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List of the Best Pay-Per-Click (PPC) Agencies

  • The Website Design Hub

    The Website Design Hub is an expert Design agency
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    At thewebsitedesignhub our core website design and development service is accompanied by a range of other value-added services that add the oomph factor and makes it thrive. These services can be availed separately or in combination with other services to attain tangible benefits for your business.

    " When we hear the word "outsourcing," we usually feel afraid and unsure. "
    Ramsey Elot
    $25 - $49/hr
    50 - 249
    2016
    Los Angeles, California
  • Our approach is to combine our understanding of user behavior with a commitment to meeting the business goals of our clients. We are proactive in our aftercare service and will alert our customers of any malicious behavior that we find. Our staff is diverse and talented in all aspects of website technology  ... read more about Revinfotech Inc

    "Crypto Work"
    Anil Panda
    $25 - $49/hr
    50 - 249
    2007
    Gurugram, India
  • Webinopoly

    Award-Winning Digital Agency & Web Design Experts
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    Webinopoly is an award-winning agency that specializes in creating custom ecommerce solutions on popular platforms like Shopify, Magento, and WooCommerce. Our team of expert web designers provides responsive services to clients from all around the world, both locally and internationally. As a premier agency in the US, ... read more about Webinopoly

    "Their capable attitude and responsiveness to our wishes and planning made a difference."
    Adam Arrigo, CEO at Wave
    $50 - $99/hr
    10 - 49
    2012
    Houston, Texas
  • Zudu

    Breaking Digital Boundaries
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    Zudu is a multi-award-winning, full-service software development agency headquartered in Dundee with additional offices in London and Edinburgh. Since 2014, our specialist teams have been delivering high-performing digital products, designing and developing innovative software ecosystems, and providing digital transfor ... read more about Zudu

    "Web Development project"
    Paul Crichton, Managing Partner at MMG Archbold
    $50 - $99/hr
    10 - 49
    2014
    Dundee, United Kingdom
  • Soulzer

    Soulzer is a top-ranked app company
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    Soulzer is a top-ranked mobile application development company based in Dubai, United Arab Emirates. We focus on iPhone apps development, Android Apps Development, iPad Apps. Soulzer also provide website development services in Dubai. Contact us now and get a free quote.

    "Spectacular, marvelous work! "
    Hassan Ali, Assistant Manager Web at Aga Khan Planning and Building Service, Pakistan
    $25 - $49/hr
    10 - 49
    2011
    Dubai, UAE
  • Weavers Web Solutions Private Limited established in the year 2010 has grown from a small web design and development company to a company that is overflowing with talented and dedicated individuals. Today we stand strong with a team of 150+ individuals who ensure to practice what they preach—deliver quality work ... read more about Weavers Web Solutions Pvt Ltd

    "Excellent remote web development agency"
    Rushing McCarl LLP, Partner at Rushing McCarl LLP
    $25 - $49/hr
    50 - 249
    2010
    Kolkata, India
  • From 2006 we have been doing what we love, and doing it the best way. We are Startup Launching Base regularly establishing successful tech products. Our team of ambitious and talented people is good at hot Idea Pitching, designing rapidly-launched MVPs, and developing efficient FFPs. We cultivate high quality of servi ... read more about Artjoker Software

    "Everything with regards to Artjoker is flawless"
    Tom Sheppard, Partner at SolidServe
    $25 - $49/hr
    50 - 249
    2006
    Katy, Texas
  • N2R TECHNOLOGIES

    eCommerce Website Development Company
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    N2R TECHNOLOGIES is an unified eCommerce Website Development Company based in India. Our company was established in 2013. Since then we have successfully Delivered 700+ Online Shop with 500+ Clients around the World over a span of 5+ years of experience in eCommerce Development Services. We at N2R work with passio ... read more about N2R TECHNOLOGIES

    "Looking forward to work with them on a regular basis"
    mere mart, Vintage periodicals at
    < $25/hr
    10 - 49
    2013
    Noida, India
  • E-Signature

    Custom Web, Mobile & Software Development Agency
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    E-Signature Pvt. Ltd. was founded in 2008 and has successfully become the largest full-service digital agency in Nepal. Providing excellence in service to Australia, the USA, the UK, and Canada throughout the last 15 years We have a diverse team of over 100 creative developers and design. Esignature has been serving cl ... read more about E-Signature

    "Mobile App Development with E-Signature"
    Mark Steiner, Chief Executive Officer at Generez at Generez
    $25 - $49/hr
    50 - 249
    2008
    Kathmandu, Nepal
  • Zen Agency

