13957 Companies
Top Digital Marketing Companies

Top Digital Marketing Companies

Looking for leading digital marketing agencies? Here is the list of best digital marketing companies & online marketing firms with client reviews and ratings. Many companies believe it is a good idea to outsource digital marketing services rather than having an in-house digital marketing team. But the question is how to find a digital marketing company for your business. GoodFirms decoded this complex puzzle to help service seekers find the best digital marketing agencies. The below listed top industry-leading digital marketing companies provide outstanding online marketing solutions to the global client base.

13957 Companies
List of Best Digital Marketing Companies | Top Digital Marketing Agencies
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List of Best Digital Marketing Companies | Top Digital Marketing Agencies

GLOBALNET
9401

GLOBALNET

Digital Internet Solutions & Management Services

GLOBALNET, Corporate Web Services, Web Development, Domain Name, Cloud Hosting Server Services, eCommerce solutions, Online Marketing and Communication, Content Development, Search Engine Optimization, Social Media Marketing and Consultancy, Email Marketing, Internet Advertising, Online Reputation Management, Google Map provides target and result-oriented services for the creation, development and management of all Internet Assets in total with Workplace, Map and Analytics Record.

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< $25/hr
10 - 49
Turkey
INDIGIT ®
9402

INDIGIT ®

Grow your business with Hosting & VPS

Indigit © is a young and dynamic startup specializing in Web Design, Web Development, Online Marketing, Graphic Design and Corporate Identity Creation for small, medium and large businesses. We are based on tradition, experience, originality and complexity. We aim to satisfy all our customers with innovative ideas by offering specialized services based on their needs. We strive to take your business to the next level. Will we be next? We love what we do for you on the Internet. Do you think we make a good team? We'd love to hear from y... read more

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< $25/hr
2 - 9
Portugal
Webhosting Argentina.net
9403

Webhosting Argentina.net

Web hosting & Cloud Services with servers

Since 2002, our goal is to provide the highest quality services, from Argentina and under the highest human and technological standards, with an excellent service at the best price. Our experience and knowledge of the environment allow us to position ourselves as a provider of excellence in website hosting, domain registration, sending email campaigns, live audio streaming and promotion in search engines / social networks. We started offering web hosting services in 2002, with the aim of providing an excellent service based in Argentina, ... read more

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< $25/hr
10 - 49
Argentina
Intersmart Solution
9404

Intersmart Solution

Your trusted Digital Marketing

Intersmart is a leading website development company in Dubai that offers a wide spectrum of digital marketing services to clients all across UAE. Our professional team members specialize in a broad range of IT solutions starting from web designing & development to digital marketing and custom developed applications developed to smoothen business operations. Our web development and web designing experts lend their ears to understand your business needs and develop a strategy to fulfill your digital aspirations. Intersmart, the trusted Web... read more

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< $25/hr
2 - 9
United Arab Emirates
WebsiteDesign
9405

WebsiteDesign

Quality, speed, performance, success.

As long-time professionals, everyone in their field, we build on the experience gained and gain new knowledge from the best in the world's industry, as well as through professional experiments.

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$25 - $49/hr
10 - 49
Bulgaria
Frontkom
9406

Frontkom

Your partner in digital transformation.

An innovative company working with strategy, design, technology and communication. We are over 70 passionate people from all over Europe, that work seamlessly to find digital solutions and opportunities for your organization. We believe, creativity is utilized best when it builds upon knowledge and insight. Our analytics and insight teams make sure you are investing in the right solutions. Products which You get from us are tailored strictly to your needs and as easy to use as it is possible. Our approach makes sure that we make what You nee... read more

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$50 - $99/hr
50 - 249
Norway
WebStuff
9407

WebStuff

We Deliver All The Web Stuff You Might Need

WEBSTUFF Israel was founded in 2000 and operates in the field of services, solutions and Internet infrastructures. the company was established in order to fill the growing need for Internet solutions to companies and businesses in Israel. WEBSTUFF specialized in providing advertising solutions, infrastructure and branding of businesses and companies in the Internet environment in Israel and around the world. the company provides its customers with all the services and infrastructure needed for the Internet environment, which is an advantage ... read more

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< $25/hr
2 - 9
Israel
Cornerstone Digital
9408

Cornerstone Digital

More traffic. More leads. More business.

