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List of Best Search Engine Marketing Companies & Top SEM Agencies

  • Наше агентство має чудовий маркетинговий і підприємницький досвід, і ми знаємо, наскільки важливі для клієнта утримання клієнтів і ROAS. Ми цінуємо думку клієнтів, але завжди г� ... read more about Fish Digital

    "Effective cooperation with the Fish Digital team of professionals (Facebook and Google ads)"
    Tamara Kogler, Chief Marketing Officer at OnHires
    $50 - $99/hr
    10 - 49
    2018
    Khmel'nyts'kyy, Ukraine
  • YSocialize Inc.

    WE GROW ONLY WHEN OUR CLIENTS GROW.
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    YSocialize Is School Of Thought For Those Who Thinks “We Know Everything About Online Marketing”.At YSocialize we encourage everyone to create their online presence and create an unforgettable aura for their business.We will hand hold you and make you walk through the journey of learning and developing the ... read more about YSocialize Inc.

    "A Perfect Digital Marketing Team"
    Nikesh Mehta
    NA
    2 - 9
    Mumbai, India
  • OS Digital World

    Digital Marketing Expert in Bangladesh
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    We are Digital Marketing and SEO Expert In Bangladesh belonging to OS Digital World, a digital marketing agency in Bangladesh, having experienced and expert professionals in Digital Marketing, SEO, and Web Development. We believe in our strength. You can trust us as your digital partner. When you are thinking about onl ... read more about OS Digital World

    "A Professional and Reliable Digital Marketing and SEO Agency"
    CB sankar
    NA
    2 - 9
    Dhaka, Bangladesh
  • Apptians

    Digital Marketing Agency
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    Apptians is the best SEO Company in Delhi NCR, Noida, Gurgaon, Faridabad, India providing digital marketing services to its customers. We are a top digital marketing company in New Delhi NCR. We do SEO, SMO, PPC campaigns, and email marketing. Apptians is a leading SEO Agency in Delhi, Noida, Gurgaon, Faridabad, NCR, I ... read more about Apptians

    "Best seo agency"
    GIEC Global Canada Migration Agent in Melbourne
    $25 - $49/hr
    10 - 49
    2020
    Delhi, India
  • For more than 15 years now, Ace SEO Consulting has been solving local businesses' most significant challenges through Local SEO services. While most Internet Marketing specialists are guessing, learning, or playing catch-up, we continue to master and teach others in driving qualified buyers to their ... read more about Ace SEO Consulting

    "Best SEO firm hands down"
    Kerry Doan
    $100 - $149/hr
    2 - 9
    2003
    Calgary, Canada
  •   BnB is a strategic consultancy, experience in the field of Business, Brand and Marketing . We know the DNA of more then 30+ manufacturing and service sectors. We understand the core of Indian market whether its a customer, product, price and place. BnB is a strategic consultancy, experience in the field of ... read more about brandnbusiness consutant Agency

    "Best Company to Increase and Drive More Traffic to Our Website"
    Megha Agarwal, Digital Marketing Specialist at Freelance
    NA
    2 - 9
    2020
    Pune, India
  • NexGen Innovators IT Services Pvt Ltd

    Turning business problems into software solutions
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    We are a web development company that specializes in custom software development, virtual reality (VR) app & augmented reality (AR) application development. We are a team of energetic professionals who are the best in our field. We believe in working closely with our clients to understand their needs and exceed the ... read more about NexGen Innovators IT Services Pvt Ltd

    "Excellence beyond expectations "
    Sneha K Ravishankar, Senior Marketing Ops at at Arvind Internet
    < $25/hr
    10 - 49
    2014
    Delhi, India
  • Marketing Help Lines

    All in one digital marketing solution in bd
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    Digital marketing services encompass a wide range of strategies and tactics aimed at promoting products, services, or brands using digital channels. These services leverage the power of the internet and various online platforms to reach and engage with a target audience. Marketing Help Line's service focuses on ... read more about Marketing Help Lines

    "Best digital marketing agency in Bangladesh"
    MY SOFT IT, Software Development | Website Development| Digital Marketing| SEO|Graphics design|domain|hosting Se at MY SOFT IT
    $25 - $49/hr
    10 - 49
    2020
    Dhaka, Bangladesh
  • Regex SEO

    Internet Marketing that Makes Sense
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    Regex SEO is a full-service digital marketing company formed by a group of seasoned professionals with extensive experience in the internet marketing arena. We offer a comprehensive array of custom, turnkey solutions for SEO and digital marketing.

