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List of the Best Pay-Per-Click (PPC) Agencies

  • BestSEO4u

    Web Design, SEO and Digital Marketing
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    BestSEO4u is a full-service digital marketing agency providing high-quality, bespoke website design and online marketing services to businesses across all sectors.  Whether you want to drive more traffic to your website, generate new leads, improve brand awareness or increase sales, our highly skilled and exper ... read more about BestSEO4u

    "The Creative SEO agency you’ve always wanted."
    Doru Bunduc
    NA
    2 - 9
    2017
    Dagenham, United Kingdom
  • Nandha Infotech is a software enterprise run by "Multiple World Record Holder" with the guidance of global experts. The company is ingenious enough to explore and find their best solution to accomplish the client's needs for enhancing the performance of the business enterprise. Nandha Infotech is a dedica ... read more about Nandha Infotech

    "Best IT solution company for startups"
    Santhosh S
    $25 - $49/hr
    2 - 9
    2017
    Coimbatore, India
  • Sapphire Web Solutions provides complete digital development and marketing solutions- working with a wide range of clients, including web design and development, mobile application development for Android, iOS and other OS platforms, Digital Marketing, and much more. We’re technology-enabled; an outcome-obsessed ... read more about Sapphire Web Solutions Pvt Ltd

    "Technology-enabled & outcome-obsessed company "
    Blason online
    < $25/hr
    10 - 49
    2015
    Noida, India
  • ]Highbizz is a digital marketing and web development company based india . Founded in 2020, the company has already worked with over 15 companies to help them establish their presence in the digital world. Highbizz offers a range of services from search engine optimization (SEO) to web design and development and market ... read more about Highbizz

    "best of all"
    Dr.Visalam Ramanathan, MD at inan clinic
    $25 - $49/hr
    2 - 9
    2020
    Bengaluru, India
  • Jumpto1

    Best SEO Services Provider
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    Jumpto1, the top-notch digital marketing agency, offers business-impacting results that turn the brand’s online presence from drab to fab. No matter the size and shape of the business, the marketing professionals strive to solve the toughest digital mazes with their legendary skills and bring fame to the thriving ... read more about Jumpto1

    "You can expect the money back gurantee to have more validity with a street vendor in Tijuana"
    Mark Nicklom, Owner at Amoogly LLC
    $50 - $99/hr
    50 - 249
    2018
    Erie, Pennsylvania
  • Cannibals Media

    Best Digital Marketing Company in Pune
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    Whether you’re running a small business online or a multi-million dollar company, we've got your marketing needs covered. Cannibals is a digital marketing and media company recognized and awarded by multiple authorities for providing outstanding services, especially SEO & Link Building.'  

    "The overall working experience with Cannibals was great. Learned to work in a team, and have mutual understanding. "
    Ushasi Das
    $25 - $49/hr
    10 - 49
    2016
    Pune, India
  • UAWC Agency

    Facebook and Google Ads done right
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    Our goal is not only to bring the relevant audience on your website but also to individualize your website content for each of your users. Getting the most out of your digital marketing channels through research, comprehensive setup and constant optimization:

    $25 - $49/hr
    10 - 49
    2014
    Kyiv, Ukraine
  • Omni Agency

    Brand Story Telling Through Website Desi
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    A beautiful, responsive and user-friendly website that brings your brand to life is crucial to a successful online presence. Your website is one of the core foundations of your online operations. It helps build credibility for your business, showcases your brand, and educates future clients about your product or servic ... read more about Omni Agency

    "Our ROI has maximized!"
    Allison
    $50 - $99/hr
    10 - 49
    2018
    Toronto, Canada
  • Audety Inc.

