Strong on both Core Competencies and 360-Performance. These firms have proven track records, deep specialisation, and solid client outcomes. Default recommendation for most buyers.
Top Media Buying & Planning Agencies
Goodfirms has reviewed 3,799 Media Buying & Planning Agencies as of September 2026 across 102 countries. The top-ranked firm is SmartSites (4.9 stars, 16 verified reviews, $100 - $149/hr, founded 2011, Jersey City). Across the category, the median hourly rate is $37, median client rating is 4.8, and 17% of firms employ 50+ members. Explore the vetted Media Buying & Planning Agencies companies below, compare their strengths, and connect with the provider best suited to your requirements.
Buying media without the right strategy can drain budgets fast. That’s why top media buying agencies focus on precision, performance, and constant optimization across digital and traditional channels. Goodfirms makes this process easier by curating a vetted list of trusted media buying and planning agencies, evaluated on market presence, client feedback, and proven results. With detailed profiles, verified reviews, and smart filters, Goodfirms helps businesses confidently compare media buying companies that align with their goals, budget, and target audience.
How this list is built: All 3,799 firms below pass Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.
Top 10 at Glance
Compare the highest-ranked firms first side by side.
List of the Best Media Buying Companies & Planning Firms
The company was founded in April 2004 by Chad Turner and Jameson Lukasiewicz. GO specializes in advertising, relationship and digital marketing, branding, sales promotion and interactive services. The hallmark of the agency's service is its client focused account management. Client focused account management allows for development of marketing programs that generate revenue and are compatible ... read Go Agency reviews & insights
< $25/hr10 - 492004Hartford, United StatesFounded in 1993, ON Advertising is a full-service, insight-driven, advertising, and marketing agency. Based in Phoenix, we build brand commitment while driving consumer response across all communication channels. We are designed from the ground up to help you reach your consumers, build your business and make a lasting impression.
$50 - $99/hr10 - 491993Phoenix, United StatesWe founded Marketing and Advertising Design Group (M.A.D. Group) to make an impact on consumers in San Diego and across the country. We are advocates for better marketing practices because we don’t like the standards that prevail in our industry. Our primary purpose is to help businesses thrive that serve our communities using creative approaches ... read Marketing & Advertising Design Group reviews & insights
$100 - $149/hr10 - 49San Diego, United StatesLocated in downtown Seattle, Hey is a place where artistry and data science work together to bring success to our clients. We use creativity and technology to build brands, drive engagement and maximize real-time relevance. Our group of content creators, digital marketing and media experts create solutions that break with convention and engage at the ... read Hey, reviews & insights
$50 - $99/hr10 - 492009Seattle, United States324 Creative Agency is the digital marketing ally you've been searching for, nestled in the heart of Plano, Texas. Our fervent dedication revolves around empowering small and mid-size businesses to thrive in the digital realm. We're your one-stop destination for comprehensive digital solutions, offering a spectrum of services tailored to your success. Our team's unwavering ... read 324 Creative Agency reviews & insights
< $25/hr2 - 92016Plano, United StatesWe build brands, create compelling advertising, develop solutions for a variety of marketing needs and we’ve been around long enough to know how it’s done.
< $25/hr10 - 491970San Antonio, United StatesShepherd is a full-service ad agency that crafts smart, creative consumer and business-to-business marketing solutions. We bring more than three decades of insights and perspectives gained by working with a broad range of regional, national and global brands. Based in Jacksonville, Florida and Atlanta, Georgia, we provide advertising, design, digital marketing, and public relations solutions ... read Shepherd reviews & insights
$50 - $99/hr10 - 491984Jacksonville, United StatesNeff is a Philadelphia marketing agency with the experience to elevate your brand through our integrated approach. Customized marketing strategies center on building a cohesive portfolio of assets to take your venture to the next level. As one of the top marketing agencies in the country, our clients range from small businesses to large corporations. ... read Neff Associates reviews & insights
< $25/hr10 - 491987Philadelphia, United StatesThe Geary Company is an advertising agency that specializes in partnering with companies in highly competitive industries including Gaming, Hospitality, Automotive, Real Estate, Legal and more. With four decades of results, our success is found in the success of our clients.
