Best Customer Engagement Software

Companies that excel in customer engagement no doubt see higher customer lifetime value. One of the best practices to attain this is to have onboard a customer engagement solution. Investing in the best customer engagement software will help businesses deliver brilliant customer engagement that can drive tangible results. Customer engagement platforms will help businesses of any size and type to efficiently handle customer communication, live chat, video support, content management, feedback management, gamification, etc. Check the following list of best customer engagement software to improve your quality of customer engagement.

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List of the Best Customer Engagement Software with Reviews

  • Lob

    Automate Direct Mail and Address Verification at scale
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    Lob automates and simplifies direct mail and address verification, giving businesses greater flexibility, visibility, and accuracy of offline communications and data. Lob Direct Mail is the #1 platform for delivering automation, scale, and efficiency for your offline customer communications. Lob takes the traditional, largely manual, process of proofing, printing, and mailing, and turns it into an ... read more about Lob

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Localz

    Customer engagement. Their way.
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    Localz fills in the gaps along the customer journey with location-triggered communication workflows, live ETA tracking, two-way customer communications and real-time feedback. Communication workflows specific to your customer's journey. From field service to order management, and all of the real-time customer interactions in between. Our modular platform is designed to fit your unique business ne ... read more about Localz

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • MessengerPeople

    Leverage WhatsApp and other messaging apps successfully!
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    Offer your customers the option of contacting you over the leading global messaging apps, including WhatsApp, Apple Business Chat, Facebook Messenger, and more. With the Messenger Communication Platform you can manage your customer communication intuitively, professionally, and in full compliance with data protection regulations. Reach your customers over their preferred communication channel. Com ... read more about MessengerPeople

    Entry Level Price
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    Free Trial
    14 Days
    Category Focus
    50% in Customer Engagement Software
  • MoEngage

    Engage customers across their lifecycle
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    MoEngage’s intelligent marketing cloud makes it easy for brands to engage, retain, and grow their users. Create multi-channel lifecycle campaigns and reach users at the right time through email, web and mobile apps. Segment your users, set up campaigns and workflows, measure impact, and optimize – all in one place. Real-time triggers and higher push delivery rates for better conversions. Avoid ... read more about MoEngage

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • Mallcomm

    Effectively Managing Change During A Crisis
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    The Mallcomm platform is being utilised by leading property teams to engage with customers and visitors and enhance their experience of a shopping destination. The app-based B2C platform, which can be white-labelled for clients, has proven to be invaluable for gathering data insights and learning about customers. Tenants and organisations within properties also benefit as they can be enabled to pu ... read more about Mallcomm

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Mapp Cloud

    TAKE CUSTOMER ENGAGEMENT TO THE NEXT LEVEL
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    Mapp Cloud powers data-driven marketing growth, using artificial intelligence to generate actionable insights that let you connect with consumers along their journey with your brand. In doing so, the platform enables marketers to create meaningful moments with their audience, maximize every opportunity, and drive revenue for their business. It's an enterprise-level marketing platform, without the ... read more about Mapp Cloud

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • CM.com

    Omnichannel customer engagement solution for businesses
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    Deliver an omni-channel experience with CM.com's Mobile Marketing Cloud solution built specifically for B2C marketers. Centralize real-time and historical customer insights via multiple sources with our built in CDP. Easily create hyper-personalized and automated mobile marketing campaigns with custom segmention and drag-and-drop workflows. Expand your reach using SMS, email, WhatsApp, Facebook, T ... read more about CM.com

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    50% in Customer Engagement Software
  • NHANCE NOW

    Provide Service And Sell Products with Zero In-Person Interactions
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    The operating system for conversational business Deploy Intelligent Bots that automate customer interactions to reduce operational challenges and simplify customer experience. Digital Conversations have fundamentally changed the way we communicate and interact today. Be it asking Alexa to play our favourite song or ordering pizza over Facebook Messenger or getting styled with real time advice over ... read more about NHANCE NOW

    Entry Level Price
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    Free Trial
    14 Days
    Category Focus
    50% in Customer Engagement Software
  • Newired

    Newired Journeys User guidance that works
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    With Newired you can deliver your training and ensure user engagement remotely with step-by-step guidance available any time. Newired guidance is non-intrusive and will not require extra efforts from your users: they will be guided through your application at their own pace and remotely. In addition, you can make sure users will have guidance available in several languages, according to their loca ... read more about Newired