We’re a team of energetic digital marketing experts, website designers and website developers, dedicated to helping businesses thrive online. Partner with us and we’ll work tirelessly on your behalf to implement creative solutions that attract, engage and convert more customers than you ever thought possible. Those who know us know we’re sticklers for elegant design and functionality – we believe these must blend seamlessly together, to create a first-class customer experience that generates more raving fans for your ... read more

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NA
2 - 9
Australia
Eye Webmaster
9409

Eye Webmaster

To provide excellent outsource services

Eyewebmaster is a leading group of outsource internet marketers and programmers with an extensive experience in different web standard developments, implementing semantics, accessibility, and cross-platform compatibility. Our areas of expertise are php programming, web development, graphic designs, internet marketing specifically on SEO (Search Engine Optimization), and social media marketing. Located in the heart of Cebu City, Philippines, this is owned and managed by Rosendo A. Cuyasen Jr. Having many work experien... read more

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< $25/hr
10 - 49
Philippines
Host Jordan
9410

Host Jordan

Solid State Hosting Solutions

Since our launch in 2007, Host Jordan has been the industry’s leading green energy web hosting provider putting back 3 times into the grid through wind energy that we consume. We are based out of Green Geeks to provide only the best service to customers from over 40 countries. We offer Shared package for those just starting out all the way up to the professionals. You can rely on us for 24/7/365 support, 99.9% uptime guarantee and a 30-day money back guarantee.

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< $25/hr
2 - 9
Jordan
Najd Art
9411

Najd Art

Web design and development in Jordan

Najd Art Website Design  Is a professional website design and web development company providing a full range of web services including high-class website development, custom web programming from a simple web page to the complex solutions, e-commerce solutions, CMS (Content Management Systems) and search engine friendly website design - SEO (Search Engine Optimization). We aim to establish long-term customer relationships based on trust and a commitment to produce best website design and web development. We understan... read more

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< $25/hr
2 - 9
Jordan
ThaiDomainHosting
9412

ThaiDomainHosting

Stay Connected

Thaidomainhosting provides quality web hosting solution and Domain registration service with 100% uptime guarantee. The best way to select a decent web hosting provider is to pay attention to things such as speed of access of web host, backup system of web host, availability of web host, reliability of web host, security of web host and much more. Technically competency and speed of responses of hosting service provider are also important factors in determining the quality of a web hosting company.

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< $25/hr
10 - 49
Thailand
Tech Village
9413

Tech Village

TECH VILLAGE IS WEB DESIGN COMPANY

Tech Village Egypt is a world class professional website design, web development, website designer and digital marketing firm that provides a wide range of solutions for both small to large companies in Egypt.

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< $25/hr
10 - 49
Egypt
I-Traffic
9414

I-Traffic

Best Web Development Agency in Australia

We are a leading Digital Marketing Service Agency in Australia. itraffic is a one-stop shop provider of internet marketing solutions, and we implement the best practices to WOW our clients. You just need to give us a buzz, to skyrocket the performance of your business. Visit: https://www.i-traffic.com.au

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NA
2 - 9
Australia
1-grid
9415

1-grid

Power your business online in South Africa

20 years ago we took our first customers' business online. Yes, that makes us older than YouTube, Facebook and the iPhone, but we don’t think about ourselves as old, we're just experienced. We move with the times and 20 years have given us the knowledge to understand exactly what our customers need today. Our most recent innovation is our move from Webafrica to 1-grid.com. This gives us the space to grow locally and globally, to expand our offering, and to bring all of our customers' online business needs onto one grid.

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< $25/hr
50 - 249
South Africa
Modern Consulting Information Technology
9416

Modern Consulting Information Technology

Creative and Development Agency

Modern Consulting Information Technology we specialize in providing high quality Affordable Website Design, Software Application Development and Internet marketing. Modern Consulting Information Technology is everything you need to create an awesome website!  Basic & Advanced Web Design  Creative web designers  Responsible project managers  Experienced quality testers  Professional marketing team

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< $25/hr
10 - 49
Bahrain
Infinity Web
9417

Infinity Web

It provides a turn-key web design & development

Infinity Web Solutions (established in 2011), is based in both the Northern Suburbs of Cape Town close to the Tyger Valley shopping centre as well as Stellenbosch. We are a provider of Internet-, website- and other online related products and services. It is worthy to note that we have a number of clients in the Travel and Tourism industry through a new venture called TravelFind.me

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< $25/hr
2 - 9
South Africa
Marketing PANDA
9418

Marketing PANDA

An agency that helps you conquer market...

Marketing PANDA is an innovative Digital Marketing Agency that offers a myriad of integrated web marketing services to businesses around the world. We are proud to provide our customers with state-of-the-art solutions in their respective markets.

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< $25/hr
2 - 9
India
Sprint Digital
9419

Sprint Digital

Sprint Digital

At Sprint Digital we create scalable custom software that grows with your business. From delivering enterprise-grade technical solutions to executing result-driven marketing strategies, we ensure that we deliver innovative solutions that will grow your business.    

