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List of the Best Inbound Marketing Service Agencies

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Frequently Asked Questions

What is an Inbound Marketing Agency?

An inbound marketing company aims to attract customers by providing meaningful and helpful content that solves customer problems and draws them to your brand. They do not directly promote your products to the customers; instead, they will send them engaging and valuable content that will compel them to visit your platform and eventually become your customers.

What type of services do Inbound Marketing Agencies offer?

Search engine optimization, content marketing, social media marketing, email marketing, and web design & optimization are some key services inbound marketing companies offer. Customer relationship management and analytics & reporting are other highly demanded services they offer.

What is the difference between Inbound Marketing and Outbound Marketing?

Inbound marketing is quite a modern method that involves sharing helpful content with the audience via blogs, social media posts, emails, and newsletters. On the other hand, outbound marketing is quite traditional and uses traditional media such as newspapers, TV, billboards, direct mail, and magazines.

Most importantly, inbound marketing targets a specific audience, while outbound marketing targets millions of audiences simultaneously.

How does Inbound Marketing help businesses?

Inbound marketing aims to help businesses build long-lasting relationships with their customers. This type of marketing is very educational as it involves sharing important knowledge with potential customers. Inbound marketing can help your business earn audience trust by providing informative content, compelling them to visit your platform and eventually buy your products.

Also, when these target audiences find value in your content, they will share it with others, and the chain continues, thus improving the chance of more potential customers being attracted to your business.

How do you choose an Inbound Marketing Agency?

Begin by getting a list of leading inbound marketing agencies in your preferred location using any method, whether using platforms like Linkedin or B2B review & research platforms like GoodFirms. Now, shortlist agencies with more experience serving your industry and the inbound services you need. Review the agency's portfolio and look at the past clients and projects they served and their results.

Go through their past work, such as blogs, case studies, and other content, to assess the quality of their work. Learn about the inbound marketing tools and communication tools they use. Conduct a one-on-one meeting to evaluate their communication skills and learn about their pricing structure. Finally, select the agency with the best results and work experience that fits your budget.

How much does it cost to hire an Inbound Marketing company?

The average cost of hiring an inbound marketing agency can range from $75 to $300 per hour. These charges highly depend on the size of the client's business. For example, monthly inbound marketing agency hiring charges can range between $2,000 and $10,000 for small and medium enterprises. On the other hand, medium-sized businesses with extensive marketing requirements might spend up to $50,000 or sometimes more.

When will we see results from outsourcing to an Inbound Marketing Company?

You could expect results from outsourcing to an inbound marketing company in 6 to 12 months. You’ll see website traffic and engagement improvement in the first two months. You can expect higher lead generation and conversion in the next few months. For increased brand awareness, better SERP results, and higher traffic, you should expect it to happen in 6 to 12 months.

What tools do Inbound Marketing Agencies use to track and measure campaigns?

SEO tools, customer relationship management tools, marketing automation platforms, and social media analytics tools are some standard tools inbound marketing agencies use to track and measure campaigns. They also use analytics, email marketing, content management systems, and many other tools.