    Certified public mobile notary services.
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    Florida Mobile Notary Services - Now Serving Pinellas & Hillsborough Counties Mortgage e-Docs Qualified California Notary Disclosure Available Will Go Anywhere - Home or Office, Jails, Hospitals & Convalescent Homes Wedding Ceremonies Always Suit & Tie E&O $100,000 Available 24/7

    "Proactive in giving suggestions."
    John Hess, CEO at John Hess Photography
    $150 - $199/hr
    2 - 9
    2015
    Bonita Springs, Florida
  • Wpromote is The Challenger Agency and we specialize in digital marketing and customer acquisition. We love to help brands challenge the 800 lb gorillas of their industry and grow their market share through digital efforts. We also help larger organizations “think and act like challengers” to stay ahead of t ... read more about WPROMOTE

    "The experience working with Wpromote was really amazing. "
    Anonymous
    NA
    250 - 999
    2001
    Dallas, Texas
  • Codleo Consulting

    Company with a heart : Daily Victory
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    Codleo is an ISO certified Salesforce Partner. We are a consulting firm focussed on Salesforce CRM solutions. We have a chain of certified professionals that will help you with the implementation, customization, and integration of Salesforce. We also have a team of experts who are into  Digital Marketing, Website, ... read more about Codleo Consulting

    "Codleo Salesforce Partner "
    R Singh
    NA
    10 - 49
    2019
    Delhi, India
  • WIT Solution is the leading digital marketing company in Ahmedabad. We offer a range of services that are mandatory to develop your online business in the best way possible. We have a great reputation as the best website development company in Ahmedabad. Being a reckoned computing organization, we follow the relevant e ... read more about WIT Solution

    "Best Seo Company"
    JS Tools - Lathe Machine Cutting Tools
    < $25/hr
    10 - 49
    2012
    Ahmedabad, India
  • Zinavo

    Web Devlopment & Designing Company in Bangalore
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    Zinavo is a leading Website Design company in Bangalore, India. We at Professional Web Design Company in Bangalore,India. We are experts with website designing and development and internet marketing. Successfully launched more than 3500+ projects globally. Zinavo Technologies core values are dedication, Honesty and inn ... read more about Zinavo

    "One of the Best Website Development and Digital Marketing Agency in Bangalore"
    Stuti Turn-Key, Owner at Stuti Turn-Key
    $25 - $49/hr
    10 - 49
    2012
    Bengaluru, India
  • TWMG

    The Website Marketing Group
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    The Website Marketing Group (TWMG) is an award-winning Australian web development and full suite digital marketing & seo agency. We provide strategic, digital marketing and technology services to many of Australia's largest brands across industries and government sectors. To put it simply, we build, maintain, a ... read more about TWMG

    $25 - $49/hr
    10 - 49
    2001
    Sydney, Australia
  • Cassandra Bryan Design, affectionately referred to as cb{d}, has been making creative magic since 2009, providing branding packages, custom website and digital marketing services to local and national clients from small to large. We’re not your average creative agency and we certainly don’t do everything, b ... read more about cb{d} Cassandra Bryan Design

    "Amazing To Work With! "
    Paul Jackson, President at Vantage Point Properties, Inc.
    NA
    10 - 49
    2009
    Wichita, Kansas
  • Digital EcoSEOExperts LLP is of the fastest growing Digital Marketing Agency in India. EcoSEOExperts helped to substantially grow many of the companies and brands to in the world that includes CashForCars, HMCabinetry, Scottsdale Hand Foot Spa, Fantastic Days Entertainment, SME9ja, and many enterprises and small to mid ... read more about Digital ECOSeo Experts LLP

    "Seo experts "
    Kurt Kruep, Truck Driver at M&S Trucking
    $25 - $49/hr
    10 - 49
    2018
    Ghaziabad, India
  • Adverlabs is a strategic brand consulting, design & media management agency working for leading brands worldwide.