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NA
10 - 49
Australia
VR Metro
9420

VR Metro

A premier Internet marketing & web development co

VR Metro LLC is an Internet marketing, SEO and web development company located in Westland Michigan. We cover all aspects of putting together a successful Internet business strategy. We have been in business since 1997 and our personnel have many more years experience in programming, computer service, marketing and business management. VR Metro manages over 370 domains (i.e. www.somename.com) and has designed hundreds of websites including: Simple websites giving a smart representation of your business. Intermediate or medium ... read more

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< $25/hr
2 - 9
United States
Ohio Web Technologies
9421

Ohio Web Technologies

Website design and development company

The team at Ohio Web Technologies wants to help your business thrive. We develop fast, responsive websites that get our clients noticed. Our creative team of web programmers, graphic designers, content writers, SEO and SMM specialists combine the elements needed for online success in today’s competitive virtual world. A website has to do more than look good. It needs help you attract and convert leads, even when you’re sleeping. Our team can help you achieve that goal. Ohio Web Technologies is website design and development compa... read more

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< $25/hr
2 - 9
United States
Create IT Web Designs
9422

Create IT Web Designs

Cincinnati Web Design

Create IT Web Designs offers Web Design and Development, Website Modifications, SEO, website maintenance, and membership websites for businesses. We create custom and sophisticated WordPress websites. We focus on creating a customer-driven experience.

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NA
Freelancer
United States
AgniTEK
9423

AgniTEK

FUELING BUSINESS ACCELERATION

We work with clients in Bryan, College Station & other Texas cities to identify company objectives, research relevant website and search engine optimization options and provide recommendations that align business technology with their business goals. We are recognized for integrating website solutions, Software Application Development and improving our clients' bottom line. We provide services like SEO and Web Analytics to improve your visibility in the digital market. We empower you to focus on managing your business not your technolog... read more

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< $25/hr
2 - 9
United States
LDR Design Agency
9424

LDR Design Agency

Your Dedicated Marketing Agency

  LDR Design Agency is a Custom Web Design, SEO (search engine optimization), SEM (local search engine marketing) and SMM (social media marketing) with offices located in Mason, Ohio, West Chester Ohio, Dayton Ohio, and London Ohio. We proudly say that we get businesses FOUND on the Internet! We have clients in 29 states so YES the LDRit Team can handle the job. Learn More by visiting www.LDRIT.com LDR Design Agency provides our clients with an advantage in rapidly evolving and competitive markets.

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< $25/hr
2 - 9
United States
MJM Design
9425

MJM Design

Web development and marketing company

MJM Design is a provider of custom website design, web development and marketing services. We are readily available to be your outsourced vendor, even to other web design firms, graphic design shops and marketing companies that wish to send work to us at competitive industry rates. Contact us today for more information on how we can become your preferred vendor.

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< $25/hr
2 - 9
United States
Cleveland Website Design
9426

Cleveland Website Design

A New Website Designed in Less Than 7 Days!

Welcome to Cleveland, Ohio's leading web design and website development company. MJM Design specializes in custom website design, web development, Search Engine Optimization (SEO), web hosting and E-Commerce websites for businesses, non-profits and startups in Cleveland, Ohio and nationwide. Founded in 2005, MJM Design's team of designers, programmers and project managers have more than 50+ years of combined experience in web design, web development and Search Engine Optimization. We offer professional HTML/CSS, PHP and MySQL driven ... read more

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< $25/hr
2 - 9
United States
Hard Comet
9427

Hard Comet

Quality service for affordable price

We develop professional websites in Cleveland, Ohio.  Whether you are a small business, start up business or creating a website for personal hobby, you should contact us.  We offer low price guarantee and customer satisfaction guarantee.  When it comes to technology, it is ever evolving and also challenging at times.  While your hosting company might give you some tools to build your own website, it does not really solve all the technical expertise needed to build a website.  This is where we want to make a difference. ... read more

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< $25/hr
2 - 9
United States
BRM Web Dev
9428

BRM Web Dev

Web Development Marketing For Your Business

We understand that a website is just a means to an end—and that end is growing a business. So we won't just build you a website, we will help you to build a targeted web presence, and to formulate a long-term strategy for growing your business using web technology.  

