Dualboot Partners

Percensys CORE Learning is a digital health platform that equips mental health professionals and clients with tools for clinical decision-making, skill-building, and wellness planning. Their evidence-based system was widely trusted—but trapped in static PDFs. Percensys partnered with Dualboot to modernize their offering, making it scalable, interactive, and aligned with real-world clinical workflows.

The Opportunity

Percensys had built a comprehensive system for mental health professionals to create client care plans. However, the system’s delivery relied on hundreds of unstructured PDF documents. Clinicians had to navigate this static content manually, which slowed down their work, created inconsistencies, and limited the platform’s reach.

As the platform gained traction, it became clear that real growth required a scalable solution—one that allowed for customized care planning, supported different types of users, and could integrate new content modules, languages, and workflows. Modernizing the experience was not just a technical necessity—it was central to their mission of improving mental health care delivery at scale.

The Solution

Dualboot worked closely with the Percensys team to design and deliver a full product transformation. Rather than retrofitting the old system, we reimagined how the platform could function as a real-time, digital experience for clinicians, case managers, wellness coaches, and a variety of direct service professionals working in the mental health space.

We assembled a nimble team—a full-time developer with part-time support from a product designer, QA, and product manager—and collaborated through iterative sprints. Key workstreams included:

• Architecture & Platform RebuildA custom WordPress implementation provided a cost-effective foundation with a clean, responsive front-end tailored to healthcare professionals.
• Workflow AutomationHundreds of clinical tools were converted into guided workflows, allowing users to generate personalized plans quickly and with minimal manual effort.
• Content DigitizationOver 550 skill-building activities were structured, categorized, and tagged with filters by audience, condition, and language.
• Personalization EngineA plan builder enabled users to create and share individualized plans within minutes.
• Design IntegrationOur team aligned the platform’s visual style with Percensys’ branding for a seamless user experience.

Through close collaboration and rapid iteration, we turned a high-volume content library into a smart, scalable product.

“Dualboot took a massive, static system and turned it into a fast, intuitive platform. Their team moved quickly, solved complex problems, and gave us a product that everyone from licensed clinicians to non-licensed mental health professionals and other types of human service professionals can use daily.”

Kylie Roy

CEO, Percensys

The Impact

With the new platform in place, Percensys can now serve a broader range of providers, improve care outcomes, and scale without the burden of manual processes.

• Digitized 550+ activities and 5 clinical modulesdramatically improving accessibility and usability
• Reduced plan-building time by 70%allowing clinicians to work more efficiently
• Enabled support for multilingual and whole-health contentexpanding reach and adoption
• More than just a redesignthis was a transformation of how care is planned and delivered.

The International Labor Organization reports that more than 70% of the world’s workforce is exposed to excessive heat at least once every year. The impact of this exposure can be severe: The most recent estimates show that excessive heat kills nearly 19,000 workers every year and inflicts nearly 23 million injuries each year.

The question is, how do you protect workers from the weather?

As it turns out, all it takes is one great idea and a solid development partner to build a solution that will save lives.

The Opportunity

It all began when AIHA, the association for scientists and professionals committed to preserving and ensuring occupational and environmental health and safety (OEHS), turned its attention to heat.

“Our climate is evolving, changing, and we decided to form a committee called the Thermal Stress Working Group, to help advance the science and develop products and materials to protect outdoor workers from excessive temperatures,” said Lawrence Sloan, CEO of AIHA.

At first, AIHA approached NIOSH and OSHA and asked to partner on an upgraded application. Both organizations declined, having removed app building from their current operations. Then came the summer of 2022 – the third warmest on record for the contiguous U.S. – and AIHA decided they didn’t want to wait for a partnership. The association would build its own app. The Thermal Stress Working Group put together an RFP and began the process of finding a development firm.

The Solution

The project kicked off with design. The Dualboot team met twice a week with the AIHA working group project team to scope out both the product and the vision, documenting all the ideal functionality, as well as the desired look and feel. They analyzed the intended audience, which consists of two distinct groups: workers on the job site and the people who supervise them.

