Top Media Buying & Planning Agencies

Researched by:Goodfirms Research TeamUpdated:September 21, 2026

Goodfirms has reviewed 3,799 Media Buying & Planning Agencies as of September 2026 across 102 countries. The top-ranked firm is SmartSites (4.9 stars, 16 verified reviews, $100 - $149/hr, founded 2011, Jersey City). Across the category, the median hourly rate is $37, median client rating is 4.8, and 17% of firms employ 50+ members. Explore the vetted Media Buying & Planning Agencies companies below, compare their strengths, and connect with the provider best suited to your requirements.

Buying media without the right strategy can drain budgets fast. That’s why top media buying agencies focus on precision, performance, and constant optimization across digital and traditional channels. Goodfirms makes this process easier by curating a vetted list of trusted media buying and planning agencies, evaluated on market presence, client feedback, and proven results. With detailed profiles, verified reviews, and smart filters, Goodfirms helps businesses confidently compare media buying companies that align with their goals, budget, and target audience.

How this list is built: All 3,799 firms below pass Goodfirms' 4-step verification process (background check, client interviews, portfolio audit, ongoing quality review). Listings marked "Sponsored" are agencies that pay for premium placement - sponsorship does not affect star ratings or review content.

Top 10 at Glance

Compare the highest-ranked firms first side by side.

Rank
Company
Rating
Reviews
Hourly Rate
Team Size
Founded
Location
Action

List of the Best Media Buying Companies & Planning Firms

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ReviewsAll Companies
Industry
Client Type
  • Using AI Tools

    • CanvaCanva

    Built upon heart and innovation, R Public Relations is a unique boutique PR firm dedicated to making your business prosper. We pride ourselves on discovering the distinctive needs of every client we work with, embracing their goals as R own, and developing personalized projects and campaigns that lead to measurable results. From restaurants to hotels, ... read R Public Relations reviews & insights

    $25 - $49/hr
    10 - 49
    2015
    Nashville, United States

    Why R Public Relations?

    • Personalized strategy, not one-size-fits-all
    • Proven results across lifestyle industries
    • A true partner invested in your success
  • B2C Inc. is a next-generation digital growth partner helping ambitious start-ups scale through intelligent technology and data-driven strategy. We specialize in AI-powered advertising, performance marketing, automation and modern software development designed to accelerate customer acquisition and build stronger business relationships. Our approach combines creative thinking with precision data analytics, enabling brands to make smarter decisions, ... read B2c Inc reviews & insights

    $25 - $49/hr
    10 - 49
    2025
    Cheyenne, United States
  • Using AI Tools

    • GrammarlyGrammarly
    • ClaudeClaude

    Lake Spur Marketing is a full-service marketing agency in Northeast Ohio with an expert team and people-first approach. We help local businesses bring strategy, creative, media buying, digital, website design, and video production together for impactful and aligned marketing. We think of ourselves not as a vendor, but as an extension of your team. Our ... read Lake Spur Marketing reviews & insights

    NA
    2 - 9
    2023
    Tallmadge, United States

    Why Lake Spur Marketing?

    • Traditional and digital under one roof
    • Deep Northeast Ohio market expertise
    • Flat-fee pricing with no hourly surprises
  • Looking for a marketing partner that delivers measurable growth, not just activity? New Path Digital is a full-funnel performance marketing agency that helps growth-focused B2B and B2C organizations turn advertising spend into predictable revenue. We combine strategic planning, cross-channel execution, and rigorous measurement to improve lead quality, reduce acquisition costs, and drive sustainable growth. We ... read New Path reviews & insights

    $50 - $99/hr
    2 - 9
    2015
    High Point, United States
  • We Help Smart Businesses Sell More Great Products, Services, and Ideas. We’ve found that focusing on desired outcomes instead of tracking billable hours always moves the needle farther, faster. We never make excuses, or deliver less that what we promise. We price our engagements at levels that provide room for creativity – and plenty of ... read Bryant Digital reviews & insights

