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List of the Best Pay-Per-Click (PPC) Agencies

  • Caspian Digital Solutions

    Asia's no.1 Digital Solution Company
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    Caspian Digital Solutions provides services tailored to achieve a company’s digital objectives. With expertise in various aspects of digital solutions,  we recognise that each client is unique and offer bespoke services aimed at meeting specific goals. Our wide experience of working in education, energy, eng ... read more about Caspian Digital Solutions

    "Very cooperative team"
    Matthew M T J
    $25 - $49/hr
    10 - 49
    2017
    Kuala Lumpur, Malaysia
  • We are a team of professionals with more than 10 years of experience in software architecture & development in the fields of healthcare, banking, hospitality, transactions, big data, management and others. We have strong development background and rich experience in new technologies. Our team can handle complex pro ... read more about Terra Systems

    $25 - $49/hr
    10 - 49
    2009
    Tallinn, Estonia
  • Appoly

    Expert Web & Mobile App Development Services
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    Appoly are an professional team of enthusiastic design and development experts based in Leamington Spa, UK. The Appoly team are achieving groundbreaking things with app technology and are always looking into the future to ensure that all clients have apps that are not only functional and user-friendly to start, ... read more about Appoly

    "Excellent SEO tools app delivered"
    Robert Stoubos, CEO at of Odyssey New Media
    NA
    2 - 9
    2017
    Warwick, United Kingdom
  • Nopio

    Transform Your Ideas Into Great Product
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    Nopio is a software house offering high quality web services to a wide variety of businesses. Our combined experience in many domains e.g. publishing, travel, healthcare and a myriad of technologies we work with, allows us to provide you with a service that let's you worry about what you need to - and not how it sh ... read more about Nopio

    "Patten Studio website "
    James Patten, TED Fellow at TED
    $50 - $99/hr
    10 - 49
    2010
    Krakow, Poland
  • Nile have experience in Application Development, Integration, Project Management, and Reporting Projects in leading verticals such as BPO, Telecom, Logistics, Travel and Tourism, Manufacturing, Energy and Utilities, Public Sector and FSI.   We love to talk more with you about your website goals and many more ... read more about Nile Technologies Pvt. Ltd.

    "The Nile Experience"
    Donna Campbell, CEO at P2P Connection
    < $25/hr
    50 - 249
    2011
    Noida, India
  • LimraSoftech

    IT Consulting & Software Services in Bangalore
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    Limra Softech is the IT Consulting Software Development Company that delivers personalized solutions to your technical aspiration & business challenges. We hold an extremely large group of specialization. We  offer the adaptative and quantifiable services in the expertise of ADVANCED WEB & MOBILE SOLUTI ... read more about LimraSoftech

    "Limra softech "
    bharathi suresh
    $50 - $99/hr
    10 - 49
    2015
    Bengaluru, India
  • Imcrinox

    Web Development & Mobile App Development Company
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    Imcrinox is the best technology partner for all your business needs. Be it full-service mobile apps and website development or creating intelligent software products using big data technologies and artificial intelligence, we do it all! Our focus is innovation and industry folks call us the pioneers in ‘innovatio ... read more about Imcrinox

    "Review of Imcrinox"
    Siddartha Javali, Partner at S S Javali & Associates
    < $25/hr
    50 - 249
    2015
    Bengaluru, India
  • Dexze Design Studio

    Your Design partner - "We craft your Brand".
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    Dexze - UX & Branding - Design Studio, we are specialised in user experience and Interface design , Branding & Digital Marketing, we offer expertise designing digital products and services. We give advice which we execute.

    "Good Branding Done by Dexze"
    Sounder Pilli, Technical Recruiter at Ames IT Solutions
    $25 - $49/hr
    10 - 49
    2017
    Hyderabad, India
  • KPS is a reliable team of highly skilled web & mobile experts ready to develop and support your projects: from smallest to the most complex ones. We have long-established relationships with our clients in the Netherlands, Australia, the USA and the UK. We combine the power of UI/UX designers with iOS & Android ... read more about KultProSvet

    $25 - $49/hr
    10 - 49
    2011
    Karavete, Estonia
  • Accusol

    Committed To Deliver Accurate Solutions
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    Accusol Technologies is an Enterprise Solution Provider Company based in Ahmedabad India. It provides Business Softwares such as ERP, CRM, Point of Sale (POS), HR & Payroll Software, Institute Management Software to various small as well as mid-sized entities. Accusol caters to wide industry segments such as Manufa ... read more about Accusol