< $25/hr10 - 491969Las Vegas, United StatesDel Mar Advertising is a full-service marketing and multimedia agency based in Las Vegas, Nevada, founded around 2009. The company focuses on delivering creative and innovative branding solutions that help businesses increase visibility, engagement, and brand loyalty. With a team of 10–50 employees, it operates in the marketing and advertising industry, serving a variety of ... read Del Mar Advertising reviews & insights
< $25/hr2 - 92004Las Vegas, United StatesTruth is a full service creative agency located in Orange County, CA. Truth provides strategic planning, creative development, media and communications for major brands around the world. We maintain clients in consumer electronics, packaged goods, technology, entertainment and the public sector. At Truth, we provide creative approaches for reaching b2c and b2b audiences in order ... read Truth and Advertising reviews & insights
$25 - $49/hr10 - 491985Santa Ana, United StatesAroluxe is a fully staffed, integrated marketing agency based in Nashville, TN. Our formation was the result of a strategic merger between Ela Lux Media and Intell.io's health services division and has resulted in the rapid growth of 3 unique verticals - ProAttorney, ProHealth, and our general agency services. In addition to creating world-class brands, ... read Aroluxe reviews & insights
$50 - $99/hr10 - 492014Brentwood, United StatesRSE is an integrated marketing and communications agency offering a wide range of services under one roof: strategy, creative, production, digital, media, public relations and public affairs. With nearly 60 years of experience, RSE has honed its reputation as one of the leading, independently owned agencies in Northern California. With a satellite office in New ... read Runyon Saltzman reviews & insights
$25 - $49/hr50 - 2491960Sacramento, United StatesVI Marketing and Branding is a full service marketing and branding firm headquartered in Oklahoma City. Since 1989, VI has leveraged strategic marketing and branding ideas, products, processes and expertise to help companies reach a higher level of success. Our team is a unique mixture of style, personality and talent, who all share an unrelenting, ... read VI Marketing and Branding reviews & insights
$150 - $199/hr50 - 2491989Oklahoma City, United StatesBASIC® is a branding and experience design agency. We design and develop brand programs and digital platforms for the world's most renowned companies. In a digital-led and experience driven economy, clients engage us to help them envision and create their future. We’re a modern partner for forward-facing companies. Our influential work is recognized worldwide for ... read BASIC reviews & insights
$50 - $99/hr50 - 2492010San Diego, United StatesAt the point where culture, economy, and technology converge, it’s easy to focus on what’s being done. Our vision is set on what more there is to do. We explore the ways in which our experiences with imagery, sound, behavior, and data create better metrics and open new opportunities for people to connect, collaborate, and ... read NuRevealed reviews & insights
< $25/hr2 - 92009Bridgeport, United StatesGumCo™ is a whole-hog creative shop, passionate about connecting your brand to your audience in a meaningful way. Whether throwing haymakers or leaving hickeys, people respond when they're moved, so every insight-driven, brand-building campaign we make starts there. And ends some place we've never seen before.
$25 - $49/hr2 - 92013Salt Lake City, United StatesWe are Bailey Lauerman. A 47-year-old creative company located in Omaha, Nebraska. We represent The Everything In Between. A place. A mindset. A large group of people that can no longer just be flown over. Ignored. De-prioritized. A complex, diverse segment centrally important to scaling businesses and brands. We are Bailey Lauerman and we are ... read Bailey Lauerman reviews & insights
$100 - $149/hr50 - 2491970Omaha, United StatesWe’re a team who loves to work hard and have fun – we pride ourselves on making a living doing what we love. We each bring unique skill sets to the table, and together we’re a media planning and buying powerhouse! Here at Copp Media, we operate without fancy job titles or layers of paperwork ... read Copp Media Services reviews & insights
< $25/hr2 - 91991Wichita, United StatesRSM was formed by the merger of RSA Marketing and 360Ideas. Our mission is business breakthrough.RSM was founded with the goal of making enterprise-level marketing talent, tools, and technologies accessible to middle market companies. RSM has a robust, “under the same roof” team.RSM invests heavily in marketing technologies and has proprietary “tech stacks” that go ... read RSM Marketing reviews & insights
< $25/hr10 - 492010Wichita, United StatesThe best brands have trusted Ignite Social Media since our inception in 2007. We’ve watched trends come and go, and created some industry practices that are now widespread. We’re still leading the way, including as Social Media Agency of the Year in 2016. Whatever help your brand needs in social media, we’ve got the expertise ... read Ignite Social Media reviews & insights
$50 - $99/hr50 - 2492007Birmingham, United StatesWe’re one of the top advertising agencies in Los Angeles. Our value proposition is simple: We’re built from the ground up to grow your business. It’s why we come into work every day. It’s the (not so) secret to our success.
$25 - $49/hr10 - 492007Pasadena, United StatesIf brand positioning is about differentiating yourself from the competition and offering something no one else can, then we’re perhaps our own best case study. With automotive experience since we started and recognising the need to deliver real value to our clients, we stuck our flag in the ground and claimed automotive, its supply chain ... read CMB Automotive Marketing Limited reviews & insights
$50 - $99/hr2 - 9Troy, United StatesPaskill Stapleton & Lord hasn’t been in business for decades with hundreds of university and college partners for nothing. Our commitment to higher education has been a commitment to our endless evolution. What’s key to our staying power? The quality of our services is as vital as the quality of our relationships.