    $100 - $149/hr
    2 - 9
    2017
    Virginia Beach, United States
  • Isobar is a global digital agency of 6,500 people across 45 markets, united by our mission to transform businesses, brands and people’s lives with the creative use of digital. Informed by our consultancy practice, we deliver digital transformation, solving complex business challenges through our marketing, ecosystems and products offering. Isobar has won over 300 awards ... read Isobar reviews & insights

    NA
    1,000 - 9,999
    2003
    Boston, United States
  • DMW is a full-service direct response agency with over 30 years’ experience in digital, print, direct mail, DRTV, and radio across categories as diverse as health care, software, outpatient medical services, financial products and credit unions, auto and life insurance. We’re an agency that’s driven by Core Values that motivate us to do great work ... read DMW Direct reviews & insights

    $150 - $199/hr
    50 - 249
    1984
    Wayne, United States
  • FSC drives innovation with impact. We don't quite fit inside the box, so we always think outside of it. Among shifting goal posts and the constant change of the online world, strategic risks and refinements are part of our day-to-day (as are office dogs). We’re in line – and in partnership – with tech innovators, ... read FSC Interactive reviews & insights

    NA
    10 - 49
    2007
    New Orleans, United States
  • Our job is to teach and help businesses reach customers through search engines. We do this through inbound marketing techniques like search engine optimization, content marketing and search engine marketing. NOLA Digital Marketing and SEO believes in the power of search engine optimization and search engine marketing. Customers qualify every business through search engines. It ... read NOLA Digital Marketing and SEO reviews & insights

    NA
    10 - 49
    2014
    New Orleans, United States
  • 2011, NeONBRAND was born after Kenny returned from a year of law school and decided he would rather do something he loves. With his uncanny knack for intelligently combining business and tech, he set out to make a mark in the digital marketing world. It was obvious that businesses needed help with their online marketing, ... read NeONBRAND reviews & insights

    NA
    10 - 49
    2011
    Las Vegas, United States
  • BlackTruck Media + Marketing focuses on our clients'​ online marketing objectives in the areas of Search Engine Optimization (SEO), Search Engine Marketing (SEM), and Content Strategies. We are small, but agile, and fully committed to the success of our clients and professional relationships.

    NA
    2 - 9
    2009
    Grand Rapids, United States
  • Location3 is a digital marketing agency that delivers enterprise-level strategy with local market activation. Founded in 1999 and located in the heart of Denver, Location3 provides digital strategy and campaign execution on behalf of global, national and local brands. In September 2017, we launched LOCALACT; the premier platform built to power and scale local digital ... read Location3 reviews & insights

    NA
    50 - 249
    1999
    Denver, United States
  • We’re committed to delivering results for our clients. Whether we are increasing revenue on an eCommerce store or driving leads for a B2B firm, we judge our work by Return on Investment. Our approach is different than our competitors. We don’t focus on winning design awards; rather, we win when our clients achieve their goals. ... read VividFront reviews & insights

    $100 - $149/hr
    10 - 49
    2009
    Cleveland, United States
  • Scott Keever is a prominent entrepreneur and the Founder of Scott Keever SEO, a renowned digital marketing agency. With an enormous experience in digital marketing, Scott Keever has been consistently serving needs of clients into diverse verticals for the past several years. At Scott Keever SEO we offer Internet Marketing Services, Website Design, and Advertising ... read Scott Keever SEO reviews & insights

    NA
    10 - 49
    2016
    Tampa, United States
  • Van Winkle + Associates is a full service marketing and advertising agency headquartered in Atlanta, GA. Founded in 1984, the firm still delivers on the original promise to give clients more bang for their buck by providing strategic marketing solutions in an innovative way that makes every dollar spend like 100. This philosophy has allowed ... read VWA Advertising and Marketing reviews & insights

    $50 - $99/hr
    10 - 49
    1984
    Atlanta, United States
  • We’re a strategic marketing agency that builds full-funnel campaigns designed to generate traffic, convert leads and drive revenue from marketing to sales. Our efforts revolve around a core focus of increasing your bottom-line while minimizing cost per lead, using a mixture of the latest technologies, marketing automation tools, lead nurturing methods, and traffic generation techniques.