    A full-service creative web design agency
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    We are a team of experts in the digital space, and we help businesses of all sizes implement creative strategies to accelerate growth and increase ROI. We offer a results-driven marketing approach to increase your brand's reach and dominate your competition. Our award-winning team has expertise ... read more about Zen Agency

    "Zen was committed to delivering a quality website within our budget!"
    Jeannie Suffern
    NA
    2 - 9
    2007
    Kingston, Pennsylvania
  • Codebrik Solutions LLP

    Expert in WordPress, Laravel, Yii, Angular& NodeJS
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    Codebrik is focusing on both internal and external customer, as we believe Pareto Principal that "20% of your customers represent 80% of your sales".  Before entering into service industry, we were involved in product and designed quality products such as Share Market Rate Live Updates, MI ... read more about Codebrik Solutions LLP

    "Top WordPress Development Company"
    Dhaval Jadav, PPC Expert at HV InfoTech
    < $25/hr
    10 - 49
    2019
    Ahmedabad, India
  • iCoreThink Technologies

    Web Design and Development Company in India
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    iCoreThink is a leading professional web agency who provides web design and web development services through strategic partnership. We are helping IT consultants, web design & digital marketing agencies, content providers, social media managers, SEO consultants etc. We are delivering complete so ... read more about iCoreThink Technologies

    "Tremendously good experience"
    Susan Kleiman, President at Ross Daniel Adaptive Apparel Inc.
    < $25/hr
    10 - 49
    2011
    Ahmedabad, India
  • Digital Flavers is one of reputed digital marketing and website development company in India. We offer everything that is required to take the business on the road of success at cost-effective price. Our offered services are SEO, SMO, PPC, web design & development within committed time duration. @ http://www.d ... read more about Digital Flavers

    "Exceptional Retail Website Development Experience with DIGITAL FLAVERS"
    Grace K, Senior Software Engineer at NVIDIA at NVIDIA
    $25 - $49/hr
    10 - 49
    Delhi, India
  • TechAhead

    Top Mobile App Design & Development Company USA
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    TechAhead is a global leader in Mobile Platforms that is trusted by Fortune 500 companies to Startups. Founded in 2009, we are a 150 people company having a decade long proven track record in engineering innovative, robust, and scalable apps at speed. From ideation to execution, our innovation-led strategy, design, ... read more about TechAhead

    "Amazing!"
    Sevak T, App Developer at Tattoo Planet inc
    $25 - $49/hr
    50 - 249
    2009
    Noida, India
  • Webskitters LLC is an ISO CMMI Level 3 certified brand specializing in providing quality services in website development and design with mobile app development and digital marketing. Headquartered in Miami, we have offshore branches in London, Australia, Phuket along with development center in India. Our global presenc ... read more about Webskitters Technology Solutions Pvt Ltd

    "Outstanding Customer Support"
    Media Helm
    $25 - $49/hr
    250 - 999
    2010
    Claymont, Delaware
  • Magicminds: Digital Solutions, Global Aspirations – Bridging the Gap with Excellence. Magicminds: Empowering Solutions & Services – Bridging the Gap with Excellence. Headquartered in the USA with global footprints spanning across India and Australia, Magicminds stands as a frontrunner in custom softw ... read more about Magicmind Technologies Limited

    "They were impeccable"
    Sven Koch, CEO & Board Member at Azumi Restaurant Group at Azumi Restaurant Group
    $25 - $49/hr
    50 - 249
    2016
    Long Beach, California
  • Outsource your web or app development task to a professional team of developers from HireWebDevelopers. With nearly a decade of expertise in development, the team has served 750+ clients from over 90+ countries. We are very close to accomplishing 1550 projects.  We are here to cater to your web or app developme ... read more about HireWebDeveloper

    "Creative professionals with hi-tech solutions"
    Alex Thomas, Web developer at psdtowordpressexpert
    < $25/hr
    50 - 249
    2015
    Noida, India
  • We are an award winning development partner for design thinking, agile & lean innovation. Incorporated in 2009 and headquartered in the USA, Techtic Solutions, Inc. is a custom software and mobile app development company.  We offer high performing, on-demand team of developers!   ... read more about TECHTIC SOLUTIONS INC

    "Very good "
    Marcelo Carioni
    < $25/hr
    50 - 249
    2009
    NYC, New York
  • Zgraya Digital

    Wow-Websites, Smart Apps, Delicious Brands.
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    We create wow-websites, smart apps, and brands to fall in love with. What makes us different is our transparency.Even before we engage, you may get a gist for our pricing and approach by using the Configurator app on our website.Our commercial offer presentation already comes with a vision, structur ... read more about Zgraya Digital

