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Web Conferencing Software
Last updated: Jul 31, 2021

Best Web Conferencing Software

Discover the best web conferencing software to stay connected, train virtually, and collaborate remotely

As many organizations move towards a more digitally connected set-up, online, real-time collaboration through a web browser is gaining more attention. Building, and training teams across geographies, improving engagement and productivity with limited resources, time, and money is a compulsion for offices handling remote workforce. Web conferencing tools are becoming the default solution today. Connecting via a web conferencing application offers a myriad of advantages over traditional audio conferencing solutions. Meetings, training, presentations, conferencing through the internet is easy and cost-effective with the best web conferencing software.

What is a Web Conferencing Software?

Web conferencing software is an application technology that helps businesses in collaborating over voice or video calls, communicating on online forums, conducting meetings, making presentations, providing online training, and hosting webinars. The software comes with supporting technologies and tools for brainstorming, analyzing, assessing, decision making, consensus building, collaborative tools such as whiteboard, screen sharing, recording tools, presentation tools, document sharing tools, and many more.

What is the Use of Web Conferencing tools?

In today's flexible work environment, workspaces demand efficient tools for heterogeneous collaboration (Office/Home/Field). Web Conferencing software is one such software application for teams that require communication technologies and collaboration tools for virtualization of meetings. Web conferencing software has components that make meetings engaging, productive, and decisive. Web conferencing applications offer an unprecedented level of flexibility and convenience with inbuilt competencies to revolutionize the workplace communication paradigm. Unlike the old-time, the modern, sophisticated web conferencing tools are not mere voice over the internet or video-calling applications but consolidated solutions aimed at teamwork.

The globalization trend, pandemic led travel restrictions, increasing the number of contingent workforces, and growth of online businesses make it necessary to technologically support geographically distributed remote teams. Web conferencing is a reliable possibility for real-time collaboration when businesses strive to bring multiple departments together to time the market. Its usage is also common to support interactive learning in educational environments. Today vendors provide web conferencing solutions with a specific focus, such as web conferencing designed for sales teams, marketing teams, training, public relations, project teams, and more.

How to Select the Best Web Conferencing System For Your Organization?

Given the variety of web conferencing software solutions available in the market and lucrative offers for free versions, free trials, discounted rates, and other benefits marketed by vendors, one can succumb to buying inferior software with a successful marketing gig. Your buying decision should be based on a thorough analysis of your company's size, web conferencing. Shortlisting the top web conferencing tools can be a bit overwhelming as it requires consideration of multiple factors that constitute a comprehensive web conferencing application.

This is where you can rely on GoodFirms’ list of best web conferencing software solutions. Following a rigorous research method and stringent analysis process, the research team at GoodFirms has listed down the top web conferencing software solutions that can never disappoint when it comes to functionality, usage, and quality. Check the features, reviews, apply filters and see the pricing of the top web conferencing systems and pick the best one for your organization.

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Table of Content

What is Web Conferencing?
How Does Web Conferencing Work?
Why is Web Conferencing important for businesses today?
What is a Web Conference Software?
Why must businesses invest in Web Conferencing Software?
Types of Web Conferencing Software?
Features of Web Conferencing Software?
Advantages of Web Conferencing Software?
What are the features to consider before purchasing a Web Conferencing software?
What is the average price of Web Conferencing Software?
How to Choose the right Web Conferencing Software for your Business?
Why consider GoodFirms' list of top Web Conferencing Software?

What is Web Conferencing?

Web conferencing is the process by which employees within organizations (or independent users) connect with one another in real-time using technological platforms and software that operate over the internet. Some software also uses audio-only content over the phone networks.

The software thus enables communication, collaboration, and completion tasks or projects efficiently. Individual users and employees use it on a one-to-one basis as well, when necessary.

Collectively, web conferencing solutions consist of a bouquet of digital communication facets such as video conferencing, screen sharing, VoIP calls, as well as document sharing, chat services, etc., to name a few.

Conferencing over the internet facilitates remote working. Employees use web conferencing to conduct a variety of duties such as business meetings, online training, presentations, troubleshooting problems with customers and employees, as well as online sales.

How Does Web Conferencing Work?

Web conferencing can be conducted by two methods - Through independent Software as a Service (SaaS) applications purchased and downloaded onto user desktops, or through internet hosting services which have the server space to conduct these meetings, conducted via web browsers.

On a micro level, web conferencing uses the TCP/IP communication protocol to connect various internet supporting devices over the world wide web. The protocol allows computers to identify themselves uniquely, and facilitates the easy and rapid exchange of information. Other software tools include Javascript, video streaming service protocols, XML, etc.

