Top SEO Companies in Utah

Researched by:Goodfirms Research TeamUpdated:September 21, 2026

Goodfirms has reviewed 111 SEO Companies in Utah as of September 2026. The top-ranked firm is Searchbloom (4.9 stars, 94 verified reviews, $100 - $149/hr, founded 2014, South Jordan). Across the category, the median hourly rate is $37, median client rating is 4.9, and 16% of firms employ 50+ members. Explore the vetted SEO Companies in Utah below, compare their strengths, and connect with the provider best suited to your requirements.

Goodfirms has verified 111 SEO Companies in Utah - part of 34,257+ SEO Companies, each passing Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.

Top 10 at Glance

Compare the highest-ranked firms first side by side.

Rank
Company
Rating
Reviews
Hourly Rate
Team Size
Founded
Location
Action

List of Best SEO Companies in Utah

Find a SEO Company Near you
Find a SEO Company Near you
Service
Hourly Rate
Employees
ReviewsAll Companies
Industry
Client Type
  • Searchbloom has earned its place among trusted SEO companies through one consistent focus: search engine optimization services that move revenue, not just rankings. Their professional SEO services cover organic and paid search with methodical precision. Among the best SEO agencies operating in the performance-first segment, ... read Searchbloom reviews & insights

    $100 - $149/hr
    10 - 49
    2014
    South Jordan, United States
    They put our company’s interests first and acted like it was their own product. - Özge Oğuz
    Visit Website
  • Post your project. Get proposals from PRO-verified firms.

    Goodfirms recommends the top 3. You pick the winner.

  • We're focused on lawyers who want a stunning legal website design and SEO services without paying outrageous prices. As a team, we have been working with attorneys for more than 20 years to create modern, professional websites and deliver impressive marketing results.

    NA
    10 - 49
    2001
    American Fork, United States
  • Sites by Sara is comprised of a team of talented designers, developers and marketers who bring a passionate, fresh approach to creating professional websites for a variety of clientele. Based out of Salt Lake City, UT, Sites by Sara services clients all across the United ... read Sites by Sara reviews & insights

    < $25/hr
    2 - 9
    2007
    Salt Lake City, United States
    Unveiling the Digital Frontier - Manager
  • PWA Media is a SEO Agency Utah. All aspects of WordPress Website Development, Designing and SEO are handled by us. We have been recognized for our award-winning work as well as our expertise, and we are now listed in Utah’s 60 fastest-growing businesses. PWA Media ... read PWA Media reviews & insights

    $25 - $49/hr
    10 - 49
    2020
    Salt Lake City, United States
    PWA Media builds secure PWAs for plastic surgeons, improving care and efficiency. - Anonymous
  • Finally. A Digital Marketing Agency You Can Trust. Big Leap was founded in 2008 with the sole intention of providing brands with a trustworthy source of organic, sustainable growth. What began as a small one-man startup flourished into the agency they are today with over ... read Big Leap reviews & insights

    $100 - $149/hr
    50 - 249
    2008
    Lehi, United States
    Truly experts in SEO and digital marketing. - Inbound Marketing Consultant
  • Since 2009, Utah Digital Marketing Experts has been the go-to choice for Utah businesses, delivering superior results and earning the trust of hundreds of clients. Specializing in digital marketing, we also excel in designing and developing high-conversion websites with SEO techniques integrated from the start. ... read Utah Digital Marketing Experts reviews & insights

    $100 - $149/hr
    2 - 9
    2021
    Midvale, United States
    Brenan provided a personal touch and responsive service, making a real difference in my business rankings. - Jessica Gilbert
  • Using AI Tools

    • ClaudeClaude
    • CanvaCanva
    • HubSpotHubSpot
    • Monday.comMonday.com

    Big Red Jelly is a branding, web design and growth marketing agency serving US-based businesses nationwide. Grow is where most client relationships live long term: our retainer packages deliver ongoing SEO, social media management, content marketing and paid advertising, run by a dedicated growth strategist ... read Big Red Jelly reviews & insights

    $150 - $199/hr
    10 - 49
    2017
    Provo, United States
    Our experience was great. I highly recommend them. - Management

    Why Big Red Jelly?