    "Great design, great team"
    Stephanie Yeo
    $50 - $99/hr
    10 - 49
    Tallinn, Estonia
  • Bringing your ideas to life! Inqsys is a team of IT professionals from USA, UK and India. We have been providing quality IT services for over a decade.  Over these years, with the hard work of our team we were not only able to have a long list of satisfied clients but we have also won different top rated awards ... read more about Inqsys Technologies

    "Excellent work from an Excellent company"
    Gabrielle Bryen
    $25 - $49/hr
    2 - 9
    2012
    Slough, United Kingdom
  • Revolutionizing the world of technologies by offering excellent software development services. we started the small venture in 2015 with the name mitra infolabs and are happy to announce our new venture named Technogiq IT Solutions Pvt. Ltd. registered in 2019.  We are one-stop solution for any i ... read more about Technogiq IT Solutions Private Limited

    "A very good ratio in the quality of the services offered and the price treated"
    Ioan Chis, Project Manager at Loghin di Ioan Chis
    < $25/hr
    10 - 49
    2019
    Bhopal, India
  • Promodex will become part of your team, work on your projects and become a trusted partner you can rely on in a long term. After 10 years of intensive work Digital Agency Promodex has established itself as a reliable business partner for enterprises from a wide variety of industries. How can we help you: - UI/UX ... read more about Promodex

    "Website development services"
    Svyatozar Berezovsky, CEO/Founder/Owner – Geometric Digital Agency at Geometric
    $25 - $49/hr
    10 - 49
    2012
    Casper, Wyoming
  • Ziffity is an IT services company providing eCommerce solutions, cloud solutions, data analytics, quality assurance, marketing automation, Content management and custom development. Founded in the year 2014, Ziffity has its presence across USA, UK and India providing technology services for brands across America and ... read more about Ziffity Solutions

    "Organized and transparent. "
    anonymous, Digital Journey Strategist at Metal Components Manufacturer
    $50 - $99/hr
    50 - 249
    2014
    Plano, Texas
  • InAppo is a globally oriented company with Flutter and FlutterFlow developers. We provide mobile development from scratch as well as the support of the existing project and outstaffing services. So far we've successfully developed, delivered, and published Flutter applications with excellent ratings and happy us ... read more about InAppo

    "Mobile SDK"
    Aleksandr Rodyna
    $25 - $49/hr
    10 - 49
    Kyiv, Ukraine
  • Softpulse Infotech

    High-Level Website & Apps Development Company
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    The Softpulse Infotech is an IT-based organization, focused on delivering the best ecommerce experience to the clients. Softpulse Infotech is a market leader eCommerce web development company with the most usage Shopify platform, hire Shopify developers for a most trusted company. With the market presence of celebrated ... read more about Softpulse Infotech

    "Shopify Expert in Web Development."
    Ashmit Patel, Founder at Ahista Tea
    < $25/hr
    50 - 249
    2011
    Surat, India
  • Upstream BPO

    Exceptional People, Exceptional Service
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    Upstream BPO Sdn. Bhd. is an Award winning Business Process Outsourcing company, with the ability to cater for diverse verticals with intelligent business operations. We specialize in Contact OMNI channel Center services, Telemarketing services, Inside Sales, B2B Lead Generation,  Appointment setting services & ... read more about Upstream BPO

    "Upstream BPO gave us the freedom to focus on more important tasks."
    Zach Bruhnke, Co-Founder & CEO at HMBradley
    $25 - $49/hr
    1,000 - 9,999
    2014
    Cyberjaya, Malaysia
  • Purgesoft

    Trusted End-to-End Innovative Technology Partner
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    PurgeSoft is a software development company. We have been providing solutions to clients across the world for over 7 years and boast of our extensive experience on website designing and development projects. For the past 7 years we have created a number of full-scale and high-loaded Web applications. Our talented team ... read more about Purgesoft

    "Purgesoft is a custom app development industry expert."
    Susan Sylvain, Sales Specialist at Wood
    $25 - $49/hr
    10 - 49
    2017
    Jaipur, India
  • CodeInfluencer has an excellent team of website development professionals who are experienced enough to develop websites of any complexity. We provide end to end solutions from front-end programming to back-end programming and maintenance. Our team uses latest technologies and industry trends to develop your websi ... read more about CodeInfluencer IT Solution LLP

    "A satisfying experience with decent communication and timely follow up service"
    Robert Hudson, Internet business founder at at iFloorPlan.com
    < $25/hr
    2 - 9
    2020
    Surat, India
  • Webtrack Technologies

