Switch Soft Technologies

Imagine how does a small body such as the traffic police control the extensive amount of population breaking rules & regulations on an almost hourly basis.

PUBLIC APPEAL

 Designing for the crowd appeal, the design of the application has to be visually appealing yet be swift enough to publish a report of the violation in less than a minute, that includes the time for taking pictures or videos if required. So we needed to build a streamlined and solid navigation in the UX flow. The visual appeal of the application is not only for the aesthetic but act as an intuitive direction for it's usage.   

DATA VALIDATION

 NHAI needed a refined back end system for large scale traffic crime validation to allow swift justice to be executed by the authorities. To achieve this we had to design a specific UX for the back end so that it initiated a multi-select validation based on photos & repeat offenders submitted via multiple users.

Ooven approached us with a very delicate idea, that requires alot of research & thought, they wanted to create a system that allowed a lunch based delivery service to partner with various offices to provide a canteen facility by curating specific foods from nearby restaurants.

WHAT DID WE DO?

Ooven's idea just resonated with our ideals as this required the entire team to be challenged to provide a unique solution. So the app needed to the basics of a food delivery app but also provide the ability to manage daily food items or food items pre-planned by the user over a period of time & the ability to show curated menus for the entire week.

This required a dynamic backend system to be created that managed zones, and in these zones restaurants & offices were managed locally. This has to be one of the most thought-provoking projects we have done at Switch.

LARGESCALE OPERATIONS

Ooven required a largescale platform to be built & required constant back & forth communications with multiple restaurants, zones & offices. We had to come up with a structure for hierarchical overflow of the backend & how the stream of data would flow. This also required calculations for server loads & database management for the constant flow of the data between customers, delivery partners, restaurant circles, zone managers & offices.

BBuzz or Burlington Buzz is a offer curation application that we made for a client who wanted to curate offers for local businesses. Burlington Buzz wants the local community to thrive and therefore found out a solution to offer incentive to both customers and business owners by using this application.

WHAT DID WE DO?

BBuzz required a UI design that focused on attractive images and a smart curation system that allowed offers to continually change via a robust backend system based on various businesses uploading their own offers onto the platform via a business owner based CMS.

BBuzz is divided into primary categories based on type of businesses and offers are then classified after business owners are clubbed into one of those categories. There is also a specific trending deals section that curates the hottest deals based on how many users are redeeming the deal. The primary reason of using BBuzz is that it offers special deals due to it's platform advantage and can only be redeemed only on this application, allowing users to get a better deal and business owners to get more customers via tying up with BBuzz.

SMARTLY CURATED

BBuzz is designed to curate content based on customer preferences, pattern recognition, best deals, business channel ratings and the amount of redemptions the deal has had. Allowing for a more satisfying customer experience, on the front-end it is kept to be a simple yet elegant UI so that the customers can focus on browsing through deals seamlessly and avail them as quickly as possible. The trending section also functions on a similar algorithm yet is based on global identifiers and averages of multiple factors, allowing it to be a more diverse curation.

Radysh is a local home services provider that tied up with smaller scale servicemen and on-boarded them into one single offline provider, that provide home services based on your geo-location. 

WHAT DID WE DO?

Radysh had already an offline system however they needed a versatile online system that could handle their workload and incoming orders. Since they are region specific service providers, the pricing needed to change based on demand, amount of servicemen in the area and timings.

This application also required live activity tracking & a live support system that could switch between a human and AI bot that could classify incoming queries and resolve simple queries on it's own. Over this, the live socket support and payment system required to be completely encrypted to ensure users of a safe & secure environment. The Application was designed to be as minimal as possible allowing users to quickly order their required service and monitor it's activities only from the notification settings.

SMART PAYMENT CALCULATION

Radysh was built with a smart payment calculating algorithm that balances region, time, demand & supply as prime factors in dictating the pricing of a service. Radysh has a massive load of incoming orders and the pricing needed to be regulated so that servicemen accepting customer orders don't wait for a price surge to allow for order traffic. This was smoothened out with the ability to allow for a maximum servicemen and balanced to match servicemen of a certain rating to be matched based on their performance with customers of a similar rating.

Bablaboo had this brilliant idea where a user & their friends’ network have a pool of contacts that they share on a cloud based platform for social or business purpose.

WHAT DID WE DO?

Your pool of contacts could be tagged via a catergory such as a regular carpenter. For example you might require a business like “plumber”, but then you have to personally ask from friends or look someone up, but on bablaboo you could just do a simple search in your shared network to find “plumbers” that you or your friends can call upon in case of need.

Now this also allowed Switch to magnify on the idea itself & come up with a rating system to make it a more efficient experience but also let the business compete by being listed on the platform by being verified and listed exclusively as business professionals on the app. We also made a comprehensive backend system to manage this complex idea.

REVISE, RINSE & REPEAT

Bablaboo went through atleast 4 revisions to reach a certain UX structure before the design could be put into place. And the design itself need continual improvisations as functionality evolved over the course of the project. Starting out from the base of material design & then moving towards a hybrid language that applies saturated color gradients into it's simple structure.

DIGITAL ARCHITECTURE

Bablaboo depends on it's database & it's architecture heavily, so it's software skeleton had to be foolproof. This required detailed analysis & inspection of it's algorithms to reach a standard for building it's core functionality. Essentially the foundation of bablaboo being the ability to rapidly manage multiple users & their contact data.

Eenadu approached Switch to build a mobile app for it news portal. Due to use of legacy backend content management, the process of content gathering & consistent updates was very complicated.

WHAT DID WE DO?

However with more than 200 synchronised & scheduled daily operations, we were able to successfuly develop the mobile app & provided a backend to manage the content exclusively for the mobile application & send push notifications to the user. 

