Buzzvel

Project Challenges

The challenge was to translate a physical, emotional and collective ritual into a digital experience without stripping it of meaning, while preserving chance, surprise and the logic of the gift and the fava.

The interaction had to be immediate and intuitive: take a photo, get a response. No downloads, no sign-ups, no friction — working seamlessly across devices and in real social contexts.

At the same time, the solution needed to be robust and scalable, prepared for usage peaks and varied image quality, while maintaining visual and editorial consistency.

All of this had to be ready in time for Christmas. As often happens, it’s easy to forget that Christmas arrives every year… always on December 25th.
 

Solutions

The experience was designed to happen on mobile — the only device that makes sense around a Christmas table — with a simple, fast and frictionless flow.

At its core is an AI model trained specifically to recognize the Bolo-Rei as an object, distinguishing it from visually similar cakes. Photographing an orange cake, for example, does not unlock a gift. You get the fava.

When a Bolo-Rei is correctly identified, the system unlocks a digital gift, presented as a short animated moment inspired by the traditional objects once hidden inside the cake.

The entire platform follows a mobile-first approach, lightweight and accessible, with no downloads, registrations or instructions, designed for real social settings and featuring content created specifically for the festive season and the moment in which it is discovered.
 

Results

Starting from a creative concept developed by LOLA NORMAJEAN, the project reinterpreted a deeply rooted Portuguese Christmas ritual, adding a new layer of meaning in a contemporary digital context.

The experience was organically shared by the client’s audience and generated buzz in specialised media and advertising press, extending its reach beyond the Christmas table.

For Buzzvel, the project demonstrates the ability to turn a creative idea into a functional and relevant digital experience, through thoughtful UX design and mobile-first technical production, built for real-world use and informal contexts.

More than a prize, the real gift was the idea that was shared.

Project Challenges

Ra-Ro wanted a platform that honoured Portugal’s artisan heritage. They arrived with a defined brand, a clear story, and a mission rooted in cultural preservation. What they needed was the technical execution to scale that vision online.

The brief was demanding. Translate an established identity into a high-performing experience. Respect the content strategy. Serve two languages and two audiences. Balance cultural depth with commercial clarity. Make handmade feel premium, not improvised.

This all had to happen on Shopify, showing that storytelling and commercial performance can work together. Most marketplaces make artisans look the same. Ra-Ro needed a platform that made each one unforgettable.

Solutions

A digital experience that protects the brand’s intention

Within Ra-Ro’s identity, we designed a Shopify experience that feels curated and editorial. Large photography, confident typography and bold layouts ensure each piece is presented as a cultural artefact rather than a simple product.

An architecture that converts curiosity into commerce

We created a bilingual platform in PT and EN that preserves Ra-Ro’s content strategy while improving usability. Navigation is organised by Portuguese regions. Collections follow craft traditions. A rarity system, from UNSUAL to UNIQUE, is integrated into browsing and discovery.

Artisan profiles became decision-making tools. Regional narratives became SEO value. Product pages became editorial features. Everything runs naturally within Shopify.

Technical execution focused on performance and scale

We built custom modules for artisan storytelling and optimised product discovery flows. The bilingual checkout feels seamless. Every technical decision balanced aesthetics with performance, because a beautiful experience only works if it is fast.

Implementation that maintains the brand’s voice

Ra-Ro’s tone is cultured, confident, and rooted in heritage. We translated that voice into a consistent content system across the entire platform. Both languages convey the same clarity and intent.

Results

Ra-Ro became the digital reference for Portuguese craft. The vision they imagined was executed without compromise.

Engagement metrics exceeded heritage e-commerce benchmarks. Their editorial approach drove longer sessions, deeper product exploration, and higher cart values. The rarity framework created urgency without pressure. International audiences converted, demonstrating that cultural authenticity translates into commercial success.

Ra-Ro owns its niche. The platform proves that cultural preservation and commercial growth can coexist. It is ready to evolve as their artisan community expands.

We did not reinvent Ra-Ro’s vision. We gave it the digital foundation to thrive globally while staying unmistakably Portuguese.

This is how tradition scales in the digital age.