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$25 - $49/hr
2 - 9
United States
Marcy Design
9429

Marcy Design

SETTING THE STANDARD

Marcy Design, located in Columbus, Ohio, is a creative marketing company specializing in Web, Marketing and Advertising. We have helped hundreds of businesses market their products and services to target audiences. Industries served include: Associations, Automotive, Education, Finance, Government, Health Care, Manufacturing, Publishing, and many others. Marcy Design represents one of the most experienced resources for your business’s online strategy and has designed marketing solutions for companies of all sizes. Please review our qualif... read more

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< $25/hr
2 - 9
United States
Intersoft Group
9430

Intersoft Group

WE ARE DIGITAL ADVISORS

ADVISORS. DEVELOPERS. INTEGRATORS. E-commerce, Professional Websites, and Digital Marketing. It can be overwhelming to navigate digital technology today. We are here as your consultants, guides, and partners bringing ideas and solutions to help chart your digital journey. We also specialize in powerful end-to-end digital solutions. But whether you use ours or theirs, we guide you to the best solutions for your business needs. Our suite of solutions is based on over 27 years of development from folks who live and breath Internet programming and ... read more

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< $25/hr
2 - 9
United States
WRIS Web Services
9431

WRIS Web Services

Comprehensive web services firm

WRIS is an established comprehensive web services firm providing the full spectrum of web related products and services. Our services include web design and development, hosting, search engine optimization, online advertising and social media. Founded in 1996, we are based in Cleveland, Ohio. Our goal is to develop practical websites and nurture long-term client relationships. We want to understand each client’s business and goals before beginning to offer solutions, ensuring that we deliver a finished product that reflects your message, ... read more

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< $25/hr
10 - 49
United States
ACE Legal Marketing
9432

ACE Legal Marketing

SEO & Digital Marketing for Lawyers

ACE Legal Marketing is a full-service digital law office marketing and technology enterprise that partners with law firms based in Ontario. Given our focus on one location. We are able to specialize our strategies and enrich our research to the benefit of your local client base. We house a thriving roster of web developers, graphic designers, SEO experts, marketing specialists and content writers. Every member plays a key role in designing your strategy. There is never a dull moment in our energized work ethic, and this is made evident in the r... read more

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NA
10 - 49
Canada
E-3 Design
9433

E-3 Design

Make Your Website A Reality Today.

E-3 Design is a world class, full-service web design studio located in Dayton, Ohio, specializing in design and web services ie. search engine optimization, mobile sites, responsive designs, social media etc. Our main focus at e-3 design modern websites for companies of all sizes and individuals. There are literally thousands of website and graphic design companies to choose from, but we feel that our price vs. quality ratio is far superior to most.

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< $25/hr
2 - 9
United States
Supernova Systems
9434

Supernova Systems

The Best Digital Marketing Agency In India

Your digital dreams start with Supernova Systems and we shall help you realise your business goals. Your needs are different from even your nearest competitor and hence we bring to you a wide range of digital marketing strategies and services that include everything from web development and digital marketing to mobile application development. With our wide bouquet of IT and Digital Marketing services, we always deliver what we promise We have always stressed on creating long and mutually-beneficial relationships. Allow us the opp... read more

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NA
10 - 49
India
CyberPro911
9435

CyberPro911

Website Design & SEO Company

CyberPro911 is based in Toledo, Ohio, USA and locally serves the Ohio & Michigan markets. Locally, we serve the greater Toledo, Ohio market providing local Web Design and Search Engine Optimization (SEO) services. Serving Sylvania, Maumee, Perrysburg, Oregon, Bedford & Monroe MI. Our focus is also National in scope as we serve clients across the US.

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< $25/hr
2 - 9
United States
NB Media Solutions, LLC
9436

NB Media Solutions, LLC

Web Design & Search Engine Optimization Services

Grand Rapids Internet Marketing Agency NB Media Solutions, LLC is based in the beautiful city of Grand Rapids, Michigan. We specialize in web development, graphic design, search engine optimization, social media management, print material, and e-commerce websites.   

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< $25/hr
2 - 9
United States
INCORE Digital Agency
9437

INCORE Digital Agency

An award-winning digital agency

INCORE is an award-winning digital agency that takes a cross-disciplinary approach to meeting the digital needs of businesses wishing to develop a strong online presence. Services include strategy and planning, branding and print, web design, copywriting, web hosting, mobile design and online marketing. Our team brings passion, fresh ideas and a holistic approach to each of our client’s projects. Through collaboration and cooperation, we help our clients meet their online business goals.

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< $25/hr
2 - 9
United States
Web Developers Studio
9438

Web Developers Studio

NJ Website Design and Development

Web Developers Studio is a friendly, full-service firm that specializes in website design, development, hosting and eCommerce for general business and community websites. Our business framework has worked well for professional services firms, stores, organizations and academics. Our up front preparation guarantees great results. We are based in River Vale in Bergen County, NJ, but many of our clients are not local.

