Challenge: The client needed a custom Learning Management System to deliver structured courses and resources, a professional website to complement their growing YouTube presence, and a strategy to convert viewers into paying subscribers. They also required ongoing support for YouTube SEO, content strategy, and digital marketing without building a large in-house team.

What We Delivered:

Digital Strategy & Consulting:

  • Full digital marketing audit across website and YouTube presence
  • Competitor analysis within the educational content and e-learning space
  • Strategic recommendations for content, positioning, and audience growth
  • Monetisation strategy for converting free viewers into paid members
  • Content calendar planning aligned with curriculum topics and seasonal trends
  • Ongoing advisory support and quarterly strategy reviews

Custom LMS Development:

  • Bespoke Learning Management System built on WordPress
  • Course creation and management functionality for educators
  • Structured learning paths with progress tracking for students
  • Video lesson integration with supporting downloadable resources
  • Quiz and assessment functionality with automated marking
  • Student dashboard showing course progress and achievements
  • Parent and teacher account management
  • Certificate generation upon course completion
  • Mobile-responsive learning experience across all devices

WordPress Web Design & Development:

  • Custom WordPress website built for speed, mobile responsiveness, and engagement
  • Resource library with video integration and categorised content
  • Landing pages structured for SEO and membership conversion
  • Accessible, child-friendly design meeting WCAG standards
  • Email signup integration for newsletter and resource updates

Membership & Subscription System:

  • Membership functionality with tiered subscription options
  • Secure payment integration for recurring subscriptions
  • Free trial and freemium access to drive conversions
  • Member-only content areas and gated resources
  • Automated onboarding emails for new subscribers
  • Subscription management and billing portal for users

Website Hosting & Maintenance:

  • Managed WordPress hosting with daily backups and security monitoring
  • Regular plugin updates, security patches, and performance optimisation
  • Uptime monitoring and fast response to any issues
  • Ongoing technical support and website updates as content library grows
  • Scalable hosting to handle traffic spikes from viral video content

SEO Strategy & Implementation:

  • Comprehensive technical SEO audit and full on-page optimisation
  • Keyword research targeting educational searches from parents, teachers, and students
  • Site structure improvements for better crawlability and content discovery
  • Schema markup implementation including VideoObject, Course, and EducationalOrganization
  • Local SEO optimisation for UK and Ireland educational searches
  • Google Business Profile setup and optimisation
  • Monthly SEO reporting with rankings, traffic, and conversion data

YouTube SEO & Channel Optimisation:

  • YouTube channel audit and optimisation recommendations
  • Video title, description, and tag optimisation for search visibility
  • Thumbnail strategy and A/B testing guidance
  • Playlist structure for improved watch time and subscriber retention
  • YouTube Analytics review and performance reporting
  • Content strategy aligned with trending educational topics and search demand

Content Marketing & Copywriting:

  • Website copywriting for all landing pages, course descriptions, and resource sections
  • Blog content strategy targeting educational keywords and parent queries
  • Regular blog posts written and published to build topical authority
  • Video descriptions and metadata written for SEO
  • Sales page copywriting for membership conversion

Ongoing Digital Marketing & Support:

  • Monthly SEO management including content updates and link building
  • YouTube performance tracking and optimisation recommendations
  • Keyword tracking across Google and YouTube search
  • Conversion rate optimisation for memberships and course signups
  • Google Analytics 4 setup with conversion tracking and audience insights
  • Regular performance reviews and strategy adjustments

Results:

  • YouTube channel grown to 260,000+ subscribers with millions of video views
  • Fully functioning LMS delivering courses to students worldwide
  • Page one Google rankings for multiple competitive educational keywords
  • Successful membership model generating recurring subscription revenue
  • Consistent organic traffic growth to website month-on-month
  • Strong engagement from UK, Ireland, US, and international audiences
  • Established authority in the educational content and e-learning space

Services Provided: Digital strategy, LMS development, course platform build, membership system, WordPress web design, website development, website hosting, website maintenance, technical SEO, on-page SEO, YouTube SEO, video optimisation, content marketing, blog writing, copywriting, Google Business Profile optimisation, ongoing SEO management, conversion rate optimisation, Google Analytics setup, and monthly reporting.