“That was the initial exercise: They told us the problem they were trying to solve. Our job was to make it easy to use, aesthetically pleasing and meet the needs of their end users,” said Michael Boehm, a product director at Dualboot Partners.

Then, it was all about building the application in a robust and scalable way to enable future growth.

The resulting app works like this: A worker is prompted to answer questions about their work intensity level, the type of clothing they’re wearing, and the level of sun exposure in their work environment. The app combines those answers with weather data on tracked locations or specific GPS coordinates and the WetBulb Globe Temperature index to generate the worker’s Heat Stress Risk Level. The app then generates heat stress prevention strategies, including a hydration schedule, rest break schedule, and links to short articles on health and safety. Managers can also view the risk level for their population of workers and make decisions as necessary to protect their teams.

“The ultimate goal is to save lives,” Sloan said. “This is a free product. There are no pop-up ads. There is nothing that will impact the user experience. And we’ve built it to be as universally applicable as we can.”

The Impact

In July, the AIHA Heat Stress App went live as part of a beta testing phase. The entire membership of AIHA – about 8,000 professionals – were invited to download and distribute it to their clients. Three dozen more interested parties were invited to test the application, and NIOSH and OSHA distributed the application to their networks, as well.

The goal of this phase is to collect feedback on current functionality, assess what to change in the short-term, and decide what features to incorporate into version 2.0.

The team has already assembled a list of possible product enhancements. They want to evolve the app to serve both indoor and outdoor workforce populations, for instance. They would like to add underlying medical conditions as a factor. There has even been talk of incorporating wearables. Every new idea is intended to serve the same overarching purpose: to protect workers from the dangers of extreme heat.

“At Dualboot, our strengths are the ability to build quickly and a hard focus on usability,” Boehm said. “We’ve been able to marry that with the technical expertise that AIHA and the working group have brought to the table. We believe that, together, we have made something that those who make a living working outdoors will want to use and that will save lives.”

TeamBuilder is a healthcare technology startup focused on solving workforce scheduling inefficiencies in physician ambulatory care. In a market strained by staff shortages and fragmented tools, they set out to build a smarter way to manage clinical coverage.

Their vision: a predictive, data-driven scheduling platform that integrates with existing systems and helps healthcare organizations optimize staffing—hour by hour, day by day, and by resource type. But to turn that vision into a reality, they needed to move quickly. With a critical pilot opportunity on the horizon, TeamBuilder engaged Dualboot to design, build, and launch their MVP in under six months.

The Opportunity

Many healthcare providers rely on outdated systems and manual processes—spreadsheets, siloed tools, and disconnected workflows that don’t scale and fail to respond to changing patient demand. For organizations dealing with staffing shortages and burnout, the cost of inefficiency is high.

TeamBuilder identified this gap and developed a clear mission:

• Build a centralized scheduling platform tailored to ambulatory care
• Use data science to model demand and predict staffing needs
• Support smart, adaptive shift coordination across roles and locations
• Provide visibility and control for administrators, clinicians, and executives
• Launch fast enough to pilot with a major healthcare system in New York

What they needed was more than just developers—they needed a strategic product partner who could help shape the experience, architect scalable systems, and deliver high-quality code on a tight timeline.

Bringing TeamBuilder’s vision to life meant solving several complex challenges from day one:

• Designing and building a brand-new platform from scratch
• Developing a scheduling engine backed by predictive algorithms
• Integrating with legacy scheduling systems for real-world applicability
• Balancing multiple user types and workflows—from shift schedulers to physicians to execs
• Meeting an aggressive deadline to validate the platform in a live pilot environment

Any delays in delivery would risk not only the pilot opportunity but also TeamBuilder’s early credibility and growth trajectory.

The Solution

Dualboot embedded with TeamBuilder as a full-service product and engineering team, aligning closely on goals, scope, and timelines. We began with a collaborative design sprint to define key workflows, technical requirements, and data needs. From there, we moved into structured two-week development sprints—allowing for fast, iterative progress.

