scriptstudio

The Collaboration

InkCaboodle, East Delhi’s largest stationery wholesaler, partnered with us to take their 20-year offline business online.
Known for supplying premium stationery and office essentials in bulk to companies, schools, and small retailers, InkCaboodle wanted a digital platform that could simplify their bulk order process and expand their market reach beyond local boundaries.

We collaborated closely with their management team to design and develop a full-scale B2B eCommerce platform, ensuring their customers could browse, quote, and purchase products with ease — all while maintaining the reliability and pricing transparency they were known for offline.

Problem Definition

Despite being a market leader offline, InkCaboodle faced major challenges in managing inventory, order tracking, and customer inquiries efficiently.
Their reliance on manual billing and phone orders created delays and limited scalability.

They wanted to:

• Transition to a digital-first business model without losing their personal touch.
• Simplify the bulk ordering process for both schools and retailers.
• Build a platform capable of handling tier-based pricing, quotes, and product categories.
• Create a clean, professional interface reflecting trust and scale.

The process we followed

We began with stakeholder interviews to understand the B2B order journey, supplier workflows, and user pain points.

Our process included:

• User Journey Mapping: Tracing steps from product search to quotation and purchase.
• Information Architecture: Structuring categories, pricing tiers, and product hierarchies.
• Wireframing & UX Prototyping: Visualizing the order flow and cart system optimized for bulk buyers.
• Design System Creation: Building a strong, modern brand identity with a clean color palette and bold typography reflecting reliability and growth.
• Web Development: Implemented an eCommerce backend with role-based access for customers, sales teams, and admin.

The Experience We Created

We designed a functional yet elegant online store where:

• Customers can browse thousands of products, filter by category or brand, and request bulk quotes easily.
• Businesses can track orders, invoices, and past purchases from their dashboard.
• Admins can manage inventory, pricing tiers, and user accounts from a centralized system.

The design language communicates trust, professionalism, and efficiency, while maintaining the warmth of a family-owned business evolving into the digital era.

Conclusion

The launch of InkCaboodle’s platform transformed their business operations:

• Reduced manual order management by 70%
• Enabled real-time inventory visibility for customers
• Expanded client base beyond Delhi through online inquiries
• Established a digital foundation for future B2B integrations

InkCaboodle now stands as a modern stationery powerhouse — combining legacy trust with digital efficiency, and setting a benchmark for how traditional wholesale businesses can reinvent themselves online.

The Collaboration

Alarabluxe, a premium home fragrance brand from Dubai, partnered with us to create a sophisticated identity and digital experience that captures the art of scent and the essence of luxury.

Their products — fragrance candles, tin candles, and jar candles — were handcrafted to embody elegance, calm, and indulgence.

Our mission was to design a brand system and eCommerce platform that translated this sensory experience into visual and digital form — minimal, premium, and emotionally engaging.

From logo design and packaging direction to full eCommerce setup, we shaped Alarabluxe’s journey from concept to market-ready brand.

Problem Definition

In the Middle East’s booming luxury lifestyle market, Alarabluxe wanted to differentiate itself from mass-produced candle brands.
They needed a digital identity that expressed handcrafted luxury, authentic storytelling, and modern minimalism.

The challenges were:

• Build a luxury identity that feels exclusive but approachable
• Design packaging that balances modernity with tradition
• Develop a smooth online shopping flow that mirrors a boutique in-person experience
• Ensure the website reflects calmness, warmth, and sensory appeal


The goal was clear — make every digital touchpoint feel like lighting a candle: peaceful, slow, and beautiful.

The process we followed

Our design and brand development process focused on aesthetic balance and user emotion.

Phase 1 — Brand Discovery & Strategy


We studied high-end fragrance and candle brands across Dubai, Paris, and London to position Alarabluxe as a modern Middle Eastern luxury house.

Phase 2 — Visual Identity & Packaging Design


We crafted a wordmark logo with timeless typography and subtle gold accents.


Packaging used matte textures, neutral color palettes, and soft metallics to communicate elegance and sensory depth.

Phase 3 — UI/UX & Website Design

We designed an immersive eCommerce experience, with warm visuals, fluid transitions, and storytelling-driven product pages.


Users could explore scents, discover candle stories, and shop effortlessly — creating an emotional connection at every step.

The Experience We Created

Alarabluxe’s final brand and digital presence evoke serenity and sophistication.


The brand identity uses subtle tones of beige, ivory, and gold, while the interface feels fluid and breathable — echoing candlelight warmth.

The eCommerce website was designed to feel intimate and elegant, guiding users through scent discovery with emotion and storytelling.


Micro-animations, high-quality imagery, and curated layouts made browsing feel like walking through a luxury fragrance boutique.

Every touchpoint — from the packaging unboxing to the website checkout — reinforces Alarabluxe’s promise of luxury that you can feel, see, and smell.

Conclusion

• Complete brand identity system launched across digital and print touchpoints
• 65% increase in online engagement after launch campaign
• Smooth checkout experience with improved mobile responsiveness
• Established a recognizable brand presence in the premium candle space across the UAE

Alarabluxe today stands as a modern symbol of sensory luxury, blending design, scent, and storytelling to create a timeless experience.

