Hootsuite Overview

Hootsuite Inc
2008
Canada
Hootsuite is the world's most widely used social media marketing & management platform with over 16 million users worldwide. The social media management platform that lets you build smarter workflows, scales across your organization, and delivers demonstrable ROI. It is designed for organizations to execute social media strategies across multiple social media networks, including Facebook, Instagram, Twitter, Linkedin, Pinterest and YouTube. Teams can collaborate within a secure environment across all devices and departments to manage social media profiles, engage with customers, and generate revenue.
Industries
  • Marketing & Advertising
Languages
  • English
Media
Hootsuite
Hootsuite

Hootsuite Core Features

Social Media Marketing Features
  • Boosting
  • Campaign Management
  • Content Curation
  • Engagement
  • Listening
  • Monitoring
  • Multi-Account Management
  • Publishing Management
  • Social Analytics
  • Team Management
Social Media Management Features
  • Brand Tracking
  • Campaign Management
  • Collaboration
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Publishing Management
  • Social Media Monitoring
Reputation Management Features
  • Analytics & Insights
  • Campaign Management
  • Content Management
  • Custom Dashboard
  • Multi-Channel
  • Response Management
  • Review Alerts
  • Review Monitoring
  • Social Monitoring
  • Templates

Hootsuite Pricing

Pricing Type
Free
Payment Frequency
Monthly Payment, Annual Subscription, Quote Based

Hootsuite Reviews

4.2 (70 Reviews)

Hootsuite is a great way to integrate your content across social media platforms

Kevin Daly
2 months ago

We Zevo Health use Hootsuite. We all know it's not just about posting creative content to create a buzz; timing is also essential. Hootsuite allows users to save posts in a cloud server and schedule to post them as desired. This software tool also allows the company to measure its KPI, which is one of this tool's most essential functions. We need to know if our content translates into a sale and reaches our target audience. It also gives insight and suggestions that improve our content. It offers a 30-day trial for the company to explore and see if it works for them. As for functions, it can be not easy to manage many platforms simultaneously. Hootsuite made its interface simple but with many tools available. You can also pull content from Dropbox and Google drive to add to your posts. It is not laggy, and it updates in real-time.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
9 User Score
User Recommendation Score

Hootsuite will meet all your demands to your social media management problems

Corey Tyner
2 months ago

We Buy Yo Dirt use Hootsuite. Over 20 social networks, including Facebook, Twitter, YouTube, Instagram, and Pinterest, are compatible with the app. The Hootsuite app directory offers more network connections, albeit they are only sometimes reliable. For queuing posts at times of your choice, Hootsuite has a complete scheduler. To plan your updates at the best times for interaction, you may make your timetable or utilize the AutoSchedule feature. You may fill your queue with prepared updates for days, weeks, months, or the duration of an entire social media campaign by uploading a CSV file using the Bulk Composer. Analytics is one of Hootsuite's strengths, but to get the entire package, you must purchase one of the more costly plans. The program uses more than 200 measures to gauge performance and aids in your understanding of social outcomes.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score

It helps businesses and services manage their social media account

J
2 months ago

We Precondo use Hootsuite. It is a management platform that covers almost every aspect of the role of a social media manager. It allows users to create content, schedule posts, manage team members and measure their efforts. It helps find out what people say about a brand on multiple platforms such as Facebook, Twitter, and Google.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score

Hootsuite does a great job of packing many useful features into an intuitive and straightforward design

Jason McMahon
2 months ago

We Bambrick use Hootsuite. It is a social media management tool that helps businesses keep tabs on their customers and gain insight into how those customers feel about and interact with their brand. It's important to dispel any myths the client could have about the company's brand. Finding a digital marketer is helpful, but it can get expensive if you exceed a specific limit. For only $19 a month, you can have one user, ten social profiles, & unlimited scheduling.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score

The best part about Hootsuite is that it enables real-time analysis of trends and interactions.

Max Whiteside
3 months ago

We Breaking Muscle use Hootsuite. Its tracking tools and analytics are rated highly. Their analytics solutions cover both standard posting and social media advertisements. Hootsuite is ranked as the top analytics platform because it provides some of the most extensive analytics and social media tracking capabilities, such as customizable reports and team productivity reporting. While paying more for thorough analytics and reporting can increase the price of Hootsuite, having access to this data is essential for organizations that rely heavily on social media for marketing.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score

Hootsuite has made easier for us to handle social media than ever

Jake Cowans
3 months ago

We CompanyScouts use Hootsuite. It is a complete social media management tool. It's compatible with Facebook, Twitter, YouTube, Instagram, and Pinterest. Hootsuite's app directory offers more network connections, but they're hit or miss. Hootsuite lets you schedule posts for later. You can construct your timetable or use AutoSchedule to schedule updates. You can fill your queue for days, weeks, months, or a social campaign by uploading a CSV file with prepared updates. Once your queue is complete, you can examine your outgoing posts in the Planner and reorder your update schedule by dragging and dropping. Hootsuite's statistics are robust, but you need a more premium subscription to obtain them all. Hootsuite features free stock photographs and GIFs from GIPHY, or you may link Dropbox, Google Drive, and OneDrive to use your resources or Adobe Stock.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score

Hootsuite made sure that everything was posted properly on social media

Kathleen Fletcher
5 months ago

We Kitty Baby Love use Hootsuite. As the CEO of a relatively small company, I had to do all of my digital marketing myself for a while. With little experience in social media marketing, I found that Hootsuite was an absolute lifesaver when it came to keeping things organized. I used the software to schedule all of my social media posts across Facebook, Instagram, and Twitter. Primarily, this system saved me a bunch of time and energy that I could then spend doing other things within the business but it also improved my marketing strategy massively. I was able to spend a dedicated amount of time researching my competition and coming up with a good strategy that was driven by data that was available online.

  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
9 User Score
User Recommendation Score

It is exceptionally the best social media marketing software to grow followers and increase engagement

Ronald Williams
5 months ago

We, at Best People Finder, use Hootsuite. It is exceptionally the best social media marketing software to grow followers and increase engagement to sell and earn on social media networks. It is a smart tool for managing social media presence. Its features cover most aspects of social media management such as content curation and posting schedule. Hootsuite stands out with dedicated analytics functions for ROI measurement- a feature that we like the most. Hootsuite has a clean interface, along with a single dashboard to access all social media campaign data. It also includes team management and collaboration features and can even be integrated with many third-party applications. We have been using Hootsuite for 3 years on a daily basis.

Pros :
  • Content scheduling for multiple social media platforms is matchless
  • Allows link shortening before posting
  • Extremely user-friendly with a clean interface
  • ROIs measurement is exceptionally easy
  • Team collaboration is a huge plus
  • Easy integration
Cons :
  • Cluttered dashboard with too many features that potentially confuse new users
  • Limitations with files length
  • Image editing has limitations; for example, the problem with image resizing
  • The free version has many basic aspects missing or limited
  • A pricy solution
  • Ease of use
  • Features & functionality
  • Customer support
  • Value for money
  • Integrations
  • On-boarding
  • Overall ratings
10 User Score
User Recommendation Score
Licensing & Deployment
Support
  • Email
  • 24x7 Support
Training
  • Webinar
Knowledge Base
  • Help Guides
  • Video Guides
  • Blogs
  • Webinars
  • Case Studies
  • Whitepapers
  • On-Site Training
Resources
Social Trends 2021
2 Downloads
Uniting Social Media Strategy
2 Downloads
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