This project demonstrates our expertise in educational technology and e-learning platforms—combining custom LMS development, membership systems, YouTube channel optimisation, and long-term SEO that delivers measurable audience growth, engagement, and revenue. From initial strategy through to ongoing optimisation, we provide full-service digital development and marketing support.

Web App
B2B Service Provider Website Design, SEO & Ongoing Digital Marketing

B2B Service Provider Website Design, SEO & Ongoing Digital Marketing

  • B2B Service Provider Website Design, SEO & Ongoing Digital Marketing screenshot 1
$10001 to $50000
16 weeks
Advertising & Marketing

A Belfast-based animation and video production studio approached ProfileTree for a complete digital overhaul—website redesign, SEO strategy, content marketing, and ongoing support. The client provides explainer videos, corporate animation, and motion graphics for B2B clients across the UK, Ireland, and international markets.

The Challenge: The client had an outdated website that wasn't generating enquiries. They needed a professional online presence that showcased their portfolio, communicated their services clearly, and ranked on Google for competitive B2B keywords. They also needed ongoing digital marketing support without hiring an in-house team.

What We Delivered:

Digital Strategy & Consulting:

  • Full digital marketing audit and competitor analysis
  • Strategic recommendations for positioning, messaging, and target audience
  • Content planning aligned with business goals and sales objectives
  • Ongoing advisory support and quarterly strategy reviews

WordPress Web Design & Development:

  • Custom WordPress website built for speed, mobile responsiveness, and conversion
  • Portfolio showcase with video integration and detailed case study pages
  • Service pages structured for SEO and lead generation
  • Clear calls-to-action driving enquiries and quote requests
  • Accessible, user-friendly design meeting WCAG standards
  • Contact forms integrated with CRM for lead tracking

Website Hosting & Maintenance:

  • Managed WordPress hosting with daily backups and security monitoring
  • Regular plugin updates, security patches, and performance optimisation
  • Uptime monitoring and fast response to any issues
  • Ongoing technical support and website edits as needed

SEO Strategy & Implementation:

  • Comprehensive technical SEO audit and full on-page optimisation
  • Keyword research targeting B2B service searches in UK and Ireland
  • Site structure improvements for better crawlability and indexing
  • Schema markup implementation for enhanced search visibility
  • Local SEO optimisation for Belfast, Northern Ireland, and UK-wide searches
  • Google Business Profile setup, optimisation, and ongoing management
  • Monthly SEO reporting with rankings, traffic, and lead data

Content Marketing & Copywriting:

  • Website copywriting for all service pages and landing pages
  • Blog content strategy targeting informational and commercial keywords
  • Regular blog posts written and published to build topical authority
  • Case study writing showcasing client results and project outcomes
  • Content refresh and optimisation for existing pages

Ongoing SEO & Digital Marketing:

  • Monthly SEO management including link building and content updates
  • Keyword tracking and competitor monitoring
  • Conversion rate optimisation recommendations
  • Google Analytics 4 setup and conversion tracking
  • Regular performance reviews and strategy adjustments

Results:

  • Page one Google rankings for multiple target keywords
  • Consistent organic traffic growth month-on-month
  • Increased enquiries from B2B clients across UK, Ireland, and international markets
  • Strong local visibility in Belfast and Northern Ireland searches
  • Reduced reliance on paid advertising through sustainable organic growth

Services Provided: Digital strategy, WordPress web design, website development, website hosting, website maintenance, technical SEO, on-page SEO, local SEO, content marketing, blog writing, copywriting, Google Business Profile optimisation, ongoing SEO management, conversion rate optimisation, Google Analytics setup, and monthly reporting.

This project demonstrates our full-service approach for B2B service providers—combining custom WordPress design, strategic content marketing, and long-term SEO that delivers measurable results and qualified leads. From initial strategy through to ongoing optimisation, we act as an extension of the client's team.

Web App