Top Media Buying & Planning Agencies

Researched by:Goodfirms Research TeamUpdated:September 21, 2026

Goodfirms has reviewed 3,799 Media Buying & Planning Agencies as of September 2026 across 102 countries. The top-ranked firm is SmartSites (4.9 stars, 16 verified reviews, $100 - $149/hr, founded 2011, Jersey City). Across the category, the median hourly rate is $37, median client rating is 4.8, and 17% of firms employ 50+ members. Explore the vetted Media Buying & Planning Agencies companies below, compare their strengths, and connect with the provider best suited to your requirements.

Buying media without the right strategy can drain budgets fast. That’s why top media buying agencies focus on precision, performance, and constant optimization across digital and traditional channels. Goodfirms makes this process easier by curating a vetted list of trusted media buying and planning agencies, evaluated on market presence, client feedback, and proven results. With detailed profiles, verified reviews, and smart filters, Goodfirms helps businesses confidently compare media buying companies that align with their goals, budget, and target audience.

How this list is built: All 3,799 firms below pass Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.

Top 10 at Glance

Compare the highest-ranked firms first side by side.

Rank
Company
Rating
Reviews
Hourly Rate
Team Size
Founded
Location
Action

List of the Best Media Buying Companies & Planning Firms

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Service
Hourly Rate
Employees
ReviewsAll Companies
Industry
Client Type
  • For 30 years, PROFILES has provided branding, messaging, strategic planning, earned media, digital communications, advertising, website development, special event management and crisis communications programs to support our clients'​ goals and objectives. Through the implementation of targeted strategies and compelling messages, our communications programs shape perceptions and generate high-impact and cost-effective results for businesses, organizations and ... read PROFILES Agency reviews & insights

    NA
    2 - 9
    1990
    Baltimore, United States
  • Whether it's developing co-op media dollars, a network television buy, a spot television buy in 20 markets, or a digital campaign in five markets, we've got it covered. We'll help you determine the best media plan and buy for your advertising budget.700 million. The number of active internet sites currently online. Tap into our research ... read Mak Media reviews & insights

    NA
    10 - 49
    Baltimore, United States
  • Robert Berning Productions, Inc. worked out of a modest New Orleans French Quarter walk up. Now, 40 years later, we are still in the New Orleans metropolitan area and have evolved into a complete communications and production company, Berning Marketing & Production. During the past 40 years, we have produced award-winning national, regional and local ... read Berning Marketing reviews & insights

    $50 - $99/hr
    50 - 249
    1975
    New Orleans, United States
  • MPH Marketing Solutions is a full-service digital and traditional advertising agency. As specialists in website design, social media, video and digital marketing we help clients throughout Metro-Detroit and all over the US. Headquartered in Berkley, Michigan and we offer the hands on attention of a boutique firm with the scale of a mega agency and ... read MHP Marketing Solutions reviews & insights

    NA
    10 - 49
    Berkley, United States
  • Welcome to Lovio George, a boutique communications + design agency that takes our work personally. We're curious. We work hard. We make a difference. In the communities we're immersed in. In your business. From global brands to local favorites. From Shanghai to Detroit. From the Super Bowl to Detroit's Riverfront to The PGA of America. ... read Lovio George reviews & insights

    NA
    10 - 49
    Detroit, United States
  • For over 30 years, Highstreet Advertising has been helping a large variety of businesses, large and small, reach and exceed their advertising and marketing goals. We invite you to explore our to see if we are the right agency for you. At Highstreet Advertising, you'll find a talented group of individuals with big ideas, experience ... read Highstreet Advertising reviews & insights

    $50 - $99/hr
    2 - 9
    1981
    Seattle, United States
  • Romph & Pou Agency is more than an advertising agency. We are an integrated marketing firm with the marketing strategy, targeted advertising creative, effective media delivery and fast execution your company deserves. Whether your marketing challenge calls for broadcast advertising, direct mail or the latest in digital and social advertising, website design, website optimization and ... read Romph Pou Agency reviews & insights

    $25 - $49/hr
    2 - 9
    San Antonio, United States
  • San Antonio's largest advertising agency with full digital and traditional teams under one roof. Texas Creative was built with a graphic design and brand identity backbone. In the past several years, TXC's clients have relied on us for their expanding digital marketing needs and our broad abilities have enabled us to provide one-source solutions for ... read Texas Creative reviews & insights

    $50 - $99/hr
    2 - 9
    San Antonio, United States
  • Kelly Scott Madison is a leading independent media agency that delivers results through original solutions. Our staff stays attuned to the latest industry trends, eager to provide clients with the next business-transforming insight. From experienced professionals to fresh minds, everyone at KSM shares the distinct desire to deliver results that go beyond the expected.