Project Challenges

The main challenge was to translate the tactile and emotional qualities of fine art into a digital experience that retained its sense of intimacy and craftsmanship. Kilford’s audience values precision, beauty, and authenticity. Which are qualities that are difficult to replicate online. Additionally, the integration of a real-time 3D configurator within WooCommerce required complex engineering to ensure performance, realism, and scalability across all devices.

Solutions

Buzzvel partnered with Kilford Studios to design and develop a 3D configurator that redefines fine art collecting. Built with WebGL and Three.js, the tool allows users to explore, customize, and preview artworks in real time, such as select frame materials, finishes, and sizes with lifelike accuracy.
To support this immersive experience, we implemented lazy loading, smart caching, and selective rendering strategies to maintain fluid performance. The platform also features Moloni API integration for automated invoicing and multilingual support via WPML, enabling Kilford to reach global audiences with seamless operations.

Results

The new Kilford Studios platform transforms fine art collecting into an engaging, high-performance digital experience. The 3D configurator has become the centerpiece of the user journey, increasing interaction and helping collectors confidently personalize their purchases.
By merging artistic precision with advanced technology, Buzzvel delivered a platform that not only reflects Kilford’s artistic vision but also sets a new standard for fine art e-commerce, as an elegant, immersive, and timeless platform.

Project Challenges

The main challenge of the project was to translate the rich archaeological and cultural heritage of the Barroso region into a modern digital experience that felt both educational and immersive. The platform needed to connect diverse audiences (from researchers to tourists), while maintaining visual harmony and intuitive navigation. It was essential to balance storytelling, interactivity, and accessibility without compromising performance or authenticity.

Solutions

Buzzvel collaborated with ERA Arqueologia to design and develop the Castros do Barroso, a digital platform that merges interactive mapping with contextual storytelling. The interface was designed to guide users through the ancient hillforts of Barroso, combining historical context with visual exploration.
Inspired by the natural textures and earthy tones of the region, the design system evokes a sense of place and continuity. The website’s structure was optimized for usability, with responsive layouts, clear hierarchies, and a seamless user flow that encourages discovery.

Results

The Castros do Barroso stands as a digital gateway to the region’s history, as an immersive, informative, and visually rich experience that preserves cultural heritage through technology. The platform not only enhances public engagement with archaeological content but also promotes local tourism and cultural appreciation.
With its blend of storytelling, design, and interactivity, the project redefines how heritage can be experienced in the digital age, bridging past and present through thoughtful design.

Project Challenges

Haipe Studio set out to redefine intelligent automation through a strong digital presence and visual identity. The main challenge was to translate complex technical expertise into a brand and website that felt both trustworthy and innovative. The identity needed to communicate precision, reliability, and modernity, while the website had to deliver an intuitive user experience that reflected Haipe’s forward-thinking nature.

Solutions

Buzzvel developed a complete brand and digital ecosystem for Haipe Studio, aligning design, strategy, and technology. We crafted a cohesive visual identity built around clean typography, bold geometric elements, and a refined color palette that conveys both innovation and confidence.
On the digital side, we designed and built a responsive, high-performance website that integrates fluid navigation, modular layouts, and optimized performance across devices. Every interaction was designed to reinforce Haipe’s brand values: precision, clarity, and dependability.

Results

The new Haipe Studio brand and platform present a unified, impactful image that positions the company as a modern leader in the automation industry. The branding system ensures consistency across all touchpoints, while the website provides an elegant and efficient showcase for Haipe’s services.
The result is a fusion of design and technology that embodies Haipe’s mission, transforming complex processes into simple and trustworthy automation solutions that make people's lives better.

Project Challenges

The biggest challenge of the project was achieving the right balance between heavy use of animations and high performance.

AI Business wanted a website that was visually bold and dynamic, but this required careful optimization to avoid slow loading times or accessibility issues.

Another challenge was translating highly technical concepts into clear, approachable messaging that could resonate with both experts and non-specialists.

Finally, the site needed to be built with scalability in mind, allowing the client to expand content and features as the company evolves.