The Collaboration

BodyReset, a leading Neurotherapy and Chiropractic Wellness Center based in Telangana, partnered with Script Studio to reimagine their digital experience.

The goal was to build a modern, trustworthy, and patient-friendly website while creating an admin dashboard to manage appointments, patient data, and treatment records seamlessly — bridging the gap between healthcare and technology.

Problem Definition

BodyReset’s existing online presence lacked structure, clarity, and digital integration. Patients often found it difficult to book appointments or understand treatment options. On the backend, staff relied on manual record-keeping, leading to scheduling errors and inefficiencies.

The challenge was to digitally transform the clinic’s workflow — creating a connected experience that simplifies booking for patients and brings control, analytics, and automation for administrators.

The process we followed

We approached the project with a dual focus on design empathy and operational logic:

• User Research: Conducted interviews with clinic staff and patients to understand booking patterns and data pain points.
• Information Architecture: Structured the website for easy navigation — treatments, doctors, testimonials, and bookings.
• UX/UI Design: Crafted a calm, clinical yet warm interface, reflecting trust, healing, and professionalism.
• Dashboard System: Designed an intuitive admin panel to manage appointments, patient profiles, and therapy sessions.
   

Automation Integration: Added smart reminders and booking confirmations through email/SMS triggers.

The Experience We Created

The new BodyReset digital platform offers a soothing, easy-to-use, and functional experience for both patients and the clinic team:

• Patients can easily discover treatments, book appointments, and connect with specialists online.
• The admin dashboard allows staff to view, edit, and manage patient data through a single secure interface.
• The overall design language emphasizes wellness, trust, and modern simplicity with soft colors and clean typography.

Conclusion

• Reduced manual scheduling workload by 70%, saving administrative hours weekly.
• Improved patient experience through clear communication and faster bookings.
• Created a digitally unified system linking front-end bookings with backend patient management.
• Helped BodyReset establish a strong digital presence, matching the quality of its offline expertise.
   

BodyReset now operates as a digitally enabled wellness center, combining neurotherapy expertise with an effortless digital experience — where healing meets technology.

The Collaboration

EZEV, a Singapore-based startup, approached us with a bold vision —
to build the country’s first dedicated electric vehicle (EV) marketplace, where users could seamlessly buy and sell both new and used EVs.

Inspired by platforms like SGCarMart.com, EZEV wanted to focus purely on the electric ecosystem — giving users deeper insights into EV models, battery health, charging options, and verified dealers.

We partnered with their team to conceptualize, design, and develop a complete digital ecosystem — consisting of a customer-facing website, dealer dashboard, and a centralized admin panel to manage all operations efficiently.

Problem Definition

While Singapore’s EV adoption was growing fast, there was no unified marketplace exclusively dedicated to electric vehicles.
Existing car platforms focused on ICE models, offering limited filters, unreliable listings, and poor EV data visibility.

EZEV aimed to:

• Build trust between buyers and verified EV dealers
• Offer data-rich listings with battery performance, range, and charging details
• Enable smooth transactions with transparent pricing
• Create a future-ready UI that reflected innovation and sustainability
   

The challenge was to design a platform that made EV ownership simpler, faster, and more transparent.

The process we followed

We began with in-depth discovery sessions to understand the EV ecosystem, user goals, and dealer workflows.
Our process was structured across key design stages:

• User Journey Mapping – Identifying touchpoints for buyers, sellers, and admins
• Information Architecture – Simplifying navigation with logical categorization and intuitive filters
• Wireframing & Prototyping – Rapid iterations in Figma to visualize the complete marketplace experience
• Visual Design System – Building a clean, futuristic identity using electric blue, white, and dark gradients to symbolize energy and movement
• Usability Testing – Ensuring accessibility, performance, and consistency across mobile, tablet, and web

The result was a product that balanced aesthetic appeal with functionality, offering a premium, trustworthy experience to all stakeholders.

The Experience We Created

EZEV’s platform was built to deliver a seamless buying and selling experience powered by clean design and intelligent interactions.

• Customers can browse, filter, compare, and connect with verified dealers effortlessly.
• Dealers can manage listings, track leads, and view performance metrics in one unified dashboard.
• Admins can monitor all activity, approve listings, and generate insightful reports.
   

We used micro-interactions, dynamic filters, and minimal clutter to make the journey feel fast, modern, and intuitive.
Every design decision reinforced trust, transparency, and the idea of driving into the electric future.

Conclusion

The launch of EZEV marked a turning point for Singapore’s EV market.
By creating a dedicated EV marketplace, we helped bridge the gap between curiosity and conversion — turning visitors into confident EV buyers.

Key outcomes:

• 60% faster dealer onboarding
• Verified listing system improved user trust & retention
• Built a scalable foundation for upcoming mobile app & AI-based car recommendation system

EZEV today stands as a symbol of how thoughtful design and technology can accelerate sustainable mobility — empowering Singapore to move closer to an all-electric future.