Skyward Digital Solutions PTY LTD

Introduction and Client Background
Hadfield Family Dental, a family-owned dental practice serving the community for over 14 years, sought to improve online visibility and organic traffic. Despite their experience, limited digital presence prompted them to approach us for an SEO overhaul, aiming to double website traffic and enhance search rankings.

Challenges and Goals
Limited online visibility, leading to low organic traffic.
Inadequate search engine rankings for crucial dental care keywords.
Objective: Significantly increase website traffic and achieve higher search rankings for specific industry-related keywords within six months.

Strategy and Implementation
Identifying and targeting high-potential keywords like “dentist in Hadfield” and “dentist near me.”
Creating a blog featuring dental health tips, incorporating targeted keywords.
Optimising website content and meta tags for improved accessibility and user experience on desktop and mobile devices.
Building backlinks from popular healthcare blogs and local suppliers to enhance domain authority.
Enhancing website loading speed and ensure mobile responsiveness for improved user experience and search rankings.

Introduction and Client Background
GUM & DENTAL IMPLANT CENTRE in Wollongong specialises in periodontal and dental implant care since July 2021. New to the business, they sought improved online visibility. With a limited digital presence, they approached us for an SEO overhaul to double website traffic and enhance search rankings.

Challenges and Goals
Limited online visibility, leading to low organic traffic.
Inadequate search engine rankings for key dental care terms.
Objective: Significantly increase website traffic and achieve higher search rankings for specific industry-related keywords within six months.

Strategy and Implementation
Identifying and targeting high-potential keywords like “periodontist Wollongong” and “best periodontist near me.”
Creating a blog featuring dental health tips, incorporating targeted keywords.
Optimising website content and meta tags for improved accessibility and user experience on desktop and mobile devices.
Building backlinks from popular healthcare blogs and local suppliers to enhance domain authority.
Enhancing website loading speed and ensure mobile responsiveness for improved user experience and search rankings.

Introduction and Client Background
Holiday Inn ® Darling Harbour is independently owned by Golden Swan Investments (Australia) Pty Ltd and operates under licence from InterContinental Hotels Group PLC, sought to improve online brand visibility and organic traffic. Despite their experience & brand name, limited digital presence prompted them to approach us for an SEO overhaul, aiming to increase website traffic and enhance search rankings for all types of brand keywords.

Challenges and Goals
Limited online visibility, leading to average organic traffic.
Inadequate search engine rankings for crucial brand keywords.
Objective: Significantly increase website traffic and achieve higher search rankings for specific industry-related brand keywords within six months.

Strategy and Implementation
Identifying and targeting high-potential keywords.
Creating a blog featuring hotel amenities, incorporating targeted keywords.
Optimising website content and meta tags for improved accessibility and user experience on desktop and mobile devices.
Building backlinks from popular hospitality blogs and local suppliers to enhance key ranking factors.
Enhancing website loading speed and ensuring mobile responsiveness for improved user experience and search rankings.