Signifly

Powerside, a pioneer in the power quality industry, mandated Signifly to reimagine their brand identity (logo, tagline, color scheme, typography & supergraphy). The main objective was to rejuvenate Powerside’s brand identity. Together, we crafted:

• A logo to that highlights not only the power behind the company and their service, but the poise, calm, and focus with which they deliver their service.
• A brand position that allowed Powerside to really stand out in an industry where names and logos can blend together if not well-differentiated.
• An identity that simplified the complexity and nuance of the energy industry has a more youthful flair personal that clearly symbolizes Powerside’s value proposition.

Nannette de Gaspé is one of the largest luxury beauty brands in Canada, but their website was dated and didn't quite align with the image their products created for their brand. Looking for a new E-Commerce website, Nannette de Gaspé came to Signifly to revamp their online appearance. Aiming for a chic, well-refined, and classy look, Signifly worked with existing branding to create a better user experience and align their online presence with their brand identity.

Signifly and Maersk partnered to re-invent container sales with the first-ever online container sales platform. The goal is to make used containers easily available to businesses around the world, effectively and at an unprecedented speed. Work continues to improve the platform and its capabilities, and the solution is already generating substantial revenue and gaining recognition from clients, staff and industry peers.