< $25/hr10 - 491986Glenside, United StatesAMP3 PR is an award-winning, New York PR Firm specializing in Fashion, Beauty, & Luxury Brands. We offer full services capabilities including top ranked communications, digital marketing, and influencer marketing campaigns representing clients including Fossil Group, Wrangler, Disney Princess, among others. Our boutique agency approach allows clients to have one on one attention which creates ... read AMP3 Public Relations reviews & insights
NA2 - 92006NYC, United StatesMax Effect Marketing is on the cutting edge of digital marketing and development - from cross platform advertising, custom web and app design and advanced marketing automation techniques - we can help you hit your marketing and business goals. Our customized approach ensures that your plan will fit your specific needs and help your business ... read Max Effect Marketing reviews & insights
$50 - $99/hr10 - 492012Aurora, United StatesAirfoil Group is Michigan’s top public relations and marketing agency. We serve visionary brands across a range of industries, from technology and automotive, to advanced manufacturing, healthcare, the non-profit sector and more. Our mission is simple: to help our clients compete and succeed at the highest levels of industry. Whether you are launching a new ... read Airfoil Group reviews & insights
NA10 - 492000Farmington Hills, United StatesRichmond Public Relations was founded in Seattle, Washington and has grown to be one of the most respected independent public relations firms in the country. Our three core values are integrity, creativity and financial results for our clients.We utilize our core strengths," idea architecture", experience and relationships with the media to provide industry expertise and ... read Richmond Public Relations reviews & insights
NA50 - 2491992Seattle, United StatesWe are a leading regional communications marketing firm with deep national and international Fortune 500 experience and seasoned talent connecting, informing and creating inspiring work. We retune brands and reputations to broaden public awareness. We reframe national and international narratives to deeply engage with core customers and influentials. Texas is our home. We have deep ... read Crosswind reviews & insights
NA10 - 49Austin, United StatesRed Fan is the strategic communications partner for dynamic B2B tech and consumer brands. We go beyond public relations to tell compelling stories and make meaningful connections. We are offering free consultations to hear your challenges and offer guidance while we all adapt to our new reality due to COVID-19. Red Fan is here to ... read Red Fan Communications reviews & insights
NA10 - 492008Austin, United StatesWE BUILD EXQUISITE BRANDS to STAND OUT, stay RELEVANT, and be MEMORABLE in an increasingly crowded marketplace. CAMIO PR LLC is an Austin, Texas based Public Relations Firm dedicated to helping Companies with Business Branding and Individuals with Personal Branding. With Clients nationwide, CAMIO PR builds exquisite brands that stand out, stay relevant and are ... read Camio PR reviews & insights
NA10 - 492013Austin, United StatesPierpont Communications is an integrated marketing communications and public relations firm that brings a results-driven approach to support clients in elevating their brands, safeguarding their reputations and improving business performance. We offer a broad portfolio of services and depth of capabilities in public relations, public affairs, crisis communications, marketing, content and digital engagement. Founded in ... read Pierpont Communications reviews & insights
NA10 - 491987Austin, United StatesPassion. Creativity. Results. Just like a fine wine, the Merlot Marketing team balances these three elements in a perfect blend of ingenuity that elevates our clients’ brands. Nationally respected and recognized, we offer clients full-service marketing and public relations services. We understand that your brand exists in an ever-changing digital age – and we embrace ... read Merlot Marketing reviews & insights
NA10 - 492001Sacramento, United StatesProsio Communications is a full service public relations, community outreach and marketing firm located in Roseville, California. A certified California small, woman and minority owned firm, we specialize in media relations and community outreach programs, but our work doesn’t stop there. Our clients also rely on us to help them build their brands through social ... read Prosio Communication reviews & insights
NA10 - 492013Sacramento, United StatesWe don't fit the mold. A marketing company, a PR firm, a digital agency - none are quite enough. We create brands and advertising campaigns for companies and organizations across the nation. We build enterprise-level web and mobile applications. We handle crisis communications for clients we can't mention. And we are able to do it ... read KPS3 Marketing reviews & insights
NA50 - 2491991Reno, United StatesFrom strategic PR programs and social media campaigns to search-engine marketing, copy writing and media tours, our team will help craft the right PR strategy to deliver results. As a boutique PR agency, we deliver award-winning results for clients. Our business has been generated 90% by referrals. We’re confident that few, if any, other agencies ... read Lee And London reviews & insights
NA2 - 92013San Diego, United StatesBelief is a powerful word. A sustaining word. At Exponent, it is the foundation and result of everything we accomplish for our clients. Our bold, nimble approach has earned accolades for building belief through purpose, innovation and creativity. We’ve earned Agency of the Year recognition by PR Week Awards and SABRE Awards by helping brands ... read Exponent PR reviews & insights
NA10 - 492006Minneapolis, United StatesKCD PR is a top-ranked financial PR firm providing public relations, marketing communications and social media marketing strategy to clients in the financial, fintech, cybersecurity, high-tech and professional services industries. The award winning firm boasts a team of professionals who are focused on delivering excellence across all aspects of strategic communications; specifically traditional and social ... read KCD PR reviews & insights
NA2 - 92009San Diego, United StatesAt Liquid, we’re here to help your brand stand for something people actually believe in. An identity they want to assume. A team they want to suit up for. A Tribe where they know they belong. Because when your brand’s values are authentic, energizing and shared by your company, employees and customers, you have a ... read Liquid PR Agency reviews & insights
NA50 - 2492000San Jose, United StatesWe’re a communications agency that unleashes the power of relationships and connections to deliver great ideas and get results. Headquartered in Baltimore, MD with an additional office in Harrisburg, PA.
