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List of the Best Media Buying Companies & Planning Firms

  • Screen Media Group

    Digital innovation marketing agency
    Visit website

    Creating a website is not the same as having a digital platform that generates prospects based on a winning strategy.

    "CEO"
    Leonardo Cotter, CEO at Craize Corn
    < $25/hr
    10 - 49
    1998
    Venezuela
  • Osiltec Infotech

    Web development company in Hyderabad
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    Osiltec is the web development company in Hyderabad, Panjagutta, we provide website development, website designing services for business, Product, or service-based company, we also provide eCommerce website development service, we are best known to implement advanced website design as per modern UI and UX and Responsiv ... read more about Osiltec Infotech

    "Best end to end Web development and Digital marketing service provider with affordable price range."
    Raju
    NA
    10 - 49
    2017
    India
  • Proof Branding

    We craft purposeful, passionate brands.
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    We craft purposeful, passionate brands. We believe every brand has a compelling story to tell and work closely with businesses and organizations in designing, developing, and deploying intentional and memorable brands for the world to enjoy. 

    "Proof is the real deal."
    Sarah Murphy, Owner/ Mixologist at Bar Magnolia
    $25 - $49/hr
    2 - 9
    2010
    United States
  • Marketing Doctor

    Individually Brilliant. Collectively Unstoppable.
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    Recognized on the 2019 Inc. 5000 list of America’s fastest-growing companies, Marketing Doctor, Inc. is a full service agency known for its strategic and visionary approach in helping clients meet their unique and individual organizational goals. Based in Massachusetts, the Marketing Doctor team has celebrated su ... read more about Marketing Doctor

    "Knowledgeable, Easy to work with, Super nice team!"
    Sam Jensen
    NA
    10 - 49
    2003
    United States
  • Trimark Digital

    Inspired by creativity. Proven by results.
    Visit website

    TriMark Digital is an integrated digital marketing & web development firm headquartered in Downtown Raleigh, North Carolina. With a centralized focus on providing calculated digital marketing strategies that generate performance and measurable results to it's clients, TriMark has been able to grow rapidly since ... read more about Trimark Digital

    "Fantastic video production and content!"
    Katy Campbell, Director, Marketing and Partnership Activation at North Carolina Football Club
    $25 - $49/hr
    10 - 49
    2006
    United States
  • We’re a team of change makers who have taken strides in changing a lot of traditional methods of business and marketing. Lantern was founded in 2020 by a group of creative, free-thinking individuals. We want to bring the RIGHT BRANDS into the RIGHT LIME-LIGHT! And hence came up with the name Lantern! We aren&r ... read more about Lantern Media Private Limited

    "Top - notch Digital Marketing Agency : Highly Recommended : Very Professional"
    Dhruva Arya, Founder and Chief Executive Officer at O4U
    $25 - $49/hr
    10 - 49
    2022
    India
  • Lift Digitally

    Lift your business to new heights with our digital
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    Lift Digitally is one of the fastest-growing digital marketing agencies in Delhi. We offer complete digital marketing solutions for all types of businesses at very affordable prices. We have worked with many clients and provided good results and we can show you the references. We are a team of 20 experienced digital ma ... read more about Lift Digitally

    "This is a quick, effective team that really cares for their client’s success."
    Anil Dhayal, Owner and Founder at Bright Future Abroad Studies at Bright Future Abroad Studies
    < $25/hr
    10 - 49
    2016
    India
  • Uniqwebtech

    Digital Marketing Company - Uniqwebtech, USA
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    No.1  Digital Marketing Company & Agency For Small and Large Business.Try our online marketing services including Search Engine Optimization, Social Media, PPC services and Web development services. For More Information Visit Us : https://uniqwebtech.com/ Mail Us :  [email protected]  