    $50 - $99/hr
    10 - 49
    2011
    Charlotte, United States
  • Buffalo Advertising Management is the one stop shop in Buffalo, NY for the production and media buying process for your next ad campaign. A locally based, full-service advertising agency with in-house audio/video production facilities, Buffalo Advertising handles a diverse range of media, including airtime, television & radio advertising, digital content, animation, graphic design and print. ... read Buffalo Advertising Management reviews & insights

    < $25/hr
    2 - 9
    Buffalo, United States
  • At Ninth Floor Communications, we listen, we think and we solve. Ninth Floor is designed to be an extension of your team. We listen and learn, and get to know your business almost as well as you do. We’re passionate about telling your story and getting you noticed in a crowded market. It’s what an ... read Ninth Floor, LLC reviews & insights

    $50 - $99/hr
    10 - 49
    Raleigh, United States
  • Spark is a full service Marketing and Advertising agency specializing in marketing strategy, creative direction, branding, video, web, messaging and superior execution. We offer high-end, big agency level creative work with small agency responsiveness and fees. At Spark, we’re about great. Great work, great results and great long-term relationships. Follow us on Instagram and Twitter ... read Spark Inc reviews & insights

    < $25/hr
    2 - 9
    2004
    Jacksonville, United States
  • Red Chalk Studios is a multi-disciplinary creative agency in Virginia Beach, VA, specializing in brand communication strategy, design and development. We are problem solvers, solution finders and design makers. We tell your story in the most authentic way possible — a story that’s built through mindful development and delivered in a beautiful, thoughtfully crafted manner. ... read Red Chalk Studios reviews & insights

    $25 - $49/hr
    2 - 9
    2010
    Virginia Beach, United States
  • With offices in Virginia Beach and Washington D.C., Davis is a high-energy advertising, marketing, public relations and digital media agency passionate about making things happen. For your products, your services and your ideas. We’re a team of more than 30 creative writers and designers, digital strategists and developers, media experts, strategic thinkers, social media specialists ... read Davis Ad Agency reviews & insights

    $50 - $99/hr
    10 - 49
    1978
    Virginia Beach, United States
  • Agency501, Inc. is a full-service advertising agency located in Little Rock, Arkansas. With a background in television and an obsession in digital marketing, we emphasize the importance of "bridging-the-gap"​ between traditional and digital advertising.

    $50 - $99/hr
    10 - 49
    2012
    Little Rock, United States
  • Appleton Creative is an award-winning marketing and advertising agency in Orlando specializing in branding, print, website design and development, digital marketing, media buying, public relations and video production. Working with local, national and international clientele, Appleton has helped both B2B and B2C companies grow and flourish for more than 30 years, developing a reputation for ... read Appleton Creative reviews & insights

    $50 - $99/hr
    10 - 49
    1987
    Orlando, United States
  • Okay, we’ve been around since 1957. So what does that mean? It means that we’ve outlasted trends, outsmarted the naysayers, and out-performed the others. How have we done it? Be partnering with great clients to get results that matter. It’s what we’ve always done and what we’re still doing today—across advertising, social, media, PR, and ... read &Barr reviews & insights

    $50 - $99/hr
    50 - 249
    1957
    Orlando, United States
  • Moxie Sozo is a full-service design and advertising agency, located on historic Pearl Street in Boulder, Colorado. The award-winning firm is known for highly original work, and clients range from ski and sports to fashion and foods. Their offices are adorned with an eclectic collection of antique taxidermy, medical prints and signs from around the ... read Moxie Sozo reviews & insights