Solutions

Buzzvel approached these challenges by leveraging GSAP for high-performance animations, carefully optimizing each motion element to ensure smooth rendering without compromising speed.

We combined lazy-loading strategies, image optimization, and caching layers to balance design ambition with performance excellence. For content, we worked closely with AI Business to simplify complex technical language into structured, user-friendly sections supported by interactive storytelling.

The modular WordPress architecture gave the internal team full flexibility, allowing them to add new content or campaigns without depending on developers.

Results

The new AI Business website stands out as a dynamic and engaging digital showcase, transforming how the company communicates with its audience.

The GSAP-powered animations and interactive features significantly increased visitor engagement, with users spending longer on the site and interacting more deeply with content.

Performance optimizations ensured that despite the heavy visual approach, the site maintained excellent loading speed and responsiveness.

For AI Business, the website became a powerful business tool, strengthening credibility in the AI market, boosting visibility, and providing a scalable foundation for future growth. The project demonstrates how cutting-edge design and motion technology can be combined with robust engineering to deliver a truly memorable digital experience.

Description

A Social Media Engagement Exchange platform that empowers creators, influences, and brands to grow their visibility - and get rewarded for it.

Challenge

The platform needed to simplify a potentially complex ecosystem into an intuitive and engaging user journey. Users had to easily understand how to earn points, use them, or monetize them—all without friction.

The challenge was to ensure that both beginners and seasoned social media users could navigate the marketplace, track their impact, and make informed decisions within a few clicks.

Solution

We developed a platform that reimagines how users interact with social media. At its core, EZGAGE facilitates authentic engagement exchange—users support each other to grow together.

We introduced a gamified point system that fuels a peer-to-peer marketplace, where engagement becomes currency. Users can earn, trade, and buy points to boost visibility, enabling both strategic exposure and monetization of their influence.

Impact

The launch of EZGAGE ignited a new way of thinking about online influence. Early adopters reported measurable increases in engagement and reach, while also unlocking new income streams from their content.

The innovative marketplace model and engagement monetization system positioned EZGAGE as a trailblazer in social media growth tools. It’s not just a platform—it’s a movement, giving power back to the creators and making social media success more accessible than ever.

The platform’s frictionless experience and gamified mechanics led to high user retention and viral growth dynamics, with users actively inviting others to join.

Brands and micro-influencers alike found in EZGAGE a cost-effective alternative to paid ads, unlocking growth with community-driven credibility.

Description

Azulfy is an application that uses artificial intelligence to analyse geospatial satellite images, promptly notifying the authorities in each municipality of potential pollution problems.

Solution

Emergency management is a race against time, with municipalities often facing critical delays in identifying and addressing problems such as wildfires, ocean spills, and other disasters. Traditional systems lacked the precision, speed, and coordination required for effective response. Authorities needed a reliable, real-time tool to detect risks early and enable proactive action to safeguard lives and natural resources.

Impact

The application is currently undergoing pilot tests in several Portuguese municipalities, delivering exceptional results:

• Proven Effectiveness: Authorities reported faster response times and improved coordination during emergencies.

• Operational Transformation: Municipalities have adopted the system as a key tool for monitoring and managing risks proactively.

• Scalable Impact: The application’s modular design ensures adaptability for a wide range of emergency scenarios and geographic regions.

This project exemplifies Buzzvel’s ability to create innovative, scalable solutions tailored to the unique challenges of each client. With Azulfy, we’re not just improving emergency management—we’re redefining how technology can protect communities and the environment.

Project Challenges

One of the main challenges was ensuring inclusivity and accessibility across multiple languages, with a special focus on Ukrainian communities. Additionally, the platform had to balance informative content with a simple, user-friendly experience, avoiding overwhelming navigation. Time constraints and the need for coordination between COMON, the Portuguese Red Cross, and Buzzvel also required a structured and agile development process.

Solutions

To overcome these challenges, Buzzvel adopted a collaborative workshop methodology with COMON to align on structure, wireframes, and content management needs. We developed the website in WordPress with a focus on modular, reusable components, making content updates efficient and scalable. Multilingual management was handled through a robust translation system, ensuring consistency across all three languages. Accessibility best practices were applied to typography, contrast, and navigation flow.