    "How To Make 500 Dollars Fast"
    hani styles
    NA
    2 - 9
    United States
  • Cassandra Bryan Design, affectionately referred to as cb{d}, has been making creative magic since 2009, providing branding packages, custom website and digital marketing services to local and national clients from small to large. We’re not your average creative agency and we certainly don’t do everything, b ... read more about cb{d} Cassandra Bryan Design

    "Cost vs Reward"
    Dave Tice, VP Business Development/Contracts at Trinity Precision Inc.
    NA
    10 - 49
    2009
    United States
  • Rooter Marketing - Plumbing Marketing Services Rooter Marketing is a full-service advertising agency and marketing consulting firm that offers plumbing marketing services designed for plumbers to help you drive qualified leads through all stages of the sales funnel. Having a strategic marketing plan is important ... read more about Rooter Marketing Inc.

    "Their plumber SEO service is the real deal! If you are a plumber looking for the right marketing service, call Rooter marketing."
    Aspen Mountain Plumbing
    NA
    2 - 9
    2020
    Canada
  • Social Buzz (A unit of GMS Hospitality Services Private Ltd) is a 360-degree digital marketing agency based in New Delhi India. Founded by IIM-A, MICA and BITS Pilani alumni, Social Buzz is empanelled with Times of India and has handled various Bennett Coleman projects in the past.Social Buzz offers ROI based digital m ... read more about Social Buzz

    "A talented bunch of professionals adept at Digital Marketing"
    Nidhi Rani
    $25 - $49/hr
    2 - 9
    2016
    India
  • Excent Solutions Global Pioneer in providing IT Consulting & Custom Software Development Outsourcing. We provide IT Services/ Solutions & Marketing services across Software Development, Web & Mobile Application Development, Web and App Design, Graphic & Stationary Designs & Digital Marketing.

    "Experienced Team"
    Jake Wilson
    < $25/hr
    10 - 49
    2020
    India
  • Adsbalance

    Global mobile performance marketing agency
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    Adsbalance is the fastest growing mobile performance marketing agency in Europe with clients from all around the world. We are part of Fmedia group. Our agency unites 250+advertising professionals. Our expertise in user acquisition allows us to reach both high volumes and perfect KPIs. We also produce creatives (as a s ... read more about Adsbalance

    "Adsbalance is always looking for new traffic sources and opportunities to promote our product."
    Anonymous, Project Manager at Exness
    $150 - $199/hr
    50 - 249
    2016
    United Kingdom
  • Path Media

    Astonishing Results Await!
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    We are a small-but-dominate digital marketing agency We work with a unique type of client: businesses that are as ambitious as we are, and determined to scale their brand as quickly as possible. If you are looking for an agency that provides you with zero insight and average results then take a hike! Because our&nbs ... read more about Path Media

    "They have a great team that provides great marketing, I highly recommend!"
    Anshel Roth
    $50 - $99/hr
    2 - 9
    2022
    United States
  • Matrix Bricks Infotech

    We build your business brick by brick!
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    Matrix Bricks is a centre, where superior technology meets creativity to optimize the performance of your business in the global market. Being one of the leading creative digital marketing companies in Mumbai, India, we offer the whole gamut of digital marketing services like Search Engine Optimization (SEO), ... read more about Matrix Bricks Infotech

    "Matrix Bricks Services Review"
    T-traxx Bags
    NA
    10 - 49
    2011
    India
  • Ace Digital Avenue

    Helping our Partners Create their Future
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    Ace Digital Avenue is a full-service digital marketing, business solutions and technology support agency. We combine tech expertise, digital marketing mastery and business intelligence to catalyze change and deliver results to our business partners. We ensure the highest levels of certainty and satisfaction through a d ... read more about Ace Digital Avenue

    "Very great customer care"
    glorious nambassa
    < $25/hr
    10 - 49
    2018
    Uganda
  • Doodle Genie

    The best solution for your growing business
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    A complete range of  online and offline marketing services from web development, search engine optimization, social media platforms and design services of to build yearly campaigns as well as build  brand your company. Holding a cabinet of satisfied customers from various industries doodle genie is the right ... read more about Doodle Genie

    "Loved the services that they provide related to SEO services and website development "
    Radhika Jhunjhunwala, Photographer at Photogenic Era
    < $25/hr
    10 - 49
    India
  • Kick The Ads is a company that provides marketing services on the Internet, places display and video ads on premium sites. We have access to a great number of advertising inventory. We also help our clients to run their campaigns with Facebook advertising tools.