    Certified Shopify, WordPress & Laravel Developer
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    Webtrack Technologies is one of the leading, most reputed, and award-winning IT companies, delivering exceptional services which include Web Development, Web Designing, Mobile Application Development/Designing, and Digital Marketing. We are certified in  Shopify Shopify Plus WordPress  Magento& ... read more about Webtrack Technologies

    "Reliable Web Development Services by Webtrack Technologies"
    Michael Snell
    < $25/hr
    10 - 49
    2016
    Mohali, India
  • TechSimba

    Applying Technology for Roaring Success
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    We are your digital solution partner, specializing in WordPress development, digital marketing, and mobile app development. Our mission is to bring your vision to life in the digital realm, helping your business thrive in the online world. TechSimba Private Limited is a company limited by shares registered in India on ... read more about TechSimba

    "excellent team, very good experience - they understood what I needed"
    Michelle Borruso
    < $25/hr
    10 - 49
    2020
    Indore, India
  • Solcre Technology

    We Create, Develop & Foster New Concepts
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    We provide a full range of services that encompass the areas of programming, design, animation, video, and online marketing. The creativity of a design studio, the effective communication of a marketing agency, and the extensive knowledge of a software factory are all combined here at Solcre.

    "Solcre as technology partner"
    Carlos Ameneiros, Gerente Comercial at CONATEL S.A.
    $25 - $49/hr
    10 - 49
    2007
    Montevideo, Uruguay
  • We are a leading software development company in india, we have offices in indore and mumbai, Our services are best in web site designing and development , SEO(Search Engine Optimization), Mobile Application Development. Our software products are running successfully in the market. 

    "web development"
    Stephen hack
    < $25/hr
    10 - 49
    2009
    Indore, India
  • Megasite

    Megasite - always there for your success
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    Experts in corporate solutions, creators of unique web projects, enthusiasts whose job is to do impossible things.  - 13 years in the market - 800+ developed projects - Best Ukrainian Web Studio 2022 (by "Vibir Kraini" Award). - Included in the TOP 3 best web developers of Ukraine in 2022 (accor ... read more about Megasite

    "web development"
    Khrystyna Boichuk, Sales Manager at Megasite
    $25 - $49/hr
    10 - 49
    2010
    Kyiv, Ukraine
  • Rao Information Technology

    Passion for turning ideas into reality.
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    Rao Information Technology is a full-service web design and development company in India. We are a team of experienced website designers, developers, and digital strategists. Through our custom result-driven solutions, we deliver measurable outcomes that empower our clients. Since 2016, we have worked with hundreds of ... read more about Rao Information Technology

    "Seamless quality, fast and efficient service provided over a sustained period of time"
    Alex Pedley, Vice Chairman at Platform OMS Middle East LLC
    $25 - $49/hr
    10 - 49
    2016
    Ahmedabad, India
  • Redlio Designs

    Web design and development company
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    Redlio Designs is a renowned Web Design and Development Company delivering the best results in the industry since 2014 with a 100% success delivery rate. We have over 8+ years of experience in the industry focusing on providing services that won’t only solve the client’s problem but will also help them in r ... read more about Redlio Designs

    "Mobile App Development for Health and Fitness Platform"
    Enrico Farris
    $25 - $49/hr
    10 - 49
    2014
    Ahmedabad, India
  • Glaxsin

    Optimal Quality & Client Satisfaction
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    We at Glaxsin offer ethical Search Engine Optimization, Social Media Marketing, custom web design & development, Adwords, Facebook marketing, web consulting to small business. Establish your strong presence on Search engine with innovative web marketing Strategies. Find a complete digital marketing solution for you ... read more about Glaxsin

    "Great SEO services"
    Bill Wingard, CPO at Vantiv
    $25 - $49/hr
    2 - 9
    2014
    Bhadrak, India
  • 180 Creative

    Custom Mobile And Web App Development
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    As a one of the leading software development companies, 180Creative provides reliable web and mobile solutions spanning across Native Mobile App development, Cross-Platform Mobile App Development and Custom Web Development. The company offers tailored  businesses and trendy solutions on the budget. 180Creative is ... read more about 180 Creative

    "Great programmers who can communicate."
    Andrzej Kozdba, Współwłaściciel at Studio KMIN
    $25 - $49/hr
    10 - 49
    2012
    Katowice, Poland
  • WDMtech

    Strong Team, Clear Identity
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    WDMTech is a value-added digital transformation firm prominent in enterprise solutions, cloud-based digital architecture solutions (SaaS, PaaS, and IaaS), e-commerce and website & mobile app development, consistently improving your business ROI and TCO.WDMTech, since 2013, is filling the gaps in future advancement ... read more about WDMtech

