Bespoke Web Development and Digital Marketing for the Enterprise

Founded in 2005 in Reading (UK) Naxtech is a Digital Agency focusing on helping businesses grow, increase profitability, while attracting new customers via the effective use of technology and digital marketing.

We focus on being honest, practical, and straight to the point. The result comes first; not technology, budget or accepted practice.

We work across different market sectors, such as: pharmaceuticals, tourism/travel/ hospitality, financial services, insurance, recruitment, property, entertainment, retail, ecommerce and local government. Our services and experience in these sectors extends to both small and large organisations.

Partner Programs

Google Partner
Google Ads Certification
United Kingdom United Kingdom
1 Burcombe Way, Reading, England RG4 8RX
+441189481977
$50 - $99/hr
2 - 9
2005

Service Focus

Focus of Mobile App Development
  • iOS - iPhone - 50%
  • Android - 50%
Focus of Web Development
  • ASP.NET - 100%
Focus of Software Development
  • PHP - 50%
  • .NET - 50%
Focus of IT Services
  • SQL - 100%
Focus of Digital Marketing
  • SEO Services - 35%
  • Social Media Marketing - 30%
  • Email Marketing - 35%

Industry Focus

  • Healthcare & Medical - 30%
  • Hospitality - 30%
  • Retail - 25%
  • Financial & Payments - 15%

Client Focus

40% Small Business
30% Large Business
30% Medium Business

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Client Portfolio of Naxtech UK

Project Industry

  • Education - 28.6%
  • E-commerce - 14.3%
  • Information Technology - 14.3%
  • Advertising & Marketing - 14.3%
  • Healthcare & Medical - 14.3%
  • Hospitality - 14.3%

Major Industry Focus

Education

Project Cost

  • Not Disclosed - 85.7%
  • $100001 to $500000 - 14.3%

Common Project Cost

Not Disclosed

Project Timeline

  • Not Disclosed - 100.0%

Project Timeline

Not Disclosed

Clients: 4

  • Accor Hotels
  • Servier Laboratories
  • EyeForTravel & EyeForPharma
  • Hong Kong Polytechnic University

Portfolios: 7

MySchoolUpdate

MySchoolUpdate

  • MySchoolUpdate screenshot 1
Not Disclosed
Not Disclosed
Education

The simplest, lowest-friction way to message parents in UK primary schools

Send updates in seconds — no training, no complex setup, no overcomplicated systems. Parents read your messages, every time.

School-to-parent communication is now easier with our messaging app which includes push notifications and school calendar sharing with parents.

MySchoolUpdate helps schools cut costs, save staff time, engage every family, and stay compliant — all in one simple platform.

Food-Ordering.com

Food-Ordering.com

  • Food-Ordering.com screenshot 1
$100001 to $500000
Not Disclosed
E-commerce

Multi-Purpose, Multi-Lingual, Multi-Store, Multi-Currency Online Ordering System

Online Food Ordering Software System providing Direct, efficient, fully owned sales and engagement with customers across different Hospitality functions:

- Online ordering, with built-in marketing and tracking
- Self-service kiosks, Order at table/pool, Room service
- Table booking with pre-ordering
- Telephone orders with CallerID
- One-time cost - You own sales/data - Runs on your site

ReviewsBlender

ReviewsBlender

  • ReviewsBlender screenshot 1
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Information Technology

Fresh reviews sentiment data for time strapped managers

- An affordable alternative to reputation/brand monitoring & social listening.
- A digestible weekly summary of reviews from multiple channels in your inbox.

Strategic - Gain insights into your business and Competitors' performance
Actionable - Identify customer / app / service / employee issues
Affordable - Inexpensively & Proactively keep track of your reputation
Efficient - Save hours from reading reviews on multiple websites

Save hours from reading reviews on multiple websites: Google Maps, Facebook, Yelp, Tripadvisor, Booking, Airbnb, Glassdoor, Indeed, Capterra, g2, Trustpilot, Foursquare, Trustedshops, App Store, Google Play.

