Studio East

True Adventure creates life-changing expeditions that take students way beyond the classroom. So we were over the moon to be asked to give their brand a lift, all in the name of helping them connect with students, parents, and schools on a whole new level. From social strategy to event materials, we reimagined how True Adventure communicates to make every interaction feel clear, inviting, and genuinely inspiring.

When designfit approached us as one of Dubai’s leading interior design, construction, and fit-out providers, they were ready to take the mark they’d made across the GCC into the KSA region and beyond.

However, their existing brand didn't reflect the sophistication and quality of their stunningly contemporary and sustainable solutions, their experienced teams, or their innovative values. They needed more than just a brand refresh – they needed a revolution.

Pinches is a brand on a mission. Their no-tie elastic shoelaces prove that innovation and inclusivity are the perfect power couple, making great style easily accessible.

They turned to Studio East for a brand makeover that would capture their unique blend of purpose and play, while setting them up for success in the lifestyle space. We laced up for the challenge.

It's always a treat when a client is ready to take a creative leap. Reticle was exactly that type of client. They came to us in search of a bold brand evolution—a new name, look and feel that would break them out of the corporate mould.

The mission? To develop an identity that truly expressed their dynamic, human-centred approach to data privacy and decentralisation. This wasn’t about helping them to fit in. 
It was about making them stand out. Enter Annex.

Produced by Ex2Medical, OSCA is a specialised obstetric suction cup device used to help safely deliver babies while minimising the need for invasive procedures.

Studio East was brought on board to craft a brand identity that would resonate with healthcare professionals,
inspire trust and set OSCA apart in their highly competitive market.