    • Ongoing Grow retainers, not just one-time projects
    • US-based team serving businesses nationwide
    • More than 150 industry awards
  • Avalaunch Media was created more than a decade ago amidst one of the biggest marketing revolutions in history. We recognized digital changed everything and committed ourselves to perfecting the art of marketing through digital platforms.

    < $25/hr
    10 - 49
    2005
    Lehi, United States
    Professional Team, Trustworthy Company, Result-Driven Work! - Digital Marketing Lead
  • BASE Search Marketing is an affordable quality link and SEO provider for small-businesses, enterprises, and agencies alike. BASE never builds links via sponsored posts, PBNs, or any cheap “hacks” you see out there — only organic, authoritative links. Complete SEO packages (including links, keyword research, on-page optimizations, site-audits), begin at $1,000/mo, perfect for small businesses ... read BASE Search Marketing reviews & insights

    NA
    50 - 249
    2017
    Lehi, United States
  • SEO Sprouts offers expert SEO services, web development, Google Business Profile optimization, and social media management — helping businesses grow their online presence effectively.

    $25 - $49/hr
    2 - 9
    2024
    Salt Lake City, United States
  • Using AI Tools

    • ClaudeClaude

    The SEO For Law Firms is the only digital marketing agency built exclusively for attorneys. Most marketing agencies treat law firms like any other client — they recycle the same generic SEO playbooks and report on traffic while your competitors steal cases. We built this agency differently: every strategy, every deliverable, every metric is designed ... read The SEO For Law Firms reviews & insights

    $150 - $199/hr
    2 - 9
    2024
    Salt Lake City, United States

    Why The SEO For Law Firms?

    • Exclusive law firm focus, no conflicts of interest
    • We track signed cases, not vanity metrics
    • Month-to-month, no long-term lock-in
  • Using AI Tools

    • GrokGrok

    Carson Digital is a sales and leads-focused boutique SEO agency founded by Jared Carson, an Independent SEO Consultant based in Southern Utah. We help businesses across the country — from Denver and Pittsburgh to Dallas, Los Angeles, New York City, and beyond — earn consistent first-page organic rankings on Google.In the AI era, simply having ... read Carson Digital reviews & insights

    $100 - $149/hr
    2 - 9
    2022
    Saint George, United States

    Why Carson Digital?

    • We help you get more from your existing SEO Team
    • We help you be the Topical Authority in your niche
    • We tailor make strategies for your custom needs
  • We are an In House team based out of the States with rapid response time and a passion for helping you build the best sites/apps on the web for the best price. We do Web Application Development, Website Development, Software Development, SEO, Mobile App Development, ... read Bright Bridge Web reviews & insights

    $50 - $99/hr
    10 - 49
    2014
    Provo, United States
    Bright Bridge Web Review - Derek Shumway
  • The Regumsoft is a Cloud, Web and Mobile application development, web development & web design company established in 2015. Since its beginning The Regumsoft has been delivering the best suited solutions at a competitive cost across the world. We provide businesses and entrepreneurs with innovative ... read Regumsoft Technologies LLC reviews & insights

    $25 - $49/hr
    50 - 249
    2015
    Salt Lake City, United States
    Highly recommended to work with Regumsoft - Bhavinkumar Pareshbhai
  • Pivo Web LLC is your affordable local SEO agency for Google Business Profile management solutions. We specialize in local SEO, offering top-tier services to boost your search engine advertising and Google local search rankings. Our innovative Local SEO Automation Software and GBP Management Tools make managing your online presence effortless, helping you drive more Google ... read Pivo Web reviews & insights

    $25 - $49/hr
    2 - 9
    2009
    West Jordan, United States
  • ThoughtLab is a professional internet strategy, branding and web design firm that helps organizations establish premier brands, results-oriented websites and custom web, Android & iOS applications. We don't like to brag, but we've won awards for a lot of our work. We have an uncommon ... read ThoughtLab reviews & insights

    NA
    10 - 49
    1999
    Salt Lake City, United States
    Thoughtlab review - Owner
  • Using AI Tools

    • ClaudeClaude
    • ChatGPTChatGPT
    • GeminiGemini
    • CanvaCanva

    Five Star Commerce helps established product brands grow and manage their marketplace sales channels, with a strong focus on Amazon and Walmart Marketplace. We support brands with marketplace strategy, listing optimization, advertising management, account support, catalog troubleshooting, and ongoing marketplace operations.Our team works with brands that are already selling online, preparing to expand onto Amazon ... read Five Star Commerce reviews & insights

    $100 - $149/hr
    10 - 49
    2018
    Provo, United States

    Why Five Star Commerce?