    "Quality Digital Agency"
    Terrance
    $100 - $149/hr
    10 - 49
    2019
    United States
  • MDA specialises in working as an extension of your team to manage and deliver complex Digital, Social and Design Projects. We service complete social and digital media solutions, UI UX and related Project Management for Mobile Apps, Digital Research for Market analysis and landscaping ... read more about My Digital Agency

    "Excellent, responsive and good delivery timelines. Young team and full of bright ideas for helping the client. Strategic thinking industry based"
    Sunil Krishnamurthy
    $50 - $99/hr
    10 - 49
    2017
    India
  • Coinband

    Web 3.0 & Crypto Marketing Agency
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    Coinband is a leading marketing agency for Web3 & Crypto & NFT projects. Our company has the cutting-edge client-side expertise to create better solutions for our client's marketing challenges. By cooperating with Coinband, you get access to the best financial and crypto media and influencers. Add to that b ... read more about Coinband

    "Marketing for a crypto exchange"
    Gaiane Zolotukhina, Digital Specialist at Digital.ai
    $50 - $99/hr
    10 - 49
    2022
    Ukraine
  • Webkow provides result-oriented services of digital marketing. We promote your brand on different levels and on different virtual places. You get an experience of top-class service in addition to profit. We use all our knowledge and competency to create result-oriented digital marketing campaigns. So let’s work t ... read more about WebKow

    "Prompt and skilled"
    Mohit Masand, Mortgage Agent at iConnect Mortgages Powered by Dominion Lending Centres
    $25 - $49/hr
    2 - 9
    1
    India
  • Our only purpose is to generate synergies action and roi, Conecting Dots, PERFORMANCE & ROI Conecting Dots, BUSINESS INTELLIGENCE & ROI Conecting Dots, DEVELOPMENT & ROI Conecting Dots, DEVELOPMENT, BI, PERFORMANCE & ROI

    "Transparency and great results; complete satisfaction with Iridian services, they are always willing to work on your side and your needs."
    Federico Arciniegas, Founder and CEO at Makondo Pets. Pharmavet H&B Corp.
    NA
    50 - 249
    2011
    United States
  • Technix Infotech LLP

    Social Media Marketing Agency, Facebook Ad Expert
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    As a leading Digital Marketing Company, we at Technix have been helping our clients reach their target audience through Social Media Marketing since 2012. We have started out with the aim to provide our clients the marketing strategies that help them build their brand loyalty. We provide a wide range of Digital Mark ... read more about Technix Infotech LLP

    "Excellent service provider "
    Divyanshu Mishra, SEO Executive at Xatcovis Solutions Private Limited
    < $25/hr
    10 - 49
    2014
    India
  • Voltage

    Connecting your business
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    Voltage is a group of designers, developers, and digital marketers in the heart of Kansas City, a vibrant place known for art, advertising, jazz and BBQ. Our passion is overcoming marketing challenges with data-driven solutions for organizations large and small. Loyal clients and great results keep us coming in every d ... read more about Voltage

    "Supportive on target support at the pace we could afford!"
    Mendi Hanna, Marketing Director at Saint Luke's Bishop Spencer Place
    < $25/hr
    2 - 9
    2005
    United States
  • We’re a collection of 12 best-in-class marketing agencies with data-driven thinking in our DNA. Each of the 12 TOP agencies has a different specialty—from specific capabilities (such as digital marketing or creative conception) to industry verticals (like healthcare or technology). Whether we're posi ... read more about Top Agency