    Entry Level Price
    $206 Per Month
    Free Trial
    N/A
    Category Focus
    25% in Customer Engagement Software
  • NexJ CRM

    Unlock Your Client’s Full Potential with our Sales, Trading & Research CRM
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    Each of our 6 industry-specific products are tailored to your specific vertical to help you meet your business objectives. CRM for Wealth Management - helps advisors grow assets under management by forging deep client relationships. CRM for Private Banking - helps Relationship Managers grow assets under management by solidifying client relationships. CRM for Commercial Banking - helps bankers driv ... read more about NexJ CRM

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    25% in Customer Engagement Software
  • nixi1

    nixi1 unifies the management of communications with your users and clients
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    nixi1 is an instant messaging communication management software that boost customer service productivity and the quality of assistance. With a strong IA component, it enhances all sort of operations regarding customer service, customer experience, tech support, help desk or user assistance. This multichannel chat manager helps CS teams by cutting off response times in more than 50% while improving ... read more about nixi1

    Entry Level Price
    $59.74 Per Month
    Free Trial
    30 Days
    Category Focus
    100% in Customer Engagement Software
  • Notificare

    Discover the platform that delivers the most engaging messages and interactions.
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    Notificare is a leading powerful Customer Engagement Platform that helps brands to (re)engage their audience, shed light on customer behavior, and increase conversions. One single tool, with channels App Push, Web Push, Email, SMS, and Mobile Wallet., to deliver the most engaging messages and interactions. Founded in 2012, Headquartered in Rotterdam, Netherlands. Notificare is ISO/IEC 27001:2013 c ... read more about Notificare

    Entry Level Price
    $29 Per Month
    Free Trial
    30 Days
    Category Focus
    100% in Customer Engagement Software
  • Nudgify

    Build Trust and Boost Sales With Nudgify
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    Nudgify increases your website's sales and sign-ups automatically, with powerful notifications (called "Nudges"). Nudges display live data to create effects such as Social Proof and FOMO. Your visitors see your recent sales and your most popular products. Adding real-world context to your store helps you to build trust and engage your visitors. You can choose from a Library of Nudges or create Cus ... read more about Nudgify

    Entry Level Price
    $0.99 Per Month
    Free Trial
    7 Days
    Category Focus
    100% in Customer Engagement Software
  • OPINATOR

    Generate Better Insights, Enable Change!
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    Innology Ventures is a software business formed in 2011 in Spain that publishes a software suite called OPINATOR. OPINATOR includes training via live online, and in person sessions. The OPINATOR product is SaaS software. OPINATOR includes business hours support. OPINATOR is customer engagement software, and includes features such as email distribution, interactive content, Multi-Channel communicat ... read more about OPINATOR

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • Optimove

    CRM Journeys, Mapped by AI, Brands choose us to scale their CRM marketing, intelligently.
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    Optimove is the leading Relationship Marketing Hub, empowering CRM Marketers to create and manage large-scale, customer-led journeys. Optimove autonomously surfaces valuable customer engagement opportunities, orchestrates self-optimizing customer journeys, and accurately measures the incremental impact of all marketing interactions. With Optimove leading brands such as Staples, JD Sports, Dollar S ... read more about Optimove

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • Octane AI

    Marketing fuel for your ecommerce brand
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    Octane AI powers branded, customizable quizzes for Shopify that collect contact information and dynamically lead customers to a recommended set of products or content (recommend one product, a selection or a personalized bundle). All data (answers, revenue, opt-ins) is tracked and can be synced with Shopify, SMS, Facebook Messenger, Facebook ads, Klaviyo & more. ... read more about Octane AI

    Entry Level Price
    $50 Per Month
    Free Trial
    14 Days
    Category Focus
    34% in Customer Engagement Software
  • OfferCraft

    The Customer & Employee Engagement Platform
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    CUSTOMER & EMPLOYEE ENGAGEMENT PLATFORM OfferCraft partners with you to create a wide range of captivating experiences from digital incentive books to games to interactive dashboards. These tools let you better communicate with your customers. Creating engaging opportunities with the OfferCraft platform allows you to interact with your customers, learn from their behaviors, and market to them more ... read more about OfferCraft

