Lynksen

Project goal

ExoWorlds is an MMORPG with a unique token-based economy, allowing players to trade in-game items as NFTs. Our objective was to create a website that mirrors the game's innovative mechanics while serving as a hub for players and investors.

Solution

For ExoWorlds, we took a hands-on approach to understand what both players and investors really needed. We used design thinking not as a buzzword but as a practical tool for empathy and iterative testing.

In terms of visuals, we used animations to make the user's journey through this digital universe more than just clicks and scrolls; they make it an experience.

Now, let's get specific. We used Hick's Law to make the site easier to navigate, especially for busy investors. We streamlined options to focus on key aspects like tokenomics, the roadmap, and the team. This way, users could quickly get the info they needed without feeling overwhelmed.

As for the Aesthetic-Usability Effect, we leveraged it to make sure our good-looking site was also easy to use. In simpler terms, we made a site that's as functional as it is beautiful.

On the tech side, we chose React.js for its flexibility and speed. We also used lazy loading and code splitting to make sure the site runs smoothly, even with all its visual richness. And let’s not forget about the smart contracts we implemented.

As a result, we contributed to ExoWorlds' smashing success - the biggest mint on veChain, pulling in $1.4 million in sales within the first 22 hours of launch. But more than just numbers, the site has become a vital part of the ExoWorlds community, attracting a diverse user base and significant investments.

Project goal

Daoism Systems is a German-based agency that develops on-chain solutions for the DAO & DeFi sector. The project aimed to create a channel for lead generation and investment, while also attracting DAO contractors and creating a strong community within the DAO & DeFi space. To do so, the challenge was to blend the principles of DAO philosophy with technology and fully immerse the audience into the brand’s vision.

Solution

Our main focus was on creating a visual experience that narrates the journey of Daoism Systems. During this project, we used tools like Figma, Blender, and Adobe CC and crafted 10 concepts and 4 interactive prototypes to ensure smoothness. To add dynamism, we developed a set of 3D branding elements and implemented them using three.js, generating a real-life-like web experience.

These 3D elements were derived from DAO philosophy and metabolic architecture. The logo - 3D Octagon - represents the fundamental principles of our universe and reflects the firm’s commitment to the principles of WEB3. Other 3D graphics reflect metabolic architecture and emphasize the dedication to building balanced systems in both digital and philosophical realms.

We used the method of Storytelling and provided an emotionally rich experience without overwhelming the audience. Eventually, we also drew inspiration from Daoist philosophy. We crafted a deep dark space as the setting for the story, where 3D elements guide the user and help uncover the truth of the brand's essence. To achieve that WOW factor, we utilized custom shaders and added a Lens Dispersion effect to divide the object color of 3D elements into 3 different ones.

Project goal

Learnr is a mobile application that simplifies the process of learning how to drive and connecting with qualified driving instructors in the UK. The app allows learners to compare and book driving instructors directly from their smartphones, providing a personalized and flexible learning experience.

Solution

Our innovative solution features two user-friendly apps that are designed with a minimalist and eye-catching interface, making them easy to use and navigate. The apps have been developed to cater to the needs of modern learners who are looking for convenient and flexible options to learn how to drive and connect with qualified driving instructors in the UK.

The two apps we have developed serve different purposes. The first app is designed to connect users with qualified driving tutors across the UK, while the second app provides an opportunity for experienced and certified driving instructors to monetize their skills and generate revenue.

Both apps utilize a minimalist and easy-to-use design, making them accessible to everyone. We have incorporated cutting-edge technology to ensure a fast, responsive, and reliable user experience, providing learners with the convenience and flexibility they need to become safe and confident drivers.

Project goal

PlayDate is the UK's first mobile app for divorced, widowed, separated, or solo parents to connect and find love. Our goal was to simplify both the romantic and daily lives of app users. While executing, there were two challenges:

1. Create a cross-platform to make digital feel simple for the specific audience (40+ years), as they might be less familiar with digital technology.