    NA
    50 - 249
    1966
    Chicago, United States
  • USIM is the fastest growing independent media agency providing best-in-class integrated media solutions. Every day and with every challenge, we Practice the Art of Human Sense – blending cutting edge research and technology with ingenuity, human insight and creativity, delivered in a seamless experience for our client and agency partners. Founded by media pioneer Dennis ... read USIM reviews & insights

    NA
    250 - 999
    2004
    Los Angeles, United States
  • Using an agency yields many benefits. Read about our research tools, relationships with media outlets and trusted partners, our negotiation process, and how we leverage these to achieve maximum added value for our clients.

    NA
    10 - 49
    Sacramento, United States
  • Legal Communications is a full service advertising agency dedicated to high-impact law firm marketing and branding. We offer a broad range of creative solutions to help grow your practice. From exclusive Brand Identity to powerful TV Campaigns, Legal Communications Group positions your firm for continued growth with a well-thought-out, strategic plan. As your law firm ... read Legal Communications Group reviews & insights

    $50 - $99/hr
    2 - 9
    Warminster, United States
  • InPulse Digital is a strategic and creative digital marketing agency with over 15 years of experience. Before digital was cool, and FB or YouTube existed, we were helping transform companies'​ communications. With deep expertise in data-driven digital and social strategy, content production and unique paid media efficiencies, InPulse Digital exists to find the right strategy ... read Inpulse Digital reviews & insights

    < $25/hr
    10 - 49
    2010
    Miami, United States
  • Amplified is a full-service digital media buying agency, providing end-to-end campaign strategy and management. Whether you’re an agency or a brand, we serve as an extension of your team to run the day-to-day management, so you can focus on what you do best. Digital media is our passion and analytics are our currency. We use ... read Amplified Digital Agency reviews & insights

    NA
    2 - 9
    2016
    San Diego, United States
  • Our team of specialists consistently delivers outstanding results combining creative ideas with our vast experience. We can help you build a sustainable, meaningful relationship with your clients by engaging them with your brand using social media. We work in areas as diverse as search engine optimization, social media marketing, email marketing and digital marketing.

    NA
    10 - 49
    Sunnyvale, United States
  • SINCE OPENING IN 1990, THE AGENCY HAS EVOLVED AND ADAPTED TO THE CHANGING MEDIA MARKET AND NOW HAS BECOME “MEDIA AGNOSTIC”, UTILIZING TRADITIONAL AND DIGITAL MEDIA AS TOOLS IN COMMUNICATING TO BUSIER AND MORE WIRED CONSUMERS.ELKINS ADVERTISING PERENNIALLY APPEARS ON THE SAN JOSE/SILICON VALLEY BUSINESS JOURNAL LIST OF THE 25 LARGEST ADVERTISING AGENCIES IN SANTA ... read Elkins Advertising reviews & insights

    NA
    10 - 49
    1990
    San Jose, United States
  • We are cultural content creators that produce advertising campaigns that are culturally relevant and socially conscious. We Provide clients with an opportunity to reach, speak to, and embrace Hispanics through marketing and communications.Milagro Marketing is a full-service advertising agency that has taken the business of Hispanic marketing to a new level. We build brands that ... read Milagro Marketing reviews & insights

    NA
    50 - 249
    San Jose, United States
  • San Jose Internet Marketing Agency is an incorporated company that is employee owned. Our group consists of professionals that have been working together for many years and has a combined 53 years of experience helping business owners with their advertising in Internet Marketing, TV, Radio, Yellow Pages and Print. We have all invested and committed ... read San Jose Internet Marketing Agency reviews & insights

    NA
    10 - 49
    San Diego, United States
  • Enhance your brand's presence with Praytell, a top-notch integrated marketing company. Elevate your marketing strategy and reach new heights with our expert services. Our expert team maximizes your online presence, engages audiences across platforms, and drives measurable results. Unlock your business's potential with integrated marketing solutions. Contact us today!