    • Amazon & Walmart marketplace experts
    • Flexible hourly, on-demand expertise
    • Leaner alternative to agency retainers
  • Before leaving the traditional ad industry to start Chamber.Media, founder, Travis, developed the creative concept, media buying plan, distribution, and viral seeding strategy for the most viral ad of all time, “Kobe vs. Messi; The Selfie Shootout,” for Turkish Airlines. The video got over 150 million views, 3 million shares, and over 2,000 press features ... read Chamber Media reviews & insights

    < $25/hr
    50 - 249
    2014
    Lehi, United States
  • Using AI Tools

    • ChatGPTChatGPT
    • ClaudeClaude
    • GeminiGemini
    • CanvaCanva

    Target River is a leading marketing agency empowering businesses, schools, and nonprofits nationwide. From SEO and paid advertising to creative design and content strategy, we deliver data-driven solutions that boost visibility, engage your audience, and drive measurable growth for your brand. Our team combines strategic thinking with creative excellence to craft campaigns that truly resonate. ... read Target River reviews & insights

    $50 - $99/hr
    50 - 249
    2016
    Salt Lake City, United States

    Why Target River?

    • Results-driven marketing experts
    • Custom strategies for every client
    • Full-service team, measurable growth
  • We at Crunchy Lemons understand how difficult it is to start a business. Online searches are the most common way for businesses to be found. We understand the buyer's journey and have identified each step that converts a Google Search into a new customer. The Crunchy Lemons Company provides full service marketing, online business, video ... read Crunchy Lemons reviews & insights

    NA
    2 - 9
    Salt Lake City, United States
  • At Blaze Digital Solutions we know that you want to have a profitable business. In order to do that, you need a strong system that can predictably bring in sales even in bad times. The problem is there is so much out there and so many people telling you what you should do. This makes ... read Blaze Digital Solutions reviews & insights

    NA
    2 - 9
    Saint George, United States
  • Blastoff LLC is your launchpad to exceptional web design and digital solutions. Based on a foundation of creativity and innovation, we specialize in crafting dynamic websites that propel businesses to new heights in the digital landscape. Our passionate team is dedicated to turning your vision into a digital reality. With a focus on user-centric design, ... read Blastoff LLC reviews & insights

    $25 - $49/hr
    2 - 9
    0
    Salt Lake City, United States
  • Every company experiences moments that deserve to be seen new beginnings, important achievements, and the small but meaningful wins that shape a brand’s story. Press Release Box steps in to make sure those moments don’t go unnoticed. Their team is built around a straightforward mission: giving businesses genuine exposure through thoughtful press release writing and ... read Press Release Box reviews & insights

    < $25/hr
    2 - 9
    2025
    American Fork, United States
  • Octiv Digital is a boutique digital marketing agency located in Bountiful, Utah, near Salt Lake City. We specialize in local and enterprise SEO strategy, paid search management (Google Ads), web design and development, website hosting, content strategy and production, and website analytics consulting. Our data-driven strategies are crafted to enhance brands' online visibility, drive quality ... read Octiv Digital reviews & insights

    $100 - $149/hr
    2 - 9
    2019
    Bountiful, United States
  • At Stryde, we 10x 7-figure e-commerce brands – PERIOD. We aren’t your typical Digital Marketing Agency. 👉 We help you put in place marketing systems and processes to help you operate like an 8-figure brand. 👉 We help you better understand your customers, how they make purchase decisions, and what their buyer journey looks like. ... read Stryde reviews & insights

    $50 - $99/hr
    10 - 49
    2013
    Lehi, United States
  • Aces Media is an Online Advertising Agency based out of Salt Lake City, UT. We specialize in Facebook ads, Google ads, and direct response email marketing automation for eCommerce and SaaS businesses.

