Sort By:

List of the Best Pay-Per-Click (PPC) Agencies

  • TSWEB

    Be visible on the web
    Visit website

    TSWEB shines as a prominent digital agency catering to SMB customers across Paris, Brussels, and Rio de Janeiro. Our mission revolves around illuminating businesses on the digital horizon. Through our expertise, we craft visually captivating websites optimized for Google's embrace. But it doesn't end there. We ... read more about TSWEB

    $25 - $49/hr
    2 - 9
    2018
    Paris, France
  • UAWC Agency

    Facebook and Google Ads done right
    Visit website

    Our goal is not only to bring the relevant audience on your website but also to individualize your website content for each of your users. Getting the most out of your digital marketing channels through research, comprehensive setup and constant optimization:

    $25 - $49/hr
    10 - 49
    2014
    Kyiv, Ukraine
  • When you want to find a solution to any problem than making it beautiful and elegant is not really your priority. The important part is solving the problem but when we finally get to the solution and it's not beautiful, we have done something wrong along the way. At Younggeeks, our team of young and eager talents i ... read more about Younggeeks Technologies

    "YoungGeeks web application review"
    Brian Trevisa, Senior Systems Engineer at City of Fort Lauderdale
    < $25/hr
    50 - 249
    2018
    Noida, India
  • We create mobile applications from the very beginning. Mobile app development is not a challenge for your start-up or IT-project. We created hundreds of mobile applications for customers and third-party companies from all around the world. We have our own popular apps in App Store and Google Play which consta ... read more about UGDSoftware

    $25 - $49/hr
    10 - 49
    2004
  • t Litost India, we have a team of experts and professionals who strive to fulfil your requirements and give you the best of results. With our years of experience in software development, we the best web design and development solutions for you. We have a wide range services available that helps you to reach your target ... read more about Litost India Infotech Pvt Ltd

    "Excellent,Fast and cost effective Service Delivered by their team.will recomment to everyone"
    Mohammad Abid Hussain, Senior Manager at WNS/Modelling cops
    < $25/hr
    10 - 49
    2015
    Noida, India
  • Ivan Infotech Pvt Ltd

    Business Growth, Customer Retention & Better ROI
    Visit website

    Overview Founded in 2016, Ivan Infotech is a growth-oriented company that provides innovative IT solutions in a well-analyzed and strategic way. Focusing on your business goal, we implement new-age technologies for persistent business growth and better ROI. Cost-effective, user-friendly and latest technological i ... read more about Ivan Infotech Pvt Ltd

    "Company to avoid if you don't want to lose your money!"
    Flavien TCHAKOUTE
    < $25/hr
    50 - 249
    2016
    Kolkata, India
  • Amptize

    Let's Design, Develop, and Grow Your Business
    Visit website

    Reach us for responsive website design, development, maintenance, optimization, web hosting, SEO, digital marketing, logo design, and branding. Mandeep, Founder/CEO of the company, started Amptize after gaining years of experience in IT and serving Fort Myers, Florida for seven years. We DESIGN clean, ... read more about Amptize

    "Pretty satisfied with the services, would highly recommend"
    Braden Watts
    < $25/hr
    2 - 9
    2019
    Patiala, India
  • TULI eServices - a world-class website / mobile applications development company based on Jersey City, NC USA. Which provides fully integrated solutions especially to small and medium sized companies, local business, educational, medical & healthcare institutions and non-profit organizations that connects business ... read more about TULI eServices Inc

    "Quality work, timely delivered for a competitive cost"
    Ali Hafizi, Founder & President at Skytouchnyc
    < $25/hr
    10 - 49
    2004
    New Jersey, New Jersey
  • Miles IT

    You Request. We Respond. It Gets Done!®
    Visit website

    Miles IT is a leading provider of business technology consulting, implementation, and support services for businesses nationwide. We have specialties in IT support & managed services, cyber security, cloud migration & management, software development, systems integration, marketing, and web design. Since 1 ... read more about Miles IT

    < $25/hr
    250 - 999
    1999
    New Jersey, New Jersey
  • Unisoft Informatics build websites that are attractive, simple to use, and drive results for your company. We are not your typical web development agency. Sure, we much focused on making things work for your audience… and your business. We are providing all kinds of Digital Mobile Apps and Web Dev ... read more about Unisoft Informatics

    "It was a good experience with Unisoft Informatics skilled team."
    Beryl Rolle, Owner at Taxi Tour Bahamas
    < $25/hr
    50 - 249
    1998
    Orlando, Florida
  • Dengun