    $50 - $99/hr
    10 - 49
    1999
    Boulder, United States
  • Walker Brands is an award-winning firm that helps clients bring their brands to life across all touch points, including their physical and online environments. Walker “connects people to places” by creating distinctive brand strategies that inspire memorable brand experiences to attract more customers, build loyalty and drive revenue. Walker’s unique understanding of branding and placemaking ... read Walker Brands reviews & insights

    $25 - $49/hr
    10 - 49
    1992
    Tampa, United States
  • Professionalism, prowess and likability. It’s what makes Quillin Advertising, Public Relations & Social Media unique. Our reputation is built upon doing whatever is necessary to accomplish the task at hand. We rethink everything we thought we knew - on every project. It’s how we stay fresh and current with the constant changes occurring in the ... read Quillin reviews & insights

    < $25/hr
    10 - 49
    2002
    Las Vegas, United States
  • Agency Off Record—AOR—has been in the marketing business for a wide range of clients including financial services, high-tech B2B, hospitality, and Denver establishments for over 25 years. Our team approach allows us to work collaboratively on everything from creative strategy and execution to branding and dynamic site development. We’re a switched-on group with an unconventional ... read AOR, Inc. reviews & insights

    $50 - $99/hr
    10 - 49
    1992
    Denver, United States
  • ReThinc Advertising is a full-service ad agency based in Phoenix, Arizona. ReThinc gives you the benefits of an in-house marketing department without the expense; our digital, social and traditional capabilities put your brand in a position to succeed. We offer a wide variety of services including: Creative Services Digital/Social Media Marketing Brand Development Media Buying ... read ReThinc Advertising reviews & insights

    $50 - $99/hr
    10 - 49
    2008
    Phoenix, United States
  • MVP Marketing + Design, is a Minneapolis-based digital marketing firm that helps companies find the solutions they need to stand out and get results. Since our founding in 1985, our strategic solutions have helped companies make lasting connections with their customers. We help clients hone in on their unique and powerful voices so they can ... read MVP Marketing + Design reviews & insights

    $100 - $149/hr
    10 - 49
    1985
    Minneapolis, United States
  • We're a full-service, fully integrated creative advertising and marketing agency on the rise. Recently honored to be named to the INC. 5000 list of the fastest growing companies in America, and twice to the Orange County Business Journal’s Top 25 fastest growing companies in the OC, we partner with brands who share our relentless optimism ... read INK Agency reviews & insights

    $25 - $49/hr
    10 - 49
    2007
    Laguna Beach, United States
  • Paramore Digital is a dynamic, full-service creative agency nestled in the heart of Nashville, Tennessee. With a diverse clientele spanning tourism, education, finance, food service, and beyond, we're your partner in crafting compelling narratives and enhancing brand experiences. Our team is a fusion of creative minds and strategic thinkers, dedicated to elevating your brand's presence ... read Paramore Digital reviews & insights

    $50 - $99/hr
    10 - 49
    2002
    Nashville, United States
  • Our approach is all about "design through discovery."​ So, before pencil scratches paper or pixels hit screen, we strive to understand your unique needs and then apply our creative energy into every single project. Byers Creative — Our talent tells your story. Have questions about what our team can do for you? Call our Tulsa ... read Byers Creative reviews & insights

    $100 - $149/hr
    10 - 49
    2003
    Tulsa, United States
  • We know eCommerce. We have been helping online retailers grow for over 20 years. As developers, we create high-performance, search-optimized, eCommerce sites that integrate with your shipping, fulfillment, inventory, customer service, business management, and accounting systems. As marketers, we partner with major platforms such as Google, YouTube, Microsoft, Facebook, and Mailchimp using a proactive, coordinated ... read Hall Internet Marketing reviews & insights

    $150 - $199/hr
    10 - 49
    1999
    Portland, United States
  • 50FISH is an eCommerce agency helping brands discover their potential. We mix strategy, design, and marketing to help our partners connect, engage, and prosper. Equal parts design and marketing – we cut through the noise and create forward-thinking strategies for long term success. Whether you're looking to redesign your website, increase engagement, better communicate your ... read 50FISH reviews & insights