    "Awesome agency to work with"
    IREE
    $25 - $49/hr
    50 - 249
    2008
    Delhi, India
  • WebservX

    Creative Development & Marketing Agency
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    WebservX is one of the most creative Marketing & Development Agency that provides complete Business Development and Growth Solutions WebservX is your one-stop shop for anything digital. We're the place to go when you need to hire remote developers, marketers, designers, search engine specialists, or market ... read more about WebservX

    "An expert team with experience in every field"
    MALAY PATEL, Ceo at Eewa Engineering Co. Pvt. ltd
    $25 - $49/hr
    10 - 49
    2019
    Ahmedabad, India
  • Taylored Ideas

    Taylored Ideas is a digital marketing agency
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    Taylored Ideas offers full  Search Engine Optimization(SEO) Services  in Bryan/College Station, We offer responsive web design, web development, CMS, logo design, ecommerce services. Tailored ideas provide Online digital/internet marketing services in college station Texas.

    "Website Design/develop"
    Bablu Rathore, Digital Marketing Specialist at DMC Digital Marketing & IT Consultants Pvt. Ltd.
    NA
    2 - 9
    2005
    College Station, Texas
  • King of Digital Marketing

    Leading Digital Marketing Agency in Delhi NCR.
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    King of Digital Marketing is rated 1 Digital Marketing Agency in Delhi, India. Having Branch in Allahabad UP. We are providing top notch digital marketing services since 2013 in vivid channels of digital marketing like - SEO Services, Social Media Marketing Services, Lead Generation, Content Writing Services, PPC ... read more about King of Digital Marketing

    "Awesome Team for DIgital Marketing Services in Delhi"
    Tanuj Astrologer
    < $25/hr
    10 - 49
    2015
    Delhi, India
  • Social Trendzz is an award-winning digital marketing agency based in India. We offer SEO, PPC, CRO, PR and website design and development services to companies of all sizes across the World. Get in touch with us if you think we can work together. PPC Agency, SEO Agency, Web Design Agency. We have a team of experts to h ... read more about Social Trendzz LLP

    "Development team with exceptional expertise and responsiveness"
    India Admissions
    NA
    2 - 9
    2015
    Jaipur, India
  • We create websites which perform for you! We provide you with creative and unique work that helps in creating brand awareness and directly influences the increase in revenue. We are privately owned top Web Design firm in India, provides best quality Website Designing, SEO Services, Digital Marketing and Lead generation ... read more about Web SEO India

    "Quality of SEO service provided "
    Arshan Yoga
    $50 - $99/hr
    10 - 49
    2000
    Delhi, India
  • Mabbly

    OUR DATA-DRIVEN DECISIONS GROW BUSINESSES
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    We’re a Chicago-based digital marketing and branding agency that leads with understanding to craft impactful solutions skillfully. Mabbly is a design agency that uses data analytics, market research, and digital technology to create unique digital experiences that help businesses grow. Our energetic teams come to ... read more about Mabbly

    "It was great. To be honest they were amazing at what they did. "
    Ray Brown, Branding Manager at
    < $25/hr
    2 - 9
    Chicago, Illinois
  • Weboin Technologies

    Best Ecommerce website development Company
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    WEBOIN TECHNOLOGIES, is one of the fastest growing digital marketing agency which works on a mission to meet all the needs of our clients in every possible way We are a young and energetic team of enthusiastic professionals who believe in innovative strategies and out-of-the-box solution. We believe in leading this ... read more about Weboin Technologies

    "the best website to learn about digital marketing"
    Weboin, digital marketing executive at weboin
    < $25/hr
    10 - 49
    2017
    Chennai, India
  • At our core, we are architects of the digital realm. As a diverse team of tech visionaries, we specialize in transforming complex challenges into seamless solutions. From web development to data analytics, we excel in crafting custom strategies that propel businesses forward. Rooted in a culture of innovation, we const ... read more about Aqomi

    "Brand building"
    Jakub Čech, Head of marketing at První novinová společnost a.s.
    $200 - $300/hr
    10 - 49
    2005
    Vancouver, Canada
  • Sam Web Studio

    Fastest Growing Website Designing Company in India
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    SAM Web Studio is an approachable and high performing web development, software development, mobile application development & digital marketing company in India, with a passion for making websites work for businesses and organizations. We are committed to providing (search engine optimization) SEO services, as well ... read more about Sam Web Studio

