Overview

About Turum-burum

Turum-burum is a UX/UI and CRO company with 17 years of experience, primarily focused on eCommerce, SaaS, Web3, and B2B Tech projects. Turum-burum is the only Ukrainian company that has become a Google UX Partner and takes part in Google's Retail Development Programs in Ukraine.

We have worked with the top 30 eCommerce brands in Ukraine, experiencing 500K - 3M traffic per month, and completed more than 400 projects from Europe, the Middle East, Canada, Australia, and the USA. These projects include Web apps and Mobile apps. We are accustomed to handling high-traffic volumes for projects such as Samsung, Pandora, and Watsons, including complex dashboards and systems for logistics companies and CRMs. We can cope with projects of any size, starting with elegant marketing sites and ending with SaaS solutions for millions of users.

We are well-known in the UX/UI and CRO industry, having been speakers at conferences in Berlin and London, with our articles published in Smashing Magazine, Muzli, Hotjar, etc. The company has been listed in the rankings of the Top 100 Conversion Optimization Services and Top 100 User Experience Agencies according to The Manifest. We were also the organizers of the Online eCommerce Conference for Conversion Growth in collaboration with CXL, Baymard Institute, Optimizely, and Hotjar.

We don’t create one-time websites, as we believe that every business needs continuous improvements based on numbers and facts. We prefer a scientific approach to conversion rate optimization, drawing on our strong usability background, rather than relying on one-time common optimization tricks. We are not looking for clients but for partners for whom interface quality matters.

What we do
With the help of design solutions, we influence key website metrics to increase our clients’ revenue.

We provide the following services:

  • Usability audit

We pinpoint interface flaws crucial for conversion based on the analytics, users' behavior, and key site metrics.

  • Conversion rate optimization according to the ESR approach

The Evolutionary Site Redesign (ESR) is a gradual interface enhancement process that fixes critical mistakes without dramatically redesigning the website

  • UX/UI services

Information and navigation structure, Customer Journey Mapping (CJM), dynamic and static prototyping, and the design of all website pages with various states (mobile and desktop). We specialize in mobile-first custom design solutions for a range of websites, including eCommerce, FinTech, company websites, SaaS, etc. Our UX/UI services extend to both Mobile Apps and Web Apps.

  • UX/UI for Shopify

We know all the limitations of the Shopify platform, so we can provide such services as UX/UI design for Shopify, Conversion rate optimization, and UX audit.

  • Product design

We have enough experience in creating designs from scratch for CRM systems, NFT platforms, FinTech solutions, etc. We know how to create a cost-effective MVP of uncompromised quality and invest gradually in its development.

What clients say

Review Analytics of Turum-burum

Every review is verified through Goodfirms before it's published.

5.03 Verified Reviews
Quality5.0
Schedule & Timing5.0
Communication5.0
Overall5.0
Review Summary
Summarized from 3 verified reviews · Updated August 2026
Clients highlight Turum-burum's strong UX/UI design expertise and attention to detail, consistently praising the visual appeal and user-friendliness of delivered work. The agency is noted for excellent communication, professional partnership approach, and thorough documentation that facilitates smooth implementation. Multiple clients report satisfaction with the quality of work and recommend the services to others based on their project experience.
✦ AI-generated summary. May not reflect every review.
Detailed Reviews of Turum-burum
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What reviewers mention most

Anastasiia Chala
Anastasiia Chala, Content Marketing Officer @ Stormotion at StormotionVerified Review
Posted on Jun 18, 2025

Turum-burum delivered high-quality design work with excellent documentation.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Mobile App DevelopmentWeb Design

Working with Turum-burum was a very positive experience. They provided clean, modern UI/UX design and were highly professional throughout the project. The Figma files were exceptionally well-organized and included detailed documentation, which made our job as developers much easier. We had very few questions during implementation, which saved us time and helped us stay on schedule. The final product met our client’s expectations, and we were happy with both the design process and the outcome.

Valeriia Donetskova
Valeriia Donetskova, Marketing Specialist at InwebVerified Review
Posted on May 18, 2023

We suggest their services to our customers since we checked their expertise on our own project.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web Design

They conducted a usability audit of the site, and compiled a list of growth points, with recommendations for their improvement and examples of best practices. All hypotheses were prioritized according to the degree of criticality. As a result, we got a ready plan for improving the interface. Turum-burum helps businesses by conducting research to understand their needs, audience, and competition. They also create wireframes and prototypes to visualize the layout and functionality of the website and design the interface with color schemes, typography, graphics, and overall aesthetics.

Kristina Aniutenko
Kristina Aniutenko, Marketing manager at NetpeakVerified Review
Posted on Mar 3, 2023

Excellent partnership experience with Turum-burum agency, who has high skills in UX/UI design.

Overall rating5.0
Quality5.0
Communication5.0
Schedule & Timing5.0
Web Design

Our company has been cooperating with the Turum-burum agency for many years. During this time, the team has shown itself as highly qualified specialists. We are confident in their skills and can safely recommend contacting them as a contractor.

Focus

Service Focus of Turum-burum

How the team's effort is distributed across services.

50%10%10%

Industries Focus

50%10%10%10%10%10%

Client Focus

Small Business50%
Medium Business35%
Large Business15%

The Positioning

AI Tools & Purpose

The stack the team uses to move faster.

Hotjar
Heatmaps, session recordings and user feedbac
Microsoft Clarity
Session recordings and AI-powered insighs
Google Analytics 4
User behavior, traffic sources, etc.
VWO
AB testing
Selected Work

Client Portfolio of Turum-burum

Where their work concentrates - by industry, budget, and timeline.

Project Industry

Retail2%
Entertainment3%
Healthcare3%
eCommerce65%
Real Estate2%
Travel2%
Automotive2%
Other8%
Food & Beverage6%
Education2%
Transportation & Logistics2%
Fintech5%
Major industry focus
eCommerce

Project Cost

$10001 to $500003%
$0 to $100002%
Not Disclosed95%
Common project cost
Not Disclosed

Project Timeline

1 to 25 Weeks95%
26 to 50 Weeks3%
51 to 100 Weeks2%
Typical timeline
1 to 25 Weeks

Portfolios: 63

Where we are

Locations (1)

Offices where Turum-burum operates.

Headquarter
Ukraine

Ukraine

Sumska Street
Kharkiv, Kharkiv 61023
+380686538446