Our engagement was built on flexibility and deep expertise. As product requirements evolved, our team adapted—balancing rapid delivery with thoughtful design and scalable architecture.

Implementation

To build TeamBuilder, we assembled a flexible team of 3–6 Dualboot experts, covering UX, graphic design, frontend, backend, and DevOps. We worked in two-week sprints, guided by a dedicated project manager who kept everything moving through regular updates, backlog grooming, and shared slide-based progress reports.

We started with the foundations:

• Role-based authentication and clinician identity logic, designed to ensure the right access for the right users.
• A dynamic scheduling engine, allowing shift plans to be created based on role, availability, and forecasted demand.
• A scalable architecture ready to integrate with data science tools—so predictive modeling could guide smarter staffing decisions.

As the MVP matured, we layered on admin tools and reporting modules, giving leadership visibility into coverage, utilization, and upcoming gaps. Stable DevOps environments supported continuous testing and iterative releases, while UAT cycles helped validate new features before rollout.

One constant throughout: adaptability. We continuously refined workflows based on feedback, delivering what was needed—when it was needed—to get the product ready for launch.

“Dualboot didn’t just help us build software—they helped us bring a complex, high-stakes idea to life. Their flexibility, speed, and ability to manage technical depth made them an invaluable partner from day one.”

Michael Paraskakis

CTO at TeamBuilder

The Impact

Thanks to focused execution and tight coordination, TeamBuilder successfully launched its MVP:

• Delivered in under 6 months,enabling a high-stakes pilot with a leading healthcare provider in New York
• 100% of core functionality implemented, including predictive scheduling, secure user access, and admin tooling
• Extended platform features post-launch,with new reporting and admin modules added based on pilot feedback
• Ongoing stakeholder praise for the team’s flexibility, responsiveness, and strategic thinking throughout the engagement

With the MVP live and tested in a real-world environment, TeamBuilder was able to validate its product vision, gather critical feedback, and lay the foundation for future platform enhancements and market expansion.

OnTarget, developed by Abound Health, is an integrated electronic health record (EHR) system designed for providers serving individuals with intellectual and developmental disabilities (I/DD) and mental health needs. While the platform offered robust functionality for clinical documentation, billing, and compliance, its desktop-first approach created friction for field-based care providers who needed real-time access to schedules, patient notes, and care data during visits.

As OnTarget looked to expand its mobile capabilities, the company needed a partner who could deliver a secure, reliable, and user-friendly mobile solution while acting as an extension of its internal product and engineering teams.

The Opportunity

OnTarget’s desktop-based EHR was comprehensive, but frontline caregivers required access in the field. Without mobile functionality, providers faced delayed or incomplete data entry, compliance risks, and inefficiencies in daily workflows.

Key challenges included:

• No mobile experience:Staff relied on manual workarounds and post-shift data entry, creating friction and errors.
• EVV compliance needs:Required reliable time tracking and location validation, not supported natively.
• Limited internal bandwidth:Engineering teams were fully allocated to existing priorities.
• High UX expectations:Care providers needed a consumer-grade experience while maintaining HIPAA-compliant security.

These limitations impacted care efficiency, data accuracy, and provider satisfaction, while increasing pressure from customers requesting mobile access.

The Solution

Dualboot partnered with OnTarget through a phased delivery model, working closely with internal stakeholders to align frontend, backend, and security requirements. The collaboration operated as an integrated team, adapting quickly to user feedback and evolving product needs.

Implementation highlights included:

• Design Sprint & UX:Defined workflows for field-based care, focusing on shift management, real-time documentation, and EVV-compliant clock in/out.
• Core Feature Development:Built modules for notes, timesheets, and a centralized Action Center to track tasks efficiently.
• Offline Functionality:Ensured reliability in low-connectivity environments.
• Security & Compliance:Enforced HIPAA standards across all features and data handling.
• Integration & Deployment:Coordinated API development, testing, and infrastructure with OnTarget’s internal engineering team, leading to a phased rollout on the App Store and Google Play.