    "Web Designing "
    Genx Systems, IT Services at Genx Systems
    $25 - $49/hr
    10 - 49
    2012
    Delhi, India
  • We are creators. Over 13 years, our team has implemented more than 800 projects for clients from more than 20 countries. We work in the following areas: development (web & mobile), seo-promotion, digital-magketing, design, identity and branding. We provide results-oriented solutions in the field of Digital. Sinc ... read more about SEOTM Digital Agency

    "Full-cycle SEO services for software development company"
    Denis Dementienko, CEO, Co-Founder at at Natural Links (NL tech)
    $25 - $49/hr
    10 - 49
    2006
    Zhytomyr, Ukraine
  • Stalwart Info

    Building a good customer experience
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    Stalwart info specializes in custom mobile applications and web software with innovative partners, from startup ventures to Fortune companies.We offer exceptional all-round IT services that is testimony to our top-notch offerings and commitment to excellence. With our agile, collaborative approach, we have provided ... read more about Stalwart Info

    "Excellent work, great communication, competitive pricing and great customer service "
    Vladimir Bizyayev
    < $25/hr
    10 - 49
    2019
    Ahmedabad, India
  • Ambi Web Solutions

    Solutions to all your digital needs
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    "Ambi Web Solutions is a Digital Agency that specialises in website development, website design, digital marketing, and branding. It offers quality work and fast-paced solutions. Ambi Web Solutions is the perfect digital agency for all your digital needs."

    "Very efficient and great service"
    Angelica Monteiro
    < $25/hr
    10 - 49
    2015
    Mumbai, India
  • Awrange Digital Solutions

    Same Values, Fresh Face A New Beginning
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    We are an idea-driven company, working with a strong focus on design and user experience. We believe that our projects should engage your audience. So, we create wonderful digital plans that people love to be a part of because, your brand and audience deserve only the best

    "Excellent service with smooth Customer Experience"
    Pratik Ghadage, Marketing at Nuclear
    NA
    10 - 49
    2017
    Pune, India
  • We design and develop customized websites, web pages, online e-commerce shops and market them using our expertise and experience in SEO and SEM strategies for maximum efficiency and results.

    "Appreciated the work and services!"
    sandeep chauhan
    NA
    10 - 49
    2013
    Delhi, India
  • We Are From Finvolve Infotech Private limited A Bhubaneswar India Based Cloud Tech Company Provides Services Like Cloud Management, Web Designing, Digital Marketing, Application Development And Hosting Services to Our Clients 

    $50 - $99/hr
    10 - 49
    2020
    Bhubaneswar, India
  • «Fabrika brendov» is a digital agency with uderstanding of a modern business market. We know how to meet your company’s targets with online tools. We are proud of our projects. We carry out any task competently, and this is our main principle. That’s why our team includes professionals of th ... read more about Fabrika-Brendov

    "Excellent logo and brandbook design. High speed of execution of assigned tasks, clear understanding of the customer's tasks, responsible approach"
    Kate Zapekina, Head of Marketing and Public Relations at dxFeed
    $25 - $49/hr
    10 - 49
    2014
    Minsk, Belarus
  • SoftProdigy

    We Know Software and Services
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    SoftProdigy is the next-gen IT solutions company and a digital innovation hub. A home to tech nerds, diehard programmers, and marketing pundits, the organization is driven by the idea of bringing transformation to businesses working in the digital world.  Innovation, excellence, and creativity are the three cor ... read more about SoftProdigy

    "They'll make sure full stack development reaches your targets"
    jupiter martin
    $25 - $49/hr
    250 - 999
    2006
    Mohali, India
  • eMarspro is an e-commerce company that utilizes effective tactics and strategies that very few brands or retailers are familiar with to be successful on the e-commerce platform. We provide e-commerce sellers trusted outsourced business solutions for e-commerce platforms. We have a team of people ready to s ... read more about eMarspro.Inc