NA50 - 2492005Baltimore, United StatesFallston Group, LLC is a highly trusted, executive advisory firm focused on building, strengthening and defending reputations. We operate where leadership, strategy and communications intersect. Reputations are both positively and negatively impacted by many variables. Whether working with clients in a proactive or reactive sense, we engage with velocity and vision while turning adversity into ... read Fallston Group reviews & insights
NA50 - 2492009Baltimore, United StatesAJ Ross Creative Media, Inc. is a full service Advertising, Marketing and Web Design Company that provides product/brand positioning, marketing strategy, and creative development for the Healthcare, Real Estate, Corporate. Manufacturing, Tourism and Engineering industry. AJ Ross’s services include graphic design, sales promotions, website development, PR, broadcast, media planning and placement.
NA50 - 2491991NYC, United StatesAdvantage Media & Digital, LLC is a full service advertising agency based in Columbus, Ohio. We provide media buying, planning, research, creative. Advantage Media & Digital provides a turn-key marketing campaign including TV, Radio, Print and Digital, along with creative including TV and Radio production, graphic design and photography.
NA2 - 92000Westerville, United StatesAdvance Ohio is an exciting digital company with a start-up personality that provides a suite of cutting-edge solutions that help a wide range of businesses reach their marketing goals. We use data to implement industry-proven solutions to drive measurable results for our customers. Advance Ohio is part of Advance Local, the leading provider of news ... read Advance Ohio reviews & insights
NA250 - 9992016Cleveland, United StatesCommunications Counsel, Inc. is a national communications consulting firm based in Ohio. Our client list includes major universities, government leaders, major national corporations, and non-profit associations. Our work spans 25 different states.Our services include advertising, public relations, crisis communications, media training, public records law training, and confidential counsel on issues found at the intersection of ... read Communications Counsel reviews & insights
NA10 - 49Columbus, United StatesGREENCREST is a full-service integrated marketing agency with expertise in turning market players into industry leadersTM. In today’s ever-changing marketing world, you need a partner who can turn brands into necessities, digital marketing into desire, advertising into revenue, public relations into opportunity, SEO and SEM into success, web design into lead generation, and social media ... read Green Crest reviews & insights
NA10 - 491990Columbus, United StatesMore than execution, Pixaura creates a unique strategy tailored to your business goals and objectives. Do you want more leads, exposure and sales? We’ve got you. Our digital marketing ninjas take what’s unique about your brand and tell your story in a way that draws in the right consumers, and yields results. We custom-tailor solutions ... read Pixaura reviews & insights
NA2 - 92019Cincinnati, United StatesThere is no trade-off between quality and speed. Our common P&G background allows for instant collaborative synergy within our work teams. Having 100% of our output generated by senior executive talent translates to unparalleled quality, speed, and ultimately, value for our clients. Our consultants have successfully managed big organizations and bottom-lines around the world and ... read Cincinnati Consulting Consortium reviews & insights
NA10 - 49Cincinnati, United States
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The Magical Quadrant
Hover any bubble for the firm's exact scores. Filter the view using the controls on the right.
The four quadrants explained
Each card shows the count of firms in that quadrant and the top 5 by composite score.
Strong execution but broader service mix. High-quality generalists - good fit if your project crosses multiple disciplines in one engagement.
Deeply specialised but with moderate market presence. Often the right pick when specialisation matters more than scale - boutique shops with deep technical chops.
Newer entrants and smaller boutiques. Higher risk but often the best price-performance - particularly for early-stage startups or non-mission-critical projects.
No firm has cleared the Leaders threshold (≥ 50 on both axes) in this category yet. The 8 highest-scoring firms overall are shown below.
How firms are placed on the matrix
Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.
Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.
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