    "These folks know what they are doing! ROI is incredible."
    Joshua Messer, C# Developer at at MIC Electronics Ltd
    $100 - $149/hr
    10 - 49
    2015
    Houston, Texas
  • PIN BLOOMS TECHNOLOGY PRIVATE LIMITED

    Best Web Development Company in INDIA, USA, UK
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    PinBlooms Technology Pvt Ltd(Webepower) is the top-rated website development company in India that helps worldwide customers accomplish their main objective. Our industry expert team excels in leveraging advanced technology to deliver high-quality solutions for your business. We empower your business to achieve the des ... read more about PIN BLOOMS TECHNOLOGY PRIVATE LIMITED

    "Superb Experience"
    anonymous
    $25 - $49/hr
    10 - 49
    2018
    Jaipur, India
  • ePromoters is a digital agency consists of strategists, creative minds, technologists, designers, marketers, storytellers, and inventors. We pursue relationships based on transparency, persistence, mutual trust, and integrity with our employees, customers and other business partners. Why ePromoters? A question th ... read more about ePromoters

    "Digital marketing services-Cluevest"
    Victor Lake, CEO at at Cluevest, LLC
    $100 - $149/hr
    10 - 49
    2017
    Faisalabad, Pakistan
  • Graphic Design to succeed in Bilbao or in the whole world. An outstanding corporate image so that your company shines with a professional image. The success of your company depends on you, but a good corporate image opens many doors because it transmits feelings. Our team of professionals are specialized in creating th ... read more about Poison Estudio

    "Website design, SEO and positioning"
    Josean Rueda Cárdenas ⭐⭐⭐⭐⭐, SEO y Posicionamiento de páginas web WordPress en Google at https://seox.es
    < $25/hr
    2 - 9
    2003
    Bilbao, Spain
  • Welcome to WillShall Consulting – Your Gateway to Digital Excellence! At WillShall Consulting, we pride ourselves on being a dynamic Digital Marketing & Web Development Agency dedicated to delivering high-quality, result-oriented solutions. With a passion for innovation and a commitment to excellence, we b ... read more about WillShall Consulting

    "Satisfied"
    Jamie, Office Manager at Dallas Sleep
    < $25/hr
    10 - 49
    2012
    Mohali, India
  • We at OptimizeforSEO.com strongly believe in dreams. Optimize For SEO was started with a dream to help startups increase their online presence.  The business industry is changing, things are getting digital but when we started Optimize For SEO the rate of change was pretty low but now it’s lightning-fast. ... read more about Optimize For SEO

    "Worth a shot..."
    Rahul Gupta
    $25 - $49/hr
    10 - 49
    2016
    Ranchi, India
  • Leading.vn

    We deliver results, not excuses!
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    Leading.vn is a professional Digital Marketing Agency based in Ho Chi Minh City. We specialize in providing SEO, PPC, Social Media and Content Marketing services. Moreover, our SEO services guarantee that there is no risks involved, since if it is ineffective, you will not have to make payment. You can visit our &qu ... read more about Leading.vn

    "Best SEO agency I've worked with"
    Nhiệt VN
    $25 - $49/hr
    10 - 49
    2021
    Ho Chi Minh City, Vietnam
  • AP-GROUP

    We Help You Invent The Future
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    AP-GROUP is a leading IT technology service provider that offers pioneering Mobile Application & E-Commerce Website Development Company. Having 7+ years of industry experience gives you innovative & trending designing & development which never settle with good but give you great. Being a creative team we ha ... read more about AP-GROUP

    "Website Designing and Development Service"
    Niharika Birla, Director at SkinBliss
    < $25/hr
    10 - 49
    2013
    Ahmedabad, India
  • Brandwitty

    Next Generation Digital Marketing Agency
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    Brandwitty is a digital marketing agency providing performance services and access to diverse media platforms. We help marketers enhance their brand image, influence buyers, and generate revenue through a complete suite of performance and advertising solutions. We help you perform in the digital landscape so you ... read more about Brandwitty