    "Amazon Account Management Service"
    Steaves James, Manager at iBex
    NA
    50 - 249
    2018
    Grand Prairie, Texas
  • Ace Web Experts

    White Label SEO & Web Development
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    Ace Web Experts is a full-service digital marketing & website development agency providing digital marketing services including SEO, PPC, social media, and websites. Our Web development and Digital Marketing services are always ready to deliver the best return on investment at very affordable prices. All of our ser ... read more about Ace Web Experts

    "Excellent results, friendly service and very easy to deal with"
    George Ojaimi, Director at of Ojamie
    < $25/hr
    10 - 49
    2015
    Cleveland, Ohio
  • SEO Realtor Hub

    Get your real estate agency shine in SERP
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    SEO Realtor Hub is an only of its kind the world’s first SEO service provider to Real Estate agency websites.  Our services are specifically designed to boost organic exposure for real estate agency websites located in USA. Our SEO services for realtors lets real estate agents to get qualified business leads ... read more about SEO Realtor Hub

    "Best collaborative working"
    Aaron Hawke, Senior Project Manager at Seo Pro Hub
    < $25/hr
    10 - 49
    2019
    Pleasanton, California
  • We are ISO 9001: 2015 certified organization with 10 years of experience. We are approaching towards CMMi level 3 certification sooner. Further, we are a team of young and dedicated web designers, listed among a few chosen companies on Guru, who have 100% positive recommendations for the web development work. To g ... read more about iQuinceSoft Consulting Services Pvt. Ltd.

    "Great Company and Dedicated Team"
    Matthew Schaaf, President at Renew Power Marketing LLC
    < $25/hr
    50 - 249
    2012
    Mathura, India
  • With the aim to change the world with technology, Climbax helps businesses communicate their story to the world. Currently, we have a base in three nations with clients ranging over 10 countries around the globe. We offer solutions in the field of Software Development, Web Development, Mobile App Development, Game D ... read more about Climbax Entertainment Private Limited

    "GREAT JOB CLIMBAX"
    Portfolio RAJEEV ARORA, PROPRIETER at ARUN ELECTRONICS
    < $25/hr
    10 - 49
    2013
    Delhi, India
  • The pioneers of maestro digital jot down every minute element to craft and digitally set the strategic planning and positioning, which provides absolute branding solutions. Creating the definite process which uncovers the better ways to do business.We're vital specialists and inventive team focused on settling comp ... read more about Maestro Digital

    "Exceptional experience!"
    Joyce D. Herrmann, International Business Development Partner at EPSN Workforce Group
    $50 - $99/hr
    10 - 49
    1984
    Etobicoke, Canada
  • ConversionMonster

    The Innovative Ecommerce Solutions
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    ConversionMonster transforms great ideas into commercial success. We build and promote functional, state of the art, high-performing and results-driven ecommerce projects. We take a holistic approach to ecommerce, recognizing that each piece of the ecosystem works in tandem, and brands that see the most growth reco ... read more about ConversionMonster

    $25 - $49/hr
    10 - 49
    2019
    Lviv, Ukraine
  • Our professionals perform the job of promoting your business online. We take a custom approach with each client to create a detailed strategy with the appropriate digital marketing services that will deliver results for any online marketing campaign. There are different search engines available on the internet. We inte ... read more about Digital Guider

    "I got Outstanding Digital Marketing Service with the help of Digital Guider"
    Beam Procedure
    NA
    250 - 999
    2015
    Sheridan, Wyoming
  • Lounge Lizard

    Best of Breed Websites & Digital Marketing
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    Lounge Lizards is a Digital Marketing Agency that excels in digital marketing automation, increasing sales leads, and increasing sales. We’ve been in business for 21 years and have perfected SEO Service, SEM, PPC, SOCIAL, GEO-FENCING, EMAIL and all things digital marketing. If we don’t drive results, we&rsq ... read more about Lounge Lizard

    "Successful Digital Marketing - - with Lounge Lizard"
    Linda Mather, Town Clerk at Town of Cazenovia
    $100 - $149/hr
    10 - 49
    1998
    NYC, New York
  • SPINX

    creative digital marketing & website design agency
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    We are a state-of-the-art creative digital marketing & website design agency in Los Angeles. Our digital craftsmen create everything with vivid imagination and technology.