    NA
    2 - 9
    2013
    Brooklyn, United States
  • JonJon Media is a versatile video production and digital advertising company that creates compelling content and bespoke ad buying aimed at driving full-funnel sales. Our primary service offerings are Video, Video + Ads, and Large-Scale Productions. Both our Video and Large-Scale Productions are fully customizable and scalable, tailored to meet unique client needs. Video + ... read JonJon Media reviews & insights

    NA
    2 - 9
    2020
    Minneapolis, United States
  • AGAIN is a strategic specialty shop for modern marketers focused on developing creative 360° digital marketing campaigns. There are two types of marketers in 2023—those who count their social followings and those who make their marketing count. While some obsess over hashtags, others lead their teams to success with a modern approach to lead generation, ... read AGAIN Interactive reviews & insights

    NA
    10 - 49
    2009
    Morristown, United States
  • At DC, reaching people at that critical gut level is our business. By carving emotional connection out of data, and living, breathing concepts out of noise, we bond people to brands in deeper, more durable ways. Your target will tell you they want the facts, but all they really want is the feeling.

    $25 - $49/hr
    2 - 9
    San Francisco, United States
  • Mediacentric Inc.'s expert team offers a wealth of digital and traditional media planning, buying, and ad sales knowledge with integrated industry contacts. Our San Francisco and Greenville, South Carolina offices work closely with our U.S. clients. Our business is more than just media solutions. Trust us to deliver personalized service, combined with our multi-channel expertise, ... read Mediacentric Inc reviews & insights

    NA
    10 - 49
    2002
    San Francisco, United States
  • Established in 1992 by Teri Hansen, APR, Priority Marketing is a full-service marketing, advertising and public relations agency with a reputation for achieving results. Over the years, the company has been honored with hundreds of awards. More importantly, we’ve been the marketing impetus behind countless success stories, having represented some of the most respected businesses ... read Priority Marketing reviews & insights

    $25 - $49/hr
    2 - 9
    Fort Myers, United States
  • Melissa conceived Acorn To Oak Media Group as a business incubator. She specializes in developing and implementing media strategies for start-ups and companies poised for growth that take them to the next level. Melissa has tremendous hands-on experience in marketing, media buying, ad sales, financial services firms, business management, and business ownership. But what she ... read Acorn To Oak reviews & insights

    $50 - $99/hr
    2 - 9
    2012
    Jersey City, United States
  • We’re pioneers in the DRTV space, but our expertise extends far beyond traditional media and linear TV. We consistently transform businesses by gathering the sharpest minds in digital media buying and campaign management and fostering a culture of individual growth and collective progress.Since our founding in 1995, Media Culture — formerly known as Koeppel Direct ... read Media Culture reviews & insights

    NA
    10 - 49
    2021
    Dallas, United States
  • Venue Lead Pro, LLC is dedicated to simplifying lead generation and management for venue owners, transforming more inquiries into scheduled tours and confirmed sales. Our innovative and effective approach encompasses automation, follow-up strategies, targeted advertising, an AI-powered chatbot, and complimentary SEO and website optimization advice, all designed to foster substantial growth for your venue business. ... read Venue Lead Pro, LLC reviews & insights

    NA
    2 - 9
    2024
    Miami, United States
  • Greenhaus is a branding and marketing company for destinations of all kinds. We are students of people & places, substance & style, chemistry & compatibility. We work across North America with a deep knowledge of many markets and insights that power interest and action. Immersive content and interactive mediums create vivid awareness and rapport. Placesyncing ... read Greenhaus reviews & insights

    < $25/hr
    10 - 49
    1996
    Solana Beach, United States
  • inBeat is a creative growth agency that helps brands connect with audiences and drive measurable business growth through performance-led creativity. As part of Fieldtrip, we blend strategic thinking with executional excellence to build scalable growth engines for ambitious brands. Our Approach We believe creative is the primary driver of modern growth. Every asset we produce ... read inBeat Agency reviews & insights

    $150 - $199/hr
    50 - 249
    2018
    NYC, United States
  • The Charles was founded by sibling duo— Aaron Edwards and Samantha Edwards in 2011. With almost identical views on brands, businesses, and the creative/digital landscape, they were inspired to create an agency with a difference. Headquartered in NYC, The Charles has offices in Chicago and London. The Charles was founded with the belief that we ... read The Charles Group reviews & insights

    $25 - $49/hr
    50 - 249
    2011
    NYC, United States
  • Every business we work with is the best at what it does. Cookies that’ll make you cry (good tears). The global epicenter of sports culture. The flying cars you dreamed of as a child. Robot butlers (more or less). But being the best is no longer enough. In every category there are endless options, and ... read Red Antler reviews & insights

    $50 - $99/hr
    50 - 249
    2007
    NYC, United States
  • We help healthcare and consumer organizations grow using data-driven digital marketing. From strategy to execution, we integrate paid media, social, email, content, UX, web properties, CRM, AI and data to reach new audiences, engage customers and deliver measurable results.