    "Front End Developer Canishub"
    Parvez Shaikh, Front End Developer at CanisHub | Connect with Customers
    < $25/hr
    10 - 49
    2011
    Mumbai, India
  • Digipple Marketing & Branding Solutions LLP, helps businesses and startups to grow with Digital Marketing & Branding Services. We aim to deliver the best possible results with Marketing & Advertising for your business with a Data-Driven Approach. Digipple is known to create and design some unique Brand Iden ... read more about Digipple

    "Excellent Execution and Implementation of Digital Marketing Strategies for Finbyz Tech Pvt. Ltd."
    Finbyz Tech
    < $25/hr
    10 - 49
    2019
    Ahmedabad, India
  • We at Kipragno believe in improving the world using technology. We work with Startups, Small/Large Companies as well as Individuals to bring Ideas into Reality, We’re helping hands to offer the best IT Solutions with increased productivity & greater insights. Creating solutions to make your Business & Wor ... read more about Kipragno Technologies

    "The best choice I ever made, The service is extremely professional and Manav is ever so kind and goes the extra mile to help you."
    Sachin Dewan, CEO at S.S. DEWAN & CO.
    < $25/hr
    2 - 9
    2020
    Sitapur, India
  • Digi Roads

    Top Digital Marketing Company in Jaipur
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    DigiRoads is the best digital marketing company in Jaipur. We are proficient in providing excellent quality based digital marketing services to our clients for assisting them in accomplishing their business objectives. Founded by alumni of prestigious BITS Pilani campus, our highly enthusiastic digital marketing profes ... read more about Digi Roads

    "Really They digiroads guys are best digital marketing company in Jaipur "
    BrillMindz Technologies, executive at Brill Mindz Technologies
    NA
    2 - 9
    2020
    Jaipur, India
  • GKMT IT is an IT-based firm communicating top-notch Website Design & Development, Graphics & UI/UX Designing, and Digital Marketing indoor your budget cost and pronounced by the dream of creating the fittest for the world with the tardiest technology. Our company consistently sharpens on the product quality on ... read more about GKMT IT

    "The team that really understand your requirements !!"
    Pixo9Digital, Social Media Marketer at at Pixo9digital
    < $25/hr
    10 - 49
    2019
    Jaipur, India
  • Mysoftheaven (BD) Ltd. offers the complete software product development, lifecycle and support services. We carry 10 years experience in design, develop and maintaining software products and services. We understand in today’s dynamic market, product development requires innovation, creativity as well as speed to ... read more about Mysoftheaven (BD) Ltd

    < $25/hr
    2 - 9
    2007
    Dhaka, Bangladesh
  • Yardi

    Technology for all real estate professionals
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    Yardi is dedicated to the design, development, and support of real estate investment management and property management software. We offer full business solutions for every real estate market, including multifamily, single-family, affordable, public, senior, and military housing as well as office, industrial, and retai ... read more about Yardi

    $100 - $149/hr
    1,000 - 9,999
    1982
    Santa Barbara, California
  • Konverge Digital Solutions

    Toronto's Leading Custom Software Developer
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    Clients have been coming to Konverge for over 29 years to help leverage technology to meet their organizational objectives. Konverge’s consulting practice includes custom software solutions, Web & Mobile apps, Business Analysis, Product Development, API Development, and UI/UX Design. In addition, Konverge mar ... read more about Konverge Digital Solutions

    $50 - $99/hr
    50 - 249
    1994
    Toronto, Canada
  • Since its inception, Digital Business Engine aimed to provide complete Web Solutions for Startups Business, Small & Medium Scale Enterprises to bring them on the www in an adequate manner. With the passage of time, we started offering almost all set of solutions to business owners from Website Development to proces ... read more about Digital Business Engine

    "Low Cost but best offering"
    Arun Chandra, Founding Partner at Chandra Law Offices, P.C
    < $25/hr
    2 - 9
    2014
    Gurugram, India
  • Sapphire Web Solutions provides complete digital development and marketing solutions- working with a wide range of clients, including web design and development, mobile application development for Android, iOS and other OS platforms, Digital Marketing, and much more. We’re technology-enabled; an outcome-obsessed ... read more about Sapphire Web Solutions Pvt Ltd

