Outcome-driven development. At any scale.
Overview
At Rootstrap, we help enterprises scale people, processes, and products through outcome-driven development.
We choose projects upon which we can make an impact and measure our own success by the success of our clients. Companies like Disney, Salesforce, Google, Spotify and MasterClass have trusted us to build innovative solutions to their most challenging business problems.
Rootstrap is powered by the desire to do what is best for our clients. We don’t simply take orders. We challenge assumptions and speak up when we believe that a client may be making a mistake. Good business practices and purpose-built teams ensure optimal outcomes for our clients. Our continuous devotion to developing internal knowledge and collaborative processes allows us to solve problems that other people can't.
Rootstrap’s work is fueled by a deep understanding of a software project’s real world business context. We are committed to delivering solutions designed to achieve desired user, client, and market outcomes. Fully dedicated teams, working side-by-side throughout the process, support this work.
What clients say
Every review is verified through Goodfirms before it's published.
What reviewers mention most
“Excellent company”
Rootstrap is the real deal. We've worked with them on our app from day one. From the first napkin sketch through V2 of our app, Rootstrap has been one of the most reliable, value-producing companies I've ever worked with.
“Lucky I found the”
When I was looking to build my MVP I spoke to about 10 shops. Little did I know that I would still be working with that same company over 5 years later. Rootstrap built our MVP and we have stuck with them ever since. Through multiple pivots, design changes, thousands of implemented features, we still feel lucky that we found them 5 years ago.
“Full Hearted Recommendation Of Rootstrap”
I was recommended to Rootstrap by a well designed software company who had turned to the them for their V1 UX/ UI. And - during the recent overhaul of a nationwide consumer facing website - I had the opportunity to test Rootstrap's capabilities. This was a new project for me and my existing team (both in house and 3rd party), which I've grown to rely on over a decade. I knew we simply couldn't complete all of the work on time, yet, I was terrified to onboard a new team member or third party and whose pace I could not yet depend on. Incredibly anxious about working with any new company that could impact my deliverable - I chose strategic projects to give the Rootstrap team that would test their communication, efficiency, and value - while not sinking me if delayed. Without a doubt - Rootstrap delivered ahead of every single member of my trusted team - and also presented the most exciting and polished pieces of the new site. They excelled in communication, efficiency, and value - knocking the entire project out of the park. I will - without a doubt - embrace them as a part of my team moving forward. Consider yourself lucky for having found them.
“Extremely satisfied customer”
I hired Rootstrap to create a prototype for my app concept. Within two weeks of our initial meeting I had already received a backlog and wireframes. We then moved into high-fidelity prototyping. Without Rootstrap, I would not have a beautiful quickable prototype. Their staff and management are incredible and a pleasure to work with.
“Mobile App Developer Client Experience”
As a first time Founder, I was looking for an agency with expertise, know how and a process to help me build an app. I found that in Rootstrap. The team has been with me from the start and has been my technology solution from idea phase through my MVP.
“Great team to collaborate with”
I worked with Rootsrap on a project and found the team extremely competent across design, UI/UX, engineering and business. That's rare when engaging outside teams. Highly recommend.
“Truly spectacular”
Truly spectacular
Focus
How the team's effort is distributed across services.
Where their work concentrates - by industry, budget, and timeline.
Executive Interview
Please introduce your company and give a brief about your role within the organization.
What is the story behind starting this company?
What are your company’s business model–in house team or third party vendors/ outsourcing?
How does your company differentiate itself from the competition?
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
Please share some of the services that you offer for which clients approach you the most for?
What is your customer satisfaction rate according to you? What steps do you take to cater to your customer’s needs and requirements?
What kind of support system do you offer to your clients for catering to their queries and issues?
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
What is the price range (min and max) of the projects that you catered to in 2021?
Where do you see your company in the next 10 years?
Where we are
Offices where Rootstrap, Inc. operates.