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< $25/hr
2 - 9
United States
GetPhound
9439

GetPhound

A Full-Service Digital Marketing Agency

  GetPhound was founded in early 2013 by Ross Cohen, a recent college graduate with an entrepreneurial spirit. After about six months of doing it all on his own, he hired his first full-time employees and moved into an office in Conshohocken, PA. Four years later, GetPhound has grown to a team of eight professionals serving more than 200 small businesses. Over time, our company has come to focus on three core services: - Website Design & Development - Search Engine Optimization (SEO) & Pay-Per-Click Advertising - Content Marketi... read more

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< $25/hr
2 - 9
United States
Powerphrase
9440

Powerphrase

Full Service Digital Agency

PowerPhrase Has Been Handling Projects Large and Small for 14+ Years. We treat our clients with utmost respect and always ensure their needs are met first. We KNOW as a business owner the website is nearly 50% of the business's success in today's tech generation, so with that in mind PowerPhrase knows that we need to meet EVERYONE's expectation Large or Small Business.

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$25 - $49/hr
10 - 49
United States
Cuselleration
9441

Cuselleration

Increase Your Online Presence

Cuselleration can serve as your entire marketing department, or we can fill just a piece of your marketing puzzle. We can work on either a short-term or long-term basis. Our approach revolves around giving our clients the flexibility required to grow their business and adapt to the new age of marketing.

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< $25/hr
2 - 9
United States
FizzPop Media
9442

FizzPop Media

Brand.Marketing.Success

Our team develops effective content strategies for forward-thinking companies. We have a proven track record in increasing search engine rankings. Our team of specialists consistently deliver outstanding results for our clients. As full-service digital marketing agency, we combine creative ideas with vast experience in search technologies to deliver measurable results for our clients. We will help you to build a sustainable, meaningful relationship with your clients by engaging them with your brand using social media promotion. We are a f... read more

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< $25/hr
2 - 9
United States
Buffalo Media Group
9443

Buffalo Media Group

WORDPRESS DEVELOPMENT & SEO

Buffalo Media Group is a full service web and Internet marketing company based out of Buffalo, NY. Our goal is to help clients create or improve their presence on the web a variety of services we offer. We specialize in WordPress website development, Search Engine Optimization (SEO), Social Media Marketing (SMM), email marketing, website management & maintenance and high performance web hosting services. We can provide you with all the tools necessary to increase traffic and grow your business.

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< $25/hr
2 - 9
United States
First Page Media
9444

First Page Media

A full-service provider of aspects of web presence

First Page Media is a full service web development company based out of the beautiful Village of Williamsville, but is a combination of some very talented folks from all over the world. Headed up by lead developer Chris Papa, whom has developed over 300 production websites since 1997, First Page Media is on the fast track of growth in the Western New York market. Since officially forming in 2011, this small company has amassed 100+ web development clients, hosted hundreds of websites, printed nearly 1 million printed goods, and Tweeted a lot... read more

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< $25/hr
2 - 9
United States
Holt Web Design
9445

Holt Web Design

Pittsburgh Web Design & Development

Holt Web Design is a full-service design, marketing and brand management firm based in Pittsburgh, Pennsylvania that has served businesses of all industries for over 20 years. Much more than just web design, Holt offers all-in-one services from SEO and web development to long-term marketing, expert copywriting, comprehensive brand development and more. By providing one point of contact for all your brand , marketing and website needs, Holt streamlines how you share your business with the world and achieve long-term growth. Your business d... read more

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< $25/hr
2 - 9
United States
Thinkdolphin Web Design
9446

Thinkdolphin Web Design

CUSTOM WEB DESIGN. REASONABLE PRICE.

Headquartered in Butler, PA but servicing all across the United States, Thinkdolphin offers web design, web hosting and graphic design services. Our main focus is bringing you a quality web site for a reasonable price. All of our prices are based on the size of the web site you'd like us to create for your business, organization or personal use. The first initial consultation is free of charge and we'll help you find a plan that best suits your needs.

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< $25/hr
2 - 9
United States
MIBS
9447

MIBS

Stand Out Responsively

MIBS is a partner that empowers organizations to meet the unique needs of their visitors by creating dynamic websites with a substantial number of benefits. Our expertise in custom WordPress web design, responsive websites, e-commerce, search engine optimization, social media management and custom graphics are exceeded only by our unprecedented customer service, quick response time and line item pricing. Contact Us to Differentiate Yourself from Your Competition.

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< $25/hr
2 - 9
United States
NYC Web Design
9448

NYC Web Design

Inspiration, Innovation & Success!