Besides the hardware tools and software used by users to communicate, web conferencing requires hosts to check what time all the attendees are free and schedule the meetings or sessions accordingly. Post scheduling, the user is automatically assigned a virtual room or environment, wherein users can remotely enter using predefined login credentials, once they have permission to attend the meeting.

Once into the conference, users usually contain a raft of features such as screen presentations, and whiteboards (to note down important points), question and answer sessions on chat, and even passing control of important features among the attendees, if required.

Why is Web Conferencing important for businesses today?

Remote collaboration is highly valued in economies and industries around the globe. Using web conferencing systems, users can come together from different time-zones to help crystallize business strategies, efficiently.

Functions such as HR, IT support, and even finance can come together on a global platform to contribute solutions on a business level, all while functioning remotely. This increases the productivity and perspective of all departments from different regions. Support services for different functions may be provided online, as well.

Web Conferencing is handy for businesses when split-time decision making is required while considering a number of departments’ view-points within the firm.

It also helps businesses preserve budgets. Web conferencing tools help streamline business operations so that resource-starved companies can save on budgets, office space, and even on man-power, when expensive solutions such as travel could be deemed necessary. A sale, for example, can be closed without relocation by the personnel involved.

What is a Web Conference Software?

Web conferencing software is a digital tool that helps individuals communicate and collaborate over the internet. Web conferencing services are used by organizations and individuals to conduct meetings, publish podcasts, make presentations, host webinars, and so on.

These web conferencing platforms allow multi-casting of data - which includes text, pictures, video, and other formats - over separate geographic locations. The ambition is to ensure remote employees achieve optimum productivity working with teams, despite being situated remotely.

Web conferencing tools are downloadable onto devices as standalone applications, or are available as web-hosted internet connectivity applications. Technology has enabled web-telephony (VoIP), and regular mobile networks to host multiple users in audio-only meetings termed web conferences.

Web conferencing software consists of a suite of productivity tools that can enhance business continuity. Web Conferencing hardware necessities - like microphones and cameras - are usually built into most devices today, making the tool platform-independent. Skype, Zoom, and even Google Hangouts are popular Web conferencing solutions.

Why must businesses invest in Web Conferencing Software?

Businesses should consider investing in video conferencing software for the following reasons -

Ease of use - Web conferencing tools are designed to be lightweight in storage and have a relatively simple user flow through the web conferencing app. In other words, most tools are just plug-and-play.

Budgetary considerations - A halt to frequent travel for personnel, and a reduction in office space lease expenses are visible impacts of web conferencing software, thanks to the efficiency of web conferencing systems.

Marketing Impact - Organizations can conduct Webinars, Podcasts, Learning Modules, interactive Question and Answer sessions to connect with a variety of audiences over the internet and market selective products and services to them.

Employer Connect - Human Resources can connect with a majority of employees, all at one go. This helps them conduct employer branding activities seamlessly, while also moving several functions such as onboarding and offboarding to the virtual world.

Competitive intelligence - With tools such as surveys and polls available to gauge user sentiments, organizations can use marketing activities to understand and implement much-needed features into the software. This allows companies to stay ahead of their competition.

Innovative features - Much needed features to improve productivity and ease of usage are constantly introduced into web conferencing systems. This provides a massive boost for organizations.

Types of Web Conferencing Software?

Video conferencing systems can be classified into two different categories.

First, Software as a Service (SaaS) web conferencing apps are available for download from the Google Play Store, the Apple App Store, and the Microsoft store. Once downloaded, these applications require user sign-ups or log-ins. Once in, users can schedule meetings, or virtual calls with attendees from the same organization or distinct individuals.

The applications run on their own set of internet communication protocols to set up a secure, unified session management and easily manageable gateways. Examples of services include Skype.

Second, if dedicated applications do not fit organization needs, then organizations use web-based applications to host meetings. Hosts of meetings can log-in to the website and assign a specific time for attendees to join the call.

A fixed phone number and a numeric password, provided on prompt, will route the users to the virtual meeting room. This is usually an example of VoIP conference calls. Usually, information about the meeting is sent to the users via email or personal message. An example is freeconferencecall.com.

Features of Web Conferencing Software?

The features of video conferencing platforms are as follows -

User Management - Only users with appropriate credentials can schedule meetings and/or join them. Log-ins required on dedicated user accounts, and codes generated to verify user identity before entering meetings on web conferencing systems.
Chat and File Sharing - Most web conferencing systems have a dedicated chat counter, where users can share important information in writing. Document attachment and sharing features are also in-built to allow a multi-purpose perspective to the web conferencing tool.
Screen Sharing - Web conference solution users can project the screen of their computer to all those attending the meeting and conduct presentations/demonstrations in the click of a finger.
Recording - Users can record a call for reference purposes through the web conferencing services.
Reporting - Information regarding meetings - attendees in the meeting, chats sent, documents shared, etc - should be available for the user to reference.
Muting - Managers/Employees making important decisions should be able to mute others for the duration of the web conference for minimal disturbance. Similarly, users must also be able to mute themselves.
Whiteboards - The web conferencing platform must have these components as part of chats to ensure

Advantages of Web Conferencing Software?