    CREATORS, FUN LOVERS, MAGIC MAKERS.
    Visit website

    As a mature digital agency, we have worked closely with numerous companies from various sectors in the creation of tailormade solutions. Our core activity revolves mainly around Python & Django based projects. We have a specialized team experienced in web and mobile development, web design, blockchain technology an ... read more about Dengun

    "I worked in million dollar tech teams for over twenty years. I know quality!"
    Lisa Mo' Chin
    NA
    10 - 49
    2006
    Faro, Portugal
  • Acuity Infotech

    Cloud Software Development Company
    Visit website

    Acuity is cloud agency based in Dtec, Dubai, providing state-of-the-art services for cloud development and designing. We specialize in Cloud Software Development, Legacy Modernization, Business Analysis, Designing Services, Mobile Apps Development and Cloud Security Services. As a startup in our own right, we have a ... read more about Acuity Infotech

    "Very Professional & Excellent Quality"
    Sadiqali Bhojani FCA ICAI, Owner/Managing Director at SMB Consultants, Business & Management Consultants
    $25 - $49/hr
    2 - 9
    2016
    Dubai, UAE
  • Winning Solutions

    Webdesign & App-Entwicklung Koblenz & München
    Visit website

    Als eine Webagentur für Webdesign und Webprogrammierung in Koblenz, konzepiert und entwickelt anspruchsvolle Webseiten und bietet mobile Lösungen an. Wir beraten, inspirieren und unterstützen unsere Kunden und definieren die Grenzen zwischen Kommunikationskanälen, Dienstleistungen und Produkten mit ... read more about Winning Solutions

    "TOP Agentur im Webentwicklung"
    Vladyslav Kushneryk, Director Of Sales at Advanced Software Development (ASD Ltd)
    $50 - $99/hr
    2 - 9
    2014
    Koblenz, Germany
  • twoiq LLP

    Technology with Optimum IQ
    Visit website

    We are a fast-growing multiskilled IT Consultancy Firm located in Ahmedabad. We are focused on solving business problems and providing simple smooth and creative IT solutions to the customer.We are a people-oriented company who are passionate about technology who will do wonders to help you out with the Digital Solutio ... read more about twoiq LLP

    "One of the best programming teams that I've worked with (and I've worked with a lot over the past 12 years) "
    Sameep Shah - Solutions Expert, Website & SEO Project Management at Simplewebdesign.net
    < $25/hr
    10 - 49
    2015
    Ahmedabad, India
  • Sleek Infosolutions

    Your Global Partner for IT Solutions
    Visit website

    Sleek Infosolutions Pvt. Ltd. established in the year 2004 with the objective of empowering e-business and creating the maximum ROI with compelling IT Solutions, Web and Mobile App development services, and Digital Marketing over the globe. Converting confrontations into better opportunities and then success has been t ... read more about Sleek Infosolutions

    "Great company to work with!"
    Beth Costanzo, Owner at The Adventures of Scubajack
    < $25/hr
    10 - 49
    2004
    Kolkata, India
  • eGooty

    Leading Mobile, Web and AI Based App Development
    Visit website

    eGooty have passionate team of skilled professionals that designs and engineers custom mobile and web software solutions. As a full-service company, we provide product guidance, technical strategy implementation and ongoing support for enterprise. We consistently deliver superior results by focusing on our client&rsquo ... read more about eGooty

    "Worked on many complex projects. Great team!"
    Kais Kassam, CEO at FlightMove
    $25 - $49/hr
    10 - 49
    2015
    Lahore, Pakistan
  • We are among the leading software solution providers, serving clients from all the major locations worldwide. Let’s discuss your IT requirements in detail. Fill out the form below, and our friendly support team will contact you immediately.

    ""Advantal has given us the confidence and the expertise to develop our vision.""
    Ashish Gengara, Sales And Marketing Specialist at Mactosys software solution Pvt. Ltd
    < $25/hr
    50 - 249
    2010
    Indore, India
  • Makarenko IT Studio

    Design | Mobile & Web development | IT Consulting
    Visit website

    Makarenko IT Studio, a visionary tech powerhouse, embodies innovation in every pixel and line of code. Our story is one of relentless passion for crafting digital excellence. From conceptualization to execution, we breathe life into groundbreaking web and mobile solutions. With a dynamic team of creative minds and tech ... read more about Makarenko IT Studio

    "Development of the structure and design of the blockchain project"
    Elena Politi
    $25 - $49/hr
    10 - 49
    2018
    Kharkiv, Ukraine
  • Difinity