    < $25/hr
    10 - 49
    2017
    Salt Lake City, United States
  • For over a decade Jet Digital Marketing has been a leader in the field of digital marketing. Our designers and programmers are constantly educating themselves to stay at the forefront of digital marketing technology. Combine this with a marketing strategy that provides consistent, measurable results and it's obvious why many of our clients have been ... read Jet Digital Marketing reviews & insights

    $25 - $49/hr
    2 - 9
    1999
    Salt Lake City, United States
  • Swell MKTG is an affordable digital marketing agency located in the heart of Utah's Silicon Slopes. We give you the best results for an affordable price. Whether you are starting your business or want to take your business to the next level, we can help you. We have the talent and experience necessary to help ... read Swell MKTG reviews & insights

    NA
    2 - 9
    2018
    American Fork, United States
  • For the past 6 years, we’ve been one of the most trusted sources for Salt Lake City web design. We’ve grown from humble beginnings to the award-winning creators of hundreds of websites and design projects. During that time, one thing has always remained constant: our focus is to produce websites with the user in mind. ... read Lemon Head Design reviews & insights

    NA
    2 - 9
    2008
    Spanish Fork, United States
  • We know you have a story, and we’d like to tell it. We’ll help you find the right voice, use the right media, and share it with the right audience. And then we’ll make sure your story is doing what you need it to—attracting new customers and converting engagements to transactions. Success stoked.

    NA
    10 - 49
    2015
    Provo, United States
  • We do more than manage your ads our team handles the creative, the content, the research, and the reporting. We take your prospects from freezing cold to smoking hot. From high-quality ads and the right keywords to conversion-focused landing pages, we will reach the right customers at the right time and keep them coming back. ... read linear. reviews & insights

    NA
    10 - 49
    2013
    Sandy, United States
  • We are a group comprised of some of the brightest minds in marketing, content, sales strategy, operations, and implementation. Here to share our collective decades of wisdom and experience with you. We aim to teach, inspire, and motivate advisors who not only want to double their business, but work half as much.

    NA
    10 - 49
    1977
    South Jordan, United States
  • Dice Media Group was founded by a team of experienced copywriters, graphic design artists, web developers, and SEO strategists. Our solutions go far beyond the exchange of money and services; we offer a true-ROI-value service that makes long-term growth easier to achieve for clients. From strategic content creation and implementation to advanced SEO-management services, Dice ... read Dice Media Group reviews & insights

    < $25/hr
    2 - 9
    2006
    South Salt Lake, United States
  • Rock Salt Marketing Cooperative is a Utah-based digital marketing agency that specializes in search engine optimization (SEO), paid media (PPC), and modern, search-friendly web design. We offer the rock-solid expertise and customer experience of a boutique agency at the lower cost of a large marketing firm. Whether you own or run a local business, operate ... read Rock Salt Marketing Cooperative reviews & insights

    $150 - $199/hr
    10 - 49
    2023
    Salt Lake City, United States
  • We are a collective of individuals with a passion for creativity, design, and making awesome websites! We believe that everyone is a rebel at heart and we want to help you show that to the world through creativity and design.We love to help businesses become recognized, gain online visibility and become the company you want ... read Rebel Ape Marketing reviews & insights

    NA
    2 - 9
    2016
    North Ogden, United States
  • Flyhire Marketing is a leading digital marketing consultancy that helps businesses grow through innovative, data-driven strategies. Combining AI-powered tools with expert marketing audits, performance reviews, and scalable solutions, Flyhire Marketing ensures measurable results and long-term business success. Their services include digital marketing strategy, marketing execution, online growth planning, and consultancy for startups and established companies ... read Flyhire Marketing reviews & insights

    $25 - $49/hr
    2 - 9
    2026
    Salt Lake City, United States

    Why Flyhire Marketing?

    • Proven Expert delivery
    • client first approach
    • High quality solutions
  • Using AI Tools

    • ClaudeClaude
    • ChatGPTChatGPT
    • PerplexityPerplexity
    • GeminiGemini
    • CanvaCanva
    • + 1 More

    B-Squared Technologies is a web design, local SEO, and AI automation agency based in Washington, Utah, serving the entire Southern Utah region — St. George, Washington, Hurricane, Ivins, Santa Clara, and the surrounding Washington County area. Founded in 2025 by Brett Benassi, the studio pairs hands-on engineering with modern AI search optimization to help small ... read B-Squared Technologies reviews & insights

    $100 - $149/hr
    Freelancer
    2025
    Washington, United States

    Why B-Squared Technologies?