Nothing makes a better first impression than a professionally designed website or mobile application. An application that functions well and provides visitors with confidence can be a valuable tool in meeting your business goals. In this highly competitive world, your company cannot afford a lackluster website or mobile app. Your audience requires important, relevant information quickly, and an overall positive experience. Creating a website that captures your company's image and engages your audience takes planning, experience, and an e... read more

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< $25/hr
2 - 9
United States
Web Designers NYC
9449

Web Designers NYC

Simplicity is the ultimate Sophistication..

Web Designers NYC was founded by Oren Shapiro. We are a group of professional web designers located in downtown New York City. Our specialty at Web Designers NYC is providing professional web design services and E-Commerce web design, especially for individuals and small businesses. We are happy to provide a wide selection of web services to our clients such as web programming, eBay Store design and website optimization services. Feel free to contact us now for your free w... read more

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< $25/hr
2 - 9
United States
Van West Media
9450

Van West Media

Connected to your enterprise.

Van West Media is a full service digital marketing agency providing custom web design and development solutions, digital marketing, Ecommerce, business strategy, design, branding and more. Come visit our NYC office in Chelsea or check us out online to see how we can help your business online.

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< $25/hr
10 - 49
United States
Buyer’s Guide
Introduction

Today each and every company, be it a local barista or a fortune 200 company, needs to have an online presence to promote their business. To make the most of online platforms, it is imperative for businesses to have the right digital marketing strategies.

What is Digital Marketing?

In simple words, digital marketing is the promotion of a brand and its products across online platforms. Due to the advancement in technology, more consumers are looking for commodities online. This makes it vital for businesses to have a remarkable digital presence for acquiring and retaining patrons.

What Are the Advantages of Digital Marketing?
1) Cost-Effective: Irrespective of the size of the business, digital advertising solutions can be designed as per the monetary resources. It is an affordable technique to level the playing field for small and mid-size enterprises (SMEs) and big corporate giants. Clients can also choose a combination of digital marketing tools and services to get the desired ROI in limited investment.
2) Target Audience: Contrary to traditional marketing, digital advertising allows business owners to concentrate on the particular set of people who are more likely to purchase their products. The ads get featured in the social media feeds and SERPs of potential customers with an interest in the brand or its services. Additionally, with the assistance of top digital agencies, digital marketing enables screening of the target audience based on attributes such as age, gender, profession, etc.
3) Brand Promotion: Digital marketing can aid a business to establish a name in the market by promoting it across multiple channels. Having a well-developed content marketing strategy and an active social media presence allows patrons to recognize the business as a reliable service provider who values their clientele. Online marketing also offers customers a platform to put forth their grievances and receive rapid resolutions, thereby enforcing their trust in the brand.
4) Measurable Results: It is essential to be able to track the success or failure of any marketing strategies implemented. Outcomes of digital marketing campaigns are more convenient to analyze in detail. Companies can monitor the clicks, comments, etc. received or the SEO performance of the site. Moreover, the best digital marketing companies also produce summary reports in the duration of the campaign to calculate the result and timely implement changes to optimize it further.
5) Scalability: While traditional marketing is rigid to changes, digital marketing strategies can be easily molded as per the business requirements. Online marketing companies can easily track the results in real-time. This makes it easier to make changes or invest more in an existing digital marketing strategy after analyzing its performance. Moreover, with the growth of the business, companies can adjust their digital marketing strategies to target various regions, industries, or audience to expand their business.
Which Are Some of the Unique Digital Marketing Strategies?

There are numerous ways marketers can implement digital marketing tactics to boost the brand's identity and increase sales. The traditional online marketing strategies include Search Engine Optimization(SEO), Social Media Marketing, Content Marketing, etc.

Nevertheless, some of the most offbeat yet effective digital marketing strategies are as follows:

1) Conversion Rate Optimization: Digital marketing companies aim at enhancing the conversion rate, which is the ratio of the total transaction to the number of visits on the site. By optimizing the conversion rate, businesses can reduce the amount invested in acquiring customers, thereby improving profit margin.
2) Online Reputation Management: Companies must maintain their fame online as most prospects search the internet to perceive the first impression of the brand and product. Digital marketing companies help build a great online prominence of the company to attract genuine clients.
3) Social Media Marketing: One of the most powerful forms of digital marketing is social media marketing. A digital marketing tactics survey by GoodFirms also concluded that 22.5% of top digital marketing experts prefer SMM to generate organic leads and boost conversion. Social media marketing is beneficial in promoting a product as well as enhancing user engagement, as clients can get their queries and complaints resolved rapidly.
4) Public Relations: The top digital marketing agencies help maintain excellent relations with existing and potential clients as well as business partners. They disburse news releases, newsletters, interviews of the C-level directors, etc. to enhance engagement within industry. They also offer crisis management to avoid negative publicity. This projects a favorable image of the brand, encouraging prospects to partner with them.
5) Micro-Moments: Micro-moments focus on the customer's immediate intent "to know, go, do, or buy" something. With the consumer looking for quick services, businesses need to precisely deliver what they desire without delay. Digital marketers make use of the instantaneous time frame to promote their client's products. Moreover, the marketing firms adopt a comprehensive approach that operates over multiple channels such as video, search, social media. For instance, businesses optimizing location searches to attract clients looking for services “near me”.
What Are Some Popular Digital Marketing Trends?