    $50 - $99/hr
    10 - 49
    2009
    Portland, United States
  • Pulsar is not your typical advertising and marketing agency. A big reason for that is that our clients aren’t typical clients. Although they operate across a wide variety of industries – Environmental, Government, Retail, Transportation and Tourism to name a few – each organization we choose to work with is actually in The Business of ... read Pulsar reviews & insights

    $150 - $199/hr
    50 - 249
    1992
    NYC, United States
  • DDL Advertising brings over a decade of unparalleled expertise to the dynamic landscape of advertising and marketing. With a robust track record of managing multi-million-dollar campaigns across various mediums including TV, radio, billboards, direct mailers, and the digital sphere, we stand ready to bring your project to life. Our legacy is built on a foundation ... read DDL Advertising reviews & insights

    < $25/hr
    2 - 9
    2017
    Providence, United States
  • Blue Corona is an award-winning, analytical, inbound marketing and SEO company. We help businesses identify and eliminate ineffective advertising strategies and generate more leads and sales from the web. Blue Corona's clients range from local home service businesses to international manufacturers. Our specialties include: ad tracking, analytics, content marketing, conversion rate optimization, email marketing, inbound ... read Blue Corona reviews & insights

    $100 - $149/hr
    50 - 249
    2008
    Charlotte, United States
  • Interpublic Group is a global provider of marketing solutions. With 54,000 employees in all major world markets, our companies specialize in advertising, digital marketing, communications planning, media, public relations and specialty marketing. We are a values-based, future-facing and client-centric holding company, which means we support and invest in our brands. Our people are the heart ... read Interpublic Group reviews & insights

    $300+/hr
    10000+
    NYC, United States
  • Huge is a global collective of designers, technologists and strategists. We help companies become trusted parts of people’s lives by creating products, services, and brands that people love. We were the first agency to be founded on the idea that the principles of user experience should drive not just design, but business and marketing as ... read Huge reviews & insights

    $200 - $300/hr
    1,000 - 9,999
    1999
    NYC, United States
  • Ottaway Digital, a division of Ottaway Communications, Inc., is a full-service Internet Marketing advertising agency focusing in Search Engine Optimization, Search Engine Marketing, Website Development and Design. New media. Traditional media. Digital media. With over 30 years experience in traditional media and a true pioneer in new media. Ottaway Digital uses all media channels to ... read Ottaway Digital reviews & insights

    $25 - $49/hr
    10 - 49
    2000
  • The Barber Shop Marketing and Promotions is a premier advertising think tank consisting of award-winning designers, plugged-in technical geniuses, social media masters, commercial production powerhouses, and web development gurus. Your business could not be in better hands. We deliver high quality, creative advertising solutions. Whether you need a brand clean up, have something holding you ... read The Barber Shop Marketing reviews & insights

    < $25/hr
    10 - 49
    2003
    Addison, United States
  • Advertising can be a fickle business. Today’s “next big thing” can quickly become tomorrow’s “whatever happened to.” So, why is The Ohlmann Group still around when so many other advertising agencies and marketing firms have come and gone? It’s because we take great pride in being the voice for our clients. We recognize the faith ... read The Ohlmann Group reviews & insights

    < $25/hr
    10 - 49
    1949
    Dayton, United States
  • Reed Public Relations is a national PR firm and marketing company based in Nashville, Tennessee. We have a smart and relentless team that works with brands across the country and lives to overdeliver for our clients. Our PR and marketing team is nimble with an entrepreneurial spirit and feet on the street energy. We always ... read Reed Public Relations reviews & insights

    NA
    50 - 249
    2012
    Nashville, United States
  • Tinuiti is the largest independent performance marketing agency across the Triopoly of Google, Facebook, Amazon and beyond. Tinuiti unites channel expertise with cross-channel strategy to help clients identify, engage, and acquire customers, then retain and reactivate them as they continue their digital journey. With expertise in search, social, Amazon & marketplaces, mobile apps, CRM & ... read Tinuiti reviews & insights

