




![]() |
![]() |
![]() |
![]() |
![]() |
We help companies go digital. Having started as an advertising agency in 1992, we soon realized our passion for digital marketing. Ever since 1998 we have helped companies of all range, from a startup to a Fortune 100, start, grow and succeed in the internet.
Our clients come from many industries. We work with FMCG producers, cosmetics and beauty products manufacturers, hardware companies, game developers and telecom operators, universities and business schools, lawyers, architects and art galleries.
We start with the strategy: research the market, audit the baseline and explore the insights. The strategy is the basis for all, be that digital campaign, web development, branding services or design.
Then goes creative work. Our creativity is proven not only by Gold at Moscow Advertising Festival, Kiev Advertising Festival and Golden Hummer Festival, but most importantly — by the feedback from the market. New trends, new channels, new formats — we are in to help our customer’s products stand out among competitors, and our customers’ clients love what we do.
We are a digital world resident with tools, expertise and procedures to provide real-presence level of service. All these years we operate from Minsk, serving clients from all over the world.
We believe in loyalty. We have managers and designers working for Red Graphic Interactive Agency for over 20 years. We boast decades of trusted work with the world-famous brands like Coca-Cola, Nivea, Mars (check our website for more names). The reason for that is that we managed to keep a boutique-size hardworking agency with a family spirit. This is our advantage — we stay focused on the clients, we know all about them, and we are dedicated. We keep small, we do big.
DIGITAL STRATEGY
DIGITAL CAMPAIGN
WEB DEVELOPMENT
CONTENT
![]() |
![]() |
![]() |
![]() |
![]() |
Customer: Kyky.org online magazine.
Aim: to develop the portal’s new visual image. To offer new tools and content presentation techniques.
Objective: to facilitate the visual perception of content, to increase the traffic as a result of attracting social network users and to increase the visit depth.
SOLUTION
We offered a flexible publications layout as part of the updated home page design concept. The area occupied by an article at the website is now in line with its significance for the user. The magazine’s sections were changed, and a major drop down section menu has appeared at the top of the page. Additional visual presentation tools such as a set of graphic styles were developed to improve the content readability.We have extended the range of presentation tools available to the magazine’s editorial staff, having provided them with various templates and formats for delivering information. We have also extended the articles’ life cycle due to cross links at internal pages and at the home page.We chose GT Walsheim font for the website as its simple, “handwritten” style helps to emphasize the uniqueness of the portal’s materials and serves as the base for Kyky’s visual identity developed by us.The updated resource was launched on March 23, 2015.
RESULTS (JUNE 2014 AND 2015)
195,41% increase in the number page views
200,06% increase in social network traffic
18,17% decrease in the home page bounce rate