    "The best team to get the Job done!!!"
    Sylvie G.
    $25 - $49/hr
    10 - 49
    2013
    Noida, India
  • EncureIT is home to passionate nerds who are on a collectively driven endeavor to bring ideas alive in the digital domain. Harnessing the latest trends in Information Technology, EncureIT Systems is a leading solutions provider for mobile applications, web applications, E-Commerce solutions, and resource augmentation. ... read more about EncureIT Systems Pvt Ltd

    "Excellent job!"
    Farid SISSAOUI, Project Manager at Trackunit
    < $25/hr
    10 - 49
    2012
    Pune, India
  • We are a small but focused team of professionals working in a collaborative environment delivering web applications, IT consulting services, digital marketing services & web designing services of any complexity to clients worldwide. Our experts have a unique talent to discover new possibilities that go beyond meeti ... read more about INSNAPSYS

    "High quality service was provided by them"
    Rico Toet, Executive Sales at ICOM Group Marketing
    < $25/hr
    2 - 9
    2017
    Nashik, India
  • We hustle. We innovate. And We create tomorrow's innovations, today! Systango is a specialised software studio, headquartered in London, UK. We are the partner of choice for 5 of the Top 100 Fortune Companies. We are a technology powerhouse geared to add value to the digital ecosystem via agile web and mobile ap ... read more about Systango Technologies

    "Positive experience with Systango"
    Esther Garibay, Project Officer at The Wellcome Trust Brighton and Sussex Centre for Global Health Research
    $25 - $49/hr
    250 - 999
    2007
    Tysons Corner, Virginia
  • Moon Technolabs Pvt Ltd

    Pioneer in Mobile & Web App Development Services
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    Moon Technolabs is a globally recognized software company with over 14 years of experience, 1550+ successfully completed projects, and a team of 270+ highly skilled professionals. We pride ourselves on our ability to deliver groundbreaking custom software, web, and mobile application development solutions that exceed c ... read more about Moon Technolabs Pvt Ltd

    "Top rated iOS and Mac application development agency - pioneer in mobile app development"
    Emily Smith
    $25 - $49/hr
    250 - 999
    2009
    Ahmedabad, India
  • Avaib

    Processes in bits & bytes
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    Avaib was founded in 2004 as a multinational technology and consulting company that provides highly skilled professional offshore Software Engineers and Designers.Providing Outsourcing Solutions, IT and communication solutions, Web Development Services and Corporate Branding Solutions including web designing. Pioneers ... read more about Avaib

    "Pixel perfect, Cost effective & Accountable"
    Zeeshan Mirza, CEO at Remoteface
    $25 - $49/hr
    10 - 49
    2004
    Karachi, Pakistan
  • Apporio Infolabs Pvt Ltd

    We Sell The Solution For Your Problem
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    Doing what we always wanted to do. Apporio Infolabs is a team of multidisciplinary experts working together in an environment that helps businesses to grow and innovate.  With our software development service, we can help you start or expand your business. Our ready-made on-demand app solutions are prevalent ac ... read more about Apporio Infolabs Pvt Ltd

    "Simple, fast-service at a cost that no one can beat"
    Rupesh Goel, Project Head at AppOkart
    NA
    50 - 249
    2015
    Gurugram, India
  • Galaxy Weblinks

    One stop shop for all your IT needs
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    Galaxy Weblinks is a global technology development and services company that specializes in web and mobile development. Our first and most important job: to help our clients understand the totality of the technology landscape and conceive, design, implement, and support solutions that fit their needs – and budget ... read more about Galaxy Weblinks

    "Mobile App Development"
    Nathan McGill, Business Technology Consultant at Independent
    $25 - $49/hr
    50 - 249
    1998
    Cambridge, Massachusetts
  • Bizapult

    Connecting You with Your Customers
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    We are an experienced and talented team of passionate experts who live and breathe everything web. We develop websites, application and digital strategies for small and medium sized businesses.

    "Overall Great experience!"
    Talin Mossessian, Owner at Maison Enfants at at Maison Enfants
    $100 - $149/hr
    10 - 49
    2016
    Washington DC, District of Columbia
  • Akoode Technology

    Top rated software development company
    Visit website

    Akoode Technology stands as a preeminent software development company, with headquarters in Gurgaon, Delhi NCR, India, and a strong presence in the USA. We specialize in pioneering ideas that drive substantial value for businesses, with a particular emphasis on advanced artificial intelligence (AI) services. Our core c ... read more about Akoode Technology

    "AI powered app"
    George H. Watson, Technical Consultant at Webreinvent
    $50 - $99/hr
    10 - 49
    2015
    Gurugram, India

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Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.