SeoVisible

Overview:

NewCo is a new employer review website that aims to provide transparent opinions and information on employers.When they engaged us to begin link building, they were starting from ZERO.We set out to build an incredible clean and natural link profile in order to start building authority in a highly competitive niche.After over a year of careful work for JobSage, they saw a massive growth in organic traffic and are now ranking for a huge range of important keywords.

Strategy:

First of all, we recognized that this was an incredibly competitive industry. With mammoth competitors like Glassdoor and Indeed.com, we certainly had a big challenge ahead of us!

How we Built Links

We built up a solid foundation of homepage links using HARO and PR link building, to help give the site that initial authority in the eyes of Google.
We moved on to then targeting a large number of career, education, job & HR related websites – focusing only on high-quality sites with incredible metrics & strong relevance.
We built links to a broad range of different blog posts, and never into any direct commercial pages. This allowed us to keep the links incredibly natural and still had a huge positive impact on some of the more commercial-focused keywords.

First of all, we recognized that this was an incredibly competitive industry. With mammoth competitors like Glassdoor and Indeed.com, we certainly had a big challenge ahead of us!

How we Built Links

We built up a solid foundation of homepage links using HARO and PR link building, to help give the site that initial authority in the eyes of Google.
We moved on to then targeting a large number of career, education, job & HR related websites – focusing only on high-quality sites with incredible metrics & strong relevance.
We built links to a broad range of different blog posts, and never into any direct commercial pages. This allowed us to keep the links incredibly natural and still had a huge positive impact on some of the more commercial-focused keywords.

The Results:

Link building takes time to see a significant impact, and only works in tandem with incredibly helpful content, which is something JobSage were fantastic at providing.

🚀Increased Organic Traffic by 14,852%
💲56,632% Traffic Value Increase

Client Overview:

Prosperify.ch is a Switzerland-based accounting firm specializing in payroll and accounting services. Known for their expertise and reliable financial solutions, they help companies streamline complex financial processes, allowing them to focus on growing their core operations. However, despite their robust service offering, Prosperify.ch’s website had an outdated design that no longer reflected the modern, professional nature of their brand. They needed a fresh look that would not only appeal to potential clients but also communicate their services more clearly and effectively convert website visitors into leads.

The Challenge:

When Prosperify.ch approached us, their primary concern was that their old website wasn’t delivering the results they wanted. It lacked a clear structure, and visitors often struggled to understand the full scope of their services. As a result, the site was underperforming, and they were missing out on valuable leads. They needed a modern, user-friendly website that would improve visitor experience, boost their search engine rankings, and ultimately, increase their conversion rate.

Solution:

We started by sitting down with the Prosperify.ch team to understand their goals and the specific needs of their target audience. Armed with this insight, we crafted a comprehensive plan that included a custom web design and full-scale development.

We built the new website from scratch using WordPress, with a completely custom-coded theme that reflected Prosperify.ch’s brand identity. Every aspect of the design was tailored to ensure an intuitive user experience, with a focus on clean, modern aesthetics that aligned with the professional image they wanted to portray. Key features included a streamlined navigation, clear calls-to-action, and service pages that effectively communicated their core offerings.

Results:

In under two months, we delivered a sleek, responsive, and modern website that exceeded Prosperify.ch’s expectations. Since launching the new site, Prosperify.ch has seen remarkable improvements in several key performance areas:

70% increase in online leads year-over-year (YoY)
Significant improvements in website traffic, due to better search engine rankings
Enhanced user experience, leading to higher engagement and conversions
Thanks to the new website, Prosperify.ch is now positioned as a forward-thinking, trusted accounting firm with a digital presence that reflects the quality of their services.

Overview:

For over 40 years, Padula Food has been a beacon of authentic Italian excellence, offering hand-picked selections of matured cheeses, artisanal pasta, and fine charcuterie to demanding professionals across Europe. Rooted in Molise and inspired by the traditions of northern Italy to Sicily, their commitment to quality, authenticity, and heritage has made them a trusted name in restaurants, hotels, and gourmet establishments.But their online presence, built on Shopify, was struggling to keep pace with their growth and vision. Faced with design limitations, high costs, and a platform that lacked flexibility, Padula Food sought a solution that could offer scalability, enhanced SEO, and a user-friendly interface. The decision was clear: migrate to WordPress.

The Challenge: Breaking Free from Shopify’s Constraints

• Limited Design Flexibility: The Shopify platform restricted customization options, leaving their online store visually underwhelming.
• Feature Limitations: Integrating advanced functionalities to support growing business needs was cumbersome.
• High Costs: Shopify’s pricing model was becoming unsustainable as Padula Food’s needs expanded.
• Their goals for a new platform were ambitious: a visually appealing website with greater flexibility, better SEO capabilities, and a seamless, scalable infrastructure to support their growing clientele.
• The Migration Process: A Seamless Transformation
• To bring Padula Food’s vision to life, we executed a carefully planned migration over two months. Here’s how it unfolded:
• Website Redesign: Starting with a blank slate, we crafted a new design that embodied Padula Food’s rich Italian heritage and commitment to quality. The updated layout was not only visually striking but also intuitive, offering users a seamless shopping experience.
• Data Migration: All product catalogs, customer databases, and order histories were meticulously exported from Shopify and imported into WordPress, ensuring no loss of critical information.
• WooCommerce Integration: WooCommerce was set up as the backbone of their new e-commerce system, offering a robust, flexible solution tailored to their needs.
• SEO Optimization: Maintaining their existing SEO rankings was a top priority. We ensured proper URL redirection, meta-tagging, and optimization to preserve and enhance their search engine visibility.
• Content Translation: Padula Food serves an international audience, so multilingual support was implemented to ensure a seamless experience for all customers.
• Results: A Taste of Success
• The migration to WordPress was completed on time and without major hurdles. The impact was immediate and transformative:
• Improved Day-to-Day Operations: Padula Food’s team found the new platform significantly easier to update and manage, saving valuable time and resources.
• Enhanced Customer Experience: With an upgraded design and functionality, users could browse and shop effortlessly, resulting in higher engagement.
• SEO Success: The careful preservation of SEO rankings ensured Padula Food maintained its visibility in search engines during the transition.

Quantifiable Results:

Revenue Growth: Since the migration, Padula Food has experienced a remarkable 55% increase in revenue, driven by a more user-friendly website and improved search visibility.
Client Feedback: A Resounding Success
Padula Food was thrilled with the results of the migration. They described the new website as a game-changer for their operations and customer experience, with the team remarking:
“The new site is not only beautiful but has also made our day-to-day tasks so much simpler. We couldn’t be happier.”

Conclusion: A Platform Built for the Future

The migration from Shopify to WordPress has empowered Padula Food to grow with confidence. With a scalable, customizable platform that reflects their brand’s heritage and supports their goals, they are poised to continue delighting taste buds and hearts worldwide.

For Padula Food, this transformation was more than just a migration—it was the start of a new digital chapter.