SE Ranking

We Microstartups.org use SE Ranking. The no.1 reason why we use it is that it's a few times cheaper than other SEO tools with similar packages. Pros are that the platform is extremely easy to navigate, we can spy on our competitors, and do great keyword and backlink analysis. Another important benefit is keyword rank tracking, which is fantastic for tracking our website's improvements. Lastly, their website audit feature is fantastic! It quickly shows us the technical SEO problems that we have. There are two cons. The keywords and backlinks database are smaller when compared to Ahrefs or Semrush. The second con is that you don't get as many filters when researching keywords - for instance, you can't sort keywords based on search intent (informational, transactional, navigational, etc.). But we didn't have any issues because of that. We use it two to three times a week, depending on how much content we should research and publish.

Pros: Accurate rankings tracking

Cons: Slow backlinks analysis

When it comes to SEO at Ravesafe.nl, SE-Ranking is our go-to SEO-software. Very useful when it comes to daily tracking of keywords in SERP and linkbuilding. Well worth its price :)

Pros: Watch clients evaluate the potential of SEO efforts.

Cons: Not easy to figure out positions these days.

For starters, the plans are cheaper and come with more perks. This includes more users, more keyword rank trackers, and more locations per keyword. Using the software for my business purpose at Maple Holistics, I found that it also has additional backlink tools such as backlink monitoring and Google search console integration. Plus B2B features such as branded reports, SEO potential, and subaccounts make it a great choice too.