Throughout the process, Dualboot worked closely with OnTarget, embedding deeply within their teams to ensure seamless integration and delivery.

“Dualboot’s willingness and determination to improve team collaboration and dedication to the project impress us.”

Tim Nguyen

CTO

The Impact

The mobile application transformed how OnTarget’s field staff manage daily care operations, delivering measurable improvements:

• 30% faster MVP feedback cycles,enabling early testing and faster product iteration
• Up to 40% reduction in daily documentation time,thanks to intuitive UX and offline-first design
• 50% less post-shift administrative work,reducing errors and freeing staff for patient-facing activities

By delivering a secure, reliable, and user-friendly mobile solution, Dualboot empowered OnTarget to extend the value of its EHR to caregivers in the field, improving efficiency, compliance, and provider satisfaction across the organization.

Sharon Gillenwater created Boardroom Insiders to provide that level of business intelligence for C-suite sales, marketing and recruiting. More than a decade later, the company has grown into a rich online database of more than 19,000 executive profiles, as well as a team of editors and researchers across the country.

The business was successful, the market growing. There was just one problem: It was built on a legacy code base that, with each new addition or tweak, was becoming increasingly brittle. There came a point in the evolution of the business when Sharon and Boardroom Insiders’ President Lee Demby realized the technology they started with wasn’t going to carry them into the future.

Dualboot Partners came in with an idea that would.

The Opportunity

Boardroom Insiders is a content company, and technology is the fuel that runs it. Technology gets each executive profile into the hands of enterprise-level clients. Technology gives its largely virtual team the opportunity to work from anywhere, at any time. Technology allows Boardroom Insiders to scale.

That said, neither Sharon nor Lee are technical executives. They needed someone to manage the platform so they could continue building a business on top of it.

For a time, they worked with a contractor who managed the back end of their system, but they needed more “horsepower.” They hired an outside agency, but the process was “painful.”

The technology had to look good and work well; that was priority #1. But just as critical was a massive upgrade the Boardroom Insiders back end. Sharon and Lee wanted to improve efficiency and productivity; to make it easier to manage, update and curate its 17,000 profiles; and to allow its team to focus on higher-level analysis and research.

The Solution

Instead of adding to the mountain of brittle code, we proposed replatforming the entire Boardroom Insiders system.

It was a much bigger job but one that would lay a strong foundation to support new features and products. It would allow them to move faster and more efficiently and, most importantly, to scale.

The original code base was written in PHP and hosted on Rackspace, and it was functioning well. So we proposed building a new platform — written in Ruby on Rails and hosted on AWS — in parallel. Boardroom Insiders would continue to function, business as usual, while we created a new home for the entire system.

Then, when the new system was built, we would turn the old one off and the new one on.

The development

The replatforming process took roughly three and a half months. We took the lead and managed the entire process, but we also made sure Sharon and Lee had full access to our team of developers, via a dedicated Slack channel.

“Inevitably, challenges come up or things aren’t done the way they were supposed to be done, and the test of a great partner is how they deal with that. Dualboot always deals with that really well. We’re fans, and we enjoy working with them.” Sharon Gillenwater, Co-Founder and CXO Boardroom Insiders

The Impact

One of the riskiest parts of replatforming an existing and successful business is the fact that your work will inevitably disrupt a tried-and-true experience for already happy customers.

But when the new platform went live at the end of 2018, there was no uproar, no frustrated emails or canceled contracts. There was, in fact, no feedback at all. As part of the development process, we had intentionally kept much of the design attributes the same. We didn’t want to transform the user experience as much as we wanted to shore up the foundation. And it worked. As Lee puts it, no feedback can be good feedback.

When it comes to the writers and editors, however — the ones using the Boardroom Insiders back end — that’s been a very different story.

“That’s where everything is brand new, and that’s where everything is drastically different. It’s so much less cumbersome. It’s more of a spa-like experience,” Lee said.

