Digital Marketing
Gain valuable insights with our expert surveys and market research.
Digital Business Knowledge - GoodFirms Survey
ABSTRACT: Digitization has become mission-critical for the online operations of the business, to support business continuity and sustainability. Digital ... Read more
Social Media Marketing: 2022 Trends and Predictions
Abstract The prolonged pandemic caused a greater upheaval in the social media marketing trends as people spent more time on social channels, and marketers cont ... Read more
Media Planning for Small Business: Benefits, Challenges, and Tips
In the ever-expanding world of marketing, advertising and media planning go hand in hand! A quality ad placed on perfect media helps the brand stand out amongst ... Read more
WhatsApp for Business: A Detailed Guide
WhatsApp has come a long way from its launch. WhatsApp has a certain dominance in the daily lives of people and that’s why the platform offers massive opp ... Read more
5 Tips for Effective Online Reputation Monitoring
Ever since the world went online, everyone chooses to post their opinions or experience on different platforms. While this may not be a big deal for individuals ... Read more
6 Instagram Marketing Trends of 2021 For Small Businesses
Since the platform’s launch in 2010, Instagram has journeyed its way to the top and become the most profitable social media platform. About 90% of Instagr ... Read more
Top 6 Video Marketing Trends in 2021 For Small Businesses
Video consumption by people is at an all-time high. The trend of high consumption that started due to “stay at home orders” is likely to continue in ... Read more
6 Influencer Marketing Trends To Keep Tabs on in 2021
Influencer Marketing has been a popular means of reaching the target audience for quite some time now. However, the COVID-19 accelerated its adoption by the bra ... Read more
Top 8 Mobile Marketing Trends and Technologies in 2021
The mobile app market is highly competitive. To survive in such market conditions, it is inevitable that app creators market it right. Businesses around the wor ... Read more
Personalized Marketing: A Detailed Guide
Personalized marketing has become inevitable in the current scenario. It benefits a brand with an increase in conversion rates, sales, and engagement from the a ... Read more
A Guide to Selling on Social Media Using Shoppable Posts
Social commerce is an increasingly popular trend that is being adopted by almost all brands across the globe. More and more social media marketing companies are ... Read more
Rise in Webinar Hosting During COVID - 19
The COVID-19 situation has made it impossible to conduct in-person meetings or presentations. As a result, the popularity of webinars increased considerably. Ma ... Read more