    "Technology-enabled & outcome-obsessed company "
    Blason online
    < $25/hr
    10 - 49
    2015
    Noida, India
  • ]Highbizz is a digital marketing and web development company based india . Founded in 2020, the company has already worked with over 15 companies to help them establish their presence in the digital world. Highbizz offers a range of services from search engine optimization (SEO) to web design and development and market ... read more about Highbizz

    "best of all"
    Dr.Visalam Ramanathan, MD at inan clinic
    $25 - $49/hr
    2 - 9
    2020
    Bengaluru, India
  • Jumpto1

    Best SEO Services Provider
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    Jumpto1, the top-notch digital marketing agency, offers business-impacting results that turn the brand’s online presence from drab to fab. No matter the size and shape of the business, the marketing professionals strive to solve the toughest digital mazes with their legendary skills and bring fame to the thriving ... read more about Jumpto1

    "You can expect the money back gurantee to have more validity with a street vendor in Tijuana"
    Mark Nicklom, Owner at Amoogly LLC
    $50 - $99/hr
    50 - 249
    2018
    Erie, Pennsylvania
  • Wpromote is The Challenger Agency and we specialize in digital marketing and customer acquisition. We love to help brands challenge the 800 lb gorillas of their industry and grow their market share through digital efforts. We also help larger organizations “think and act like challengers” to stay ahead of t ... read more about WPROMOTE

    "The experience working with Wpromote was really amazing. "
    Anonymous
    NA
    250 - 999
    2001
    Dallas, Texas
  • Cassandra Bryan Design, affectionately referred to as cb{d}, has been making creative magic since 2009, providing branding packages, custom website and digital marketing services to local and national clients from small to large. We’re not your average creative agency and we certainly don’t do everything, b ... read more about cb{d} Cassandra Bryan Design

    "Amazing To Work With! "
    Paul Jackson, President at Vantage Point Properties, Inc.
    NA
    10 - 49
    2009
    Wichita, Kansas
  • We are a United States-based marketing and development firm that implements technologies and systems to streamline business operations, increase visibility and build long-term ROI. Our services include business strategy, data analysis, and web applications. We understand that when you achieve a certain level of success ... read more about Reverence Global

    "Very professional service, I recommend them "
    Frank Mashevich
    $200 - $300/hr
    10 - 49
    Oakland, California
  • Digital EcoSEOExperts LLP is of the fastest growing Digital Marketing Agency in India. EcoSEOExperts helped to substantially grow many of the companies and brands to in the world that includes CashForCars, HMCabinetry, Scottsdale Hand Foot Spa, Fantastic Days Entertainment, SME9ja, and many enterprises and small to mid ... read more about Digital ECOSeo Experts LLP

    "Seo experts "
    Kurt Kruep, Truck Driver at M&S Trucking
    $25 - $49/hr
    10 - 49
    2018
    Ghaziabad, India
  • Axzor

    Website design and development services
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    Axzor is your last stop destination for all your Website need. Axzor provides services like Web Designing, Web Development, Graphics, Animation, Search Engine Optimization, Branding, and Social Media Optimization. Our focus is to understand your business. So that we can create a website that matches your needs. Axzo ... read more about Axzor

    "Great company to work with!"
    krystin Bresolin, Virtual Bookkeeper at myaccountsconsultant
    < $25/hr
    10 - 49
    2015
    Gandhinagar, India
  • Dot Com Infoway

    Making the Mobile & Web work for businesses
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    Dot Com Infoway is a globally recognized mobile app development and marketing company offering a bouquet of cutting-edge services. With over 20+ years of industry experience in the IT, we know exactly what it takes to create an engaging mobile application that connects with the hearts and mind of your audience. We h ... read more about Dot Com Infoway

    "social media marketing"
    AATHILINGABOSE NARAYANAN
    < $25/hr
    50 - 249
    2000
    Madurai, India
  • Taylored Ideas

    Taylored Ideas is a digital marketing agency
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    Taylored Ideas offers full  Search Engine Optimization(SEO) Services  in Bryan/College Station, We offer responsive web design, web development, CMS, logo design, ecommerce services. Tailored ideas provide Online digital/internet marketing services in college station Texas.