As a result of the changes, Sharon and Lee have seen increased engagement from their team and a greater focus on the higher-level analysis their work requires. Now, Boardroom Insiders is working with us to create an editorial dashboard that will allow them to create productivity metrics, track performance and plan for staffing needs moving forward.

It was the biggest technology investment the company has made to date, but it is also poised to be the most valuable.

Founded by two faculty physicians from Wake Forest University School of Medicine, the cloud-based web application was created to help increase preventative health screenings. But what started as an altruistic and scientific project grew, and as the founders realized the impact they could have by scaling their application, they also understood they would need the right developers to ensure the technological underpinnings of their product were secure, simple and effective. For that, they turned to Dualboot Partners.

The Opportunity

The idea for mPATH came from real-world professional experience. Both Dr. Dave Miller, co-founder and CEO, and Dr. Ajay Dharod, co-founder and CTO, had seen what happened when individuals delayed or avoided preventative screenings. As it turned out, the problem was rampant: Over 1/3 of Americans are missing out on life-saving cancer screenings. Over 90% of those who are high-risk for lung cancer – the leading cause of cancer deaths in the U.S. – are not receiving screenings for the disease. And more than 30% of Americans do not receive screenings for colorectal cancer, which is the second leading cause of cancer death.

The Solution

That is where Dualboot Partners came in.

The specifications from the mPATH team were clear: We needed to ensure the process was simple for patients, scalable to serve healthcare systems of all sizes and secure to protect patient confidentiality.

To create simplicity, our developers worked to ensure mPATH operates as a cloud-based web application, meaning patients can access it whenever and wherever they want without having to download a separate application.

To create scalability, we automated the screening process, from beginning to end. The application functions by taking lists of patients who the healthcare system thinks may be overdue or in need of screening. mPATH sends those patients automatic text messages that provide them with a link to learn more about the screening. That link takes them to the mPATH application where the algorithm determines if they need the screenings. It also assesses for risk factors and shows patients an animated video to educate and motivate them to follow through.

After the video, patients can request a screening directly through mPATH, either by having a test ordered and sent directly to their home or by scheduling an appointment. All of this happens without the patient ever setting foot in their primary care doctor’s office.

Another key element for the mPATH team was the speed of the onboarding process. So we built the application to exist outside the electronic medical records system and to require a minimal data lift: With mPATH, customers have to upload a 9-item .CSV file about once a week. The result: The mPATH team can spin up a new client in two to three days.

“We would not have been able to accelerate at the rate we’re accelerating without Dualboot Partners. When you’re looking to scale, having really nimble and capable dev ops is critical.” - Cassie Allen, Head of Commercial Development at mPATH

The Impact

To date, over 70,000 patients have used mPATH for lung and colorectal screening, and the plan is to roll out modules for additional screenings in the coming years. Also on the product roadmap for mPATH: the addition of AI to target its outreach messaging to overcome the most likely barriers in following through with the screening process.

By 2028, the mPATH team hopes to support 8 million patients across the United States.

mPATH has also hit on a bottom-line benefit to the healthcare systems it serves: When patients skip screenings tests, healthcare organizations miss out on billions of dollars in both the testing services and the downstream care that never occurs. By increasing use of screening services, mPATH generates $6.5 million in extra yearly revenue for average-sized health systems – a conservative estimate to be sure. Another bonus: More screenings lead to improved patient outcomes, which increase quality-based reimbursements for healthcare systems across the board.

“We generate tremendous return on investment for health systems,” Miller said. “And we are improving care and saving lives.”

DebtBook started with a simple but powerful insight: public finance teams were managing billions in debt using sprawling, error-prone spreadsheets. Tyler Traudt, a former investment banker and public finance consultant, saw the opportunity to build something better—something that could simplify financial data management and empower public institutions to operate more confidently. He partnered with Dualboot to bring that vision to life.

