Dexxy

TherapyHive is a New York–based hub for therapy office rentals and a curated therapist directory, connecting clinicians and clients in one cohesive, trust‑driven ecosystem.
𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀
► Redesign the entire website to clearly serve two audiences: therapists and patients, each with dedicated journeys and CTAs
► Clarify the value proposition around office rentals and therapist discovery, highlighting TherapyHive’s feature in The New York Times
► Restructure site architecture into hub pages (“For Therapists”, “For Patients”) to reduce dead ends and improve content discoverability

Goldstein & Fields Attorneys is a workplace justice law firm dedicated to protecting employees’ rights and holding employers accountable in cases of discrimination, harassment, and wrongful termination.

𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀

► Redesign the website to communicate trust, professionalism, and empathy
► Create a clear, intuitive structure for users seeking help in stressful situations
► Develop a custom WordPress platform optimized for lead generation and CRO
► Craft messaging that explains complex legal topics in simple, human language
► Ensure fast, accessible, and responsive experience across all devices

𝗥𝗲𝘀𝘂𝗹𝘁𝘀

► Stronger perception of credibility and authority in workplace justice law
► Increased contact form submissions and consultation requests post‑relaunch
► Streamlined navigation helping visitors quickly find the right practice area
► Improved user confidence through clear calls‑to‑action and reassuring content
► Legal team empowered with an easy‑to‑update WordPress backend for ongoing content and case updates

Fashion Shoppers is a UK-based fashion brand bringing curated collections, contemporary styles, and trend-led pieces to shoppers across the United Kingdom.

𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀

► Create a full rebrand with a modern fashion-forward logo and cohesive brand identity
► Redesign the website interface to deliver a sleek, editorial shopping experience
► Develop a WordPress-powered e‑commerce platform with easy content management
► Enhance brand storytelling through refined typography, imagery, and color palette
► Ensure responsive design and seamless navigation across desktop and mobile

𝗥𝗲𝘀𝘂𝗹𝘁𝘀

► Successfully repositioned the brand as bold, modern, and fashion‑driven
► +41% increase in online engagement and product discoveries after relaunch
► Improved checkout experience leading to higher conversion rates
► Positive customer feedback on the elevated shopping journey and design aesthetics
► Internal team empowered with a flexible, easy‑to‑update WordPress backend

Caplure is a U.S.-based fintech company founded in 2012. The company provides modern payment solutions, personalized funding offers, and transparent pricing to small and medium-sized businesses across the U.S.

𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀

► Create a full rebrand, including a modern logo and brand identity

► Redesign the user interface and user experience for web and mobile platforms

► Build a 3D asset library for marketing and platform visuals

► Develop animated motion design to support onboarding, storytelling, and product interaction

► Unify all visuals under a coherent, scalable system for long-term brand recognition

Australian Hair Clinic is a Sydney-based beauty and hair clinic providing advanced hair restoration treatments, cosmetic procedures, and personalized care to clients across Australia.

𝗣𝗿𝗼𝗷𝗲𝗰𝘁 𝗚𝗼𝗮𝗹𝘀

► Explore multiple redesign concepts to refine brand positioning and visual identity
► Redesign key UI/UX flows, including home, booking, and treatment pages
► Build a premium yet welcoming digital presence that builds trust and credibility
► Clarify complex treatment information through intuitive layouts and content hierarchy
► Optimize the booking journey for fewer drop‑offs and higher completion rates

𝗥𝗲𝘀𝘂𝗹𝘁𝘀

► Clearer, more confident positioning as a premium yet approachable hair clinic
► +28% increase in homepage engagement with key services and treatments
► +19% uplift in completed bookings after streamlining the appointment flow
► −24% reduction in drop‑offs on treatment pages through improved structure and messaging
► Stronger perception of trust and professionalism among target patients and clinic staff

KickFlip is a mobile app concept built for skaters, by skaters. It blends a social network with a live spot map so you can discover new places to ride, post the tricks you’ve landed there, and connect with the local skate community.

Core idea

Find spots. Land tricks. Share stoke. KickFlip turns your city into a living skate atlas where every clip adds to the map and every session helps someone discover their next line.

Target users

► Street and park skaters looking for new terrain

► Local crews organizing sessions

►Filmers and creators who want to map their clips

► Newcomers seeking community and progression

Vision

KickFlip brings the skate community closer by mapping the culture in real time—spot by spot, trick by trick. Meet skaters near you

VitaGrid is a B2B healthtech product that streamlines clinic operations across scheduling, billing, and analytics. We began with market research—stakeholder interviews and a competitive scan—which shaped a positioning around clarity, reliability, and fast time‑to‑value. The outcome was a brand strategy with messaging pillars (clear operations, secure by design, quick adoption) tailored to buyer priorities like interoperability and ROI.

We created a complete visual identity: a modular “V” grid logo, accessible color system, humanist typography, and a medical icon set. A 38‑page brand guidelines document and Figma library defined tokens, UI components, tone of voice, and templates for the pitch deck and one‑pager. For pilots, we designed packaging kits with QR onboarding, quick‑start guides, and recyclable materials to deliver a consistent first‑use experience.

To support fundraising, we built a high‑fidelity MVP prototype demonstrating multi‑clinic dashboards, appointment management, claims/denials, and staff permissions. The investor demo helped the team secure a pre‑seed round within 10 weeks, enroll initial pilot clinics, and cut custom demo prep time by more than half—establishing VitaGrid as a credible, scalable brand from day one.

Entertainment Solution is a high-end event agency operating across Europe, offering full-service entertainment solutions for private parties, corporate events, festivals, and galas. 

The deliverables included:

►A 3D logo designed to express elegance, motion, and artistic precision
►A refined brand system, including colors, typography, and layout behavior
►A bold, immersive landing page with cinematic impact and interactive content blocks
►Brand perception shifted from generic agency to high-class experiential curator
►Increased engagement via visual storytelling and intuitive flow
►Stronger conversion from targeted clients seeking premium event partners