SaM Solutions

Comprehensive Online Marketplace of Baby Products

The development of an SAP-based online shop for an extensive chain of baby goods

CUSTOMER PROFILE

The Customer is a large store chain of baby products in the CIS countries. The Company provides a wide range of goods via an extensive network of retail shops and a huge online marketplace.

CHALLENGE

The Customer used an outdated eCommerce platform that did not provide robust performance and flexible system expanding. The Company required a scalable and cost-efficient selling platform to support multiple transactions and provide the following capabilities:

• The management of large amounts of data in the product directory, promotions, stores, customer services and retailers
• Data storage and its transfer from the old system
• Powerful marketing capabilities, including campaigns, promotions and specialized content
• A variety of technological routes for customer interaction management, such as pick-ups, deliveries, partial refunds and compensations
• Easy integration with other systems and services, such as SAP ERP, payment functionality, loyalty systems, product recommendations, intelligent marketing and logistics
• User behavior tracking
• Reporting and analytics

SOLUTION

To empower efficient retail sales, the SaM Solutions team together with the Customer have decided on an omnichannel SAP C/4HANAfor the development of a comprehensive eCommerce platform.

Our team performed a full range of activities to adjust an out-of-the-box SAP solution to customer requirements, which includes the following:

• The deployment of an out-of-the-box solution
• Proper solution fine-tuning
• The development of a responsive design
• Integration with other Customer’s systems
• Quality assurance
• Maintenance and support

The updated solution has the following functionality:

• Catalog control panel
• The custom mapping of product categories
• High-quality search and navigation capabilities based on Apache Solr
• Easy-to-use ordering and a fast payment process
• Promotions and cross-selling
• Order management and call center management system
• Cost and delivery time calculation module
• Reporting system

TECHNOLOGIES

Hybris 5.4, Java 7, Spring 3 (Core, MVC, Security, Integration), HTML, CSS, JSP, JSTL, jQuery, AJAX, JSON, Axis 2, DataBase (Oracle 11, MySQL 5, HSQLDB), Jenkins, Git, Ant 1.9, Jira, Confluence, IntelliJ IDEA.

SUCCESS

The cooperation with SaM Solutions allowed the Customer to rely its business on an efficient and highly scalable platform that integrates eCommerce and website functionality. This advanced system allows the retail chain to boost sales while providing greater control over the delivery of content, data and order management.