Search Engine Projects

Helping Russell & Lazarus Stand Out in a Competitive Legal Market

Search Engine Projects partnered with Russell & Lazarus, APC, a respected personal injury law firm in Southern California, to elevate their digital presence and increase client acquisition through a targeted digital marketing strategy.

We began by revamping their SEO approach, focusing on optimizing high-intent keywords like “personal injury attorney Orange County” and “car accident lawyer Newport Beach.” By improving on-page content, building authoritative backlinks, and enhancing their local search visibility, we helped the firm achieve top rankings in a highly competitive legal space.

Alongside our SEO efforts, we implemented and managed a results-driven Google Ads campaign designed to generate qualified leads. Through ongoing A/B testing, budget optimization, and conversion tracking, we significantly reduced their cost per lead while increasing their overall client inquiries.

Today, Russell & Lazarus enjoys greater online visibility, a steady stream of high-quality leads, and a more potent competitive edge, all thanks to the strategic digital marketing partnership with Search Engine Projects.

At Search Engine Projects, we partnered with Prestige Deck Coating, a top contractor specializing in waterproof deck systems in Southern California, to enhance their digital footprint and lead generation.

We began by redesigning their website with a clean, mobile-responsive layout that reflects the quality and professionalism of their work. The new site not only improved user experience but was also built with technical SEO best practices to ensure strong search engine visibility.

Our SEO team conducted in-depth keyword research targeting high-value terms, such as “deck waterproofing Orange County” and “patio coating contractors.” By optimizing service pages, improving internal link structures, and building relevant backlinks, we significantly boosted their rankings and organic traffic.

To complement the organic strategy, we launched a targeted Google Ads campaign focused on local deck coating and repair searches. This resulted in a steady stream of qualified leads while maintaining a highly efficient cost per click.

With consistent on-page improvements, local SEO efforts, and PPC campaign management, Prestige Deck Coating has seen a measurable increase in website traffic, phone calls, and project inquiries.

Search Engine Projects partnered with Best Acupuncture OC to build a strong digital foundation that reflects the clinic’s holistic approach to wellness. We began by designing a clean, modern website optimized for both desktop and mobile users. The site was designed to showcase their specialized acupuncture treatments, facilitate easy appointment scheduling, and enhance the overall user experience.

Our SEO strategy focused on ranking for high-intent keywords, such as “acupuncturist in Orange County” and “natural pain relief treatments,” which helped the clinic appear on the first page of Google for multiple service-related searches. We also implemented on-page SEO enhancements, local directory optimization, and Google Maps improvements to boost visibility within the Orange County area.

To drive targeted traffic and increase patient bookings, we launched a digital marketing campaign that included local SEO, content creation, and ongoing website performance tracking. As a result, Best Acupuncture OC saw a significant increase in website visits, consultation requests, and overall brand awareness.

Today, the practice continues to expand its online presence and attract new patients, thanks to a solid marketing foundation established by Search Engine Projects.