    • Direct access to the engineer who builds it
    • Own your site, no hostage fees or lock-in
    • Built to rank on Google AND AI search
  • Forte Agency is a full service precision digital marketing agency specializing in media buying, seo, website & app production as well as video production and editing. When you are ready for your brand to be seen and heard, call Forte.

    NA
    2 - 9
    Sandy, United States
  • Multiview is a digital media and marketing company helping three types of organizations grow: associations building non-dues revenue, B2B advertisers reaching a verified professional audience, and small businesses that need a real marketing team without building one in-house. We’re backed by Stagwell Inc and we've spent more than 25 years learning what each of those ... read MultiView reviews & insights

    $25 - $49/hr
    250 - 999
    2000
    Sandy, United States
  • In 1991, Santek began doing custom programming and Internet solutions in the Salt Lake Valley. Our projects over the years have ranged from database programs for local businesses to major software-oriented projects for larger corporations. In recent years, database and e-commerce programs hooked up to the Web have come to form a major part of ... read Santek Online reviews & insights

    < $25/hr
    2 - 9
    1991
    Salt Lake City, United States
  • I've helped companies improve SEO for over 10 years. I’ll manage strategy and key tasks as your specialist while educating and training your digital marketing team. We’ll perform technical auditing, content strategy, citation + backlink analysis, online reputation management, and conversion rate optimization. Without expert guidance, you may fail to earn more and better keyword ... read RDLDIGITAL reviews & insights

    $100 - $149/hr
    Freelancer
    2017
    West Jordan, United States
  • From marketing to maintaining customer loyalty, there are an infinite number of things to keep track of as a business owner. With so many items on your plate, digital marketing may be the last thing on your mind, but it is one of the most important things you can be doing for your business. At ... read TMD Marketing & Advertising reviews & insights

    $150 - $199/hr
    10 - 49
    2013
    Layton, United States
  • We are a digital design and marketing agency founded in 2007 serving clients throughout the world. Currently, we have a strong and growing customer base that comes from Austin, Salt Lake City, San Francisco, New York City, the UK and China. The firm includes designers, writers, SEO specialists and website developers. Our mission is to ... read Studioo1c reviews & insights

    NA
    10000+
    2007
    Sandy, United States
  • MarketingSOLVD is founded on the premise to give companies an affordable way to engage their current customers in a personalized way. We want to tell brand stories and engage customers with that brand in a way that is relatable to their current needs. To create a company that gives more time to our team and ... read Marketing Solvd reviews & insights

    NA
    10 - 49
    Lehi, United States
  • At Solidify Marketing, we specialize in lead generation and online visibility for the engineering, architecture, and construction industries. Our expertise in PPC, local and organic SEO, and digital marketing ensures your business reaches the right audience. Whether improving mobile optimization or integrating CRM tools, we craft strategies to enhance client relationships and maximize growth.

    $25 - $49/hr
    2 - 9
    2012
    West Jordan, United States
  • The Utah Digital Marketing Agency helps local businesses grow with smart, results-driven digital marketing. Based in Utah, we specialize in SEO, Google Ads, social media advertising, and website optimization to help you get more leads, more sales, and more business. Whether you're a small startup or an established company, we use proven strategies tailored to ... read The Utah Digital Marketing Agency reviews & insights

    $25 - $49/hr
    2 - 9
    2018
    Lehi, United States
  • Marketing Customized for Insurance and Financial Services by Industry Experts.Work with a team that has experience in the day-to-day running of an Insurance Agency and knows what you need to grow your business.Most insurance websites are all built off the same templates. With a custom website, you will create a better, more unique, and memorable ... read Insurance Websites reviews & insights

    NA
    10 - 49
    2001
    American Fork, United States
  • Positive Digital Footprint is a customer-centric ads agency run by a jack of all trades who has learned the digital marketing world from the ground up. From paid search management, SEO, and CRO we can help you achieve the business success you are looking for online. Contact us today for a free quote.

    $50 - $99/hr
    2 - 9
    2023
    West Jordan, United States

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Where the firms are.

