The Beginnings of Virtual Reality in eCommerce

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The application of virtual reality in e-commerce has enormous potential for transforming online shopping into a real-world equivalent. However, the growing research interest focuses on virtual reality technology adoption for the development of e-commerce environments without addressing social and behavioral facets of online shopping such as trust.

At the same time, trust is a critical success factor for e-commerce and remains an open issue as to how it can be accomplished within an online store. This paper shows that the use of virtual reality for online shopping environments offers an advanced customer experience compared to conventional web stores and enables the formation of customer trust.

United Kingdom United Kingdom
12 Crow Hill Lane, Cambridge, Cambridgeshire CB235AW
+44 1223 660700
NA
2 - 9
2018

Service Focus

Focus of E-commerce Development
  • Shopify - 30%
  • Bigcommerce - 40%
  • WooCommerce - 30%
Focus of Web Development
  • Wordpress - 100%

Woo Digital 360's exceptional Maintenance & Support services give clients a considerable advantage over the competition.

Focus of Digital Marketing
  • SEO Services - 20%
  • Email Marketing - 20%
  • Analytics Consulting - 20%
  • Branding - 20%
  • Video Production - 20%

Woo Digital 360's exceptional AR & VR Development services give clients a considerable advantage over the competition.

Industry Focus

  • E-commerce - 50%
  • Information Technology - 20%
  • Retail - 20%
  • Business Services - 10%

Client Focus

80% Small Business
20% Medium Business

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