Some of the advantages of Web Conferencing Software are as follows -

Secure and Reliable
Real-time, clear and audible meetings on good internet quality
Easy to install and use
Minimal charges per user
Effective Interdepartmental communication
Budgetary savings from discontinuity in non-essential activities such as travel
Valuable Business Intelligence
Rapid Document Sharing
Increase in work communication efficiency
Additional features make conferences more engaging and participatory.
Platform-independence
Foster real-time collaboration

What are the features to consider before purchasing a Web Conferencing software?

Some features are considered important for web conferencing software, while others are avoidable. The most important features a firm must consider before purchase of web conferencing tools are as follows -

Interface - The web conferencing platform must be easy to install, and simple to use. Scheduling calls, accepting calls, and functionalities within calls, must be fluid and easy to navigate through.

Reporting - User reports are considered important to improve the quality of conference calls. Besides, reports must also share data from other activities such as polls, surveys, etc.

User Management - Only designated users, with valid log-ins or PINs, must be able to access calls, and use the full features of the platform on company accounts.

Platform Independence - The software must be easily accessible on all platforms, be it mobile, desktop, or even tablets. Similarly, the software must be compatible with operating systems such as Windows, macOS, and ChromeOS, to name a few.

Presentation and Screen Sharing - Conference participants must be allowed to share screens of their computers for presentation purposes. This enhances attendee participation on the call.

Muting - Several times, background noises from caller environments disrupt the call quality. Audiences must be provided to mute themselves until they need to speak, or the host must be able to mute everyone who isn’t speaking.

Language Support - The platform must support a variety of linguistic capabilities from multiple dialects.

On-Demand web-casting - Organizations can use the web-casting feature to conduct important learning and development lessons along with Webinars, to employees as well as outsiders who may be interested in specific topics.

Real-Time Chat - Chatting interfaces are provided so that users may share important information between each other, and the group when necessary.

Video Conferencing - Besides audio, video conferences are important for users to share face-time with each other, make presentations and seminars, as well as create a platform of trust while working remotely.

Recording and Playback - The web conferencing software must have a recording tool to store video/meeting details for later use. It should also come with playback capability to ensure the recorded video/audio has been captured to the best possible extent in terms of quality and length of content.

What is the average price of Web Conferencing Software?

The price of a video conferencing service depends on the number of users that an organization intends to distribute access to.

A list of the Free and Open Source Web Conferencing Software has been published by GoodFirms, for those firms interested. The software mentioned in the list have a rich set of functionalities, which are already in effect at organizations around the world.

UberConference, Proficonf, and Zoom are popular software tools that employ a freemium model of pricing. They have a base free version, which allows users to make free calls for a predetermined time-limit. The call is halted if the user exceeds this limit. Premium versions of these software ranges between $12 and $25 per user per month.

Video conferencing tools such as Zoho Showtime and Bluejeans are charged on a per-user basis for all their solution sets. The range varies between $9 (Starter), $16 (Business Standard), and $30 (Enterprise) per user per month.

Web Video is a platform that offers a one-time purchase rate. Plans begin at $3995 without using their hosting service, and $4995 for an all-inclusive lifetime purchase. ElectroMeet is a video conferencing platform that licenses its product on a yearly plan for a specified limit of users.

The Silver and Gold licenses, each accommodating up to 120 users, are priced at $4000 and $9000 annually.

How to Choose the right Web Conferencing Software for your Business?

You can choose the right web conferencing software for your organization by considering a few important factors.

Users/Hosts - The organization will need to estimate the percentage of the workforce who will have access to specific versions, and types, of the web conferencing systems.

Software type - Web conferencing software are available as standalone applications or can be accessed over a web browser on the internet. Some solutions offer video telephony conferencing, while others are limited to VoIP. Softwares have a mixture of both functionalities. An organization’s purchase decision must depend on the type of software it wishes to employ.

Budget - Once the users have been estimated, an approximate budget may be allocated to the purchase of video conferencing solutions. The budget will depend on the plan(s) of various web conferencing software the organization wishes to deploy, and its per-user rate. Budgets are also calculated on whether an organization will purchase a Software as a Service (Saas) provider, like Zoom, or if they choose a web-hosting VoIP conference call provider, like freeconferencecall.com.