Bubble size shows how many firms each country has; colour shows its average hourly rate. Tap any country for its firm count, average rate, rating, and Value Score.

Loading map…

All cities ranked by Value Score.

Every city in scope, ranked by Value Score.

CityFirmsAvg RateAvg RatingValue ScoreAction
USSalt Lake City35$53/hr4.875View firms
USLehi11$70/hr572View firms
USSandy6$31/hr-70View firms
USSouth Salt Lake2$25/hr-70View firms
USSouth Jordan4$75/hr569View firms
USMurray1$25/hr-69View firms
USAlpine1$25/hr-69View firms
USOgden1$25/hr-69View firms
USOrem2$31/hr-68View firms
USBluffdale1$37/hr-65View firms
USCedar City1$37/hr-65View firms
USDraper3$46/hr-63View firms
USWest Valley City3$56/hr-59View firms
USWest Jordan5$69/hr-55View firms
USMidvale1$125/hr555View firms
USProvo6$138/hr554View firms
USRiverton3$79/hr-50View firms
USKaysville1$75/hr-50View firms
USAmerican Fork5$100/hr-43View firms
USBountiful2$100/hr-41View firms
USLayton3$108/hr-39View firms
USSaint George4$125/hr-33View firms
USSpanish Fork2$125/hr-32View firms
USWoods Cross1$125/hr-31View firms
USWashington1$125/hr-31View firms
USLogan2--13View firms
USFarmington1--8View firms
USPleasant Grove1--8View firms
USTooele1--8View firms
USNorth Ogden1--8View firms
USSalt Lake City
35 firms$53/hr4.8
Value Score75 / 100
USLehi
11 firms$70/hr5
Value Score72 / 100
USSandy
6 firms$31/hr
Value Score70 / 100
USSouth Salt Lake
2 firms$25/hr
Value Score70 / 100
USSouth Jordan
4 firms$75/hr5
Value Score69 / 100
USMurray
1 firms$25/hr
Value Score69 / 100
USAlpine
1 firms$25/hr
Value Score69 / 100
USOgden
1 firms$25/hr
Value Score69 / 100
USOrem
2 firms$31/hr
Value Score68 / 100
USBluffdale
1 firms$37/hr
Value Score65 / 100
USCedar City
1 firms$37/hr
Value Score65 / 100
USDraper
3 firms$46/hr
Value Score63 / 100
USWest Valley City
3 firms$56/hr
Value Score59 / 100
USWest Jordan
5 firms$69/hr
Value Score55 / 100
USMidvale
1 firms$125/hr5
Value Score55 / 100
USProvo
6 firms$138/hr5
Value Score54 / 100
USRiverton
3 firms$79/hr
Value Score50 / 100
USKaysville
1 firms$75/hr
Value Score50 / 100
USAmerican Fork
5 firms$100/hr
Value Score43 / 100
USBountiful
2 firms$100/hr
Value Score41 / 100
USLayton
3 firms$108/hr
Value Score39 / 100
USSaint George
4 firms$125/hr
Value Score33 / 100
USSpanish Fork
2 firms$125/hr
Value Score32 / 100
USWoods Cross
1 firms$125/hr
Value Score31 / 100
USWashington
1 firms$125/hr
Value Score31 / 100
USLogan
2 firms
Value Score13 / 100
USFarmington
1 firms
Value Score8 / 100
USPleasant Grove
1 firms
Value Score8 / 100
USTooele
1 firms
Value Score8 / 100
USNorth Ogden
1 firms
Value Score8 / 100

Match by work-hour overlap with your team.

Cost matters - but so does being able to actually talk to your developer during your workday. Here are the best destinations for each major hub.

If you're in US (PT/ET)Recommended

Look for nearshore LATAM partners - same-day collaboration, similar time zones, and 50-60% cost savings vs domestic.

MXMexico~7h overlap
ARArgentina~6h overlap
BRBrazil~5h overlap
CACanada~8h overlap
If you're in Europe (CET/GMT)Recommended

Eastern Europe is your sweet spot - 1-2h time zone shift, EU GDPR alignment, and 40-50% lower rates than Western Europe.

PLPoland~8h overlap
UAUkraine~7h overlap
RORomania~7h overlap
ZASouth Africa~8h overlap

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

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