    "Their prior experience helped us a lot. "
    Marie Ann Thomas
    NA
    50 - 249
    2007
    Ahmedabad, India
  • Vivanta Technologies

    Web Development Company, Web Design Company
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    Vivanta Technologies excels as a company providing customized solutions to its clients and has helped multiple small, medium, and large companies get a positive edge over their biggest competitors by virtue of tailor made, innovative products across almost all industries. Visit our portfolio:  http://www.v ... read more about Vivanta Technologies

    "A Reliable Web Developer"
    Sanjai Kumar, Co-Founder & CMO at Mera Transport Exchange Pvt Ltd
    < $25/hr
    10 - 49
    2012
    Bengaluru, India
  • WaveFront Technologies Pvt. Ltd., started in May 2016, is a subsidiary of Cable Partners Call Solutions India Pvt. Ltd® with a purpose of providing technological solutions to our clients. Evolving from a conventional BPO/Call Centre, at WaveFront Technologies, we focus at serving technological advancements to impro ... read more about WaveFront Technologies Private Limited

    "Good Service Delivery & Excellent Responsibility"
    arun pandiyan
    < $25/hr
    10 - 49
    2016
    Coimbatore, India
  • We can ensure our marketing strategy is built with the sole focus of solving the problems your business faces, by our innovative and Creative resolutions. We are an end-to-end service provider in selected segments where we promise and deliver meaningful impact. We develop creative, comprehensive and sustainable enginee ... read more about Mumillion

    "Quality traffic"
    Varun
    $150 - $199/hr
    10 - 49
    2016
    Chennai, India
  • Welcome to Izeon Innovative Private Limited, a dynamic and innovative IT solutions company. We are committed to serving businesses of all sizes worldwide. With our customer-centric approach and strong passion for technology, we aim to help our clients succeed in the digital era. Whether you're a large corporation o ... read more about Izeon Innovative Private Limited

    "Best IT Services in Chennai"
    Tsuriya ram, Data Analyst at Izeon Innovative
    $25 - $49/hr
    10 - 49
    Chennai, India
  • Technogi

    We Keep IT Simple For You
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    The latest technology with zero risk. We help you to evolve. As part of every day’s work, we do research on new technologies and innovative ways of solving problems.We carry research findings into practice, creating our own products and prototypes that allow us to understand the ever evolving technology.Once w ... read more about Technogi

    $50 - $99/hr
    10 - 49
    2012
    Distrito Federal, Mexico
  • We are regarded as industry leaders in digital strategy and web development solutions, focused solely on delivering great user experiences. WebSpace Atlanta is a market leading website development and interactive digital agency. We specialize in providing highly individualized and scalable solutions including customize ... read more about WebSpace Atlanta

    "Top Notch Full Stack Developers"
    Jordan Adair
    $25 - $49/hr
    10 - 49
    2009
    Atlanta, Georgia
  • webtakersit

    Expert in Graphic / Webdesign / Ecommerce
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    WebTakersIT is very reliable webdesigning and development company based in Faridabad, India. We are having more than 7+ years of experience. WebTakersIT is a team of young and dedicated graphic and web developers, listed among a few chosen companies on some well known platforms with 100% positive recommendations. ... read more about webtakersit

    "Amazing Web developers"
    Shervin Youssefian, Executive Producer at GoDRTV
    < $25/hr
    2 - 9
    2009
    Faridabad, India
  • Chrishan Solutions

    We don't just code, we craft it!
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    We are a progressive and dynamic IT service company that has creatively operated within the international market of web & mobile development since 2007. Our main focus and expertise lie in filling the technical void that barges you and your team’s online growth. We have immense experience in working on a vari ... read more about Chrishan Solutions

    "Good service for a good price"
    Xavier Pascual, Professor Col·laborador at Universitat Oberta de Catalunya
    < $25/hr
    10 - 49
    2007
    Ludhiana, India
  • Rubik Software

    Complete Solution for IT Services
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    RubikSoftware Solutions was founded on 2012. This is a group of young talented professionals who have excellent knowledge and industrial experience in IT Solutions. Our main aim is to provide 100% satisfaction to our clients.We do not walk away after delivering your project but we will stay by your side providing conti ... read more about Rubik Software

    "Recommended for Knowledge & Dedication"
    Midhun Raveendranath, Project Manager at Confidential
    < $25/hr
    10 - 49
    2012
    Thiruvananthapuram, India
  • Softelab