Additionally, we implemented clear content hierarchies and streamlined page structures, ensuring visitors could easily navigate through mental health resources. Close collaboration with COMON and the Red Cross teams ensured that the digital product was aligned with both communication strategy and humanitarian goals.

Results

The project delivered a modern, multilingual digital platform that amplifies the message of mental health etiquette across different communities. The site significantly improved accessibility to resources, particularly for Ukrainian speakers, supporting the humanitarian mission of the Portuguese Red Cross.

With a clean, mobile-first interface and optimized SEO architecture, the platform now reaches wider audiences and drives engagement through clear calls to action. Content managers benefit from a straightforward CMS, reducing publication time and allowing for continuous updates.

The “Guia de Etiqueta na Saúde Mental” stands as a successful collaboration between COMON, the Portuguese Red Cross, and Buzzvel — a platform that not only informs but also empowers individuals to act with empathy and awareness in mental health contexts.

Description

Zazoon is a powerful GRC platform designed to simplify compliance, risk management, and cybersecurity for businesses. With intuitive tools and automation, it streamlines governance processes, ensuring efficiency and regulatory adherence.

Challenge

The project posed several challenges, starting with the need to optimize the website for accessibility while ensuring a seamless and intuitive user experience for all visitors. Another challenge was developing a backoffice within WordPress that was both powerful and user-friendly, allowing the client to easily manage content and make updates without needing technical expertise.

Solution

For the solution, we focused on creating a highly accessible and visually appealing website that enhances the user experience. The redesigned user journey was optimized with clear, intuitive navigation, ensuring visitors could easily find what they were looking for.

We incorporated modern design elements and subtle animations to engage users and create a dynamic, enjoyable browsing experience.

Additionally, the custom-built WordPress backoffice was designed to be incredibly intuitive, allowing the client to effortlessly manage content, update pages, and maintain the website with ease, all while maintaining a sleek, professional look.

Impact

• Improved User Experience: The redesigned website now offers a seamless user journey, with intuitive navigation and engaging animations that enhance interaction and usability.

• Accessibility Enhanced: The website meets accessibility standards, ensuring all users, including those with disabilities, have an optimal browsing experience.

• Client Empowerment: The custom-built WordPress backoffice allows the client to easily manage and update content, ensuring they can maintain the website without technical knowledge.

• Modern, Engaging Design: The fresh, modern design has transformed the website into a visually captivating experience that aligns with the brand’s identity.

• Successful Launch: The website is live and delivering a powerful digital presence, making it easier for the client to connect with their audience while providing an efficient platform for managing content.

Project Challenges

The main challenge of this project was to translate COMON’s bold creative DNA into a digital experience that truly embodied the agency’s essence, without diluting its authenticity. While the agency required a visually powerful website to showcase its work, this ambition needed to be balanced with technical constraints around performance, ensuring fast loading speeds and smooth navigation despite the presence of rich media, animations, and high-impact visuals.

Another significant challenge was designing a content management system that could provide COMON’s internal team with full flexibility and autonomy to update the site quickly, while still preserving a consistent and polished design language.

Finally, aligning expectations and workflows between Buzzvel’s development team and COMON’s creative team demanded a close and collaborative process to ensure that design vision and technical feasibility were perfectly integrated within a limited delivery timeline.

Solutions

Buzzvel combined a strong design-driven process with technical expertise, creating reusable WordPress components and custom modules tailored for COMON’s communication needs. We leveraged GSAP animations for smooth visual transitions, ensuring a modern and engaging browsing experience. To address performance, we optimized images, implemented caching strategies, and fine-tuned the architecture to ensure fast loading without compromising design quality.

Throughout the process, we collaborated closely with COMON’s creative team to align visual identity with technical execution, guaranteeing that the final product embodied the agency’s voice and vision.

Results

The COMON Website now serves as a living portfolio that enhances the agency’s visibility and credibility. With a 80% improvement in page speed performance compared to the previous version, the platform provides a fluid and engaging user experience. Content managers gained independence, reducing publishing time by more than 50% thanks to the modular CMS approach.