The following denotes some of the most commonly used digital marketing trends:

1) Influencer MarketingInfluencer marketing focuses on amplifying your brand message to a broader market with the help of renowned personalities. Consumers tend to trust the opinions of the key leaders over corporate promotions. Businesses can team up with celebrities, or Instagram and YouTube personages to promote their product in a more authentic way. Influencer marketing also portrays an approachable and user-friendly image of the brand amongst users. 
2) Video MarketingAnother popular digital marketing trend is Video advertisement as viewers find short and eccentric videos more compelling over reading extensively long text. Therefore, more social media platforms are offering space to post short video narratives to boost user engagement. Moreover, using Live videos, brands can showcase product demos, as well as behind-the-scenes glimpses of the merchandise, bringing their products closer to their clientele. The top digital agencies offer comprehensive video marketing services, from production to distribution, across all social media platforms. 
3) Search Engine OptimizationSearch Engine Optimization is evident in highlighting the website of the company to genuine customers. The top marketing firms employ various SEO techniques to ensure a higher ranking on search engine result pages. Moreover, an active SEO campaign offer the company’s website an edge over its competitors. Digital marketers use various SEO tactics such as keyword research, link building, site audits, etc. to warrant a long term profit for the business. 
4) Email MarketingEmail marketing is a fundamental digital marketing strategy. However, due to numerous other methodologies available, most companies opt-out of it, which can be disastrous for the business. The top digital marketing agencies enforce a robust email marketing strategy, which ensures that your promotional emails land in the inbox of the prospect and boost metrics like open rates and click-through rates.
5) Content MarketingContent marketing is one of the crucial digital marketing trends that can captivate the attention of prospects towards the brand. Content marketing improves brand awareness and recognition amongst patrons as well as helps create a lasting relationship with them. With content marketing, the top digital marketing firms boost the visibility of the brand on SERPs, thereby generating quality traffic and improving lead generation.
What Are Some Common Digital Marketing Blunders and How to Avoid Them? 
1) Not Establishing Clear Goals
While curating a digital marketing strategy, it is imperative to take note of any short term and long term goals the company aims to achieve. Certain business owners set benchmarks based on the initial performance of the campaign. However, calculating the full potential of the digital marketing strategies implemented becomes impossible due to the lack of measurable goals.
Advice: Set realistic long term and short term goals and evaluate them after short intervals. Do not set too many aggressive goals.
2) Concentrating on the Wrong Audience:
The benefit of digital marketing is reaching the right set of customers. However, poorly designed marketing strategies can spell failure quite easily. If a business targets everyone or a tiny group, the results may not correspond to the expected outcome.
Advice: Analyze your clientele based on their preferences as well as their online behavior. Use other analytic tools to ensure a proper understanding of the client base.
3) Ignoring Mobile Users:
In this era, smartphone users comprise of a large section of the overall consumers. Mobile phones have simplified the route to connecting a potential client with the business. Using mobile features such as cookies, flash cookies, GPS, IP addresses, etc., brands can provide personalized service to the clientele.
Advice: Design a marketing campaign after examining the behavior and requirements of mobile users. Also, consider developing either an app or a responsive website to target the mobile audience.
4) Spamming Subscribers:
Digital marketing offers several platforms such as social media marketing, to promote engagement with the clients. However, overindulging in promotional messages or spamming the prospects can turn them against the brand. Apart from using social media platforms for broadcasting messages, focus on building a genuine communication channel.
Advice: Plan the content of the email so that it is helpful and relevant. Allow users to set how often they want to receive emails to avoid spamming.
5) Inappropriate Content:
While designing an ad campaign, most marketers wish to curate an unforgettable advertisement. However, at times, they might end up with irrelevant or offensive content, ultimately harming their brand.
Advice: Focus on devising engaging and customer-centric content. Study various factors such as geographical location, target audience, cultural influence, etc. to avoid creating offensive or derogatory content.
Why Hire a Digital Marketing Company?

Digital marketing is not easy. Companies need to hire a digital marketing agency that can come up with winning strategies. Top digital marketing companies have highly talented digital marketers onboard to help brands promote their products or services online.

