Threems Marketing Agency

Threems collaborated with a Saudi-based ecommerce brand that specializes in health and organic products. Their mission was to make high-quality, natural products accessible to health-conscious consumers across Saudi Arabia. Despite their strong product lineup, the brand faced challenges breaking into the online market, where they were up against both local and international competitors.

With an ecommerce site that needed greater visibility, the client sought Threems’ expertise to boost their organic search performance, reach a broader audience, and ultimately increase online sales. The challenge was to improve search engine rankings and attract quality traffic in a competitive health and wellness market.

Goals & Key Objectives

Our primary goal was to enhance the client’s online visibility and drive organic traffic to their ecommerce site, specifically targeting Saudi Arabia. We aimed to:

• Improve rankings for keywords related to health and organic products in both Arabic and English.

• Increase the website’s click-through rate (CTR) and attract engaged, high-intent visitors.

• Drive a sustainable increase in organic traffic to support long-term brand growth and customer acquisition.

LZ Abaya, a distinguished brand based in Saudi Arabia, specializes in the design and sale of high-quality, stylish abayas. Known for their elegant designs that combine tradition with modern aesthetics, LZ Abaya has gained a loyal customer base offline. However, with increasing demand for online shopping, the brand wanted to expand its digital presence and reach a broader audience across Saudi Arabia.

Although LZ Abaya was well-regarded in physical stores, they faced challenges in driving organic traffic to their ecommerce site. Their primary goal was to attract more Saudi women interested in fashionable, high-quality abayas through online search, but competition from other abaya brands and established fashion retailers made visibility a challenge.

Goals & Key Objectives

The main goal was to increase LZ Abaya’s visibility and organic traffic, positioning them as a top choice for stylish abayas online. Over a period of three months, we aimed to:

• Boost organic traffic to the website by optimizing for key search terms relevant to abayas and Saudi fashion.
• Improve click-through rates from search results, attracting engaged customers to the site.
• Establish LZ Abaya as a trusted online brand in the highly competitive Saudi fashion market.

Threems developed an SEO strategy tailored to the unique needs of LZ Abaya’s brand and audience. Our approach focused on targeting high-intent keywords, improving site structure, and creating engaging content that resonates with fashion-conscious consumers in Saudi Arabia.

EduTesla International Education Consulting specializes in helping students worldwide secure placements in Turkey’s leading private universities. With a mission to provide personalized guidance and seamless application processes, EduTesla is dedicated to making higher education accessible to students from all corners of the globe.

Despite their expertise, EduTesla faced the challenge of enhancing their online presence to engage a larger, global audience. With increasing competition in the international education consulting sector, they needed an all-encompassing digital marketing strategy to generate high-quality leads and build a scalable outreach system. Additionally, their target audience—students aspiring to study abroad—spanned various countries, languages, and education systems, necessitating a tailored approach.

Goals & Key Objectives

EduTesla’s primary goal was to attract high-quality inquiries from students around the world who were interested in studying at private universities in Turkey. Threems was tasked with:

• Generating thousands of high-quality leads, with at least 60% meeting EduTesla’s qualification standards.
• Boosting online visibility globally, particularly in regions where studying in Turkey is a popular choice.
• Designing a high-conversion landing page optimized for global campaigns.
• Running highly efficient and cost-effective ad campaigns across Google Ads and Meta Ads platforms.

The Palestinian Return Centre (PRC), a non-profit organization based in London, works tirelessly to advocate for the rights of Palestinian refugees, with a strong emphasis on promoting their right to return. As part of their mission, they frequently organize virtual events that bring together thought leaders, journalists, and professionals from media and academia to discuss these critical issues.

However, PRC faced a significant challenge: how could they increase awareness of their events and drive attendance, especially among their highly specialized audience? With a limited budget, they needed a cost-effective campaign that could reach the right people and encourage them to take action.

Goals & Key Objectives

PRC’s main objective was to increase attendance at their upcoming virtual events, especially among professionals in media, journalism, and academia. Their goal was to generate over 2,000 event responses and ultimately ensure that their webinars attracted an engaged and specialized audience. Additionally, they wanted the campaign to increase overall awareness of their mission and events, particularly within the digital landscape, all while staying within a limited budget.

The campaign was executed using paid ads on Facebook, Twitter, and Instagram to promote PRC’s virtual events. We focused on driving event responses through engaging visuals and straightforward calls-to-action that made it easy for the audience to sign up for the webinars.

Throughout the campaign, we continuously tracked performance, adjusting the ad placements and optimizing content to maximize engagement. The goal was to ensure that the target audience—journalists, media professionals, and academics—felt compelled to register for the webinars.

My Return Campaign is a non-profit organization based in London, UK, that works tirelessly to raise awareness for the plight of refugees and displaced individuals across the world. Their goal was to gather 1 million signatures for their petition supporting refugee rights. Despite their passionate cause, they struggled to reach a global audience, build a recognizable brand, and create a user-friendly digital presence.

Challenge:

The primary challenge was to raise enough awareness for the campaign and drive a high volume of petition signatures. Additionally, building a solid and recognizable brand identity was crucial, as was the development of a user-friendly website that could handle large-scale international traffic. Achieving these goals required a comprehensive digital approach that would connect emotionally with a diverse, global audience.

Goals & Key Objectives

• Reach 1 million petition signatures to support the refugee cause.
• Establish a strong, recognizable brand identity that resonates globally.
• Develop a responsive and user-friendly website that enhances engagement.
• Implement effective digital marketing strategies that drive audience engagement and support.