Description

PEPAC in mainland Portugal is a support programme for agriculture and rural development in mainland Portugal.

Challenge

Building the PEPACC website presented a variety of challenges, starting with developing an interactive map of Portugal. This map-based navigation system allows users to search for GALs (Local Action Groups) and view their associated contacts. This dynamic system required precise integration and a user-friendly interface to ensure quick access to relevant information.

Solution

Buzzvel delivered a comprehensive solution for the PEPACC project by integrating WordPress with GPP’s internal systems. This ensured real-time data updates and a seamless user experience. We also developed custom logic for handling closed competitions, automatically redirecting users to the appropriate areas of the site without disruption.

Moreover, we introduced an interactive map of Portugal, a user-friendly feature that allows users to search for GALs (Local Action Groups) and view their contact information. The responsive UI/UX design ensured the website was fully optimized for mobile devices, providing an intuitive experience for all visit.

Impact

The new PEPACC website seamlessly blends intuitive UI/UX design and robust development. The user experience has been significantly enhanced through a clean, responsive design that works flawlessly across all devices. Visitors can easily navigate the site with streamlined menus, interactive features, and smooth transitions.

Combining modern design with complex technical functionality, the PEPACC website is now more engaging, responsive, and user-friendly, fully supporting the program’s rural development and sustainability goals.

Description

Family Wisdom is the app that redefines digital family connection. It allows easy customization, insights in video, image, audio or text, as well as calendar, events and notifications.

Challenge

Buzzvel needed to develop a cross-platform app for iOS and Android that supported multimedia content sharing, real-time synchronization, and user customization, all while maintaining security and performance. Ensuring a smooth user experience and complying with data protection and store regulations added further complexity.

Solution

The team conducted exhaustive research and comparative analysis, designed an intuitive UX/UI, and used React Native for efficient cross-platform development. Robust back-end systems were implemented to handle multimedia and real-time updates while guaranteeing compliance with the app store and data security.

Impact

The final app, Family Wisdom, offered a seamless, real-time multimedia sharing experience across devices. With smooth performance, personalized user profiles and robust security, the app has managed to connect families and friends and share insights and memories in one place.

Description

An original concept, on the market since 1976. Meals ready to eat, with a history that stay in the memory of those who visit them.

Challenge

The ordering process became one of the main reasons why "Coma ou Leve" looked for Buzzvel.

There was an urgency to automate the process and even correspond to customers expectations regarding orders in one of the highest sales seasons, Christmas and New Year, with around 1000 orders per day.

Solution

Buzzvel conducted a needs analysis with the client and presented a solution for developing a CRM platform for internal use based on Coma ou Leve's immediate needs (an easy and quick ordering process).

Impact

With the use of the CRM platform, it was possible to automate the orders internally. Although the entry of application data is the responsibility of Coma ou Leve, the platform processes them after their insertion. Then, it sends them directly to the customer for detailed order confirmation.

According to Coma ou Leve, streamlining this process saved about 1 (one) week of work and several hours in treating data, bureaucratic processes previously solved on paper.

CRM also allows for a better organizational organization, making it possible to manage internal workflow and team organization - such as delivery.

With this internal organization, Coma ou Leve guarantees greater flexibility to receive new orders and respond to a greater flow of orders from the end customer.

Currently, Coma ou Leve is developing with Buzzvel a new functionality focused on store stock management.

Description

We built this platform and APP that allowed primary users to track medical tests.

Challenge

It is difficult to control where certain blood tests are performed in certain parts of the world. Due to the high number of tests performed for rare diseases and their lack of tracking, it is necessary to identify some data that can easily geographically position a given test performed. For this, each test will have an associated barcode and will be mapped with a hospital and a doctor in charge.

Solution

Buzzvel analyzed the client's project and sought to present a strategy to respond to PTC's primary need and also idealized the optimization, speed and effectiveness of existing processes, driving the evolution of the project.

A CRM and app were developed to provide more comprehensive and detailed information about each test and organize the information for different users.

Impact

With the development of the CRM platform, PTC will be able to drive the evolution of its business and make the project much more profitable.