    "Beautiful design and the team of the design is very professional and well trained in their niche. "
    Chris Matthews, Marketing Specialist at
    $150 - $199/hr
    10 - 49
    2005
    Los Angeles, California
  • eNest Services

    Website Design & Development, Digital Marketing
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    eNest Services is a Website Design and Seo services company based in New Delhi and provide services Gurgaon, Noida, Pune, Hyderabad, Bangalore, Mumbai & across India. We also provide services in UK, USA, Australia, Saudi etc. We have consistently developed as a digital marketing agency and providing Website De ... read more about eNest Services

    "Amazing Digital Marketing Services"
    Rostfrei Steels, Brand Manager at Rostfrei Steels Pvt Ltd
    $25 - $49/hr
    10 - 49
    2013
    Delhi, India
  • Wegacha

    The Perfect Mix of Creative & Digital Marketing
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    Building on measurable results and proven practices, we help you grow your revenue and boost your ROI through our tailored business solutions.A strong value proposition will help your business get noticed. A good 'side-effect' is that you'll be able to reduce both your marketing budget and advertising costs ... read more about Wegacha

    "Positive experience and they can help you grow your business"
    Claudia Giardinella, Owner at artTECA
    NA
    10 - 49
    2017
    Miami, Florida
  • Navicosoft Pty Ltd

    Web Designer, Web Host & Digital Marketing Expert
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    Navicosoft is the paramount and cheap website hosting & website development company in Australia, providing subtle IT solutions to people, as well as small to medium-sized organizations & businesses.   We bring the strategy to serve you the things right. With a strong emphasis on customer care & ... read more about Navicosoft Pty Ltd

    "Navicosoft is pioneering web solutions with unparalleled SEO expertise"
    Aiden Levi, Sales and Marketing at Enizma Co
    $25 - $49/hr
    2 - 9
    2021
    Melbourne, Australia

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Frequently Asked Questions

What is a PPC Agency?

A PPC agency specializes in managing clients' online ad campaigns on platforms like Google Ads, Microsoft Advertising, and social media advertising. They target the right audience and implement strategies to ensure that the right ads are shown to the right audience at the right time.

They monitor and optimize campaigns to get the maximum out of the allocated budget by adjusting the ad copy, keywords, and bids. So, basically, they manage the complex online ad campaigns for you and generate more website traffic, leads, and conversions for your business.

How do PPC agencies work?

PPC agencies start with initial consultation and goal setting to meet your business goals. They will then come up with a PPC strategy that will determine the platforms to target, keywords to bid upon, and ad formats to use. PPC accounts will be set up, and attractive ad copies that will impress your target audience will be created.

PPC agencies also closely monitor ad performance by tracking key metrics like clicks, conversions, impressions, and Cost Per Click. They will analyze data and make adjustments to your PPC campaign. You will be informed about the performance via regular reports and ROI. PPC agencies maintain continuous communication with their clients and schedule regular meetings. They have different pricing models like retainer fees or percentage of your ad spend.

What are the different types of PPC campaigns and How do I choose for my business?

There are different types of PPC campaigns that are suitable for different goals. Search Network ads are text-based ads placed on search engine result pages. They are ideal for increasing website traffic, generating leads, and increasing sales. Display Network Ads are banner or image ads displayed on websites and are ideal for brand awareness, promotions, and retargeting. 