    Enabling Digital Transformation Possibilities.
    Visit website

    Difinity is an ISO 9001 and ISO 27001 certified digital solutions company with 600+ experts working full time across 3 Delivery Centres. Established in 2012, Difinity are headquartered in USA, with offices in the USA, Pakistan, and Dubai. We are winners of multiple awards and accolades from organizations like CII, Clut ... read more about Difinity

    "They are the rockstars of Software Industry! Tremendous working style!"
    Alex Garrison, Owner at Garrison Real Estate
    $25 - $49/hr
    250 - 999
    2020
    Brooklyn, New York
  • ITEconic is a well-reputed & well-qualified Loyalty Program Development, eCommerce Development & Mobile App Development Company. We Always put our 100% effort to fulfill our client’s every digital requirement. We’ve been providing a wide range of services to clients of all industries for more than 4 ... read more about ITEconic

    "Outstanding Experience with the ITEconic Team: Highly Satisfied!"
    Abhishek Pratap, Head of Business Operation at KICKSTART VISION TO REALITY PRIVATE LIMITED
    NA
    10 - 49
    2017
    Noida, India
  • HalfBrain Technologies

    Design . Development . Digital Marketing
    Visit website

    HalfBrain digital is a firm established in 2008 in the new capital of amaravathi. From the past one decade we have been working online to fulfil the clients needs in all the ways digitally possible.  

    "Techxalent"
    ARM embedded
    < $25/hr
    2 - 9
    2008
    Vijayawada, India
  • Golden Logic

    IT, Applications, VR/AR System Integration Banking
    Visit website

    Established in Saudi Arabia, Golden Logic Co. is a leading provider of Software services, Technology Consultancy, Design and Development solutions for various verticals. Our solutions cover development of Mobile applications, Portals, VR/AR, Security, IT, Websites and platforms for B2B and B2C initiatives for various i ... read more about Golden Logic

    "The team is an absolute dream to work with, and am more than satisfied with the product delivered. "
    Liam Thompson, Marketing Coordinator at NDA
    NA
    10 - 49
    2017
    Riyadh, Saudi Arabia
  • NetiApps Software Pvt Ltd

    Global Web Solutions and Digital Services Company
    Visit website

    Netiapps is a global web solutions and digital services company which believes in customer-first strategy. Our team of experts focus on innovative thinking that not just delivers but adds value - to our customers and to the world. We help our clients achieve the next level by providing revolutionary solutions to their ... read more about NetiApps Software Pvt Ltd

    "Netiapps a mastery of Mobile Technology provider"
    Mrinal Chakraborty, CIO at DTDC Express Ltd.
    < $25/hr
    10 - 49
    2006
    Bengaluru, India
  • With more than 5 years of expertise in eCommerce business under our belt, our full-scale Magento ecommerce agency is capable of delivering a comprehensive service that takes complete care of the client’s Magento infrastructure. - No automated digital services. - No single set of rules. - No one-size-fits ... read more about Mavitech

    "Magento e-commerce solution."
    Albert Biga, Founder & CEO at Zoobashop
    $25 - $49/hr
    10 - 49
    2015
    Pasadena, California
  • Team In India

    Team In India - Website Development Agency UK
    Visit website

    Team in India is the best web development company in the UK (CMMI level 3 appraised) with 10K+ clients over the last 21 years. We provide professional web design, development, and marketing services with 100% client satisfaction.

    "Most of our Salesforce accounts were set up by me, but I required assistance with the more challengi"
    Nikita Roy, Search Engine Optimization Executive at Dotsquares
    NA
    250 - 999
    20
    London, United Kingdom
  • The expertise of LiangTuang takes pride in being a prominent IT service software development provider that empowers in helping every scale industry. We put extra effort into coming up with creative and unique solutions for your business.

    "I have had a positive experience overall. Their team is Professional, responsive, and dedicated to providing excellent service."
    James Miller
    < $25/hr
    10 - 49
    2017
    Noida, India
  • What we do is make Animated Explainer Video for startups companies, tech products, small business and mid market companies. We are a team of curious designers and animators.    We are curious individuals:   We are curious about your businesses, what makes you unique, what are your e ... read more about Videos Explainer

    "CEO at Biztech"
    Arshad Abrar, iOS developer at at BizTech ERP
    < $25/hr
    2 - 9
    2013
    Tempe, Arizona
  • Trignodev Softwares is a full service custom software development company in Noida, India specialised in bespoke enterprise grade web applications and software development. our team of skilled professionals deliver end to end technology services, from the strategic designing to the full-stack development, ong ... read more about Trignodev Softwares Pvt. ltd.