    Creating value through true convergence
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    𝐒𝐨𝐟𝐭𝐞𝐋𝐚𝐛 is a full source Mobile App, Web, Software, Systems Architect, and IoT Solutions provider that efficiently implements the design, development, and integration of complex technologies. Our clients include innovative SMBs, progressive corporations, and enterprises across multiple vertical ... read more about Softelab

    "They deliver on their promises and have a great business acumen for fast-paced product development."
    Emma Stone, IT Consultant at Walmart Media Group
    < $25/hr
    2 - 9
    2006
    NYC, New York
  • Digital4design

    Web Design, Web Development & Mobile App Company
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    Digital4design is a dedicated web design and development firm that provides a wide range of expert web solutions to our clients. Our services encompass everything from bespoke web design and development to responsive website designs, mobile applications, and effective digital marketing strategies, all in line with the ... read more about Digital4design

    "Perfect Web Development Company For Our Needs"
    Jason Garvey, Owner at Bay Area Web Solutions
    < $25/hr
    10 - 49
    2014
    Palm Harbor, Florida
  • Tridev solution is believed to be one of the popular providers of IT services. The professional company is closely structured in such a way to offer more acquirable results and solutions for use in a variety of businesses, encountering problems in information and technology sector. We have a good and proper coordinatin ... read more about Tridev Solution

    "Website Develope"
    Rohan Patel
    < $25/hr
    2 - 9
    Ahmedabad, India
  • iSoftMs

    Website, Mobile APP & Digital Marketing Company
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    iSoftMs offers complete web solutions in terms of  Website Development, Website Design, Search Engine Optimization, Digital Marketing Solutions, E-commerce Solutions, Mobile App and Web Applications.  iSoftMs is the fast-growing software development company based in Noida, Delhi/ ... read more about iSoftMs

    "Wonderful support by the staff and great work "
    Alok Dulati
    $25 - $49/hr
    10 - 49
    2005
    Noida, India
  • We're a passionate team of designers, writers, strategists, developers, and account specialists who share a common passion for great design. Together we create extraordinary brand experiences that help companies establish their voice and elevate their brands. Our work is renowned for its highly-crafted design and a ... read more about American Web Desingers

    "Had An Exceptional Experience Working With American Web Designers Inc. "
    Phillip Stanley
    $50 - $99/hr
    250 - 999
    2007
    Sacramento, California
  • iPOP Solution

    It's All About Technology Era
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    iPOP ( In Put Out Put ) Solution is a professional web design company providing web development solutions for companies or individuals interested in outsourcing their web design and web application development needs. We are pioneer in rendering dynamic, smart and professional web based solutions for small to large ... read more about iPOP Solution

    "Dedicated Team & Professional - Website & Web Application"
    Prithvish Pandya, Owner at Aarpee Packaging
    < $25/hr
    10 - 49
    2014
    Ahmedabad, India
  • Grad Agency

    COSMIC WEB DEV & DESIGN AGENCY
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    Grad Agency is your website developer, designer, marketer and top-notch quality all bundled together in a coherent and transparent package. With continuous updates to your project status and our ability to work with you as closely as possible, you are promised to be satisfied. Find out how we can help you! Reviews a ... read more about Grad Agency

    "Excellent customized WordPress webpage and communication."
    Anonymous
    < $25/hr
    2 - 9
    2016
    Warszawa, Poland
  • is Web and Mobile Development Company helps in creating a digital experience in Business through design and technology to shape your ideas into reality in digital era.We provides consulting, software development,, user experience design & also Offers innovative high performing custom digital solutions to next-gene ... read more about Creative Thoughts Informatics Services Pvt Ltd.

    "Application over 10 000$ with innovative ideas"
    Joe Abou, President at Aylmer Taxi
    < $25/hr
    10 - 49
    2015
    Indore, India
  • Qubit Labs

    outsourcing, IT staffing, dedicated team
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    Qubit Labs is an EU software development agency headquartered in Tallinn, Estonia with an R&D center in Kyiv, Ukraine. We build strategic long-term partnerships with our clients providing exceptional quality IT staffing services at all stages of the application development lifecycle.  We hire dedicated deve ... read more about Qubit Labs

    "Excellent mobile development"
    Naomi Obient, Project Manager at Matrix Services
    $25 - $49/hr
    50 - 249
    2016
    Tallinn, Estonia
  • Taller Technologies is specialized in software development services in the areas of C/C++, Embedded applications, Mobile and Web.   We are the ideal partner for technology companies that need to add innovation and value to its products and services, through software. 

