Kindly share your feedback on how GoodFirms has been doing so far in increasing your visibility among potential clients.
Our presence at GoodFirms has provided us tremendous support in terms of obtaining inbound service inquiries. And to our delight, few of them have been converted into high-quality leads with positive closures.
Please introduce your company and give a brief about your role within the organization.
Softqube Technologies is a revolutionary setup catering to software design and development services. Our focus is to develop and create bespoke software systems on web, mobile, and cloud platforms. Our client collaborations exist not only in India but in various parts of the world. We have a highly enthusiastic team of experts, developers, and designers who love to work with start-ups, SMEs, or large enterprises. We provide holistic and robust software solutions by building creative apps and systems as per the needs and requirements of our clients.
At Softqube, my role comprises fostering high-ticket, foremost projects, and maintaining client coordination. Besides, I also ensure my active participation as a lead role in various ongoing projects during various stages such as design creation and business analysis. This enables pre-eminence at each level of the project development. Moreover, I also ensure that my experiences and business acumen help the company to create result-oriented strategies and plans in complete collaborations with heads of technical, talent acquisition, and accounting departments.
What is the story behind starting this company?
Our core intention to begin this company was to provide bespoke software solutions to our clients with a difference. From the inception to the moment our idea is to create an impact in the minds of our clients through our unique service model. You will see a gamut of software service companies emerging nowadays. Most of them would be providing similar services just as we do. But there may be very few among these who would ensure to add value to their services even after the product is delivered. At Softqube, we care for our customers even after we deliver the product as we care about its end value for the customer. Our workflow systems and the team ensures to build products that justify the value paid by the customers.
What is your company’s business model–in-house team or third party vendors/ outsourcing?
Softqube works with an in-house design and development team. From product visualization, designing, development, testing to deployment, our end-to-end services are done by our in-house team at our studio. We also collaborate with third-party vendors depending upon the kind of project requirement. Whatever the case may, the entire project is created within our offices.
How does your company differentiate itself from the competition?
Softqube has pioneered in providing software development services at various levels. We are committed to deploying real-time software solutions in tune with customer requirements to the best of our talent and skills. That is what differentiates us from others. We take forward our projects only after envisaging the core values of our customers’ business model. This helps us to build and develop products that encompass their core values and are cohesive to their requirements.
Since the commencement of the project, we prefer to walk an extra mile in delivering services beyond the customers’ expectations. At Softqube, we make the impossible practically possible. We take up challenging projects that are hard to crack and deliver viable and bespoke solutions that scale our customers’ business to the next best level.
What industries do you generally cater to? Are your customers repetitive? If yes, what ratio of clients has been repetitive to you?
We serve various clients who belong to distinguished industry domains. Our client portfolio varies from real estate, FMCG, Fintech, Healthtech, E-commerce, Lifestyle & Entertainment, logistics and transportation, and much more. Most of our clients are benefitted from our continuous services. Hence client retention becomes our core strength to date with an average rate of 70%.
Please share some of the services that you offer for which clients approach you the most?
Softqube provides multiple software development services ranging from design and development of mobile and web applications, eCommerce, ERP software solutions, CRM, Microsoft consulting services, custom application development, cloud computing, cloud application development, DevOps, Robotic Process Automation, SaaS development, UI/UX design services, and much more. The majority of our customers approach us for developing and building trending mobile and web applications.
What is your customer satisfaction rate according to you? What steps do you take to cater to your customer’s needs and requirements?
At present, our customer satisfaction ratio has jumped to 98% in 2020 from 80% in the year 2019.
We build robust and expansive software technology development ecosystems that not only nourish our customer relationships but also ensure to provide sustainable and quality-oriented software development solutions. We adhere to our company values by promoting the active participation of our clients in the project development to its deployment stage. As a result, we manage to deliver products and services that exactly match our clients’ needs and requirements.
What kind of support system do you offer to your clients for catering to their queries and issues?
Our customer relationship executives and managers are always available for addressing any kind of queries and problems confronted by our clients. Besides, for long-term projects, we take care to provide special consultant experts dedicated to for the client to provide real-time solutions and resolutions to any kind of issues.
What kind of payment structure do you follow to bill your clients? Is it Pay per Feature, Fixed Cost, Pay per Milestone (could be in phases, months, versions etc.)
Our payment structure has two different models. Fixed Project Cost and Hourly based Billing model.
For Fixed Project Cost, we give a lumpsum quote to our clients for the entire project from production to deployment. The payment is apportioned across various milestones. Each milestone is associated with specific deliverables. In case if the project is big and has several complications, we charge hourly based. Here, we maintain timesheets in detail with regards to the number of hours we work every day for each task that is taken up. At every weekend these timesheets are sent to our clients. Based on these details, monthly billing is done.
Do you take in projects which meet your basic budget requirement? If yes, what is the minimum requirement? If no, on what minimum budget you have worked for?
Our lowest price range starts with $10000. Any amount below our range cannot be worked upon. On the other hand, we do not focus only on big-ticket projects. Before we finalize any project, we take it to the evaluation level and understand the nuances of the project. Based on several aspects, from resource requirements to the timeline delivery, we come up with a decision on whether we should accept the project or not.
What is the price range (min and max) of the projects that you catered to in 2020?
Our price range has remained quite extensive and significantly based on the type of project we work for. Our prices range from $10000 to $50000. In 2020 we took a great leap in the numbers due to the increasing pace of digital transformation.
Irrespective of the size of the project, we ensure the quality of services, and our prices are based on the quality rather than determining in terms of quality. We give real substance to our products and ensure to deliver value-added services. Else, the entire purpose of our being at this platform adds no meaning. We pursue only those products that match our skills and talents.
Where do you see your company in the next 10 years?
Through my experiences in working with the software industry for more than a decade, I have discovered a deep passion to connect with the larger world that carries tremendous digital potential and the widest scope to connect with innovative minds. Due to that reason, today I have been drawn into this position, as I have always focused on quality assurance and dedication to delivering faultless systems and applications. I look forward to reinforcing the same passion within myself in a much higher frequency than I had when I entered this field.