SOLAR Digital

Cherubino is an international brand of children's clothing with its own design bureau, manufacturing facilities and a wide distribution network. At this stage, the MVP version of the site has already been launched, but we still continue to improve and refine the functionality of our platform.

Vizart Events is an event agency. Vizart Events specializes in organizing large-scale educational thematic conferences and exhibitions. The agency's team organizes a large number of conferences, lectures, narrow-profile business conferences all year round, like RestoConf, MarketingConf, SalesConf, BeautyConf, WomanConf, or sports competitions, like MMA fights presented under the Zaruba Fight night name.

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Mayak (Beacon in english) is an all-ukrainian online magazine about culture and society, which grew from regional edition about Odessa. 

This year Mayak celebrates 6th annivarsary and it's time for full reload: to scale the geography and to update the design. At the begining SOLAR Digital team started working on re-design of the website and no one planned to change the logo. But things were getting more and more exciting, so it was hard to stop. As the result, we made a decision to update the whole design and do complete rebranding.

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Design and Front-end development for the brand clothing store “The Sady Pobedy”

Boutique gallery exclusively offers its customers new collections of leading elite clothing brands. Expensive, modern, stylish. Sales have been built entirely offline for many years. The world is changing, competitors are appearing, consumer habits are changing and the decision to develop an online store has become inevitable. Solar Digital was chosen as a partner in design and front-end development of the e-commerce platform among a number of rather strong applicants.

The project was started with Discovery Stage. We studied the structure of product categories, listened to audio recordings of consultants' communication with clients, studied the photo shoot process, analyzed examples of successful international solutions and created a mood board. Our experience in implementing similar projects for the European market was really helpful. It is pleasant to note that the client listened to our recommendations and was open to new ideas. After several iterations, a Design Concept was chosen for further work.

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Branding and corporate identity for Odesa subway.

We are very confused that there is no subway in Odesa. From time to time, the government promises to build it, but later in the distant future. Finally, the future tram line in the city has got the name “Odesa Subway”. It’s made things clear: there will be no subway in the city for a long time in the future. That’s filling us with sadness.

We began to think out how to change the situations. We’re not constructors nor architects, neither are we 3D animators — but we could make some branding. That’s how the ironic idea of ​​branding of non-existent subway grew into a serious project.

We have been creating a subway map several times in a row, and each time we rejected the scheme. One of the versions had four lines to cover the whole city but looked too chaotic. As a result, we printed the Odesa map and placed stations in the most popular places.

We invented the design of application for quick payment and travel tickets for those who don’t have time or opportunity to download the app. It made our fantasies even more realistic.

Working on the project, we suddenly realized that the light metro in Odesa could be more than just another infrastructure project. It could cause the beginning of a new era in city life. Odesa Subway can unite the main structural objects and transform the Post-Soviet city to a modern international hub from a local resort.

The idea of ​​branding for a nonexistent project has become a global project of the entire city upgrade. We know that this dream can hardly come true. But we want to shake people’s minds, to unite, to inform investors and the government that Odesa is losing its unique location, prospects, its potential. We sincerely love Odesa and wish it was great. Let’s team up and build a big project together.

Odesa subway website

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WOW and emotional pizza delivery service development.

The client came to us with delivery problems. He often got cold, burnt, upside down pizza made from cheap products. To change the situation, he decided to create a new pizza delivery. With such an ambitious plan, “another” should be absolutely everything, including the branding we have created, and then the promotional website.

We deliberately made the one-page website with minimum actions and plenty of great animations and illustrations. Just a few clicks and your favourite pizza is in the basket already. We managed to achieve a 'wow' user effect. And after the launch, it simply blew up Facebook: people were sharing and reposting news about new pizzeria and unique website.

When creating a promotional concept, we paid attention to a small bold and witty copywriting. Specific phrases as 'ready to enlightenment', 'zone of influence' and others were provoking emotions in people to remember the website and come again. Another trick was a random order generator called 'Check Your Karma'. No time or desire to think about the order? Our generator will do everything for you. Just enter the number of pizzas and drinks.

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Site for anti-crisis headquarters in Odessa region

We could not stand aside and contributed to a good cause. This site is the result of 5 sleepless days and nights almost non-stop.