The Opportunity

Governments, schools, and nonprofits rely on spreadsheets to manage their debt—an approach that often leads to human error, inconsistent reporting, and potential risk. Traudt had spent years advising public entities, helping them borrow funds for transformational projects like building schools. But he saw firsthand how hard it was for these organizations to keep track of loan terms, payment cycles, and disclosure requirements using static tools.

“If you’re the CFO of a local government with 20 loans from different banks, you’re managing a huge volume of complex data that affects your budget, financial reports, and future borrowing,”  said Traudt. “There was no technology purpose-built to handle this.”

Traudt envisioned a new kind of platform: one that consolidated debt information, simplified reporting, and helped finance teams focus on what mattered—serving their communities.

The Solution

Before building the product, Traudt approached Dualboot Partners for validation and guidance. He wanted to know: was this concept technically feasible, and could it support the strict requirements of public finance?

The Dualboot team provided early product strategy support and helped validate the core idea. From there, they moved into collaborative development—designing a secure, intuitive, and accurate platform from the ground up.

Working closely with co-founder Erik Pelletier, Dualboot translated complex financial logic into a user-friendly interface that made critical information accessible at a glance. The engagement extended beyond engineering. Dualboot acted as a trusted advisor, supporting everything from investor intros to vendor selection.

Implementation

Dualboot embedded with the DebtBook team, working hand-in-hand to design and build a platform that:

• Consolidates financial information in one place
• Enables collaboration with multiple stakeholders
• Provides automated charting and audit-ready reporting
• Eliminates spreadsheet chaos with clean, intuitive navigation

Pelletier emphasized the importance of precision: “When you’re dealing with municipal finance, you can’t afford errors. Dualboot’s ability to understand our domain and build with care was essential.”

When evaluating a new venture, Dualboot looks for founders with deep market insight, domain expertise, and the resources to execute. John brought all three. He had spent more than a decade in the real estate industry, understood the operational realities property owners faced, and was running a profitable business capable of funding a new product initiative.

Just as important, John had prior experience building software. He knew exactly what he needed—and what he didn’t.

The development

The engagement began with collaborative discovery sessions to map the business model, clarify product requirements, and align on a go-to-market strategy. From there, Dualboot worked closely with John to translate the concept into a functional, scalable application.

Wireframes and mockups were created, reviewed, and refined before engineering began. From initial design through launch, the process took less than five months.

Testing started within John’s own property management firm, where PetScreening ran in beta for two months. This was followed by a closed beta with approximately ten additional firms, allowing the team to continue iterating while the platform began generating revenue. In October 2017, PetScreening officially launched to the public.

Because the MVP reached market quickly, the team retained the flexibility—and budget—to iterate aggressively based on real user feedback. As adoption increased, Dualboot scaled the software team in stride, ensuring the platform could keep pace with growing demand.

The challenge

PetScreening solved a real market problem—and adoption accelerated quickly. That success introduced a new challenge: onboarding demand began to outpace manual processes.

The team evaluated their options. One approach was to add staff to manage onboarding manually. The alternative was to automate onboarding through system integrations and APIs.

“Just throwing a person at it doesn’t mean you’ll get someone onboard,” John explained. “A lot of our clients are entrepreneurs growing their own firms and doing everything themselves. You have to make it automatic and instantaneous.”

The decision was clear. Rather than increasing headcount, the team focused on building technology-driven onboarding workflows that reduced friction, lowered cost of sale, and allowed PetScreening to scale efficiently—without compromising reliability.

The Impact

At Dualboot Partners, the goal is to handle the technology so founders can focus on growing the business. That commitment was critical in PetScreening’s early days—and it continues to define the partnership today.

In the years following its initial launch, PetScreening quickly validated both the market need and the strength of its execution. The platform achieved 21% month-over-month growth, expanded its internal team with dedicated operational leadership, and began attracting customers organically through inbound demand. During this period, PetScreening also drew interest from the largest multifamily management company in the U.S. and was recognized as Vendor of the Year by a leading industry conference—just one year after its public debut.

Years later, Dualboot and PetScreening continue to work together as long-term partners, evolving the platform to support increasing scale, regulatory complexity, and customer demand. That sustained collaboration has translated into measurable industry-wide impact.