    $100 - $149/hr
    Freelancer
    2025
    Laurel, United States
  • MLC Media is a San Diego-based video production and advertising agency. We help businesses grow through high-quality video content and performance-driven ad campaigns across Meta, TikTok, YouTube, and Google. From short-form social content to full commercial productions, we handle everything in-house — strategy, filming, editing, and paid distribution. Our clients don't just get great content, ... read MLC Media reviews & insights

    $150 - $199/hr
    2 - 9
    2023
    San Diego, United States

    Why MLC Media?

    • Content that drives leads, not just views
    • Full in-house production and ad management
    • Strategy-first approach to every project
  • Using AI Tools

    • GeminiGemini

    AMG Digital Solutions provides professional international SEO, affordable digital marketing agency services, and scalable SEO services focused on link building, authority growth, and organic traffic. As an experienced international marketing agency, we help businesses rank as a top digital marketing agency in USA and grow like a best digital marketing company in USA using proven ... read AMG Digital Solutions reviews & insights

    < $25/hr
    10 - 49
    2022
    Skokie, United States

    Why AMG Digital Solutions?

    • AMG Digital Solutions
    • marketing
    • digital
  • Using AI Tools

    • ClaudeClaude

    Osric Digital is a paid media agency in New York specializing in Google Ads, LinkedIn Ads, and Meta Ads for B2B tech and complex services companies. We manage full-funnel paid media campaigns, from brand awareness and demand generation to pipeline conversion, for SaaS, fintech, professional services, and law firms. Our services include B2B Google Ads ... read Osric Digital reviews & insights

    $50 - $99/hr
    2 - 9
    2021
    NYC, United States

    Why Osric Digital?

    • B2B paid media specialists. Nothing else.
    • We optimize for pipeline, not form fills.
    • 10 years in-house at Preqin & several startups.
  • Using AI Tools

    • ChatGPTChatGPT
    • ClaudeClaude
    • GrammarlyGrammarly
    • CanvaCanva

    RealtyCTL builds AI-powered real estate lead generation for services and mortgage lead generation systems that help Realtors and Loan Officers attract, nurture, and convert more qualified opportunities

    < $25/hr
    2 - 9
    2026
    Dover, United States

    Why RealtyCTL?

    • Complete marketing, CRM, automation, and follow-up
    • Built specifically for Realtors, Loan Officers, an
    • Done-for-you support that saves time and helps gen
  • Using AI Tools

    • ClaudeClaude
    • ChatGPTChatGPT
    • GeminiGemini
    • PerplexityPerplexity
    • GitHub CopilotGitHub Copilot
    • + 6 More

    SITAV LLC is a results-driven 360° marketing agency with full enterprise grade IT built to help brands grow with clarity, creativity, and measurable impact.

    $25 - $49/hr
    10 - 49
    2026
    Cheyenne, United States

    Why SITAV?

    • We Only Win When You Win
    • We Track What Others Lose
    • Marketing andTechnology Under One Roof
  • As a certified Workday Services Partner, Invisors helps customers utilize their organizational data to make better-informed business decisions through the deployment and ongoing support of Workday. We believe the most important measure of our team's success is our client's ability to achieve their big-picture vision. From initial deployments to ongoing projects, we are focused on ... read Invisors reviews & insights

    $50 - $99/hr
    250 - 999
    2016
    Atlanta, United States
  • Using AI Tools

    • AI Virtual ReceptionistAI Virtual Receptionist
    • Agency Fix SEO RankAgency Fix SEO Rank

    Agency FixAI-Powered Marketing Systems That Help Businesses GrowAt Agency Fix, we believe marketing should do more than generate clicks—it should generate customers.We combine digital marketing, artificial intelligence, and automation to build systems that help businesses attract more leads, respond faster, and convert more opportunities into revenue. Instead of offering disconnected marketing services, we create integrated ... read Agency Fix reviews & insights

    NA
    2 - 9
    2014
    Santa Clarita, United States

    Why Agency Fix?

    • AI-Powered Marketing Solutions
    • Never Miss Another Lead
    • SEO, Ads & AI Under One Roof
  • Based in San Diego and Paris, Oui Will is a holistic digital agency that builds influential brands and disruptive digital products. Partnering with big names and new players in Tech, Oui Will has won over 20+ awards in the last year, and is primarily active in the "Tech For Good" sector.