    "Website Design/develop"
    Bablu Rathore, Digital Marketing Specialist at DMC Digital Marketing & IT Consultants Pvt. Ltd.
    NA
    2 - 9
    2005
    College Station, Texas
  • Shop Innovator

    Your Ecommerce Success Partner
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    Shop Innovator is a team of e-commerce website designers and marketers that successfully launched dozens of profitable e-commerce websites for retailers, manufacturers and distributors in Canada and United States. Our services are custom-tailored for companies who want to launch or improve their e-commerce presence.&nb ... read more about Shop Innovator

    "Experienced and talented - solid results!"
    Dori
    $100 - $149/hr
    2 - 9
    2009
    Vaughan, Canada
  • Versys Media

    Leading Website Design and Graphic Design
    Visit website

    Versys Media handle website design and development, logo design and branding, search engine marketing (pay-per-click, retargeting), search engine optimization, social media marketing, content creation, online lead generation, online brand development and management. Digital Agencies bring graphic design and web design ... read more about Versys Media

    "Extremely satisfied - worth the investment"
    tim gerges, Photographer at Tim Gerges Photogrpahy
    NA
    10 - 49
    2017
    Fourways, South Africa
  • We create websites which perform for you! We provide you with creative and unique work that helps in creating brand awareness and directly influences the increase in revenue. We are privately owned top Web Design firm in India, provides best quality Website Designing, SEO Services, Digital Marketing and Lead generation ... read more about Web SEO India

    "Quality of SEO service provided "
    Arshan Yoga
    $50 - $99/hr
    10 - 49
    2000
    Delhi, India
  • Mabbly

    OUR DATA-DRIVEN DECISIONS GROW BUSINESSES
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    We’re a Chicago-based digital marketing and branding agency that leads with understanding to craft impactful solutions skillfully. Mabbly is a design agency that uses data analytics, market research, and digital technology to create unique digital experiences that help businesses grow. Our energetic teams come to ... read more about Mabbly

    "It was great. To be honest they were amazing at what they did. "
    Ray Brown, Branding Manager at
    < $25/hr
    2 - 9
    Chicago, Illinois
  • Online B2B Digital Technology offers expert IT consulting services and Web solutions to enable you to chart out and execute an efficient IT and online marketing strategy roadmaps that are in line with your specific industry and business goals. We are your digital solutions company and best SEO th ... read more about Online B2B Digital Technology

    "Online B2B Digital Technology is the best company for work..."
    Noor Haya, Dental Nurse at Modern dental center
    $25 - $49/hr
    10 - 49
    2012
    Noida, India
  • Tulipshree Infotech

    We never Dream for Success we work for it
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    We are a top-rated Web, Designing & Mobile APP development company established in 2012. As an internationally recognized IT company, we offer full-cycle software development and consulting services. Our services are very diverse; we can build a simple website or mobile application, create a design, d ... read more about Tulipshree Infotech

    "7 Star Services of Tulipshree Infotech "
    Ved Prakash Beniwal, Director at Jagvimal Consultant & Management Services Pvt. Ltd
    < $25/hr
    10 - 49
    2012
    Jaipur, India
  • Ambi Web Solutions

    Solutions to all your digital needs
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    "Ambi Web Solutions is a Digital Agency that specialises in website development, website design, digital marketing, and branding. It offers quality work and fast-paced solutions. Ambi Web Solutions is the perfect digital agency for all your digital needs."

    "Very efficient and great service"
    Angelica Monteiro
    < $25/hr
    10 - 49
    2015
    Mumbai, India
  • Awrange Digital Solutions

    Same Values, Fresh Face A New Beginning
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    We are an idea-driven company, working with a strong focus on design and user experience. We believe that our projects should engage your audience. So, we create wonderful digital plans that people love to be a part of because, your brand and audience deserve only the best

    "Excellent service with smooth Customer Experience"
    Pratik Ghadage, Marketing at Nuclear
    NA
    10 - 49
    2017
    Pune, India
  • Make Vision Clear is a full-service digital marketing agency that provides the highest quality of digital services to help businesses reach their desired goals. Their team of experienced professionals utilizes cutting-edge technology and creative strategies to increase brand visibility, generate leads and create lastin ... read more about Make Vision Clear

    "Exceptional Digital Marketing and SEO Services"
    Bessie Zapata, Project Manager at The Coolest
    $25 - $49/hr
    10 - 49
    2021
    Delhi, India
  • Specscale

