HubSpot CRM

I was recently recognized as a Champion User of HubSpot for 2020 - (https://www.linkedin.com/feed/update/urn:li:activity:6634079348934750208/).

I use HubSpot to run all of our company's(ThoughtWire) marketing and promotional campaigns. From creating blog posts and landing pages to email campaigns and social media posts as well as setting up automated workflows. HubSpot's ability to integrate with a number of other tools such as Zoom Webinars, AdRoll, Slack and a host of others makes it an incredibly valuable tool.

I can highly recommend HubSpot to any SME and even larger organizations that are looking for a single source of truth when it comes to executing and reporting on their marketing campaigns.

Customer relationship management (CRM) software was developed about 30 years ago to help businesses better manage customer relationships and all the data involved with them. But now CRM software has become more powerful and complex than ever. Being an editor of Etia, after using Hubspot I found that it has the ability to quickly navigate to Accounts, Contacts, Deals, and Reports. You can easily drill down into specific contacts, for example, to view things like email address, phone number, and history of contact activity. HubSpot can be set up in many cases in a matter of minutes because the basic version is free. So, HubSpot is easier to pick up but has fewer customization and menu options. Ultimately, HubSpot's pricing model is great for small businesses that require basic CRM functions.

Being a social media and content strategist at SeedSpark , adopting HubSpot as the epicenter of our marketing strategy has simplified the process of managing multiple social media accounts while also providing a useful tool to manage contacts, email campaigns, and our company blog. While the tool itself has provided an incredible amount of utility, HubSpot's training helps you become not only a better user, but a better salesman and marketer. With courses on social media, inbound marketing, content marketing, and so much more, HubSpot provides the tools that you need to be a good marketer and additional training to make you even greater. Though a few bugs may exist in the software, HubSpot is the simplest CRM we've used to date. By streamlining the process of organizing, reaching, and serving clients, HubSpot enables our team to continually improve, learn, and grow.

As a VP, Operations of NuLeaf Naturals, here is my experience using Hubspot CRM.

It can seem overwhelming at first glance as there are a lot of options, which can also add up in price. The secret for me was finding what I needed to track sales and eliminate the rest. One area that was user-friendly for sales, was the visual nature of the Deals function. The drag and drop nature of moving deals through the stages was intuitive and had the option built in to set reminders and deadlines. Hubspot syncs well with Gmail for Business without too many hoops to jump through. The tracking and notifications on emails can be a little buggy at times, including getting multiple notifications for the same email. Overall, the pros outweigh the cons.

I was very impressed with HubSpot during my consulting experience at AQP Consulting. They have a HubSpot academy and function as an overall content marketing tool rather than just social media integration. They also have a free version. They are visually appealing, user friendly, and offer a wide range of free integration services that, coming from a nonprofit background.

The Michigan Creative team prefers to utilize HubSpot as it has specifically been a useful tool for our team to utilize because it offers a lot more than other social media software does. It has email automation, ROI tracking, sales tools, and so much more - so it's nice to have everything, including social media and ads, under one "roof".

Pros:

Easy to integrate all social media channels into one spot for easier posting.

Posts have the option to be scheduled in bulk, though I haven't tried this feature out yet.

You can set up the best times to schedule your posts and continuously post using those time options.

Once you create a post on one channel, you can select the next social media channel you would prefer to share the content on as well, and everything will be copied down for you to edit.

You can see basic insights for who clicked on the link, who interacted with the post, etc.

Cons:

Do not use two links with this. There have been times that it looked correct on the preview, and when it posted the wrong link was the one that showed up.

Sometimes the channels will randomly kick you off because HubSpot is read as a third party, so you will have to re-connect your account. It doesn't happen that often.

Can upload a video, but there is a size limit. Sometimes it's better to go to the site and upload videos directly.

It's very tough to judge any CRM unless you've been through because all are good at their place but after using HubSpot CRM, I can give my 200% on saying that it is the best of all. In terms of money, services, Softwares, also the content part. After using the software for my company - CedCommerce, I feel HubSpot can give competition to any CRM. HubSpot CRM is easy to use, so- unlike many CRM’s. It’s actually got acquired by sales and service teas, and it takes a minute to set-up. It integrates seamlessly with an E-Commerce store, so it’ll definitely increase your business. Hubspot is an inbound marketing automation tool by which customers get attracted to your products what they want according to their needs like HubSpot gives a wide range of features all tools that easily and in short time period you can attract your customers through email, social media, phone calls and many more.

Pros-

->An easy-to-analyze pipeline and a powerful database to store information about your contacts.

->HubSpot provides these features and many more for free, splitting the value for your company and reducing any of the system’s cons.

->You can grow traffic and convert more visitors with a tool like HubSpot can save time. A tool that helps you get deeper insights you like your prospects.

-> HubSpot is a high-reward time and low-risk investment to make for your business.

->Hubspot is the platform where you can sync E-Commerce data in HubSpot. it holds much more data automatically.

Cons-

->The HubSpot CRM is perfect for growing business but might not be enough advanced for larger companies with many revenue streams.

->Having a lot of data from various sources streaming into the framework can become difficult for the organization.

The overall experience I had with HubSpot is similar to a hand who is working with you continuously for the growth of my companies business model. It has everything that is required to achieve excellence in this competitive era. It has all that any company needs to set up an outstanding CRM. and I'm still constantly learning new things and finding a new way to use HubSpot and make my concept easier because HubSpot is most easy to use and intuitive from which we can easy to complete our marketing task easily.

We use HubSpot CRM in our company - CarPassionate for our CRM functionalities. Following are the points I would like to share with after using Hubspot CRM:

1 It’s just a simpler, more intuitive interface. The integrations of other apps and upload of data are quick and seamless. We always struggled with other CRM software.

2  No complaints as yet