This CRM makes a detailed collection of data and keeps it permanently, not allowing its elimination. In this sense, the data can always be retrieved and consulted if necessary.

In addition, by allowing a more comprehensive collection of information, it leads to a greater amount of information available to be used, allowing the expansion of the networ

Description

Traquinices is a company that was born in Portugal in 1996. It specializes in the distribution of premium Childcare products to provide the best satisfaction to customers.

Challenge

We had to develop an easy-to-navigate WordPress website with a Blog to enhance the online presence through specific kinds of content to provide all the information about its products and brands for the target audience.

Solution

Our team worked diligently to create a website that is visually appealing, user-friendly, easy to navigate, and built with security in mind.

The website features a modern design that effectively represents Traquinices's brand and message. We utilized a responsive design approach, ensuring the website is accessible and functional on all devices.

In terms of functionality, our team integrated a number of key features to enhance the user experience. We added a contact form to enable visitors to reach out to Traquinices easily, and we also incorporated a Blog to provide all the information about their partners.

Impact

To meet the client's needs and expectations, we designed a clean and intuitive website that provides all the information about their partners and also an easy way to send their catalog products.

Description

An innovative "All-in-One" platform to plan, manage and optimize decentralized networks such as the global Helium network for the Internet of Things.

Challenge

We built this CRM platform that allowed the users to organize their operations in expanding the Helium network. As the Helium network grew exponentially, so did the amount of user data being managed. This posed scaling and performance challenges.

Solution

Buzzvel analyzed the client's project and sought to present a strategy to respond to Hotspotty's primary needs and executed accordingly by working closely with the Hotspotty team.

The proposed strategies were proven to be effective as the platform now has over 200k users and about half of the Helium network is being managed on the platform without any down time since the beginning.

Impact

With the development of the CRM platform, Hotspotty now has a solid foundation to further expand their platform and grow with their market opportunities and customer needs over time.

This CRM makes a detailed collection of data and saves them in a permanent, not allowing its elimination. In this sense, the data can always be rescued and consulted if necessary.

In addition, by allowing a more comprehensive collection of information, it leads to a more tremendous amount of information available to be used, thus enabling the expansion of the Helium network; The Hotspotty project, due to updates carried out in conjunction with Buzzvel, was awarded worldwide and considered a Market Leader Product.

Hotspotty now has over 200k users and about half of the Helium network (close to 1M hotspots worldwide) is being managed on the platform without any down time since the first release. It is considered the market leader in the ecosystem and received community-voted awards such as the Helium Noble Awards (blog.helium.com/2021-noble-awards-winners-announced-12107cd62aa7).

Description

ThinkFeridas is an application that responds to the need of many health professionals who work alone in the clinical decision regarding treating complex wounds.

Challenge

We had to create an easy-to-navigate and intuitive application—and application to accelerate wound treatment in a few seconds.

We had to create a back-end application with the mobile application, thus allowing data to be secured.

Solution

The minimalist design allows the user to use the application without training. ThinkFeridas is the combination of critical judgement from a range of experts on a mobile app.

Impact

Professional accepted ThinkFeridas in their daily work-day.

This application responds to the needs of many health professionals who work alone in the clinical decision regarding treating complex wounds.

The app was created only for the Portuguese Market, but at this moment, Portuguese Brasilian Users are also downloading it.

Description

The GPCV is an Association established by public deed on October 9, 1986, as a nonprofit organization whose primary objective is the protection, under the International Standard Convention, of Agencies and the Multilateral Guarantee Agreement.

Challenge

Need to develop a desktop and mobile application. Buzzvel's objective was to create an intuitive, easy-to-use, and user-friendly application with the intention of enhancing the experience.

Solution

Buzzvel, in partnership with the agency COMON, carried out a needs analysis to produce an effective online store/E-commerce, clean and intuitive.

The website was produced and translated into two languages: Portuguese, and English to be accessible to the target audience.

Impact

The brand presents positive results, thus fulfilling the objective of reaching the market internationally and making the online store available in different languages.

This e-commerce allows the quick user navigation through the availability of a filter where you can search for products, ingredients, and seasonings, making it intuitive and easy to search. It also offers a premium area dedicated to users, where they have exclusive and privileged content.

