Rootstrap, Inc.
Outcome-driven development. At any scale.At Rootstrap, we help enterprises scale people, processes, and products through outcome-driven development.
We choose projects upon which we can make an impact and measure our own success by the success of our clients. Companies like Disney, Salesforce, Google, Spotify and MasterClass have trusted us to build innovative solutions to their most challenging business problems.
Rootstrap is powered by the desire to do what is best for our clients. We don’t simply take orders. We challenge assumptions and speak up when we believe that a client may be making a mistake. Good business practices and purpose-built teams ensure optimal outcomes for our clients. Our continuous devotion to developing internal knowledge and collaborative processes allows us to solve problems that other people can't.
Rootstrap’s work is fueled by a deep understanding of a software project’s real world business context. We are committed to delivering solutions designed to achieve desired user, client, and market outcomes. Fully dedicated teams, working side-by-side throughout the process, support this work.
Company Clients we've wowed: Disney, Google, MasterClass, MeUndies, TikTok, UTA Ventures, Melitta, Salesforce, Universal Music Group, Village Roadshow, Concord Music Group, Fox, StackCommerce, Quartz, Microsoft, USC, Cleo, FanBread, Cash Money Records, Spotify, CES, Quicken Loans, Epson, & Ericsson.
Celebrity Clients we've wowed: Steve Angello, Chelsea Handler, Die Antwoord, Snoop Dogg, Lil Wayne, Steve Aoki, Tony Robbins, Molly Bloom, Karen Gillan, Alex Pardee
- Mobile App Development
- Web Development
- Small Business(< $10M)
- Medium Business($10M - $1B)
- Large Business(> $1B)
- Automotive
- Business Services
- Financial & Payments
- Healthcare & Medical
- Information Technology
Full Hearted Recommendation Of Rootstrap
This was a new project for me and my existing team (both in house and 3rd party), which I've grown to rely on over a decade. I knew we simply couldn't complete all of the work on time, yet, I was terrified to onboard a new team member or third party and whose pace I could not yet depend on.
Incredibly anxious about working with any new company that could impact my deliverable - I chose strategic projects to give the Rootstrap team that would test their communication, efficiency, and value - while not sinking me if delayed.
Without a doubt - Rootstrap delivered ahead of every single member of my trusted team - and also presented the most exciting and polished pieces of the new site. They excelled in communication, efficiency, and value - knocking the entire project out of the park.
I will - without a doubt - embrace them as a part of my team moving forward. Consider yourself lucky for having found them.
What is it about the company that you appreciate the most?
Communication, value, approach to design.
I would make the same decision today!
Having over two decades in IT as a Service Provider, initially I was skeptical and was very actively engaged in ALL aspects of the development process. Over time the RootStrap delivery team earned my trust to the point that I now provide general direction and have complete confidence that what they will provide will go above and beyond what my clients are expecting.
The true test is with hindsight would you make the same decision. Being faced with the same development decision again, I would make the same choice today. Give the team a chance and experience the difference for yourself.
Innovative Partners
Our internal team had some initial ideas but really wanted to get some insight from Rootstrap. We provided them with minimal information - "We have an app, we are brand new, just finished the MVP etc." and they ran with it. Shaun Kennedy, Andrea Fajardo and Patrick Ward came back to me in a week with some great ideas that require minimal effort and will most likely get us the best results. I could tell the team was interested in what we were trying to do and consider our success their own success and that is exactly what you look for in a partner.
We can't wait to put these ideas into action! If you're looking for a partner that will be right there with you as you grow, overcome challenges and eventually grasp success Rootstrap is the team. All the way from the early stages of an idea to a final product. A special shout out to Erica Hagan for continuing to be an amazing leader in helping the Animendations team at Teardrop Developments drive success.
Truly spectacular
Excellent partners!
What is it about the company that you appreciate the most?
The quality of the team and their personable approach.
What was it about the company that you didn't like which they should do better?
Price point for a live MVP to go to market with just to gain initial traction, to raise seed. Unfortunately, international market VCs only provide funding with traction.
Fantastic strategic and implementation partner
Mobile App Developer Client Experience
What is it about the company that you appreciate the most?
The Leadership support from Ben, in particular, is outstanding. He has been a mentor, a coach and a champion for me and my Business.
What was it about the company that you didn't like which they should do better?
Rootstrap has the opportunity to continue to add value to its clients but helping better define the MVP and include some of the mandatories and watch outs.
Lucky I found the
Rootstrap is 100% one of the best!
What is it about the company that you appreciate the most?
Great communication, spot-on value, talented team of designers and engineers, they don't try and oversell you, but rather focus on what would put you in the best position for success.
What was it about the company that you didn't like which they should do better?
n/a
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As CEO, I have broad responsibility for both the general management and continued growth and development of Rootstrap. A big part of what I try to do at Rootstrap centers around removing bottlenecks for members of our team and facilitating a collaborative work environment conducive to success. We believe in the philosophy of servant leadership; my job is to work for our employees, not the other way around.
Beyond helping the company to grow and develop, it is extremely important to us that we create opportunities for our team members to grow and develop in their lives and careers and enable them to perform to the highest level of their abilities at all times. We’re especially proud of the people on our team who have grown with us over the course of the years into leadership and management roles and are excited about creating many more of these pathways in the future as the company continues to scale.
We currently have over 250 employees and are continuing to grow in all of our different practice areas while also expanding our geographic footprint in order to keep up with demand from existing and new clients.
We will continue to adapt to the world of tomorrow by emphasizing new service offerings in emerging technologies like blockchain and machine learning services. We aim to continue providing extraordinary service to our clients and to help define the standard for quality in both our region and the industry at large.