    "Good service, Good Company members. "
    Kevin J. Rogers
    NA
    10 - 49
    United States
  • 216digital

    Ecommerce Web Design & Development
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    We build and grow online businesses. Over the past 18 years, we have provided innovative design, custom development and SEM services for more than 1,250 store owners throughout the world. We drive online business with; SEO services, affiliate network management, email marketing, PPC campaign management, custom applicat ... read more about 216digital

    "216 Digital - "
    Kathy Hargrave, Website Adminstrator/ QA Manager at Berg Engineering & Sales
    NA
    Freelancer
    1999
    United States
  • Hungarian SEO Agency

    SEO, Link Building & Content Writing in Hungarian
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    Hungarian SEO Agency - Content Management Bt. provides Search Engine Optimization, link building and content writing in Hungarian. We have been in business since 2015, since then we managed many successful projects. Visit us at www.hungarianseo.eu

    "Professional Hungarian SEO team"
    Bela Kovacs
    NA
    2 - 9
    2015
    Hungary
  • iCrossing

    A global digital marketing agency that builds
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    iCrossing is the marketing agency for a modern world. We create brand stories and adaptive user experiences that deliver superior business results. Part of Hearst, iCrossing is the only digitally native agency owned by a media, entertainment, and content company. Our performance-driven marketing solutions for major bra ... read more about iCrossing

    $150 - $199/hr
    250 - 999
    1998
    United States
  • A glimpse about LEBAKA TECHNOLOGIES. Conceptualized with the notion that technology plays a major role in the day to day life of people, our goal and priority is to put ourselves in the customer's shoes, have an eye for detail and design products/services that will ideally cater to larger society. W ... read more about Lebaka Technologies

    "Quick response and faster deliverables along with that experienced team"
    Shyam Zaveri Manchukonda's, Company Owner at at Manchukonda's Shyam Zaveri
    $50 - $99/hr
    10 - 49
    2019
    India
  • Opace Ltd.

    Opace, A Full Service Digital Marketing Agency
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    Opace are a family-run digital marketing agency based in Birmingham, West Midlands, UK. The company as founded in 2008 by David Bryan, the current Managing Director. Drawing on his years of experience in digital and IT strategy, it was clear to him that the clients he worked with were looking for more open ... read more about Opace Ltd.

    "Talented SEO team"
    Mark Bradley
    $50 - $99/hr
    10 - 49
    2008
    United Kingdom
  • Urbanacle

    Converting clicks into clients
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    Urbanacle is a digital community dedicated to empowering urban residents across Africa. At the heart of our platform lies a commitment to connect, inform, and inspire individuals in urban environments. We provide a vibrant space for residents to engage, share insights, and access essential services. Our ecosystem inclu ... read more about Urbanacle

    "Best Digital marketers "
    JAMES NJOGU
    $50 - $99/hr
    2 - 9
    2016
    Kenya
  • Welcome to MISSION14 LTD! We bring you the revolution of online shopping! We design the perfect platform for online brands to grow and thrive by increasing foot traffic through our ingenious content marketing solutions. 

    "Out of the Box Creative Geeks! MISSION14 LTD doesn't revolve around typical trends. They infuse marketing into business."
    Abida Nawaz, Project Manager at JB Technologies
    $100 - $149/hr
    50 - 249
    United Kingdom
  • Wpromote is The Challenger Agency and we specialize in digital marketing and customer acquisition. We love to help brands challenge the 800 lb gorillas of their industry and grow their market share through digital efforts. We also help larger organizations “think and act like challengers” to stay ahead of t ... read more about WPROMOTE

    "The experience working with Wpromote was really amazing. "
    Anonymous
    NA
    250 - 999
    2001
    United States
  • Digi Carotene, A Digital Marketing Agency in Hyderabad is one from the list of quirky agencies that furnishes actual and authentic assistance. We understand this rapidly morphing era, where what’s new today going to be obsolete tomorrow and to let your business fly in this competitive space. Digi Car ... read more about Digi Carotene