Social Media Ads like those on Facebook and Instagram are highly targeted based on user demographics and interests. Shopping ads are product-based ads with images, titles and prices displayed on shopping platforms or search result pages. These ads are ideal for eCommerce businesses to drive sales. Retargeting or remarketing ads are those which are meant for audiences who have purchased the product/service in the past or visited the webpage. To choose the right PPC campaign for your business, start with your goals and clearly define them. Next, research your target audience and study their online behavior. Take into consideration your budget and experiment a bit. Track the results and make adjustments to the PPC campaign.

What services does a PPC agency provide?

A PPC agency provides a wide range of services, which starts with Goal Setting and understanding. Campaign planning and platform selection services are also provided, along with a comprehensive campaign strategy. A keyword research service is also provided to identify relevant keywords. PPC company also provides ad creation and landing page optimization services.  

They will launch your campaigns and closely monitor them and make changes accordingly. Bid Management services are also provided which are based on competition and Cost-per-Click(CPC). They also provide additional services like conversion tracking setup, competitor Analysis and remarketing campaign management.

What platforms do PPC agencies work with?

PPC agencies make use of various platforms to execute campaigns for their clients. These platforms include Google Ads, which empowers PPC agencies to design text-based ads displayed on Search Engine Results Pages. Another platform for PPC agencies is Microsoft Advertising, which is used to target users searching on Bing. Meta ads platform is for advertising on Facebook and Instagram, which are highly targeted based on interests, demographics and online behavior.

LinkedIn Ads are a valuable B2B platform that facilitates targeting professionals based on industry and job profiles. Twitter Ads allow keyword targeting and campaign promotion via hashtags and trends. Other platforms utilized by PPC agencies include Pinterest, TikTok, Snapchat etc., depending on your target audience.

Why should I hire a PPC agency or company?

There are several reasons for hiring a PPC agency or company to manage your online advertising. They have experts who have knowledge of the latest technology and trends in PPC advertising. They will handle everything starting from keyword research, ad creation, campaign management and data analysis. Several PPC agencies also have expertise in specific industries. They can make use of this knowledge to customize campaigns for your target audience. 

A PPC agency will also provide detailed reports about the ad campaign performance, which will help you in evaluating what is working and what is not. PPC agencies are generally very good at budget management and ensure that you get the most out of your allotted funds.

How can I choose the right PPC agency?

The first thing you should do is to be clear about your PPC requirement before looking for the right PPC agency. Create a requirement document along with the targets you want to achieve. The next step would be to create a list of probable partners by researching and seeking expert recommendations. The other option is to depend on platforms like GoodFirms to get the initial list.

Once you have a list of competent PPC companies that can achieve your goals, you can get in touch with them for further discussions. You should ask them about their experience of working with firms in your domain. The skill set and experience of the PPC company employees who would be working on your requirement should also be ascertained. Payment terms & conditions should also be discussed before choosing the right PPC company.

How do PPC agencies charge for their services?

PPC agencies employ various pricing models for their services. One of the popular options is the percentage of ad spend, wherein the agency charges a set percentage of your total monthly ad spend on Google Ads, Bing Ads, or other similar platforms. This percentage ranges between 10% to 30% for most companies. Another model is a flat fee, in which the agency charges fixed monthly fees for their services.

Some companies charge an hourly rate. The total cost is calculated by multiplying the number of hours spent on your requirement with the hourly rate. A hybrid model is also sometimes used by PPC agencies, which might charge a flat fee for campaign management and a percentage of ad spend for regular optimization.

Can a PPC agency help with local advertising campaigns?

Yes, PPC agencies can help with local advertising campaigns. It is a very effective way for local businesses to target potential customers in their region. PPC agencies have the expertise to use the PPC platform’s features to target ideal audiences based on location. This ensures that people are seeing your ads in your area, maximizing your Return on Investment (ROI). 

PPC agencies can craft very engaging ads that are specifically meant for local audiences. Along with that, they optimize the ads based on campaign data ensuring that you get the most out of the budget. They know how to implement local extensions in your ads, which enable the display of business addresses, phone numbers, and even a map in the search results.