Hootsuite

Social Media Marketing & Management Dashboard

4.2 70 Reviews
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Hootsuite is the world's most widely used social media marketing & management platform with over 16 million users worldwide. The social media management platform that lets you build smarter workflows, scales across your organization, and delivers demonstrable ROI. It is designed for organizations to execute social media strategies across multiple social media networks, including Facebook, Instagram, Twitter, Linkedin, Pinterest and YouTube. Teams can collaborate within a secure environment across all devices and departments to manage social media profiles, engage with customers, and generate revenue.
Hootsuite Inc
2008
Canada
1 Industry
1 Language

Screenshot & Video

1/2

LICENSING & DEPLOYMENT

SUPPORT

  • Email
  • 24x7 Support

Training

  • Webinar

Knowledge Base

  • Help Guides
  • Video Guides
  • Blogs
  • Webinars
  • Case Studies
  • Whitepapers
  • On-Site Training

Hootsuite Core Features

Social Media Marketing

  • Boosting
  • Campaign Management
  • Content Curation
  • Engagement
  • Listening
  • Monitoring
  • Multi-Account Management
  • Publishing Management
  • Social Analytics
  • Team Management

Social Media Management

  • Brand Tracking
  • Campaign Management
  • Collaboration
  • Content Management
  • Customer Engagement
  • Multi-Account Management
  • Post Scheduling
  • Publishing Management
  • Social Media Monitoring

Reputation Management

  • Analytics & Insights
  • Campaign Management
  • Content Management
  • Custom Dashboard
  • Multi-Channel
  • Response Management
  • Review Alerts
  • Review Monitoring
  • Social Monitoring
  • Templates

Hootsuite Pricing

Pricing Type

  • Free

Payment Frequency

  • Monthly Payment
  • Annual Subscription
  • Quote Based

Hootsuite Reviews

4.2 70 Reviews
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Bulk-schedule social media posts

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I am Sanket Abhay Desai, a former Digital Marketing Associate for JPMorgan Chase. I also run a blog called itsonlinemarketing.com. Our company uses Hootsuite software to manage social media

Pros of Hootsuite

Firstly the tool has a 30 day free trial and my company pays $599 per month to operate it.

Being such a comprehensive platform, there are several things that I love about Hootsuite, some benefits are being able to monitor multiple accounts and keywords, connect with over 35 social networks, and bulk-schedule social media posts.

Cons of Hootsuite: Well I think the reporting feature of hootsuite is slightly complicated and can be more intuitive.

Highly recommend it

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At Bead the Change, we use Hootsuite for all of our social media management and highly recommend it. What we like about it is that it's user-friendly and allows us to manage all of our accounts under one platform.

Excellent customer support.

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At Minuteman Review, we use Hootsuit.

Pros 

Scheduled posting capabilities. Hootsuite allows social media managers to organize content publishing schedules within a single sitting.

Wide range of integrated third-party apps. Added apps increase functionality and improve the value of the service customers receive. 

Excellent customer support. I have to compliment their customer experience team for always being attentive whenever I have concerns and questions regarding their service. 

Detailed analytics of posts. The data and metrics gathered by Hootsuite are vital in improving content quality in the future. Social media marketers can study the structure and content of high-engagement posts and apply their findings on future content to increase engagement.

Offers free resources for amateur social media managers. The most prominent characteristic of Hootsuite that makes it different from the competition is its dedication to helping its customers succeed in their endeavors. The resources aim to help teach and improve the social media marketing skills of their customers. 

Cons

Some third-party apps require a subscription. Some excellent apps need businesses to shell out more money to avail of their service.

Very plain design. Although it is not a massive con, it can get monotonous and boring with continued usage.

It\'s an all-in-one platform

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I am Jeremy Harrison and run a blog called Hustle Life, which is a resource I created for people looking to find their perfect side hustle. I started the blog because, over the past five years, I have experimented with many different businesses with various degrees of success, and I wanted to help others find the right second job for them.

Social media is a way to engage with people. One of the first things I look for in a tool is the ability to automate things and make it easier. With Hootsuite, I can see all my social media accounts on one dashboard. That means I can engage with my customers without having to log in to each account. It's an all-in-one platform that allows me to curate and schedule content, measure social ROI, run social media ads, and do analytics. The best part is the automation, once you set up your content schedule, it will do everything automatically. 

Amazing software for social media management

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I am John Stevenson, and I am the head of Top VPN Canada which is one of the biggest internet privacy websites in Canada. Having worked with fortune 500 companies, I am well-versed with different marketing and SEO strategies to effectively drive traffic towards businesses. I believe I can share my insights on excellent social media management software.

Of all its peers, Hootsuite is the go-to social management software for its ability to monitor your social media.. As a long time user, I can attest to its strengths and weaknesses

One of the great things about Hootsuite is that it allows you to schedule your posts on your social media platforms. It comes really useful if you are always on the go and need to line up your posts in advance. Its tools allow you to manage your content and respond to comments on your posts without having to log into so many social media sites.

Hootsuite has a free plan available with some limitations in functionality but offers many more for paid plan subscribers. I have not experienced issues when using it on the computer, however, their mobile app sometimes slows down. Overall, Hootsuite is an amazing software for social media management.