In 2025 alone, PetScreening delivered measurable impact across its customer base, including:

• $87.9 millionin reclaimed pet-related revenue for property managers and asset owners
• 1.3 million administrative and legal hours savedthrough PetScreening’s assistance animal review process, aligned with HUD and Fair Housing Act guidelines
• 12,000 lost pets reunitedwith their families through the FidoAlert national pet alert system
• 5.1 million FidoAlertlost-pet text messages sent nationwide

Together, these outcomes reflect how PetScreening has grown from a promising concept into a market-defining platform—and how Dualboot’s role has evolved from early execution partner to a trusted collaborator supporting long-term scale and impact.

Driving Sustainability Through App-Led Operational Efficiency

The 13 dealers in the United States offering Continental’s retreading services rely on a proprietary application to track every step in the process. Yet, when the legacy platform proved cumbersome, Continental turned to Dualboot Partners to provide the necessary flexibility in a new app with the same fresh finish as its end product tires.

The opportunity

With retreaded tires helping fleets reduce costs and ensure higher mileage, building up the retread business is a key part of Continental Tire’s growth strategy in the U.S. market. To make its network of ContiLifeCycle tire locations more efficient, Continental needed to revamp its application for each of its network partners.

Continental wanted to improve the design and user experience of its software. Recognizing that some tires need to go to different stations in the multi-step process (but perhaps not all of them), the company wanted to improve the flow between stations. Doing away with the login process and simplifying the user interface in other ways would help.

Additionally, Continental wanted the new software to automate order entry and reporting functions. Enhancing these functions required adjustments to the database model so that information could be accessed without custom queries.

Dualboot’s team was happy to take the driver’s seat in rebuilding the existing application on a new platform with further enhancements, additional security, and a refreshed look.

The solution

The ContiLifeCycle app is accessed throughout the multi-stage process with the technician entering data into the computers at each station on the floor. Whether its buffing, repair, hot or cold building or curing, or inspection, each individual retreading station collects and reports data. Plus, each shop had its own specific processes and features from the old application that it relied upon in inventory management and workflow tracking.

Dualboot began its process with an analysis of the existing lifecycle tracking product and discussions with Continental’s stakeholders to identify priorities and opportunities for new functionality. The goal was to enhance reliability and future harden the application.

Along the way with any project, as development continues, Dualboot expects requests to pivot or expand feature offerings. In this case, when a new project manager joined on the client side, the priorities shifted in a big way.

The original plan was to build something to replace the old software, not replicate it. Then, under the new project manager, the goal shifted to replicating every feature of the old platform. It was a big pivot, but Dualboot’s development team built everything that Continental needed. Plus, they did it in time to bring all 13 shops online by the original end of 2023 deadline.

Since each retread location has its own computer systems and siloed data as well as unique processes, bringing each shop online was an added project challenge. Starting with an October visit to a retread shop in Indianapolis after the shift finished at 11 p.m. on launch night, Dualboot’s team ensured every shop had its own version of the system deployed by December 2022. Every two weeks another grouping of shops was launched with Dualboot spot-checking, getting feedback, and making updates along the way.

In many cases, the shops run three shifts a day, which means many opportunities for feedback but no great time to deploy. Plus, if something did go wrong, that could stop work for the entire shift. Quality assurance was critical and any changes had a very quick turnaround.

At the same time, since Continental is a multi-national enterprise client, Dualboot’s team might have to collaborate as well with the company’s DevOps team in Germany to troubleshoot. This meant international calls with screen sharing to try and sort out solutions in real time.

In the end, Continental’s platform has turned a corner.

The impact

Continental’s business tagline is “The future in motion.” That’s what Dualboot has enabled with the new offering. In addition to replicating and rebuilding a new system with greater security and a more user-friendly design, the developers also added some priority new features such as balancing scorecards to gauge tire performance, maintenance checklists and in-app user training.