    Web Development and Design Company
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    SpecScale is a modern technology based web development and online marketing service solution company recited in India. SpecScale is India’s leading IT services company. We are dealing in web development, web application design, maintenance, support services including the flexibility of engagement models & the ... read more about Specscale

    "Great Website and Technology Partner"
    Ryan Hogan
    < $25/hr
    10 - 49
    2015
    Surat, India
  • B2C Info Solutions

    Bringing Innovations In Technology
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    B2C Info Solutions is a premium digital technology company that provides end-to-end product engineering services. We leverage the power of experience design, cutting-edge engineering and cloud to build disruptive web and mobile applications and enable digital transformation for businesses. We practice Agile met ... read more about B2C Info Solutions

    "Getting Better Services from B2C"
    Shashi Ranjan, Commercial Manager at Poct Services Private Limited
    < $25/hr
    50 - 249
    2012
    Noida, India
  • We design and develop customized websites, web pages, online e-commerce shops and market them using our expertise and experience in SEO and SEM strategies for maximum efficiency and results.

    "Appreciated the work and services!"
    sandeep chauhan
    NA
    10 - 49
    2013
    Delhi, India
  • Prism Digital

    Top Digital Marketing Agency in Dubai, UAE
    Visit website

    Prism Digital an award-winning digital marketing agency in Dubai, UAE offering services to an ever-growing gamut of clients and industries. Prism Digital is the epitome of the modern integrated marketing agency and was established way back in 2006. At Prism Digital our persistent hard work coupled with dedica ... read more about Prism Digital

    "Highly professional marketing support"
    Leena Vesterinen, Founder at Asette
    < $25/hr
    10 - 49
    2006
    Dubai, UAE
  • HIcentrik

    Human Intelligence Integrated Digitally
    Visit website

    At Hicentrik - We make brands more humanize as buyers interact with products, services digitally. Brands are the core of our business on which we highly focus. In an era of rapidly adapting AI (Artificial Intelligence) technology, HIcentrik which is a 360° Digital Marketing & Growth Hacking Agency aspires ... read more about HIcentrik

    "The Best Experimental Marketing Company For Sure"
    Marketing Rise, Ceo at Rise Marketing
    $50 - $99/hr
    10 - 49
    2019
    Jaipur, India
  • Advertisingeeks

    Creative and Innovative Ad Science
    Visit website

    AdvertisinGeeks Agency is a Digital Marketing Agency that offers PPC and Paid Afvertising Ad Campaign Services to people looking for greater ROI and positive customer relationship. We focus on results and greater ROI. We like to talk about what is happening in the Information Technology world and what are the new ... read more about Advertisingeeks

    "Awesome service Man"
    Murtaza Shahid, Digital Marketing Consultant at Robust Digital Expert
    < $25/hr
    Freelancer
    2018
    Lahore, Pakistan
  • NewStar SEO

    Increase Your Leads, Sales and Profit
    Visit website

    NewStar SEO is a full service digital marketing agency that uses proven methods to help you grow your leads, sales and profits. We provide local and Organic SEO, with a special focus on Google Business Profile optimization (formally called Google My Business - GMB) and improving rankings in the Google Maps Local 3-Pack ... read more about NewStar SEO

    "I Built My Business Based on the Website They Built and Their SEO of My Site"
    Eriza Cuizon, Director and Teacher at Eriza's Language School
    < $25/hr
    10 - 49
    2018
    Denver, Colorado

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Frequently Asked Questions

What is an SEM?

SEM refers to using paid advertising and organic search engine optimization (SEO) to improve a website’s visibility in search engine result pages. It is also referred to as paid search or pay-per-click. As consumers search and shop for products online more often, search engine marketing has become crucial to expanding a company’s market share.

In Search Engine Marketing, companies only pay for impressions that convert into visitors. Thus, it becomes an efficient way for companies to spend their marketing funds. Additionally, each visitor improves the website’s rankings in organic search. Such visitors are also more likely to purchase than those on social media. SEM is the fastest way to increase traffic; the results are almost immediate.

What does an SEM agency do?

An SEM agency provides a wide range of services, including paid advertising(PPC) and organic SEO, to increase your website traffic. They manage their client’s PPC campaigns across platforms like Microsoft Advertising, Google Ads, and Bing Ads. This includes keyword research, content writing, bid management, and campaign budgeting. SEM agencies also optimize landing pages for conversions.