    "Best Service provider in digital marketing services in Hyderabad with outstanding knowledge "
    Kaipa Sai Kaundinya, Digital Marketing Executive at svcotings
    NA
    2 - 9
    2019
    India
  • Jamalta Digital Marketing

    Digital Marketing Agency in Philippines
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    Jamalta is a trustworthy and agile digital marketing agency that has worked with few startups and renowned brands in the hospitality space in a short span of time. We provide integrated marketing solutions from web design & development to social media management, content curation, SEO & PPC to maximize your ... read more about Jamalta Digital Marketing

    "Best Digital Marketing Agency in the philippines for SEM, SEO and Social Media Marketing "
    Anurag Gupta, Owner at Zozotrips Holidays PH
    $25 - $49/hr
    2 - 9
    2021
    Philippines
  • HYPE Dhaka

    Online Growth Marketing Solution for Your Brand
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    RB Digital Limited (Brand Name: HYPE Dhaka) is a Digital communication agency located in Dhaka, Bangladesh. HYPE is committed to providing an actionable online strategy to ensure revenue stream and growth for their partners using the web, mobile and social tools.RB Digital Limited (Brand Name: HYPE Dhaka) consists of d ... read more about HYPE Dhaka

    "Service focused, Enthusiastic, Professional "
    Mustafa-Ar Rakib, Senior Manager, at Pathao Limited
    < $25/hr
    10 - 49
    2015
    Bangladesh
  • Web Biz Solutions

    A complete range of web solutions
    Visit website

    We are website designing and digital advertising agency in Pune and Nanded india. Web Biz Solutions is offering a complete range of web solutions including web designing, web development, web hosting, corporate website solutions, digital marketing, logo designing, SEO, SMM and many more. With its electrifying ... read more about Web Biz Solutions

    "One of the best advertising and digital marketing agency to work with."
    Rahul Parbhankar, Web/UI Designer at Indiacom Limited
    $25 - $49/hr
    2 - 9
    2014
    India
  • When you meet us, you’ll discover a tribe of creative nerds who enjoy working together to create extraordinary brand experiences. We believe business potential lies in human connection. And we foster humans connection through insightful strategies, sophisticated design, and impactful digital experiences

    "UAE SOFT SUPPORT"
    Sivakozhundu Thangavelu
    $50 - $99/hr
    2 - 9
    2018
    UAE
  • We're Redsglow❤️, a team of professionals specializing in web development, 3D design, and graphic design. Our work is characterized by minimal, clean designs and a focus on arts and creativity. We're all about making your dreams a reality - just like that little bit of salt that makes everything taste just ... read more about Redsglow

    "They have a strong understanding of design ideas and are professional."
    Usama Jatoi
    $25 - $49/hr
    Freelancer
    2018
    Pakistan
  • ASR Media Pro

    Web Development, eCommerce & Mobile App Design
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    ASR Media Pro is a leading service provider of website development, ecommerce development, mobile app development and custom software solutions with a global outlook. We have Adobe Magento & Shopify Certified Developers. We have a wide ranging experience of delivering comprehensive Frontend & Backend developmen ... read more about ASR Media Pro

    "Fabulous customer service, remarkable functionality with a cutting edge development approach."
    Arnav Srivastav, Founder at at Syncom Media
    $50 - $99/hr
    10 - 49
    2008
    India
  • Axxa Studio is a digital agency offering web & graphic design, marketing services, advertising, SEO, content creation and other overall B2B & B2C solutions. We support brands in their creative endeavours and help businesses achieve their market goals.   Give a voice to your brand. Speak loudly, s ... read more about Axxa Studio