Have a steady record of leading the global market

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Being a CEO at RILA GLOBAL CONSULTING LLC, I use and recommend HOOTSUITE. They are by far the best leader on the market - they have multiple integrations that actually work both ways (via API) and have a steady record of leading the global market with portfolios across all continents.

Social Media Management Software

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The Social Media Management Software used by my firm(We Buy Houses in Bay Area) is called Hootsuite. 

Pros: It has a lot of different social media networks and allows me to connect to all of them. The user interface for each separate account for each social media platform gives me a quick reading list of comments, likes, and overall feedback from potential or past clients. 

Cons: I would say the learning curve for this particular software was a bit long. I had to play around with the tools that Hootsuite gave me for a while, before I was truly comfortable with all of its uses. I would rate this software a 4. If there was a quick demo or study guide which could help new users .

Hootsuite is the best we\'ve used

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At GetVoIP, Hootsuite is the best we've used. It offers analytics, scheduling and monitoring.

Pros of Hootsuite include:

Monitoring and managing multiple social media platforms in one place. That saves time and is efficient.

Social media listening. Essentially, you can quickly find out what people are saying about your brand on social media. That allows you to engage and respond on time.

The one disadvantage of Hootsuite I have experienced is the cost. Features such as custom URL shorteners are costly.

Hootsuite tracks all your clicks-throughs

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At E-intelligence, we are using "Hootsuite" as a social media management software for our firm.

Pros:

Use the tool to manage many different accounts, all in one place. You can even post to multiple channels at the same time. Hootsuite's team management facility that allows delegating responses to different team members. Also, using the unique messaging feature, you can send private messages to your team members.

It is a great tool for managing customer service on Twitter. It helps to delegate customer messages to different team members which are managed by the administrator. You can also store draft messages that can be posted when you receive a frequently asked question.. Hootsuite is an excellent web app since it works on Mac, OSX, Microsoft, Linux, and other mobile platforms. It gives you graphs showcasing the number of clicks per day, top referrers, most popular links, and geographical information. Hootsuite tracks all your clicks-throughs if you manage all your networks using the tool.  

Cons:

Hootsuite is a great deal for big companies but is not much favorable for small companies. Beware! Their packages vary based on the location.

The free account is free with limited features. In this, you can manage three social media accounts, basic analytics, schedules, and applications.

Auto scheduling takes a lot of time because of bugs. You have to first add them to your .cvs manually before uploading.

It is robust for people who are not computer savvy.

Check on multiple keywords and account

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I decided to create this website to offer a detailed look at the products, equipment, and accessories you need to elevate your home’s functionality, look and feel. At Cozy Down Home We use Hootsuite for Social Media Management.

Pros

All in one platform that provides scheduling of content determines the social ROI, and ads are run through social media platforms. The best thing we love about Hootsuite is the way it keeps a check on multiple keywords and accounts. It has the ability to connect with up to 35 social media networks, and a huge posts schedule is monitored through this software.

Cons

Users have to pay monthly or yearly charges for using the Pro version of HootSuite. The free account is limited, and it has access to the necessary applications. Some bugs can cause disturbances in auto-scheduling. You have to pay additional charges on using extra apps. It is quite overwhelming for those who are not tech pro or not computer savvy.

Ability to preview & schedule posts

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We are using Hootsuite software at ToppCasinoBonus for managing our social media activities. It also allows us to curate and schedule content, measure social ROI, run social media ads, and much more.

Pros:

It has the ability to preview & schedule posts

Easy monitoring multiple streams at one place

You can get free reports through email

It helps to keep track of conversations using keywords

Links easily to social media accounts

Easy and quick communication

Cons:

Cannot post directly to Instagram through Hootsuite.

There is no automation for following, unfollowing or responding to people.

Ability to manage multiple accounts from different types of social media

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At Startupbootcamp, we handle our social media is through Hootsuite. 

We mainly use Hootsuite to schedule options and multiple social media platform management to distribute the posts.

Hootsuite's positives are their scheduling features, the ability to manage multiple accounts from different types of social media, have great analytics tools and also have a great dashboard system which you can customise what you see.

Bulk-schedule social media posts

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Review Summary

I am Sanket Abhay Desai, a Digital Marketing Associate for JPMorgan Chase. I also run a blog, link to it is itsonlinemarketing.com. Our company uses Hootsuite software to manage social media

Pros of Hootsuite

Firstly the tool has a 30 day free trial and my company pays $599 per month to operate it.

Being such a comprehensive platform, there are several things that I love about Hootsuite, some benefits are being able to monitor multiple accounts and keywords, connect with over 35 social networks, and bulk-schedule social media posts.

Cons of Hootsuite: Well I think the reporting feature of hootsuite is slightly complicated and can be more intuitive.

Erin Sparks

Go-to for social media post scheduling

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Peter Wilfahrt

Best social media marketing suites out there

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Hootsuite is one of the best social media marketing suites out there. When trying to upload and schedule the set of posts, it requires a manual upload for every single image and then scheduling through the clunky calendar.

Resources

The Internet of Things : Things Matter Now

Uniting Social Media Strategy
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Social Trends 2021
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