Now the focus is on maintaining the platform and adding in some of the planned features that have not yet gone live. Meanwhile, Continental is discussing the retreading data platform with the company’s overall steering committee to make formal budget decisions about priorities for advancing the application even further as we roll into 2024.

Fast-Tracking Fan Engagement with Free-to-Play Innovation

As the leading daily fantasy sports operator in the United States, PrizePicks has established itself at the forefront of the industry. The company continues to evolve, pushing boundaries with innovative new game types that attract and engage a rapidly growing user base.

The opportunity

PrizePicks set out to expand beyond its initial service offerings by creating new products to drive growth and engagement. One of the first objectives was to design a free-to-play game that would attract new users and deepen daily engagement, all while maintaining the excitement and intensity of the paid game variant. The goal was to adapt quickly to the fast-moving Paid Fantasy Sports Market while staying responsive to user needs.

To meet this challenge, PrizePicks envisioned “Streaks,” a free-to-play game aimed at enhancing the overall user experience. However, despite having a strategic direction, the internal team faced bandwidth limitations as they were already managing other high-priority initiatives. Although there were plans to build a dedicated product team to oversee strategy, design, and development, the competitive pressure required swift action.

With these constraints, PrizePicks needed a development partner who could not only provide immediate support to accelerate development but also bring modern product discovery and delivery practices to the table. This partnership would ensure the success of “Streaks” and support PrizePicks’ ambitious scaling goals.

The solution

Dualboot Partners stepped in to strengthen PrizePicks’ product team, not just by providing technical expertise, but by becoming an integral part of their culture. We worked closely with their existing staff, aligning with PrizePicks’ playful mentality and culturally relevant brand ethos. Our team adapted to their communication preferences and agile practices, such as regular huddles, to ensure we were fully embedded in their processes. This allowed us to provide both front-end and back-end development support while fostering strong collaboration, making the integration of our team seamless as we worked together to bring the product from concept to market. By meeting PrizePicks where they were and embracing their internal culture, we helped the team not only deliver the solution but do so in a way that felt cohesive and painless for everyone involved.

“Dualboot really worked with us as one big team – their communication, creativity, and execution was top notch.”
Brian Huss
VP Innovation, PrizePicks

Initially we approached Design from a needs first standpoint, focusing on known pain points and the decision making of market leading Voice of Customer within the PrizePicks organization, however inevitably we hit impasses where no clear direction could be charted through uncertainty either due to differing perspectives, uncertainty in user preference, or changes to regulation. When this happened we pivoted towards iterative design sprints, ensuring that design, engineering and product teams were aligned on viability, desirability and feasibility, and that iterative feedback loops were in place. This modern, design-thinking approach replaced the traditional waterfall methods, allowing for quicker pivots and a more user-centric development process.

The “Streaks” game was developed as a free-to-play offering within the existing PrizePicks application. The game encourages users to build a streak by making daily picks, leading to the opportunity to place a free, paid entry for a chance to win real money. The game was designed to integrate seamlessly with PrizePicks’ existing user base while deploying to users in specific states via location-based feature flagging.

The impact

“Streaks” has proven to be a game-changer for PrizePicks. The launch of the game resulted in a 10% increase in new users, contributing to significant growth in their total user base.

Moreover, the introduction of “Streaks” opened up PrizePicks to 13 new states, previously underserved by their offerings. This expansion not only diversified and grew their user base, but also presents the opportunity for new revenue-driving opportunities within the free-to-play space and provides a strong foundation for net new game variants and promotions in the future.

The successful deployment of “Streaks” exemplifies how modern product management practices, combined with a focus on user needs and iterative development, can drive meaningful business outcomes. As PrizePicks continues to grow, ‘Streaks’ stands as a testament to the impact of strategic product development in enhancing user experience and expanding market reach.

“I was impressed by the exceptionally high quality of Dualboot’s work, particularly on the creative development and design front. I was also thrilled by how strongly and frequently the team communicated with us – it really was a one team mentality throughout”
Brian Huss
VP Innovation, PrizePicks