    "Good company!"
    И. Иванов
    NA
    2 - 9
    Bulgaria
  • Moburst is a full-service, mobile first, and digital creative agency that helps companies grow their business. After redefining hundreds of apps and A/B testing every possible feature in every vertical, our team knows what works for each product, and how to deliver the most relevant experiences for each user.We lo ... read more about Moburst

    "I highly recommend"
    Tomer Blustein, VP Mobile & IoT at TIBA Parking Systems
    $150 - $199/hr
    50 - 249
    2013
    United States
  • Firetoss is a leading digital agency comprised of the brightest minds in design, development, and marketing. Firetoss is a leader in Utah SEO, Las Vegas SEO, and Local SEO. We stay on the cutting edge of search algorithms and manage a portfolio of high profile clients while maintaining integrity, and digital dominance ... read more about Firetoss

    "Essential Marketing Partner"
    Martin Evans
    NA
    10 - 49
    2010
    United States
  • We are a full-service, interactive digital marketing agency that specializes in comprehensive marketing design and execution. Our team is comprised of a diverse group of highly talented, multi-disciplined individuals that work together to create beginning-to-end solutions for our clients, including dynamic marketing an ... read more about Corporate Communications, Inc.

    "Rapid drama-free, on-budget site design and build "
    Dave Armon, Chief Marketing Officer at 3BL Media
    NA
    10 - 49
    1992
    United States
  • Human imagination and creativity are limitless, but when it’s time to turn the ideas into reality, our team is ready to give shape these ideas. There are no narrow creative circles and territorial limitations for us. We shape & form all the baldest ideas which come to us from all the different parts of the wo ... read more about Sparsis Marketing Agency

    "Very responsible team"
    Anahit Khachatryan, Deputy Director of Marketing at Moscow Cinema LLC
    NA
    10 - 49
    2019
    Armenia
  • Strategy Plus

    The Digital Marketing Agency & Hubspot Partner
    Visit website

    Strategy Plus is an online marketing agency specialising in Inbound Marketing. Generating attention for our clients by managing their websites, SEO, social media management, content and email marketing. The majority of our clients are hard working SMEs wanting to see a real return on their investment. Strategy Pl ... read more about Strategy Plus

    "Excellent Value for Money"
    Chris Woo
    $50 - $99/hr
    2 - 9
    1997
    United Kingdom
  • As your trusted partner ViaPocket is the in Kolkata, India. ViaPocket has always provided proven results to the businesses through Digital Marketing Services such as SEO, SMO, PPC and a lot more. Our Google certified professionals use customized solutions for your website ranking. We at ViaPocket always try our best t ... read more about ViaPocket

    "Amazing experience. Highly skilled proffessionals. Their best part they always respond on time."
    WeCr8tive Team
    NA
    2 - 9
    2011
    India
  • IosAndWeb Technologies believes in achieving goals and client satisfaction. We deliver inspiring & eye-catching websites and conduct profitable marketing campaigns that attract the audience and boost the client’s business. We provide Support & Maintenance even after the completion of the project.

    "Well satisfied with their professional services Thanks to Iosandweb team"
    Marty James
    $25 - $49/hr
    10 - 49
    India
  • We offer a comprehensive range of UI/UX design services tailored to create exceptional websites. We specialize in designing visually stunning websites that captivate and engage your audience. Our expertise extends to implementing custom website designing and responsive website designing too. At Tuli Technologies, ... read more about Tuli Technologies

    "They developed a Chauffeur website which is quite Attractive and Interactive"
    Garry, Manger at Prestige Melbourne Chauffeur
    < $25/hr
    10 - 49
    2023
    India
  • Firstcam Creative Studios

    Africa's award-winning marketing agency
    Visit website

    At Firstcam Creative Studios (FCS Agency), we are a leading advertising and marketing agency dedicated to helping businesses and brands establish their presence in the African market. With a full suite of services ranging from graphic design to complex web development, we offer comprehensive solutions that drive growth ... read more about Firstcam Creative Studios