    NA
    250 - 999
    2004
    Los Angeles, United States
  • 46Mile is a full-service integrated marketing and advertising agency. We are backed by the $11B Hearst Communications; which allows us access to proprietary research, data, and technology. We give our clients a powerful pathway to grow their business by drilling into our rooted expertise and leveraging the Hearst legacy as a media leader. Our goal ... read 46 Mile reviews & insights

    NA
    10 - 49
    2014
    San Francisco, United States
  • Based in Sarasota, Fla., ATLARGE is an award-winning, boutique communications firm for brands that want to be seen, be heard and be known. Since 2006, we’ve made a name for ourselves by helping forward-thinking brands create meaningful connections and unforgettable experiences with their target audiences. From content creation to public relations to branded experiences, ATLARGE ... read ATLARGE reviews & insights

    $25 - $49/hr
    2 - 9
    2006
    Sarasota, United States
  • We are a Webspace Inc. organization working as the Best Digital Marketing Company in the USA and we give many services to our clients that are website designing, website development, Search Engine Optimization, E-commerce web Designing, Software Development, Google Adword, and Mobile Application. We are working as Best Digital Marketer in the USA. We have ... read Webspace Inc reviews & insights

    NA
    2 - 9
    Corpus Christi, United States

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The Magical Quadrant

Hover any bubble for the firm's exact scores. Filter the view using the controls on the right.

360-PERFORMANCE VIEW (Y) →
0255075100
Industry ContendersIndustry LeadersUpcoming AchieversMarket Influencers
0255075100
CORE COMPETENCIES (X) →

The four quadrants explained

Each card shows the count of firms in that quadrant and the top 5 by composite score.

Industry Leaders
Top-right · Both axes ≥ 50
0FIRMS

Strong on both Core Competencies and 360-Performance. These firms have proven track records, deep specialisation, and solid client outcomes. Default recommendation for most buyers.

Market Influencers
Bottom-right · X ≥ 50, Y < 50
2FIRMS

Deeply specialised but with moderate market presence. Often the right pick when specialisation matters more than scale - boutique shops with deep technical chops.

Top 5 by composite score

1intouch57 / 472WEDEX57 / 44
Top firms in this category

No firm has cleared the Leaders threshold (≥ 50 on both axes) in this category yet. The 8 highest-scoring firms overall are shown below.

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

Where the firms are.

Bubble size shows how many firms each country has; colour shows its average hourly rate. Tap any country for its firm count, average rate, rating, and Value Score.

Loading map…

Average hourly rates by region.

Where you hire affects what you pay by up to 3×. Comparable quality is available across regions - the rate gap between the priciest and cheapest is the single biggest lever on a project budget.

Average hourly rate · USD

AUOceania$84/hr$84
ZAAfrica$77/hr$77
SGAsia Pacific$71/hr$71
USNorth America$70/hr$70
GBWestern Europe$70/hr$70
UAEastern Europe$57/hr$57
MXLATAM$55/hr$55
INSouth Asia$47/hr$47

What the gap actually buys you

The rate gap between the highest- and lowest-cost regions is largely a cost-of-living and labor-market gap - not a quality gap. Top-tier firms in lower-cost regions routinely deliver work competitive with premium markets at a fraction of the cost.

That said, time-zone overlap, language alignment, and IP protection vary by region. Eastern Europe and LATAM hit a sweet spot: meaningful cost savings with same-day overlap for US/EU clients.

~70%

Typical cost savings when moving a $100K/year dev contract from a premium market to a top value destination - comparable skill, comparable delivery quality.

All countries ranked by Value Score.

Every country with 100+ vetted firms in this category, ranked by Value Score.