    "Worked great for me"
    Moazzam Ahmed, Senior Program Manager at Concur
    < $25/hr
    10 - 49
    2012
    Noida, India
  • Swadesh Softwares Pvt. Ltd has been thriving in the IT sector for the past 9 years and we have been offering services to clients across US, UK, Europe, Australia and few Asian countries including India. The company operations were initiated in 2011. We hold affiliations with NASSCOM, NSIC and have MSME registration, an ... read more about Swadesh Softwares Pvt. Ltd.

    "Reliable and commendable services"
    Somresh Dass, Digital Marketing Executive at WebGuru Infosystems Pvt. Ltd.
    < $25/hr
    50 - 249
    2011
    Durgapur, India
  • LORDEYS

    Award-winning International & China Web Presence
    Visit website

    Builds award-winning industry-leading websites for B2B & B2C organisations that need an International and China web presence from Shanghai. From stunning custom designed websites to full identity off and online, your assigned dedicated account manager will work on your time zone. Free Warranty, Fast, Reliable, ... read more about LORDEYS

    "Foreign team in China, very attentive and experienced "
    Antonio Caito
    NA
    50 - 249
    2014
    Shanghai, China
  • Road9 Media

    Web design Egypt | Mobile app development Egypt
    Visit website

    What Is Road9 Media? Road9 Media is a media company that delivers Digital Media ( & Multimedia materials), Branding (Logo design & corporate identities) & Print Media (Advertisements & Publications).  We work from Maadi, Cairo. Our focus is on meaningful quality and personal service agai ... read more about Road9 Media

    "Amazing Company"
    Osama Ibrahim, SEO & SEM Manager at CORD Digital
    $150 - $199/hr
    10 - 49
    2011
    Cairo, Egypt
  • Vilmate

    Development with your nearshore team
    Visit website

    Vilmate LLC is an Eastern-European custom software provider with offices in Kharkiv, Ukraine and New York, USA. We harness the vast potential of one of Europe’s most prominent technology centers to deliver software development services around the globe: affordably and with premium quality. The main engagement ... read more about Vilmate

    "Reliable and affordable"
    Peder Nordvaller, Founder at &frankly
    $25 - $49/hr
    50 - 249
    2012
    Kharkiv, Ukraine
  • JL Develop supports businesses at every step of blockchain adoption, from creative design to self-assessment, rapid prototyping to pilot development. Based on cutting edge technologies our experts have potential to reshape multiple industries and capability to set new standards in each respective market. Blockchain is ... read more about JLD INTERNATIONAL IT SOLUTIONS LLC

    "Capable of Deliverying Blockchain Solution"
    Anwaar ulhaq, Javascript Engineer at Devlog
    NA
    10 - 49
    2018
    Dubai, UAE
  • Founded in 2005, Briskon is a global software application development, mobile apps development, web development and digital marketing company operates from Dallas, Texas USA and Bangalore India with presence in Lutz, Florida and London. Briskon is a highly process driven organization with extensive experience of wor ... read more about Briskon Technologies Pvt Ltd

    "The team had immense experience. "
    Paris Agier
    $25 - $49/hr
    10 - 49
    2005
    Coppell, Texas
  • Oneskai

    Digitally Transform Your Business
    Visit website

    Oneskai is a next-generation global cloud technology solutions provider to the IT and ITes industry. Our main goal is to solve the biggest challenges companies face every day and help them transform their business operations and grow the business significantly. Partner with us and turn your ideas into reality using ... read more about Oneskai

    "Quality of work, with personalize service"
    Rijushree Dey
    $25 - $49/hr
    10 - 49
    2021
    Kolkata, India
  • Our Digital Marketing Agency based in Eustis FL offers Website Design, Mobile Apps, Search Engine Optimization (SEO), E-commerce, Social Media Services, Reputation Management, Hosting & more. We pecialize in is creating solutions, especially in the face of adversity. A lot of the issues we encounter during proje ... read more about Lake County Computers, Inc.

    "They help us built a great website"
    H2O BoatCare System
    $50 - $99/hr
    2 - 9
    2000
    Eustis, Florida
  • NovaTechZone

    solutions beyond the ultimate
    Visit website

    NovaTechZone® is a leading software company in innovative Mobile App Development, Website Design, Web Application Development and Software Development in Sri Lanka. Our ingenious digital solutions help to grow your business brand and profitability. NovaTechZone is a Multi-National Web & Mobile Software solut ... read more about NovaTechZone

    "Transforms digital experience to the next level!"
    Dulanjalee gamagedara, Investor and Entrepreneur | Driving Innovation and Growth at Full Nest Constructions
    NA
    10 - 49
    2012
    Maharagama, Sri Lanka
  • Socialbent

    Transform Your Business Into A Brand
    Visit website

    SocialBent is a trusted global partner of more than 100 organizations. It is dedicated to offering diversified software solutions to various industries since its inception. Our immense experience in the IT industry allows us to offer attractive mobile applications, design and development of websites, ERP software for c ... read more about Socialbent

    "I had an amazing experience. Price was very competitive, perfect communication, great output, thorough test was done, just amazing."
    Priya Gill, Assistant Manager at Travelvor
    $25 - $49/hr
    10 - 49
    2015
    Gurugram, India
  • Visual Design Inc.