2. Build a strong community within the app.

Solution

Our strategy was to focus on both usability and aesthetics, prioritizing the expectations of the target audience. Considering their demographics like age and psychographics like single-parent mindset, we conducted research, did user testing, and implemented 3 main features: matchmaking, babysitting, and privacy controls. We created over 50 screens for IOS and Android, including simple registration flow, in-app messaging, profiles, search, settings, date ideas, matchmaking, etc. To make the cross-platform work, we implemented the design using React Native. Eventually, this app allows users to do the following:

- Find a love, based on the filters set;

- Find a babysitter within the app (it’s integrated with Bubble, the UK’s top babysitting app);

- Hide the profile from unwanted contacts.

In terms of UI, we crafted a clean, refined, user-friendly design that got approval from Apple, confirming that all the components like touch controls, text size, spacing, organization, etc., meet industry-established standards.

Project goal

The main challenge of the project was to create an interactive 3D Web3 festival website that would deliver an unforgettable visual experience, showcasing the exceptional quality of the festival exhibition. Our goal was to highlight the relevance of digital art in the exhibition and increase conversion rates by providing compelling visual communication. We achieved this by showcasing various elements of the festival as captivating 3D art on the website. By seamlessly translating the feeling of the festival into the virtual space, we kept users engaged and immersed in the festival's atmosphere.

Solution

The project solution involved creating a comprehensive brand strategy that analyzed the target audience and identified their key needs and preferences. Drawing inspiration from this strategy, we developed a captivating branding and website design that transported users into a mesmerizing storm on Jupiter. The use of liquid metal textures evoked an abstract and tender representation of the galaxy, while carefully selected colors conveyed the essence and atmosphere of the festival. To enhance the user experience, we incorporated sound effects that encapsulated the festival's main idea and referenced the exhibition. Utilizing Blender and Adobe After Effects, we seamlessly animated the visuals, providing a captivating and immersive experience. The implementation of 3D on the website was achieved through Three.js, while React.js was utilized to build the website itself. The result was a visually stunning and interactive website that successfully conveyed the unique essence of the festival and left a lasting impression on the user.

Project goal

Illuspark is a groundbreaking Content Management platform designed to empower creators and enhance collaboration. Through integrated systems such as NFT and Freelance Marketplaces, Membership plans, premium subscriptions, Chats, and Project Management System, we provide creators with the tools they need to achieve better results.

With an interactive sign-up experience reminiscent of video game character creation, artists can seamlessly showcase their comics, artworks, and novels, while also engaging in a vibrant freelance community for project bidding and revenue opportunities. Illuspark is the ultimate destination for creators looking to thrive in a collaborative and supportive community.

Solution

At the heart of our project is a user-centric design process inspired by the double diamond methodology. We embarked on extensive research, unleashed our creativity to generate innovative ideas, meticulously analyzed our findings, and rigorously tested our designs.

To ensure a delightful user experience, we crafted a flexible UI kit with over 1000 reusable components. This empowered our development team to create visually captivating and consistent interfaces that enhance the platform's appeal and usability. By seamlessly connecting over 1200 pages into 7 intuitive user flows, we optimized user engagement and simplified navigation across desktop and mobile devices. We added interactive elements and playful animations, transforming the experience into an immersive journey of exploration and enjoyment.

In a nutshell, our project solution encompasses a robust design process fueled by user feedback. Through meticulous A/B testing and the integration of interactive elements, we crafted a platform that truly puts the user first, delivering a seamless and captivating experience that keeps users coming back for more.

Project goal

SUPERCINE, a Munich-based production house, specializes in delivering top-tier visuals for global industry leaders.

Our design mission —was to authentically portray individuals and brands without masks or pretenses, showcasing their flaws, weaknesses, and true selves. We aimed to create a powerful and authentic connection by capturing the true essence of individuals and brands, delivering compelling visual narratives that resonate deeply.

Solution

Our solution embarked on the design journey for Supercine with the aim of creating a website that would be a true testament to their work with top-tier brands. Embracing a minimalist design approach, we carefully crafted a visually stunning website that perfectly showcases their highest-quality visuals and industry expertise.

Through meticulous attention to detail, we curated an intuitive and immersive user experience that captivates visitors from the moment they land on the site. The sleek and elegant design elements seamlessly integrate with Supercine's brand identity, conveying a sense of sophistication and innovation.