This e-commerce allows the brand to display its handmade products online and the existing physical point of sale.

Description

A Portuguese and family project of the canning industry with 3 generations of history and tradition. Canned food produced in Portugal, with Portuguese fish and artisanal.

Challenge

Need to develop an online/e-commerce store that would allow the brand to sell online and reach the international market to start exporting your canned food outside of Portugal.

Solution

Buzzvel, in partnership with the agency COMON, carried out a needs analysis to produce an effective online store/E-commerce, clean and intuitive.

The online store/e-commerce was produced and translated into three languages: Portuguese, English, and French, to be accessible to the target audience.

Impact

The brand presents positive results, thus fulfilling the objective of reaching the market internationally and making the online store available in different languages.

This e-commerce allows the quick user navigation through the availability of a filter where you can search for products, ingredients, and seasonings, making it intuitive and easy search. It also offers a premium area dedicated to users, where they have exclusive and privileged content.

This e-commerce allows the brand to display its handmade products online and the existing physical point of sale.

Description

VIPLANT was founded in 1988 in response to the lack of ornamental plant production in Portugal.

Challenge

The challenge presented to us was clear and straightforward: "We want more than an online sales solution. We want our online shop to welcome customers with the same attention and dedication that we offer in our garden centres."

Solution

We created a new website for VIPLANT with the main aim of enhancing the user experience, extending the quality of the physical purchase to the digital environment.

We introduced personalised offer packages and created the VIPLANT Card, a loyalty programme that offers clients the opportunity to make purchases with advantageous conditions and get first-hand access to exclusive and personalised content, such as online and face-to-face courses.

Impact

Internally: We provided the client with a platform that gives them autonomy in managing their online business.

Externally: We observed an increase of approximately 75 per cent in online sales. The VIPLANT Card gained around 450 members in the first three months, and the customer database grew exponentially.

We developed a robust and intuitive CMS - in WordPress and WooCommerce - which allows VIPLANT to personalise the site's look and easily launch promotions on special occasions, such as Mother's Day, Valentine's Day, the arrival of spring, etc…

In terms of CRM, we have centralised all customer data, which has allowed us to strengthen long-term relationships, ensuring that customers are always the first to know about new products and promotions. In addition, we collect feedback on the quality of service in a discreet and non-intrusive way.

Description

Portugal Advanced Health or PAH is an innovative and pioneering project in the area of health in Portugal, specializing in hyperbaric treatments at 1.4atm (atmosphere).

Challenge

There is a need for an online presence and exposure to publicize their services and business expansion.

The automation of processes to make the daily internal management more effective, allowing immediate response to the customer, increasing their retention and subscription to new services, such as treatments.

Solution

Buzzvel analyzed PAH's needs with the client and built a strategy that fills them. In this way, we developed that mirrors the brand's mission and vision, the business's specialties, and the treatments it offers, allowing the customer to schedule an appointment in the desired thing immediately.

Developed a CRM that allowed the customer to immediately schedule appointments, examinations, and treatments, as well as the internal and daily collection of data, made available through detailed weekly reports.

We also developed an automated Call Center and Chat System through Twilio and Jivochat integration. Through a Chat Bot, PAH interacts with the website user and immediately collects data for later contact.

Impact

Using the new website, PAH started to be present online, which allows the customer to consult all the necessary information about the services, specialties, and treatments it provides.

In the new CRM, the PAH employees started using the system to book and schedule appointments, examinations, and treatments without paper.

The CRM also makes detailed reports available to PAH with daily data collection, cross-referencing data, demographics, and customer behavior, which proved to be essential for the knowledge of your target audience, the actual core of the business, and the most sought-after specialties.

With the daily data saved in CRM, it was possible to gradually analyze the viability of investment by PAH, thus realizing where it would be safer to invest for the project's growth.

In just two months, with the data analysis available, PAH identified the process that led to the loss of a lead through the website, leading to its optimization: from (Contact > Exams > Consultation) to (Contact > Consultation > Exams).

After this optimization, they increase 100% in appointments and treatments.