    The Best Graphic Design And Development Agency
    Visit website

    Visual Design Inc is the leading Digital Design Agency with deep focus on the Customers. We offer customized and tailor-made solutions going an extra mile to serve. Our Clients are our Top Priority. If you are looking for Powerful Solutions, you can always count on us to transform your business. The best way to desc ... read more about Visual Design Inc.

    "Thieves. False Advertisement"
    Cherise Hammie, President and CEO at at Sequitur Accounting Inc
    $50 - $99/hr
    250 - 999
    2010
    Los Angeles, California
  • I Pro Digital Marketing is a digital advertising agency. We specialize in pay per click advertising (PPC), Google AdWords, Facebook ads, display advertising, remarketing, conversion rate optimization, lead generating and nurturing, and landing page design. Our clients include multiple publicly traded companies, interna ... read more about I Pro Digital Marketing

    NA
    2 - 9
    2019
    London, United Kingdom
  • Web Delegate Pte Ltd

    We are a digital marketing & web design company
    Visit website

    Web Delegate Pte Ltd. is a digital marketing & web design company that has been building websites for local and international clients since 2012. Our team of designers, developers and digital marketers are experts in all aspects of website development, online marketing strategies and social media management.

    NA
    2 - 9
    2012
    Singapore, Singapore
  • DIGITA WORLDWIDE

    #1Digital Agency – Dubai
    Visit website

    #1 Digital marketing and transformation agency provides top-notch solutions in many areas, including web design and mobile apps development, E-Commerce, digital marketing, digitization and automation.

    "SEO optimization services"
    Sam Zahir, Chief Executive Officer at SAMZ at Sam Agency
    NA
    2 - 9
    Dubai, UAE
  • SV Software offers a market leading platform to create, manage, deploy, and measure all your bulk SMS marketing campaigns and mobile communications in real-time, via one single console. We work with over thousands of happy businesses, from SMEs to multi-national corporations across every sector of commerce. Read our ba ... read more about SV SOFT SOLUTIONS PVT LTD

    "Genuine web develoment company in vizag"
    SRIRAMDINESHKUMAR VANNAM
    $25 - $49/hr
    2 - 9
    Visakhapatnam, India
  • Our Introduction: We TCM STUNNER IT CONSULTANTS LLP a globally recognized and rapidly growing IT enabled services Company. The primary focus of the Organisation is to offer Website Development, Tailor-Made Web & Software Applications Development, Business Driven Mobile Application Development ... read more about TCM STUNNER IT CONSULTANTS LLP

    "Awesome and Best company to work with. Cooperative and Professional"
    deepanshu bhinda, CEO at CAMSEC.ai
    $25 - $49/hr
    10 - 49
    2020
    Howrah, India
  • In this rapidly evolving ecosystem,  keeping a competitive edge means being able to anticipate and respond quickly to changing business conditions. Being a top-notch custom software development company, our services are designed to take Indian micro and macro businesses to the future. We transform your ideas into ... read more about Janaspandana Software Solutions

    "Great partner for IT, mobile app, retail"
    Venugopal Maddukuri, CTO, at Yellows and Green Agrifresh Private Limited
    < $25/hr
    10 - 49
    2015
    Hyderabad, India
  • We are a fully in-house digital agency based in South Africa and Zimbabwe focusing on digital marketing, web design and development and brand strategy with clients ranging from start-ups to Fortune 100 companies.

    "They really know what they’re doing, and they’re easy to work with."
    James Rikonda
    $25 - $49/hr
    2 - 9
    2020
    Benoni, South Africa
  • Baymediasoft technologies one of the well-known web and App development company in India with a high specialization in different sort of development projects. Quality is assured in all the respects while delivery the final product or services. Having immense experience and knowledge, they have successfully completed 10 ... read more about Baymediasoft Technologies

    "Punctual and always available."
    Vijay Sharma, Business Development Manager at Semicon Devices
    < $25/hr
    50 - 249
    2013
    Udaipur, India

Can’t find the right partner for your project?

Get a list of best-fit companies handpicked by our experts that match your requirements.

Get a Personalized Shortlist

Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.