    $200 - $300/hr
    10 - 49
    2013
    San Diego, United States
  • About Us Impact XM is a global experiential marketing agency that crafts strategic audience engagements by powering brand experiences. Trusted by some of the world’s most respected organizations, the agency has a forty-year heritage of insightful strategy, brilliant creative, smart fulfillment and purposeful metrics across business and consumer trade shows, user conferences, event activations and ... read Impact XM reviews & insights

    $100 - $149/hr
    250 - 999
    1973
    Jersey City, United States
  • Coming from experiential roots, we are striving to change the corporate marketing world to become more human. We reorganized our own company to become the first ground-up integration agency. Rather than devising integrated campaigns from the usual above-the-line perspective, we start ‘on the ground’ with a real life human experience, and integrate up into the ... read Factory 360 reviews & insights

    $100 - $149/hr
    50 - 249
    2007
    NYC, United States
  • We are the experiential partner driving engagement among consumers and employees for some of the world’s most iconic brands. With headquarters in San Francisco, fabrication on both coasts and production teams in top markets, we have executed thousands of programs in all 50 states and around the world.

    $50 - $99/hr
    10 - 49
    2001
    San Francisco, United States
  • Jack Morton Worldwide is an award-winning global brand experience agency. We believe brands need extraordinary ideas that create emotional connections, fuel conversations and deliver business results. For more than 75 years, we have brought brands to life through event marketing, promotional marketing, sponsorship marketing, digital, social and mobile, content marketing and employee engagement. Jack Morton ... read Jack Morton reviews & insights

    $100 - $149/hr
    250 - 999
    1929
    Boston, United States
  • Our focus, our passion, and the reason we love our work is because we help brands imagine, create, curate and manage their Total Brand Experience. Our job is to create meaning and connections for our clients and their brands. And in today's world, where people demand corporate transparency and increased sustainability, this approach—redefining all the ... read Momentum Worldwide reviews & insights

    $200 - $300/hr
    1,000 - 9,999
    NYC, United States
  • BRC Imagination Arts is an experience design and production agency that conceives, designs, and makes emotionally evocative brand destinations and cultural attractions that audiences love. We have been asked to do this for some of the most respected and iconic destinations in the world, including the World of Coca-Cola, The Heineken Experience, Guinness Storehouse, The ... read BRC Imagination Arts reviews & insights

    $100 - $149/hr
    50 - 249
    1981
    Burbank, United States
  • Built upon the premise of encouraging effective engagement between consumers and brands, Agency 720 is an Omnicom Agency based in Detroit, Michigan. Comprised of an established, "best of the best"​ network of retail marketing experts, Agency 720 supports and manages the Tier 2 retail business on the Chevrolet National retail account, and for over 170 ... read Agency 720 reviews & insights

    $100 - $149/hr
    50 - 249
    Detroit, United States
  • St. John & Partners is a full-service agency headquartered in Jacksonville since 1984. SJ&P has been home to a quality of life and a quality of work that has helped attract great people and build one of the region’s largest independent agencies. Today, there are 115 who call SJ&P home and who have helped us ... read St. John & Partners reviews & insights

    $25 - $49/hr
    2 - 9
    1984
    Jacksonville, United States

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The Magical Quadrant

Hover any bubble for the firm's exact scores. Filter the view using the controls on the right.

360-PERFORMANCE VIEW (Y) →
0255075100
Industry ContendersIndustry LeadersUpcoming AchieversMarket Influencers
0255075100
CORE COMPETENCIES (X) →

The four quadrants explained

Each card shows the count of firms in that quadrant and the top 5 by composite score.

Industry Leaders
Top-right · Both axes ≥ 50
0FIRMS

Strong on both Core Competencies and 360-Performance. These firms have proven track records, deep specialisation, and solid client outcomes. Default recommendation for most buyers.

Market Influencers
Bottom-right · X ≥ 50, Y < 50
2FIRMS

Deeply specialised but with moderate market presence. Often the right pick when specialisation matters more than scale - boutique shops with deep technical chops.

Top 5 by composite score

1intouch57 / 472WEDEX57 / 44
Top firms in this category

No firm has cleared the Leaders threshold (≥ 50 on both axes) in this category yet. The 8 highest-scoring firms overall are shown below.

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

Where the firms are.

Bubble size shows how many firms each country has; colour shows its average hourly rate. Tap any country for its firm count, average rate, rating, and Value Score.