With in 2 months, more than 80,000 people have downloaded this app.

LEGACY ROOTED

Creating a platform that utilises a legacy system is complicated. Primarily because for a news based application the data is rapidly changing. This dynamic stream of data needed to be translated over to the application simultaneously with the website, this required us to build asynchronized operations through cron jobs.

RE-VISION

Eenadu is one of the most respected & oldest news outlets in Southern India. The created brand image & expectancy needed to be translated in the look & feel of the application in it's behaviour for it's UX and it's UI. But at the same time maintain the aptitude of the modern day news application. So we relied on a simple white UI & intuitive UX, to narrate the design via font sizes & images.

Laundry Kart came to Switch asking for a solution for an age old problem which is how to solve the hassle of filling data to order a simple cleaning service, and we did not disappoint them.

WHAT DID WE DO?

You can now order by simply clicking the button on the home screen without entering any data if you so choose and the delivery guy will be right there at your doorstep to take your order details verbally and take it down on his rider app.And not only did we do this, we also send the user live notifications about the cleaning process. 

In addition Switch also created a neat & clean backend systems to manage their business process & the fleet boys.

APPLYING NEWER TECHNOLOGIES

Laundry is relatively an offline based business requiring a manager to run the ground operations, we had to come up with a backend system that automatically does the heavy lifting therefore eliminating the need for multiple management staff.

ONE CLICK GO

The primary discussion for Laundry Kart was making it easier for the customer to place an order with one click, basically not requiring for him to enter his/her location, just using current location as the pickup/drop point, which can later be edited. The mundane task of selecting category or types of clothes could be left onto the driver to fill in once he arrives.

The UI needed to be simple & elegant to be the perfect balance for the user to use it only when needed & yet be welcoming if opened at anytime.

Now gleio wanted to take the hotel management to the next level with the introduction of technology with the idea of all hotel check-ins & hotel's facilities managed from just one application.

WHAT DID WE DO?

Imagine creating a universal platform to support check-ins of multiple hotel bookings, the idea is revolutionary. Primarily because the check-ins process is painful. And to be easily done through one app even before checking-in. To top it all, the inclusion of the ability to use hotel facilities through the same application offers ease-of-use to everyone.

In just 3 months we have built the core application & initalized a radical backend to not only achieve the primary goal but also additional features such as room availability, feedback management & guest management for the hotels also.

INTENSE TESTING

Hospitality & hotel management is a fast paced business that requires disciplined approach & sustained dedication. Especially when it comes to users of an application, there is a certain standard to be expected. So we had to be extra careful when it came to the testing of the front-end application & backend platforms. There was extensive testing over a period of months to correct & refine several bugs so that the platforms could take the heat in the real life situation.

POLISHING DEVELOPMENT & DESIGN

Extensive testing eventually leads to many bugs & lapses in the UX or the UI process. So we had to polish up the UI & UX of the application to achieve desired results & come with better logical approaches for current algorithms to optimise the performance for the industry standards.

Doc Axon is a Patient management platform used by doctors & healthcare professionals in USA. DocAxon offers several useful features such as storing patient’s information, managing the calendar & appointments, receiving & sending patient referrals to other doctors, order diagnostics, follow-ups and other type of reminders to patients.

WHAT DID WE DO?

DocAxon lets you to chat with other doctors to seek clinical advice, and also expand your referral network. Also it let’s the doctor allow their assistants help them manage part of the data if the doctor wants to grant them permission if desired.

We designed and developed their mobile apps to ensure seamless experience & access to doctor’s practice and patient information from anywhere.

REFINED WEBSERVICES

Docaxon had webservices for their responsive website but they were funneling too much data. To port the same webservices onto a mobile application would slow it down & be detrimental on a 2G internet mobile network. So we had to minimise their services & refine the data funneled through built with customised filters, that allowed us to manage only necessary data onto the mobile application.

MATERIAL DESIGN V1.1

Initial Material design introduced during the lollipop era was still evolving & hadn't reached the android N stage. It was a newly introduced language, but we saw it to be the potential future considering most famous android phones now rely on the simple stock android experience. So we experimented with the concepts of the base material design to introduce a stock experience but with our own twist. The importance of choosing this is, the principles of the language is built into the android experience & therefore for most users it would provide almost no learning time to use the application.

Pert is the next generation home automation innovation,that lets you control, monitor and secure your home with your smartphone. Pert is the new revolutionary innovation of the smart world, providing intelligent technology for all your home automation needs. Pert automation systems are designed to seamlessly adapt to your living and working environment, allowing you to monitor and manage the same from the comfort of your phone, in a simple and convenient fashion.

Grey Ticket came to us with an idea of creating a simple solution to a convoluted system for the local goods transportation logistics that is highly dependent on partnerships or word of mouth in the B-2-B sector.

WHAT DID WE DO?

So similar to how Uber changed the user oriented market when it comes to on-the-go taxi services , Grey Ticket is the answer to the local goods delivery system for the on-the-go business users looking for an efficient and simple solution that is completely hassle free. 

In 4 months, we have built an android app for customers and drivers and a web admin portal for the business to manage its operations.

TECHNOLOGIES UTILISED

Grey Ticket is an app that relies heavily on real time geo-data & for it we needed to optimise our webservices. We had to come up with iterations for an algorithm to choose the most efficient logic so that the application behaved in a fast paced manner to match the heavy load of the trolley business.

MINIMALIST APPROACH

The idea behind Grey Ticket's UI is to keep it simple & light. Heavily borrowing elements from material design yet minor tweaks to create it's own style. This approach helps us because users across many android devices can have access to the app. And yet, retain a neat look on higher end phones at the same time. But the role always being to fulfill it's role to provide a seamless experience.