CountryFirmsAvg RateAvg RatingValue ScoreAction
INIndia781$48/hr4.983View firms
CACanada184$69/hr577View firms
USUnited States1,271$71/hr4.775View firms
GBUnited Kingdom139$75/hr575View firms
AEUAE118$69/hr4.974View firms
INIndia
781 firms$48/hr4.9
Value Score83 / 100
CACanada
184 firms$69/hr5
Value Score77 / 100
USUnited States
1,271 firms$71/hr4.7
Value Score75 / 100
GBUnited Kingdom
139 firms$75/hr5
Value Score75 / 100
AEUAE
118 firms$69/hr4.9
Value Score74 / 100

Match by work-hour overlap with your team.

Cost matters - but so does being able to actually talk to your developer during your workday. Here are the best destinations for each major hub.

If you're in US (PT/ET)Recommended

Look for nearshore LATAM partners - same-day collaboration, similar time zones, and 50-60% cost savings vs domestic.

MXMexico~7h overlap
ARArgentina~6h overlap
BRBrazil~5h overlap
CACanada~8h overlap
If you're in Europe (CET/GMT)Recommended

Eastern Europe is your sweet spot - 1-2h time zone shift, EU GDPR alignment, and 40-50% lower rates than Western Europe.

PLPoland~8h overlap
UAUkraine~7h overlap
RORomania~7h overlap
ZASouth Africa~8h overlap

How firms are placed on the matrix

Every position on this chart is the output of the Goodfirms ranking algorithm - a weighted composite of signals across two axes. The algorithm is recomputed regularly and is fully documented.

Sponsorship does not affect placement. PRO members receive visible badges and ad placements, but their algorithmic scores are calculated identically to free listings.

Read the full methodology
Algorithm at a glance
1
X-axis (Core Competencies): Service Focus Ratio + Portfolio Depth + Quality + Experience
2
Y-axis (360-Performance): Client Reviews + Market Presence + Goodfirms Score
3
Missing signals are excluded from a firm's score, not substituted with defaults - weights redistribute across remaining inputs
4
Recency decay over the last 18 months keeps stale reviews from dominating
5
Eligibility floor: ≥ 1 published review in this category scope

Found your target region?

Browse all firms in your chosen country - or let us hand-pick matches based on your project, budget, and time-zone preference.

Get matched firms

Countries with the best Value Score for media planning hiring.

Ranked by a composite score blending firm count (supply), average rating (quality), and median hourly rate (cost). Affordability is weighted highest (50%), so this list surfaces actually affordable destinations rather than just-big markets.

Budget leader
United States · $0-24/hr

195 firms in this tier - more than any other country, averaging 4.0 ★. Top picks: 216digital, Pure Design Solution, Renoun Creative.

Mid-tier leader
United States · $50-99/hr

186 firms in this tier - more than any other country, averaging 4.9 ★. Top picks: Corecentrix Business Solutions, Venture Aviator, Disrupt Minds.

Top tier leader
United States · $150+/hr

77 firms in this tier - more than any other country, averaging 4.7 ★. Top picks: Colormatics, Cultivating & Marketing Professionals, ArtVersion.

Loading heatmap…
Cell intensity (firm density):
Low
High
Best Value marks the densest, highest-rated, most-affordable cell per row

How the heatmap is built

Every cell in the grid above is the count of firms in (place × hourly-rate tier). Firms are placed by their published hourly rate; those without a disclosed rate are not plotted.

Top company names per cell are surfaced by Value Score - a weighted blend of affordability (50%) + rating (35%) + review volume (15%).

The "Best" ribbon marks the cell in each row where firm density, ratings, and affordability line up best - the densest, highest-quality combination.

Read the full methodology
Value Score · per firm
ValueScore = 0.50 × Affordability
+ 0.35 × Rating
+ 0.15 × Review Volume
// All sub-scores normalized 0-100
// Affordability = (1 - rate/$200) × 100
// Rating = (rating - 3) / 2 × 100
// Volume = log10(reviews+1)/log10(200) × 100

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