    $25 - $49/hr
    50 - 249
    2009
    San Francisco, Argentina
  • 42mate

    Modern Web Apps Development
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    We are a highly skilled web agency specialized in the design, development, maintenance and improvement of internet applications.

    "Review for 42mate"
    Anthony Lattanzio
    $50 - $99/hr
    10 - 49
    2013
    Resistencia, Argentina
  • Kaushalam

    Application Development Services
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    Kaushalam, a custom ecommerce design solution provider, creates full-featured, professional Amazon Webstores tailored to your desired look and feel at an affordable price. With 12 years of ecommerce design experience, Kaushalam can help increase your profits and maximize your ROI in online selling. Each and every eleme ... read more about Kaushalam

    "Amazing website developed"
    Mintu jolly, Owner at Colors of Styles
    $50 - $99/hr
    50 - 249
    1999
    Ahmedabad, India
  • Web Design Agency USA created its name in the industry by delivering state-of-the-art projects integrated with latest technology which showcase not just their knowledge but expertise in the website designing.Web Design Agency USA created its name in the industry by delivering state-of-the-art projects integrated with l ... read more about Web Design Agency USA

    "Excellent Agency"
    Samuel Roger, Process Manager at Amazing7 Studios
    NA
    10 - 49
    2017
    Portland, Oregon
  • Fixdax is a web solutions based company primarily created to meet three needs; provision of speed to the market, technological solutions, and people solutions. These three have been identified as the most critical problems businesses face in the digital era. With our customer-oriented services, we take care of all you ... read more about Fixdax Technology Pvt. Ltd.

    "Highly recommended web development services."
    David Crowder, Project Head at Nisman Solutions
    NA
    10 - 49
    2015
    Noida, India
  • ISKPRO INC is a trustworthy name in the digital agency. We specialize in designing and developing of interactive web and mobile apps and promoting them through tailor-made digital marketing strategies. Want to connect with us? Visit our website at https://www.iskpro.com/ or call us at (916) 459-4022 for a free consulta ... read more about ISKPRO INC

    "Multiple Website Design & Development Projects"
    Ryan Frank, Owner at Ryan Frank Consulting
    $50 - $99/hr
    50 - 249
    2010
    Fremont, California
  • Motionify

    Explainer & Promotional Video Makers
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    Motionify the best Explainer & Promotional Video Makers Company. We provide the best quality powerful videos for all types of Industries. We offer various other services like Graphic design, UI design Website design, Development solutions etc. We can help you increase your conversions. Motionify helps increase your ... read more about Motionify

    "Working with Motionify was a breeze. They understood the requirements and made sure they were met on time and the output was of high quality."
    Prasanna Jeyasankar, Creative Director at Outofbox
    NA
    2 - 9
    Chennai, India
  • Xansibar Design

    Crafting Smart Web Solutions for Your Success
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    We are Xansibar Design; Your Trusted Ethical Partner for Exceptional Web Design and SEO in Vancouver. With a legacy dating back to 2015, we have been passionately assisting businesses in their journey towards success. Our expertise extends beyond conventional boundaries – we're not just a web design and digit ... read more about Xansibar Design

    "Amazing!"
    Michael Amirani, President at Enactus University of the Fraser Valley
    $50 - $99/hr
    2 - 9
    2015
    Surrey, Canada
  • Bettertech

    The Best Software & Web Development Company in KSA
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    Bettertech is a leading mobile app, web, and enterprise software development company! With over years of experience in the industry, we have worked for clients that include individuals, startups, and organizations. Our expert team has built advanced web-based applications and complex enterprise-level solutions for our ... read more about Bettertech

    "Best developing team you can ever hire"
    Jaseel M
    $50 - $99/hr
    250 - 999
    Riyadh, Saudi Arabia
  • i4 Acmmosmedia

    Best IT company in United Kingdom - i4 Acmmosmedia
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    Our easy to approach and the trained team knows how to surface your business online. Our easy to go along strategies make it easy for any scale business, to show up online. Looking for creative and top edge technology to support your business? Our range of services expands over Web development, app development, e-comm ... read more about i4 Acmmosmedia

    NA
    10 - 49
    2014
    London, United Kingdom
  • We Make Your Vision A Reality SchultzCode is an innovative technology partner, delivering web development, mobile application development, and IT consulting services of any complexity to clients worldwide. SchultzCode has a strong team of highly skilled IT experts who help our clients to create innovative products a ... read more about SchultzCode Technologies

    "Above expectations i arrived at the start of work. Excellent, Skilled, Fast service and motivated!"
    raz shominov
    < $25/hr
    10 - 49
    2020
    Haifa, Israel
  • We take pride in ourselves for pushing our boundaries and providing exceptional digital solutions. To build a unique platform for the clients, we combine the latest trends with the best practices to help businesses in the long run.