Loading map…

Average hourly rates by region.

Where you hire affects what you pay by up to 3×. Comparable quality is available across regions - the rate gap between the priciest and cheapest is the single biggest lever on a project budget.

Average hourly rate · USD

AUOceania$84/hr$84
ZAAfrica$77/hr$77
SGAsia Pacific$71/hr$71
USNorth America$70/hr$70
GBWestern Europe$70/hr$70
UAEastern Europe$57/hr$57
MXLATAM$55/hr$55
INSouth Asia$47/hr$47

What the gap actually buys you

The rate gap between the highest- and lowest-cost regions is largely a cost-of-living and labor-market gap - not a quality gap. Top-tier firms in lower-cost regions routinely deliver work competitive with premium markets at a fraction of the cost.

That said, time-zone overlap, language alignment, and IP protection vary by region. Eastern Europe and LATAM hit a sweet spot: meaningful cost savings with same-day overlap for US/EU clients.

~70%

Typical cost savings when moving a $100K/year dev contract from a premium market to a top value destination - comparable skill, comparable delivery quality.

All countries ranked by Value Score.

Every country with 100+ vetted firms in this category, ranked by Value Score.

CountryFirmsAvg RateAvg RatingValue ScoreAction
INIndia781$48/hr4.983View firms
CACanada184$69/hr577View firms
USUnited States1,271$71/hr4.775View firms
GBUnited Kingdom139$75/hr575View firms
AEUAE118$69/hr4.974View firms
INIndia
781 firms$48/hr4.9
Value Score83 / 100
CACanada
184 firms$69/hr5
Value Score77 / 100
USUnited States
1,271 firms$71/hr4.7
Value Score75 / 100
GBUnited Kingdom
139 firms$75/hr5
Value Score75 / 100
AEUAE
118 firms$69/hr4.9
Value Score74 / 100

Match by work-hour overlap with your team.

Cost matters - but so does being able to actually talk to your developer during your workday. Here are the best destinations for each major hub.

If you're in US (PT/ET)Recommended

Look for nearshore LATAM partners - same-day collaboration, similar time zones, and 50-60% cost savings vs domestic.

MXMexico~7h overlap
ARArgentina~6h overlap
BRBrazil~5h overlap
CACanada~8h overlap
If you're in Europe (CET/GMT)Recommended

Eastern Europe is your sweet spot - 1-2h time zone shift, EU GDPR alignment, and 40-50% lower rates than Western Europe.

PLPoland~8h overlap
UAUkraine~7h overlap
RORomania~7h overlap
ZASouth Africa~8h overlap

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

Found your target region?

Browse all firms in your chosen country - or let us hand-pick matches based on your project, budget, and time-zone preference.

Get matched firms

Countries with the best Value Score for media planning hiring.

Ranked by a composite score blending firm count (supply), average rating (quality), and median hourly rate (cost). Affordability is weighted highest (50%), so this list surfaces actually affordable destinations rather than just-big markets.

Budget leader
United States · $0-24/hr

195 firms in this tier - more than any other country, averaging 4.0 ★. Top picks: 216digital, Pure Design Solution, Renoun Creative.

Mid-tier leader
United States · $50-99/hr

186 firms in this tier - more than any other country, averaging 4.9 ★. Top picks: Corecentrix Business Solutions, Venture Aviator, Disrupt Minds.

Top tier leader
United States · $150+/hr

77 firms in this tier - more than any other country, averaging 4.7 ★. Top picks: Colormatics, Cultivating & Marketing Professionals, ArtVersion.

Loading heatmap…
Cell intensity (firm density):
Low
High
Best Value marks the densest, highest-rated, most-affordable cell per row

How the heatmap is built

Every cell in the grid above is the count of firms in (place × hourly-rate tier). Firms are placed by their published hourly rate; those without a disclosed rate are not plotted.

Top company names per cell are surfaced by Value Score - a weighted blend of affordability (50%) + rating (35%) + review volume (15%).

The "Best" ribbon marks the cell in each row where firm density, ratings, and affordability line up best - the densest, highest-quality combination.

Read the full methodology
Value Score · per firm
ValueScore = 0.50 × Affordability
+ 0.35 × Rating
+ 0.15 × Review Volume
// All sub-scores normalized 0-100
// Affordability = (1 - rate/$200) × 100
// Rating = (rating - 3) / 2 × 100
// Volume = log10(reviews+1)/log10(200) × 100

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