Features - Most organizations prefer a rich feature set within the web conferencing apps that boost productivity. Whiteboards, screen sharing and chat functionality, etc., are essentials within web conferencing software today. Unlimited virtual conference rooms, a software capability on the web conferencing service vendor side is also considered a must-have addition, to prevent limited call capabilities.

Security - Data security will also be a top-most priority for most organizations in the purchase window. User chats, via video or text, must be encrypted.

Trials/Demo versions - organizations must be allowed to test/trial run their software choices before investing in the web conferencing software.

Why consider GoodFirms' list of top Web Conferencing Software?

Goodfirms’ exhaustive and concise list of web conferencing software will enhance the understanding of prospective buyers, who can then contrast, compare, and select their choice.

The Buyer’s Guide offers a clear presentation of the features, advantages, and costs associated with web conferencing platforms. Be it Free and Open-source web conferencing software, or freemium and premium versions, GoodFirms has you covered with information on the same.

Not just considering free video conferencing software? Goodfirms’ software directory enlists information on various kinds of multi-disciplinary software.

Frequently Asked Questions

What is the Best Web Video Conferencing Software?
The best web conferencing tools provide unmatched security, unparalleled video-quality, glitch-free interface, reliable connectivity, robust functionalities, sophisticated conferencing modules, cost-effective application, and transparent pricing structure. Some of the best web conferencing software solutions are Zoom, BlueJeans, GoToMeeting, Google Meet, QuickBlox, Cisco Webex, and Microsoft Teams. These web conferencing tools can benefit small, medium, and large companies.
What is Web Conferencing Best used for?
Web conferencing solutions are best suited for:
- Meetings
- Hosting Webinars
- Delivering Workshops and Seminars
- Training and Development
- Information Sharing
- Team Collaboration
- Marketing Campaigns
What are the Key Features of Web and Video Conferencing Software?
- Ability to schedule, conduct and manage conference calls without any geographic barriers.
- Internal training features such as screen sharing, whiteboard, visual presentation tools, etc.
- Webinar room features such as text chat, video chat screen, editing tools, hosting, and presenter tools
- Features for language transcription, translation, etc.
- Real-time file sharing, video-sharing, and collaboration
- Virtual meeting rooms, HD video conferencing, and interview screens
- Tools for Live streaming, webcast, VoIP, and multi-media broadcasting
- Other features for Slideshows, call recording, polls, and surveys, reporting and analytics
How Does Web Conferencing Solutions Reduce Operating Costs for Businesses?
- Reducing Travel Expenses: Web conferencing software mitigates the need for employees to travel to attend meetings. In large corporations, it allows employees present at various locations to join meetings virtually and thereby saves travel expenses.
- Office Space Expenses: For completely online businesses, technologies such as web conferencing software eliminates the need to be physically present at a premise. It saves companies from unnecessary office rentals.
- Venue Costs: Training sessions, webinars, seminars, workshops, lectures, addresses, etc., conducted through web conferencing tools don't require businesses to arrange a physical venue.
- Repeat Instruction Costs: As training sessions, workshops, instructional activities, etc., conducted with web conferencing software can be recorded, and also a trainer can deliver simultaneously to multiple locations, it reduces repeat instruction costs.
Why is Web Conferencing Growing in Popularity as a Marketing Tool?
The awareness of web conferencing is growing in the corporate world, particularly the SME segment. Unlike emails or messages, Web conferencing allows marketers to connect with customers, clients and leads in real-time on an interactive platform. Earlier, lack of awareness in consumers restricted the use of web conferencing for marketing products and services. Today, when most of the end-users are tech-savvy, marketers don’t hesitate to use web conferencing to connect with them. It also allows them to mitigate the limits of the physical space and demonstrate their products to thousands of people at the same time. Also, recorded sessions can be used repeatedly in the future.
How Much Do Web and Video Conferencing Software Cost?
Web conferencing tools come at an average cost ranging from $5 to $20 a month per user. Software solutions such as GotoMeeting and Cisco Webex start at $14 per month per user. Microsoft Teams starts at $5 per month per user. If you are looking for free versions, then have a look at Proficonf, Google Meet, Zoom, Uber Conference, and more at GoodFirms' web conferencing product section. If you need an open source, web conferencing software with a more customizable approach, then try OpenMeetings, Mconf, Jitsi, or BigBlueButton. You can also read our blog to learn more about the free and open source web conferencing tools.
What Types of Integrations Should You Look for in the Web Conferencing Software?
Comprehensive Web conferencing software solutions come with various powerful inbuilt integrations that enhance its capabilities. One should look for integrations such as CRM software, content management system, document management software, Gsuite, Calendar, Marketing automation software, video conferencing tools, and webinar apps.

Resources for Web Conferencing Software

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