1) Affordable: By outsourcing to digital marketing agencies, it is easier for businesses to receive accurate and comprehensive online advertising solutions. Moreover, it is cost-efficient to hire a digital marketing company than building multiple teams to handle different marketing channels.
2) Better Insights: The marketing firms are better equipped to analyze the changing trends. Marketers use innovative digital marketing tools and techniques to deliver the desired result. Moreover, years of expertise in this field allows them to predict and prevent potential risks that can negatively impact the online reputation of the client.
3) Focus on Core Business: With their vast experience, digital marketing companies can handle any advertising needs of their clients, leaving the decision-makers and staff with valuable time to focus on their core responsibilities. This further increases the efficiency of the entire team, improving the ROI.
4) Transparency: A reliable digital marketing agency maintains transparency with the client by notifying them concerning the quantum of the investments and the expected outcomes. These companies adopt practices to continually review timelines and performance of the marketing strategies to optimize the deliverables further. 
5) Maintenance and Expansion: The responsibility of digital marketing companies does not end with the implementation of marketing tactics. They offer additional support following the enforcement of these advertising plans to ensure the clients receive an efficient and result-oriented campaign. Moreover, they help scale the policies to match the growth of the company.
What Are the Different Types of Digital Marketing Tools?
1) SMM SoftwareSocial media marketing software is monumental in creating uniformity and managing numerous accounts. This digital marketing tool offers features such as Campaign Management, Collaboration, Multi-Account Management, Publishing Management, Scheduling, Social Analytics, etc. to ensure successful social media marketing operations. 
2) Email Marketing SoftwareMost email marketing applications are equipped with Auto-Responders, Image Library, Template Management, as well as Mailing List Management, amongst other highlights. These tools ensure that the emails reach the inbox of the targeted audiences and analyze their responses to further help revise the email campaigns.
3) SMS Marketing SoftwareShort Message Service is a crucial part of product promotion in this era of technology. These digital marketing tools focus on scheduling and send mass text messages and coupons to attract mobile users towards the product. This software can organize multiple groups and efficiently broadcast personalized messages.
4) Marketing Automation SoftwareThe primary goal of marketing automation software is to streamline the complete digital marketing campaign, thereby reducing staffing costs by a considerable amount. This application can accurately calculate marketing reports and enhance the accountability of the entire team. Furthermore, with features like Lead Management, Segmentation, and Targeting, etc., ROI increases exponentially.
How to Find the Ideal Digital Marketing Agency?
1) Budget: Before hiring a digital marketing agency, a company must analyze their budget. Digital marketing strategies can be built over the smallest of investments. The main concern must be deciding how much you are willing to spend and finding an agency that can match your prices. However, stay open to modifications, as marketing companies are more informed about the investments required to achieve the desired goals. It is advisable to take quotations from multiple vendors to shortlist the right partner.
2) Analyze Their Online Presence: An efficient digital marketing company must have an appealing online presence. By looking at their website and social media handles, you can get valuable insights on their caliber and quality of work. If there are numerous typographical errors or substandard designs on their site, chances are your brand would not receive apt treatment. On the other hand, by studying their features, you can also comprehend their expertise in particular digital marketing services and solutions.
3) Check Credentials: Before you hire a digital marketing agency, check their references. Request to view case studies and past projects accomplished by them. It would help if you also got referrals to existing and former clients. It is advisable to get in touch with such customers to examine whether they deliver what they promised. Also, explore standalone review and rating platforms, such as GoodFirms, to obtain genuine customer recommendations.
4) Tools and Certifications: Inquire about the digital marketing tools and technologies employed by the team of experts as well as the certifications they bagged depending on the services offered. This will provide you with an idea about how advanced their marketing strategies are. It is better to discuss their add-on costs since certain tools are free, while you may be charged additionally for some of the paid tools. 
5) Mock Assignment: Most digital marketing agencies offer free site audit to detail the areas of improvement in your marketing strategies. Moreover, an audit report will allow you to understand the marketing capabilities of the service provider. If the agency highlights obstacles thoroughly, it exhibits their in-depth knowledge of marketing strategies and competence in managing your account. You may also request them to provide a research-based proposition that illustrates a high-level plan which will help adhere to your digital marketing goals.

Once evaluated, hire a digital marketing company that can not only offer what you have asked but also improved ideas thereby boosting your market reputation. Keep in mind that digital marketing strategies take time to exhibit results, hence, stay calm and focus on continually improving marketing strategies.

Final Words

GoodFirms have evaluated and ranked companies to help businesses pick the apt firm for their digital marketing needs. The rankings are done on the basis of information gathered about the companies from the Internet and feedback received from clients.
Explore the ‘Research’ page to find the top digital marketing companies!

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