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • Overtok

    Magical Marketing Moments When It Matters Most
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    Superpower the user-experience, increase satisfaction and retention, create new revenue stream by turning each lead, call or engagement into a powerful opportunity. Creating an entirely new user experience - turning each lead, call or engagement into a powerful opportunity that starts before continues on the call, and maximizes the follow-up. The NEW overlay of any dialer on any site - turning a ... read more about Overtok

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Plaetos

    GIVE YOUR PEOPLE A TRUE VOICE
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    Plaetos Big questions need to be discussed, not answered. Identify issues and explore solutions with Plaetos virtual roundtables for insightful discussions. At scale. Your tribe, your insights Plaetos is a safe, moderated virtual forum for your people to contribute their knowledge, feelings and ideas. Scale your leadership with employees, suppliers, key customers, shareholders, citizens, communiti ... read more about Plaetos

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    33% in Customer Engagement Software
  • ProveSource

    Your Social Proof Toolkit
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    Increase your conversions with social proof. 18,000 websites use ProveSource to increase trust, credibility, conversions and sales using social proof. Launch smart, attractive and converting social proof notifications on your website or online store. Have you ever been even more excited to try a new restaurant because you see it’s busy and popular? Well, same goes for your website. It’s hard t ... read more about ProveSource

    Entry Level Price
    $18 Per Month
    Free Trial
    More than 30 days
    Category Focus
    100% in Customer Engagement Software
  • Pypestream

    Resolve customer issues instantly with conversational AI
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    Turn your enterprise into a conversational powerhouse with all-in-one cloud messaging. Always-on customer care. Provide your customers with a 24/7 immersive gateway to your business. Secure Transactional Messaging: Deliver rich, dynamic experiences with strict data privacy and get users to resolution. Full-Stack Platform: Leverage automation, conversational analytics, agent escalations, and self-s ... read more about Pypestream

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    20% in Customer Engagement Software
  • ClientPoint

    The Ultimate Digital Sales and Support Room
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    Our enterprise platform helps you easily manage business relationship workspaces for each of your prospects, customers and partners, where you can schedule, meet and share materials all in one place. Propose & close deals faster, serve & grow clients better, and transform your most valuable business relationships. From the moment of first contact you and your prospect come together to interact and ... read more about ClientPoint

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Peepi

    Drive your company's growth using customer and employee engagement.
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    Peepi is a pioneer in Defender Marketing in Latin America. The complete solution to engage and mobilize people to drive your results in an easy, scalable and measurable way. Advocacy Marketing or Marketing of Defenders as we call it in Brazil, is the methodology that helps companies to identify, engage and mobilize customers and employees so that they are their most powerful marketing and sales ch ... read more about Peepi

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    50% in Customer Engagement Software
  • Picnic

    GAMIFIED CUSTOMER ENGAGEMENT HUB
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    Picnic™ Customer Engagement Hub is a comprehensive gamified engagement platform built by award-winning business experts and game designers. An all-in-one Software-as-a-Service (SaaS) cloud platform, Picnic™ makes it possible to quickly and cost-effectively create online/digital applications and websites that solve business problems such as community loyalty, engagement, insights and user activ ... read more about Picnic

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • PipeOne

    Make customer service personal and mobile.
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    PipeOne helps you elevate your customer experience from marketing to the after sales via mobile messages by bringing a unified picture of your customers profiles with their preferences and history timelines with your company. Make customer service friendly by giving your customers an easy way to communicate with your business via any mobile messaging app, while you create detailed profiles with ou ... read more about PipeOne

    Entry Level Price
    Free version
    Free Trial
    Available
    Category Focus
    100% in Customer Engagement Software
  • Portier

    Now your guests can carry five star service with them at all times
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    The most engaging guest experience platform for hotels in the modern era of travel. Portier’s partnership with TripAdvisor facilitates seamless reviews collection with our partner hotels. With Portier’s Quick Review features, a majority of hotel partners now drive around 40% of their public TripAdvisor reviews directly from the Portier Platform, leading to more reviews and a significantly incr ... read more about Portier

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Prointeract

    ProInteract is a uniquely go-to Customer Engagement & Sales Enablement
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    ProInteract is a uniquely go-to Customer Engagement & Sales Enablement platform for data & insights driven Customer Journeys using its comprehensive features to help your field sales reps interactively engage your customers that can be tracked with insightful analytics.. AI-enabled, Next-Generation Sales Enablement Platform with many innovations and new features geared to meet sales teams producti ... read more about Prointeract