    "I have been working with The website rush for over 6 months. NO other web development and design are better!!!"
    Jande Sage, Assistant Manager at Baranda Clothing Co
    NA
    50 - 249
    2015
    Los Angeles, California
  • Aim2Tech

    Your Extended Technology Partner
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    At Aim2Tech, we offer a full suite of IT services to help your business thrive in the digital landscape. Our expert team specializes in website design and development, mobile app development, and digital marketing strategies tailored to your unique goals. Whether you’re looking to boost your online visibility, en ... read more about Aim2Tech

    "Exceptional Transformation by Aim2Tech!"
    Careerkey Solutions, Director at CareerKey Solutions
    < $25/hr
    10 - 49
    2019
    Indore, India
  • NETREX

    Where innovation meets the real world.
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    NETREX Founded in 2023 and Registered Under the License of the Dubai Government. was formed to provide professional web-based services to small and medium-sized organizations. We offer a wide range of digital agency-based services including web design, web development, and digital marketing services that are all delive ... read more about NETREX

    "Amazing website"
    Gurpreet Singh, Manager at Hogar Holiday Homes
    $50 - $99/hr
    10 - 49
    2023
    Dubai, UAE
  • Innovative Code Labs Pvt. Ltd

    Innovative Ideas And Engineering Excellence
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    Icodelabs is a leading digital solutions provider specializing in Web & Custom Software Development, Mobile App Development (iOS & Android), Marketplace Development, UI/UX Design, Sharetribe Development, and Digital Marketing services. Our team of skilled professionals is dedicated to delivering high-quality ... read more about Innovative Code Labs Pvt. Ltd

    "Thank you for developing an amazing web and mobile app!"
    Amelia Baker, Marketing Manager at logistics and transportation pvt.
    $25 - $49/hr
    50 - 249
    Mohali, India
  • Cube A Creative Solution

    Transforming Digital Dreams Into Business Success.
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    Cube A Creative Solution is your go-to partner in Lewes, Delaware for all things digital. From innovative web design and development to eye-catching logo design and effective SEO strategies, we offer comprehensive solutions to elevate your online presence.

    "Revolutionizing Automotive Excellence: Cube A Creative Solution's Web Mastery"
    Joe Lewes, CEO at Velocity Vista Automotive
    < $25/hr
    10 - 49
    2014
    Lewes, Delaware
  • FutureComes

    Backend & frontend solutions that simply work
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    FutureComes is your visionary partner in digital transformation. As a dynamic technology and design agency, we specialize in crafting cutting-edge software solutions, captivating web designs, and strategic digital experiences that drive businesses forward. We build and design complex, high performance digital soluti ... read more about FutureComes

    $100 - $149/hr
    50 - 249
    2012
    Tallinn, Estonia
  • Peers Chain

    Your Gateway to the Best IT Services in Florida
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    Peers Chain is the fastest-growing IT support and services company in Florida. With years of research, we have mastered the art of digital marketing and have become a trusted name globally. Our services are staffed by highly qualified professionals who are committed to furthering our company's global success. Peers ... read more about Peers Chain

    "great work done."
    Mufaz Abdulmumin, Cloud Architect | Digital Business Transformation | AWS - CSA at crowdbotics
    $25 - $49/hr
    2 - 9
    2018
    Miami, Florida
  • WebatClick

    Single Point Destination for Web Services
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    Webatclick, The name itself represents what we do. To be precise WebatClick is one of the top leading web design, web development, travel portal development companies in India & referred as one point destination for end to end web enterprise solutions.   Webatclick- One and only choice starting from simp ... read more about WebatClick

    "Instasquares | Business Centre | CoWorking | Office Space | Bangalore"
    sravani suchin, Business Development Manager at Reco-liv Property Management
    $25 - $49/hr
    2 - 9
    2008
    Bengaluru, India

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Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.