They also set up conversion tracking to measure the effectiveness of PPC campaigns and use it to optimize campaigns to increase conversions. They also work on Search Engine Optimization(SEO), including On-page optimization, technical SEO, and content strategy. On-page optimization includes working on website content, tags, meta description, and keywords. SEM agencies also work on technical aspects of SEO, such as improving website loading speed, architecture, and mobile responsiveness.

What are the different types of SEM services that companies provide?

There are two main types of SEM services: paid SEM and organic SEM. In paid SEM, one directly pays the search engine to display ads. The most common type of paid SEM is pay-per-click (PPC) advertising. It involves bidding on keywords that potential customers might use to search for your products/services. The company pays only when someone clicks on the ad.

Organic SEM involves improving a website’s ranking in natural search results with Search Engine Optimization(SEO) practices. This involves optimizing a website’s content and technical structure to make it more relevant to search terms. Local SEO is another SEM service that ranks websites in local search results. Mobile SEO is about optimizing your website for mobile devices.

What are the benefits of working with an SEM agency?

There are a number of benefits of working with an SEM agency for your requirements. They have in-house specialists who know the latest trends and algorithms of popular search engines. As a result, they can craft effective strategies which are suitable for your niche and target audience. They can manage your SEM campaigns, which can be time-consuming and require keyword research, content creation, and performance monitoring.

They have specialized tools and software that provide deeper insights into campaign performance. SEM agencies dedicate their resources to ensure your campaign remains effective and competitive. All this is done with a data-driven approach and the use of analytics. Thus, you save a lot of time to focus on your core business area.

What should I look for when choosing an SEM agency?

You should look for some specific factors while choosing an SEM agency. First and foremost, look for agencies that have experience in your industry. They will be able to understand your target audience and the competitive landscape. Look for case studies or testimonials from companies already working with the SEM agency. Although it does not necessarily guarantee success, Certifications from Google or Bing ads give some credibility.

The other things you should look for include the data analytics they use, communication style, and transparency. You should be comfortable asking them questions and getting updates regarding your campaign. Finally, be clear about their pricing structure and the services included, not just the total cost.

What is the difference between SEM and search engine optimization (SEO)?

Search Engine Marketing(SEM) is a term that encompasses all the strategies to increase the visibility of websites in search engine results. SEM includes both organic SEO and paid advertising campaigns. So, SEM is about driving traffic to your website via any means search engines provide.

SEO or Search Engine Optimization are practices specifically meant to improve your website’s ranking in organic search results. You do not have to pay for where you are placed in Search Engine Result Pages(SERPs). It involves optimizing a website’s loading time, technical structure, content, and other aspects to make it more relevant to search terms. The results of SEO are much slower than those of SEM and take time.

When can I expect to see results from my SEM campaigns?

You can see results from SEM campaigns comparatively quickly, but for significant results, the time varies. You may get early signs within 1-2 weeks with initial impressions, clicks, and even conversions within the first few weeks. Within 1 to 3 months, you will get a clear picture of your campaign's effectiveness. This can be done by analyzing Click-through Rates(CTR), conversion rates, and ROI.

For complete results, you may have to wait for three months or even longer to see the full impact of your SEM campaign. If you are in a highly competitive industry, it will take even longer to see full results, as you will be competing for ad space with competitors. You can expect faster results if you have a larger budget than competitors.

What is the cost of SEM services?

For small and medium-sized businesses, the price ranges from $3,000 to $10,000 per month. Several factors have an impact on overall cost. More competitive industries will have higher costs due to keywords, which are more costly and sophisticated campaign strategies.

SEM agencies with a proven track record will charge more than inexperienced agencies. The amount a particular company is willing to spend on advertising will directly impact the cost. So, to be sure about the price, get a detailed cost structure that mentions the services offered and how they will measure success.

What are some questions I should ask potential SEM agencies?

You should start with their experience working with clients in your industry. Ask questions related to the manpower they have, their skill sets, and expertise. Enquire about the communication and transparency present during your collaboration with the SEM agency. You should also be crystal clear about the cost structure and how the payment will be made.

You should also ask questions about what will be included in the services and how they will measure success. Enquire about the tools and technologies they will use for your SEM requirement. Ask them about certifications or awards they have received from reputed organizations, which add to their credibility.