It was a difficult challenge for our team to do very quickly, but not below our quality standards.

https://odessavscovid.info/

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Design & Development for a worldwide yacht rental service.

Sailica's mission is to solve any issues of yachtsmen with a single online platform: searching and booking a yacht in any region, a tours catalogue from proven yacht trip operators, and a blog for yachtsmen and yachting enthusiasts.

We have developed a simple and minimalistic interface after branding was ready. You need minimum clicks and actions. There are minimum required fields for a quick yacht search on the first screen of the website’s main page. Also, there are hot offers with discounts on the main page, new articles from the magazine and fast navigation to the most popular yacht destinations in the world.

The challenge was to simplify the interface. We had a big array of data and had to think hard about what information to display or hide in the simple yacht card. After launching the MVP version of the startup and starting to collect user actions data, we were regularly making changes to the yacht’s card, adding information for simple choice between more than 10,000 boats.

The designers laid themselves out to create a series of author’s icons. They are minimalist, light, follow the overall design concept and inform at the same time. Also, we’ve been thinking out an adaptive version of the site in detail and additionally developing a separate mobile application.

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Kidventica — development of an integrated website for parents

Kidventica is a portal for parents where you can easily find the necessary information about child care facilities, be useful to each other, and simplify vacation and education planning for your children. The startup goal is to be the best assistant in all matters that may appear in a family with children.

The founders of the project came to SOLAR Digital with their pain. It was very difficult to find good activities for a child, proven schools of early learning or sports sections timetables. Especially when you were searching for something suitable near your home. And also with a decent rating and positive reviews from other parents. To solve this issue, Kidventica, a community of caring parents, was created.

First of all, we started to work on branding and developed a logotype. After the name and logo approval, we gathered several focus groups and bombarded parents with the questions. It was both live communication and online polls. After that, we have been analysing what was wrong with the fragmented and partially working solutions that already existed at that time. Having collected enough information, we started designing the interface and prototyping.

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Branding and identity for Benoy.

Benoy is a company which provides SAP enterprise support. It also has to be mentioned that they are SAP Golden Certified Partners and at the moment of 2019 Benoy was the only SAP certified partner in Ukraine.

So they wanted to refresh their branding. Not to say that complete re-branding was their goal, but it was smth they would not mind to discuss. And so we started working on their brand identity.

This sign can be successfully combined with any image and any kind of activity that Benoy serves — it is a design code, not just a logo.

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Stark Research is a service that provides analytics of the shipping industry and bulk cargos in particular. The project's goal was to collect useful information about all known voyages and to build valuable analytics of the entire industry.

The platform contains detailed information on voyages. We have been working with a client for several years and had developed a simpler MVP version at the beginning of cooperation. After that, the company received feedback from the audience. On its basis, Solar Digital developed a more relevant and convenient version. The service expands by the separate iterations increasing the functionality. 

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Anastasia Sannikova had a hobby, she created handmade jewelry. Doing what she loved started to make a profit, and Anastasia started thinking about branding.

On the first month of 2020 we were contacted by Anastasia Sannikova. She was familiar with us a while ago, but still we didn’t have a change to work together. Finally the moment has come. The origin of Anastasia’s business comes from her hobby. This hobby is creating bijouterie and and jewelry. Unusual earrings and necklaces were created not for sale when everything started. But it appeared that this extraordinary production met huge interest from different people and so it pushed Anastasia to make it smth more than a hobby. And on that purpose to make products more individual, they needed their own brand identity.

And that’s how we got started with express logo development. After we received as much information as possible, we shot the bulls eye from the first and the only possible attempt. And as a bonus, we did not only what our customer wanted, but created some extras from ourselves. So the branding of A. Sannikova, Jewelry Design came to life.

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Wow and stylish website for Olir Resources.

Olir Resources stores bulk cargos, such as sunflower oil. The company's warehouse is one of the largest. The company is known well to all customers. The goal of the new site is to stand out among competitors, get a powerful marketing tool and show leading positions for existing clients.

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Online luxury fashion eCommerce project for branded stores at Viena Austria

We refresh a brand identity, packaging and after it design user experience and user interface. After all we developed MVP version of eCommerce and give all results to in-house team.

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