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • Promoboxx

    Channel Marketing Transformed With No Disruption
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    Promoboxx is a software platform with services for brands to engage their independent retailers with brand-compliant digital marketing, driving better business outcomes by reaching the right consumers via the trusted channel of brands local retailers. With Promoboxx, channel managers and brand marketers can easily organize and engage their retailer networks; build, manage, and optionally fund orga ... read more about Promoboxx

    Entry Level Price
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    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software
  • PropFuel

    Engagement starts with a conversation
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    PropFuel is a SaaS platform helping associations turn their broadcast communications into conversations. These conversations capture the Voice of the Member, identify individual needs and streamline one-on-one engagement. ... read more about PropFuel

    Entry Level Price
    Contact vendor
    Free Trial
    N/A
    Category Focus
    100% in Customer Engagement Software

Frequently Asked Questions

Who Can Use Customer Engagement Software?

Customer engagement platforms are versatile and multi-faceted tools implemented and used by businesses of all types and sizes, including startups. Every business operating in different domains needs to connect with potential target customers to escalate sales. 

The various industries reaping customer engagement management software benefits include the manufacturing sector, product designing or development firms, and enterprises offering digital marketing, web designing, etc. In addition to these, the IT and software companies and those involved in the hospitality industry, banking, financial institutions, healthcare sector, etc., can use this unique software solution.

What is the Best Customer Engagement Software?

The best customer engagement software is an exceptional tool that offers a personalized experience to all customers and connects with them with much ease. It empowers customers with direct relationships and real-time communications  Also, in the current scenario, most teams are working remotely, and these premier tools provide complete support to remote teams to help customers from anywhere. Furthermore, the software can seamlessly integrate with many other wide-ranging tools. 

Some of the top customer engagement solutions listed by GoodFirms include Salesforce Service Cloud, Zoho CRM, Zendesk Support, Sprout Social, Hootsuite, Pipedrive, EngageBay, and many more.

How Do Customer Engagement Tools Improve Customer Experience?

Customer experience is the apex or focal point of the customer engagement process. Whether you are chatting through social media platforms, emails, phone calls, or doing a live interaction, the ultimate goal of using customer engagement software is to provide seamless communication to customers. 

The software provides almost an exclusive facility to customers where the organization can be actively involved in intelligent, thoughtful recommendations, an exciting and attractive discount offer, relevant marketing, etc. The customers can also contact the technical support team from their preferred channels. 

The software helps companies to earn loyal customers by creating unique customer journeys. It automates repetitive tasks of engaging both potential and existing customers consistently.

How is Customer Engagement Software Different From CRM Tools?

Customer engagement management software and customer relationship management software may seem to be like terms, but both these tools are dissimilar in their approach. 

The customer engagement software is a data-driven tool that helps organizations to understand customer buying behavior, track purchase history, and chalk out effective strategies to excel customer journey. It aims to provide a personalized touchpoint experience to enhance customer engagement. 

The customer relationship management software, on the other hand, is an advanced tool that helps you seamlessly collect customer data to drive more sales and boost customer support. The CRM tools had emerged much before CES tools to keep track of the target audiences. 

Customer engagement center software focuses on enhancing marketing campaigns through product recommendations, push notifications, etc. CRM software, on the contrary, focuses on improving sales and centrally records all the transactions in the database. 

Customer engagement solutions help to increase ROI and customer loyalty, thereby decreasing the churn rate, and lowering acquisition costs. CRM systems efficiently manage sales pipelines and amplify customer satisfaction levels. 

Also, one of the main differences between the two software tools is that while customer engagement is an enterprise platform, CRM is a departmental solution.

What is the Cost of Customer Engagement Software?

The cost of customer engagement tools varies based on the functional features, deployment model, and so on. Startups and small businesses looking for free customer engagement software, or large organizations looking for advanced customer engagement solutions can explore  GoodFirms list of best customer engagement software showcasing an extensive range of solutions such as Zoho CRM, Hootsuite, Pipedrive, monday.com, Zoho Desk, EngageBay, SoGoSurvey, and many more. 

The list also contains reasonably-priced CES tools and, more importantly, the free and open-source customer engagement software that enables you to customize your tool features with ease.

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