Hong Kong Polytechnic University

Hong Kong Polytechnic University

  • Hong Kong Polytechnic University screenshot 1
Not Disclosed
Not Disclosed
Education

What do Hong Kong Polytechnic University do?
HKPU are one of the largest Educational Organisations in China with over 29000 students, 3500 staff and 176 courses, including a number of courses in Travel, Tourism and Hospitality

What did HKPU need?
They already have an effective and highly used website and wished to further develop their marketing and research activities at the lowest possible cost.

What did Naxtech do?
The client engaged us to do an email campaign. They wanted to target senior tourism, travel and hospitality professionals in specific business types, and geographies. We provided a tailored mailing list and also consulted on deliverability and spam filtering issues.  

What was the result?
Out of a total of 3300 emails sent we achieved a  10% conversion rate (compared to the industry standard of 1-2%) which contributed to the university’s research and helped secure further funding for the university. 

EyeForPharma - EyeForTravel

EyeForPharma - EyeForTravel

  • EyeForPharma - EyeForTravel screenshot 1
Not Disclosed
Not Disclosed
Advertising & Marketing

What do EyeforPharma do?
The client is a well known conference organiser in the sector of Pharmaceuticals and Biotechnology. They organise large events throughout Europe and these events are well received and well regarded. Similarly, EyeForTravel is the same for Trave, Hospitality and Tourism.

What did they need?
EyeforPharma understand that their business relies on effective promotion and that the website is an integral part of that strategy. They wanted to see how they could further increase their marketing effectiveness and engaged Naxtech.

What did Naxtech do?
We carried out a website healthcheck, competitor analysis and intelligence, link building, email marketing.

What was the result?
Upon project completion the conference’s delegates number doubled and the conference attracted the attention of new leads (delegates and sponsors). The email marketing campaign produced a number of leads that are being followed up.  The client was impressed and has now engaged us again to further increase customer traffic and create new leads.  Following this, we were invited to replicate the same results in other parts of the business such as EyeforTravel which specialises in the travel / tourism / hospitality sectors.

Servier Laboratories

Servier Laboratories

  • Servier Laboratories screenshot 1
Not Disclosed
Not Disclosed
Healthcare & Medical

What do Servier do?
Servier are a large Pharmaceuticals company established in 140 countries. They have a turnover of over 3.5 bn Euros with over 20000 employees.

What did Servier need?
Servier needed to promote themselves more effectively to the public and healthcare professionals while maintaining regulatory compliance and adherence to the ABPI Code of Conduct.

What did Naxtech do?
ABPI Compliant SEO, Competition Analysis, Web Development

What was the result?
The HCP (healthcare professional) facing website saw increased search term visibility by 276%, and doubled Healthcare Professional traffic/searches. Traffic from members of the public also increased significantly accross the entire site. In addition, the time visitors spent on the website increased by 50%.  The marketing spend was decreased by 90% while the site remained regulatory compliant.

La Veranda Resort - Accor Hotels

La Veranda Resort - Accor Hotels

  • La Veranda Resort - Accor Hotels screenshot 1
Not Disclosed
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Hospitality

What do Accor Hotels do?
Accor is a French multinational hospitality company that owns, manages, and franchises hotels, resorts, and vacation properties. They are a leader in Europe, Latin America, Middle East & Africa, and Asia Pacific (outside China), and have the largest brand portfolio in the hotel industry.

Example properties: La Veranda Resort Phu Quoc & La Residence, Hue & Pullman Danang Beach Resort

What did the hotel properties need?
Increased website traffic and increase of direct bookings so as to reduce commission payments to third parties.

Naxtech provided::
Content Marketing, SEO, Web Design, Multi-channel ad campaigns, Staff Training

What was the result? (Example: La Veranda Resort Phu Quoc)
Within months the property saw a 267% increase in organic website traffic, a ten-fold increase in social media following as well as a 30% increase in direct bookings and an amazing 90% reduction of PPC budget.