    "Exceptional Brand Stategy"
    Tekena Briggs, Founder at Stat Alat LTD
    $150 - $199/hr
    10 - 49
    2010
    Nigeria
  • ATAK Interactive

    Full-Service B2B Marketing & Ecommerce Development
    Visit website

    When B2B companies need to outsource marketing, creative, and development resources to support their sales operation, ATAK provides unique and innovative tools that actually get results. With our proven products, such as Purposeful Marketing, businesses never have to ask why again. Every action is clear. Every initi ... read more about ATAK Interactive

    $100 - $149/hr
    10 - 49
    2005
    United States

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Frequently Asked Questions

What is a Media Buying Agency?

Media buying agencies help businesses place advertisements on media platforms at the right time and for the right period with an idea to entice target audiences. The media platforms can be traditional media such as TV, Newspapers, billboards, and radios, or digital media like websites, streaming services, and apps.

Media buying agencies are responsible for determining the ideal media platform for your needs and finding the best ad space and an appropriate slot. They sometimes negotiate with the people in charge of the ad spaces to get good deals. Media buying agencies will also plan out the media that needs to be a part of the ad campaign to help you derive the best results.

What services do Media Buying & Planning Companies provide?

Media planning & buying, market research, creative writing and design, digital marketing, and marketing strategy curation are some key services media buying & planning companies provide. Testing, analysis & reporting, budget, and data management are other crucial services they provide.

What is the difference between Media Buying and Media Planning?

Media buying deals with purchasing and negotiating advertisement space on a specific media for a fixed time, while media planning deals with the strategy or planning phase of finding the right target audience and the right media platform to reach them. In a way, you can say that media planning is a planning and analysis step while media buying is the execution step.

Media planners conduct in-depth research before deciding on the media platform to attract the most potential customers or audiences. In contrast, media buyers negotiate with selected platforms to provide the best ad space at the lowest price possible.

What are the benefits of hiring a Media Buying Agency?

Media buying agencies house professionals with years of experience in media buying and planning services. By hiring them, you put your advertising needs into the hands of some of the most experienced professionals who can provide you with the expected results at minimal costs. Media buying agencies often boast good relationships with leading media platforms, thus promising you the best ad spaces in a minimal amount.

By hiring the right media buying agency, you can focus on other business operations without spending time on media planning and buying by yourself. Hence, hiring the right agency saves you a lot of time.

How do you choose your Media Buying Company partner?

To start the hunt, you must be entirely sure of your advertising campaign's requirements, budget, and desired goals. Begin by getting a list of top media-buying agencies using your preferred methods, such as keyword searches on search engines, networking platforms like Linkedin or B2B research, or review platforms like GoodFirms. Shortlist the agencies from this list with more experience serving your industry and providing the services you seek.

Contact these companies and get their portfolios. Check for the tools and technologies they use, and ensure that they have experience dealing with the media platforms on which you wish to run your ads. Check their previous projects and results along with the client testimonials. Ensure that the agency adopts modern practices and is innovative. Ultimately, choose the agency that provides all the services you seek, has better client feedback, and is affordable.

How much do Media Buying Companies charge for their services?

Media-buying companies often charge 3 to 15% of the total media expenditure of the client as their fees. Assume your total media expenditure rounds about $200,000; then you should expect to pay up to $30,000 as their fee. Less experienced or small media-buying companies tend to charge a small percentage of the total spend, while for established firms, it might reach 15% or sometimes more.

Questions to ask when looking to hire Media Buying Companies?

Begin your questionnaire with questions about their experience serving your industry and the services they specialize in. What media platforms do they have the most experience working with? Ask them to provide examples of their past campaigns and some client references.

Enquire about their strategy and tools and technologies they use. Add questions such as: What KPIs do they track to measure the campaign's success? How do they keep up with the latest trends? How can they drive innovative media campaigns? End your questionnaire by asking them about their pricing structure.